12 EUROPEAN MONEY HERE AN HERE TO MAKE BUSINESS GOOD AFTER WAR, S/l YS SALESMANAGER OF BIG AUTO MAKING CONCERN "I guess I'm an optimist all right," says Sales Manager Rueschaw, of the Reo Motor Car Company, "and I sup pose a Bruin Banker would discount my enthusiasm. But when I hear that question so often propounded nowa days, 'what Will business be after the ■war clones,' I can't but explain 'bet ter!* "Of course I know we are now en- Joying—in fact, reveling In prosperity that is abnormal, but for the life of me I don't see why that prosperity should not be permanent. "It is possible you know to keep the money after we have made it. "And though I try. because good business sense dictates that all should look to the dark as well as the bright side BO as to anticipate any slump that may come, I feel that this is one of the times when we need not expect rain Just because we've had a prolonged period of bright sunshine. "X am told that 'the pendulum must vwlng to the other extreme,' and all that sort of thing, but no' rule would be a rule without an exception to prove It. and surely the world cata clysm through which other countries are now passing is an exception to all rules. "I don't see that It matters whether « man maites a fortune in one year or thirty years—there's no more rea son why he should give It back in the one case than in the other. "Europe has poured more than three billions of dollars Into the purses of the American people In the last twelve months, and since all of the muni tions contracts are for three years, continue to pour it for sometime yet. "That money Is here and there's no reason why it should not stay here. Europe is in dire necessity for certain things we could make and sell, and eha is paying us for them. There is nothing Europe makes that we must have, therefore there Is no valid rea son why that money should go back.- "We are toldv of oourse, that a num ber of factories formerly Idle, are now prospering on European business, and that a great many other factories are making abnormal profits from the manufacture of articles outside their regular product. "This last is important If true and I would ask you to consider the matter more thoroughly. "The number of factories which for merly were idle and which are now do ing a profitable business, is small by comparison with the number that for the moment, changed over to the mak ing of articles which Europe wanted and for which she was willing to pay heavily. "It is not true, however, that these latter are making greater profits than they would have made had they stuck to their last. I have In mind several concerns that have come within my own notice, and one In particular, whose business was making automobile parts. That concern took on a large con tract for war munitions—specially, fuses. The price seemed big and look ed as if It would pay, and let the reg ular business go for the time being. But to-day the head of that concern tells me they would have made twice the money had they continued to sup ply their regular customers with their standard product. "Now In this case, the cessation of the strife on the other side will not mean a slump, but simply a return to normal conditions ajid normal profits. "The very fact that everybody In •very walk of. fa. feels keenly the shortage of certain articles of everyday use. Is the best Indication that the'fac tories and mills which formerly made those articles have now been diverted 'to the making of war munitions and other supplies for European countries. "The fact that there is such a short age shows that there Is waiting plenty of demand for the staple articles front those plants. "Summing It up in a word, I'd ex press It this way: We have enjoyed a five years' demand in one year's tme. That has resulted In empty shelves. Ana empty shelves is the best possible preface to prosperity. Those shelves must be filled again! That demand must be supplied. "Why we have actually been en- Joying a period of want in this coun ill Ensminger Motor Co. Third & Cumberland St». DISTRIBUTORS ————.— — AUTO STORAGE— First class, fireproof garage open day and night. Rates reasonable. Auto Trans. rGSSfiSSP \ v ENSMINGER ■ MOTOR CO. k THIRD AND CUMBERLAND STTa Distributor*. ■ f HUDSOI^UPEH^I^ SAXON ' Hudson Sales Agency 1139 Mulberry Phone 1396 SATURDAY EVENING, try—ask milady if she hasn't had to accept Qualities of material and col ors that In normal times she would not have tolerated. "The close of the war will mean that ber needs are going to be supplied, and that means a distribution of prosper ity. 1 "Meantime many who are In debt have paid their bills and can now make a fresh st*rt. Various concerns have discharged their obligations and retired their bonds. This gives them a clean slate. The only sufferers in this case are those who can no longer clip the coupons—no longer draw In terest from those bonds. But on the other hand, these latter have gotten the coin and are now prospects for the purchase of more bonds. "Could any businessman imagine anything more beneficient than a con dition which would take the obsolete articles off his shelves, and at full price? Ye hat Is precisely what has happened. Anyone who has had any thing to sell has sold it, and realized handsomely. "You can't tell me that there's any 'law of compensation' that will com pel him to give that money back. "The way can't be had both for Eu rope and for us, you know—someone must profit. And In tills case we are the lucky ones. "I haven't mentioned that other phase of the matter—the resupplylng of Eu rope with the articles she has destroy ed—because that is an unknown quan tity. Unquestionably Europe will be a great market for all of our products for many years to come because we must remember that everything has been destroyed—except the money. That Is still in circulation. "If Europe lias spent her surplus, she is only obligating future genera tions to pay it back. Europe must, and will be rebuilt. "Recently I was