lb lugs wipd CA Thompson Seedless 22.00- —KIWIFRUIT: MARKET STEADY fits 1 lyr CA 30s 7.00 33s 6.00- 36s 6.00 39s 6.00-6.50 42s 6.00 -MANGOES: TOO FEW SALES TO QUOTE —NECTARINES: OFFERINGS LIGHT ctns 2 lyr Uypk CL Mayglo 70 series 15.00 —PAPAYA: TOO FEW SALES TO QUOTE -PEACHES; OFFERINGS LIGHT ctns 1 lyr trypk CL BOAT May Crest 29s 6.00 Springciest 40s 7 00 lugs 2-lyr trypk CL BOAT Florida King 70s 10.00 —PEARS: MARKET STEADY OR U.S. One D'Anjou 100 s 18 50 110 s 18.50 120 s 18.50 4/5 buctns CA U.S. One Bose 110 s 19.00 120 s 17 00 OR U.S. One Bose 100 s 23.00 WA D’Anjou waexfcy 80-90 s 23.00100 s 22 00 120 s 20.00 U.S. One D’Anjou 90s 22.00 100 s 18.50 110 s 18.50 120 s 18.50 135 s few 9.00-20.00 Bose 100 s 23.00 PERSIMMONS: MARKET ABOUT STEADY lugs 1 lyr CA Hachiya 23s 9.00 15s 7.008.00 21s 6.507.50 mostly 7.00 fair cond 5.00 24-25 s 6.00-7.00 mostly 6 00 fair cond 5.00 27-28 s 8.00 PINEAPPLES: ctns HI AIR 6s 12.00 PLUMS: OFFERINGS TOO FEW SALES TO QUOTE -POMEGRANATES: OFFERINGS INSUFFICIENT TO QUOTE —PRUNES; OFFERINGS NONE Valley Stockyards Athena, Pa. Monday, Dec. 7, 1992 Report supplied by auction HOLSTEIN HEIFER CALVES TO 177.50. VEAL CALVES TO 86.00. VEALER BULL CALVES 117.50-167.50. SLAUGHTER CALVES MOSTLY 35.00-60.00. GRASSERS & FEEDERS 52.00-68.00. “ When -f *• ' > <(. *%L r, v.*^ rik assr WEDNESDAY (EST) WEEK AGO (EST) YEAR AGO (ACT) WEEK TO DATE (EST) SAME PD LT WK (EST) SAME PD LT YR (ACT) PREVIOUS DAY ESTIMATED TUESDAY STEER AND HEIFER 90,000; COW & BULL 26,000. •••REVISION HOG SLAUGHTER TUES..-374.000. •••REVISION CALF SLAUGHTER TUES-5,000. LAMBS NEW CROP TO 142.50, OTHERS 40.00-68.00. SHEEP 21.00-40.00. HOGS 200-250 LBS. 32.00-35.00. SOWS TO 34.50. BOARS TO 26.00. PIGS TO 13.00. HEIFERS TO 52.75. MEDIUM STEERS 59.00-66.00. FEEDER STEERS TO 66.00. BULLS 42.00-58.75. GOOD COWS 46.00-50.00. COWS MEDIUM 42.00-45.00. COWS POOR OR SMALL 24.00-41.00. HORSES TO 570.00. GOATS TO 92.50. CATTLE MARKET STEADY: CALF MARKET GOOD; CHRISTMAS LAMBS NEXT WEEK. DAIRY SALE DEC. 17. 1:30 P.M. *JWc were devastated when fire destroyed our three-bam 4diry complex and most of the livestock. Fortunately, Old ' Ciitrd responded promptly. In just two weeks we had a v t f° r more than $440,000.” ’ fW/M farmers like Bill Johnson know how important it is to protection of Old Guard’s prompt, efficient claim oervitikdtfheiLyou want dairy insurance you can rely on, . Took to Old Guard. We’ve been insuring dairy farmers since i#M Dairy farmers like Bill Dairy fanners like you. Call today to find out more about our insurance programs designed to meet the specific needs of dairy farmers. 2929 Lititz Pike, Lancaster, PA • Phone: 1-800-732-0050 Ad based on actual letters received by Old Guard Estimated Daily Livestock Slaughter Under Federal Inspection Dec. 9, 1992 CATTLE 120,000 120,000 120,000 341.000 367.000 334.000 Our Was oyed, juard e ugh. ” Old Guard MUTUAL INSURANCE COMPANY HOGS 368.000 358.000 351.000 1.001.000 1,061,000 1,037,000 CALVES 5.000 4.000 6.000 15.000 14.000 19.000 New Holland Horses New Holland Sales Stables New Holland, PA Monday, Dec. 7, 1992 Report Supplied By Auction 427 HEAD. MARKET STEADY. DRIVING HORSES 