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Dairy-Map Program To Expand With
UNIVERSITY PARK. (Centre
Co.) —A program to help boost the
profitability of Pennsylvania’s
dairy farms is expanding this year
with help from state agribusinesses.
Dairy-MAP was developed in
1993 by a multi-disciplinary team
in Penn State’s College of Agri
cultural Sciences. The program is
designed to help producers in
crease their competitive advantage
by providing up-to-date business
management information tailored
specifically for the dairy industry.
“Each year, hundreds of Penn
sylvania dairy farms go out of
business,” says Dr. Lisa Holden,
Dairy-MAP coordinator and assis
tant professor of dairy science.
“Dairy farming is a business, and
sharp business skills are just as
vital to the bottom line as getting
the chores done.”
That message isn’t wasted on
farm organizations, creditors, feed
and equipment dealers and other
groups concerned with the vitality
of the state’s dairy industry. Two
committees composed of repre
sentatives of farm businesses are
helping to inform people about the
purpose and scope of the program
and to solicit financial support.
“It is unlikely that milk prices
will rise, so there’s a real need for
a program like Dairy-MAP that
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helps dairy farmers help them
selves,” says Brenda Shambaugh,
legislative director for the Penn
sylvania State Grange and head of
Dairy-MAP’s finance committee.
“Dairy-MAP workshops drive
home the message that good man
agement is essential for successful
farming,” says Harold Shaulis, a
Somerset County dairy farmer.
Many organizations and groups
have taken an active role in pro
moting and broadening the Dairy-
ROSEMONT, 111. When 18
million people watch a cheese
sandwich being made and eaten,
you know it has to be some kind
It was. Billed as the world’s
longest cheese hero sandwich, the
75-foot-long creation was the
focal media event of the American
Dairy Associations (ADA) fall
cheese tailgating promotion. The
sandwich also celebrated the 75th
anniversary of the National Foot
ball League as it took shape Octo
ber 9 adjacent to Chicago’s'Sol
dier Field before the Bears/Saints
Called the Colossal Cheese
Challenge, the charity event
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MAP program, including the
Pennsylvania Farm Bureau, the
Pennsylvania State Grange, Penn
sylvania Farm Credit, the Pennsyl
vania Holstein Association and
The next round of Dairy-MAP
workshops will begin in January
1995 and will be held at least
through March. The program’s
core workshop, Managing for
Success (MFS), applies general
business management techniques
to the dairy business.
involved nearly 100 Chicago
youngsters from two youth orga
nizations who built the monster
sandwich, then had five minutes
to see which team could eat the
most of it. Considering the sand-
(NAPS)—For a free booklet
about cholesterol, “Know Your
LDL Goal,” which was funded by
Merck & Co., Inc., write to Citi
zens for Public Action on Blood
Pressure and Cholesterol, Inc.,
P.O. Box 30374, Bethesda, MD
20824, or call 1-800-637-2530.
For information about that nifty
Remember the winter of ‘94?
" ,an *ngi f
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“We want to teach skills, not
give easy answers,” Holden says.
“Participants are expected to solve
problems, make plans and define
goals. They can begin to apply
these techniques to actual farm
Each Dairy-MAP workshop
involves six to eight hours of
learning, split over two sessions
held one week apart. Between ses
sions, participants do homework
to help them begin applying busi
ness concepts on the farm.
Draws 18 Million Viewers
wich weighed about 400 pounds
and included four different kinds
of cheese, this was no small order.
Hosted by former Chicago
Bears All-Pro Running Back Neal
Anderson, the Colossal Cheese
Challenge ended in a tie that
Free Things To Send For
nut, the pecan, call the Georgia
Department of Agriculture at 1-
800-282-5832, suggests Edwards
For free information about
CARE’s family planning program
for developing countries, call 1-
Lancattef Farming, Saturday, December 17, IM4-821
Ag Business Support
Workshops that take a detailed
look at financial management also
will be offered in 1995. Partici
pants in this workshop will prepare
financial statements, analyse their
finances and create a business
plan. “A common thread among
failed small businesses is the lack
of a good plan,” Holden notes.
For a Dairy-MAP brochure and
more information about work
shops offered in your area in 1995,
contact your county’s Penn State
Cooperative Extension Office.
resulted in donations from ADA
to both the Chicago Boys and
Girls Clubs and the Campaign for
a Drug-Free West Side. Individual
team members also received a
package of gifts.
For free information about
ACLA’s Staying Healthy cam
paign to raise awareness about
blood cholesterol levels, call
ACLA at 202-347-2844.
For a copy of a free booklet on
teenage drinking, write the Amer
ican Council on Alcoholism, Inc.,
2522 St. Paul St., Baltimore, MD
21218; or call 1-800-527-5344.