talking to a friend who lives In Europe and he astounded me by stating that Europe will for the next several years, enjoy a prosperl-ty similar to that which we in America habitually enjoy. "I asked him to explain It. He said, 'You have a great many wooden houses In America, haven't you?' I assented. "Well, we in Europe have long had atone houses permanent places of abode,' said he. "1 gues 1 was dense, for I didn't get the significance of the remark. " 'When people have built permanent places of alxvde,* he explained, 'they do not need build any longer, and that means the end of prosperity, for those homes are also completely furnished; ajj<l the furniture Is the kind that we expect to last for several generations.' "I began to see a new light. After [ the war Europe will have to be re i built—lt will be as a new country—and J that will mean work for everybody for 'a long time to come. "We make the mistake." continued Mr. Ruescliaw, "of thinking that wealth Is being destroyed In Europe. Noth ing Is being destroyed except the work of past generations, and that means employment for present and future generations, which turn means pros perity for everybody. "Just consider," concluded Mr. Rues chaw, "that it will mean to American Industry to modernize Europe, to fur nish them up-to-date equipment for houses, to build l ther railroads and ti.elr bridges. Europe before the war had all of these, so business was slack. "A few months ago the contractors of Lansing had a good prospect In sight for making money, I had planned to build a home. To-day that prosper ity has been realized on by one con tractor—because I have finished the home—and I don't want any more homes. That was the condition of Eu rope before the war. "Now suppose my home was burned down to-night. I must have another home, and there's be prosperity In sight for the architect and the con tractor—that is Europe's condition to day. "We must furbish lumber for tempo rary structures, steel for permanent ones. Furniture to equip them—and, by the way, alt furniture manufac turers In this country are to-day 90 days behind orders. "We must put shoes on the bare feet of Europe, and shoe stocks are lower In America than they ever were. Nor can Europe furnish its own leather for the shoes—the hungry people have had to eat the cattle and they'll also i have to replenish their stock farmß from this country. "We'll have to build ships to carry our material to Europe and we'll haVe to build equipment for our railroads to get It to the seaboard. "Our locomotive works and railway equipment companies have been so busy the last two years building equipment that our own railroads have had to get along with obsolete equipment. Meantime the extra tariff has worn that equipment out .at an abnormal rate. All this must be resupplled. For many years to come locomotive works and the car builders will be replacing the worn. f —— > 6-Pussenger Touring ..v..... $665 i Roadster Type $540 Ensminger Motor Co. THIRD AND CUMBER LAND STS. Bell Phono 3515 i/ " y cyli vYlTiti "The Car of No Regrets" The King Is the second oldest auto mobile In the United States; I9i« model sllsO 7-Passenger Touring .. Good Territory For Live Dealers King Car Sales Co. 80 S. CAMERON ST. out rolling stock of this country, on which, meantime, the railroad have cashed In. "Money was never so cheap as now, and this must and will give encourage ment to building and development in all lines. Bonds for any legitimate business, will gnd a ready market, ajid the sale of bonds always means de velopment. "Entirely aside from the war, is our own normal progress. The maps of big cities have been changed. Suburbs are being build, and new buildings must replace the old in antiquated sec tions. This means prosperity in the big centers. "Tranportatlon has been revolution ized by building of god roads and by the automobile; people are moving out into the fresh air—and that movement has Just started. "For the next six to ten years we'll be busy building good roads—because we have finally got the fever and learn ed the efficiency of good highways. "This is the first time the American public has taken the building of good roads seriously. It will mean a vast expenditure of money and the distribu tion of wealth for several years to come. "But, we are told, "the tide of wealth will again now back to Europe.' Eu ropeans will make superhuman efforts to bring- that condition about. "Again 1 am an optimist. I believe the tide of wealth will never flow to Europe so heavily as in the past. Dur ing- the past two years Americans have learned to travel in their own country —and they've been astounded at what they found. Those thousands of wealthy people who had planned trips to Eu rope last and again this year, found the prospect unpleasing, and, tir ing of staying at home (for the homes of the wealthy are not always the most pleasant, you know) they sought re creation In their own land. It was a revelation to them to know that here we have scenery that is more magnifi cent than anything Europe offers. Our Ro.-kles rival the Alps; our Adlron ilacks surpass in natural beauty the Scliwarzwald. "Our California and Florida rival the Rlveria—and the hotel accommodations at both are Infinitely superior. "Just as an example, our own gen eral manager, Mr. Scott, Is now In Alaska. And when he returns, the Alps will hold nothing new for htm. On his way he stopped at Yellowstone Park, which beauty spot the old world has no parallel. Traveling in America has received a tremendous Impetus as a result of the enforced absence from Europe of many of our wealthy people. Hereafter in stead of raving over the wonders of the European Continent, they'll be writ ing tbelr foreign friends to come over here and see some real wonders. And so the millions that formerly went to Europe In the tourist season, are being sown all over America, "As 1 said In the beginning. I guess I'm an optimist all right, but In that I'm not different from the average American. Why shouldn't we be opti mistic? We not only have the richest country In the world, but a country whoso resources are as yet undevelop ed. hardly touched, in fact. And we have the only peaceful country in the world—the only country In the world to which people of all climes mav come and find a haven of rest, of prosperity and of good will. "And the war wasn't necessary, though it has helped, to make pros perity. That was ours anyway." Haynes Car Crosses the Continent in A Day ? Across the American continent In one day is the unique record made by a Haynes automobile on June 18. Of the elapsed twelve hours, which break by many hours any previous trans continental automobile records, only 5 hours and 40 minutes was actual run ning time. The Haynes car was driven by Samuel Grier, motorcar Inspector for the Panama canal, accompanied by R. M. McKena, and Mr. Grier's bull pup mascot "Marnlque." Many motor enthusiasts of the Isth mus assembled at the Plave del Mer cede pier at Panama City, Panama, at 6:30 a. m. to see Mr. Giier back the hind wheels of his car in the tide water of the Pacific and start across the Isthmus to the Atlantic. The car proceeded through the City of Panama over the roads of the Canal Zone to Pedro Miguel, and from this military post Journeyed over the newly con structed road toward Ciamboa, the greater portion of which was built by convict labor. The convict road leads over the Continental divide at. Gold Hill, opposite which Is the Village ot Culebra, overlooking Gllliard Cut Two miles from Gamboa, it was necessary for Mr. Grier to leave the road and follow the railway to Gatun It was here that Mr. Grier was hand ed the official train order "Haynes Special No. 6, undoubtedly the first train order issued to an automobile giving right of way on the ties. The first miles of the railroad trip to Gam boa were exceptionally rough. The ties were far apart, and it was neces sary for the off wheels of the car to run on the edge of the ties. From Gamboa to Gatun, all the vil lages are cut off except by railroad and the fare is so large that the natives have never reached the terminal cit ties and seen an automobUe. Conse quently the small towns were filled with curious crowds, watching for the first automobile in the interior of the Isthmus. Gatun was reached at 6 p. m. and from there to Colon the trip was made in double quick order over the splen did road through the Mindy Valley. At 6:25 p. m. Mr. Grier drove his car in to the Atlantic ocean. The car Mr. Grier used was a five passenger Haynes. reconstructed by himself into a roadster. No Changes in Hudson Super-Six Car, Hagerling | "It will be good news to the army or satisfied Hudson owners." says L. 11 i Hagerling. of the Hudson sales agency,, "that the Detroit factory an nounces the continuance of the Super- Six Hudson model. "The original program for 1916 was to manufacture 30,000 super-sixes. The demand for the car was so great that it was found necessary to increase the number to 45,000 cars. "The super-six has proved to be an immensely popular car. In the various tests of speed and endurance to which it has been subjected both in the hands of owners and under the auspices of the American Automobile Association tlje car has made a wonderful record. For this reason the increase in produc tion will be particularly good news to motorcar owners in the Metropolitan district, as we are now able to make deliveries of cars to many who had thisf 1 Ul> of geting a super-six also comes from the Detroit factory that unless there should be labor conditions or a variation in the cost of materials that csnot be fore seen. toe policy of the Hudson Com prlcea b® to, maintain the present HARRISBURG TELEGRAPH s*v»A - fIV Series ' Model 75 B $2,000,000.00 A Week A Sales on the new series 75 B are now running over $2,000,000.00 a week. We could probably double that big figure if we could i produce the cars. & - « But even our great factories can turn out no more. Capacity is now taxed to the limit. To thoughtful people this should mean much. It must signify in which car you get the most for the least amount of money. Never in the history of the entire industry has there appeared a value to equal this one. At the price, this new model is the world's most power ful car; the world's most economical car; the world's easiest riding car. For these and many similar reasons is it the most sought after car of the year. 1 Order yours today. 4 cylinder en bloc motor «p \ 1 Electric starter 3%" bore x 5'- stroke | JIA Electric light* 4-inch tires, non-skid rear 1 Switches on steering column Cantilewsr rear springs 0 p al>a nger Touring Car Hnf.«onfiw»« Magnetic speedometer Streamline body Roadster $620 Complete equipment f*o.b« Toledo The Overland-Harrisburg Co. Open Evenings 212 NORTH SECOND ST. Both Phones Willys-Overland Company, Toledo, Ohio "Mad. in U. S. A.'! Time Payment Plan No need to wait any longer. Get your new car now. No need now to dig deep into your savings or to scrimp for months in order to pay for your car in one lump sum. The "GUARANTY PLAN" makes that unnecessary. You can now get any Overland or Willys-Knight Car for a small payment down. Then you can pay the balance monthly—a little at a time. That in a word is the "GUARANTY PLAN" a thoroughly i organized, financially sound system of time Payments to help people buy Overland or Willys-Knight Cars. The "GUARANTY PLAN" is one which we can heartily recommend to all. Come in right away, learn all about it and pick out your car. It's just the sort of plan everyone has been waiting for. And now it's here—an accomplished fact. . r ,• Of course there'll be a rush to take advantage of itu So don't wait until we're slowed up on deliveries. Get your order in now—specify immediate or later delivery as you wish, but make sure of your car to-day, / Open Evenings The Overland-Harrisburg Co. 212 NORTH SECOND STREET AUGUST 5, 1916.
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