515.00-790.00. RIDING HORSES 490.00-760.00. WORK HORSES 720.00-1500.00. REGISTERED HORSES 740.00- KILLERS: LIGHTWEIGHT 485.00- HEAVYWEIGHT 675.00- FEW 810.00-875.00; THIN 70.00-405.00. PONY MARES 115.00-260.00. PONY COLTS 45.00-120.00. GELDINGS 115.00-260.00. LARGER PONIES: 305.00-385.00. ADADC Approves Marketing Plan SHEEP 21,000 20,000 23.000 62.000 61,000 66,000 SYRACUSE, N.Y. The board of directors of the American Dairy Association and Dairy Council, Inc. (ADADC) recently approved the advertising and pro motion plan for 1993. -- The estimated budget of $11.2 million will fund advertising, edu cational programs, and specific promotions to encourage the con sumption of milk and milk pro ducts. In 1993, advertising will com municate two separate messages: one for milk and one for cheese. The milk message to consumers will be “do something good for your body.” It will focus on the psychological satisfaction and physical benefits derived from drinking milk. Fluid milk commercials will target consumers 25-54, since they represent 48 percent of the to tal population and 34 percent of the milk volume. ' Cheese advertising and promo tion will target consumers ages 2S-54 with an emphasis on wom en. The message to consumers ®) Lancaster Farming, Saturday, December 12, 1992-Al5 New this year will be the imple mentation of retail store level aud its in all major ADADC markets to rate stores on their product availability, attractiveness, clean liness, and space allocation. The nutrition education depart ment will focus on several key programs that include the place ment of school curricula with sec ond and fourth grade teachers, working with selected districts to promote the school breakfast pro gram, and emphasizing calcium’s role in health. These programs are geared to influence children and adults to consume dairy products as part of a balanced diet. AD ADC’s communications de partment will work with the news media to promote dairy products through four public relations cam paigns and by aggressive action towards dairy misinformation in the popular press. Coordinating and assisting in the state dairy princess programs and providing communications to members wd) also be coordinated through the department. ■ SEE OUR NEW EFFICIENT ERA WOOD STOVES Joseph C. Peffer Estate Counselor Jeffrey C. Kltzmlller Estate Counselor • Business • Estate Insurance Planning Jjb£ns6imcocj£* /y MnandalSarvkM 1000 N Front St, Suite 260 Wormleysburg, PA 17043 (717) 731-6144 will focus on the great taste and versatility of cheese, especially in sandwiches, which is 45 percent of the total usage of cheese. Nine ty percent of the cheese purchased at retail level is consumed during mealtime. Approximately $7.6 million will be targeted for television and radio advertising in AD ADC’s 10 local media markets, including New York City, Syracuse, Al bany/Schenectady/Troy, Wilkes Barre/Scranton, Harrisburg/Lan caster/Lebanon/York, Utica, Binghamton, Elmira, Watertown and Burlington/Plattsburgh. Supermarket retailers will con tinue to be key partners in ADADC’s marketing program. The consumer promotions depart ment will work with retailers, manufacturers, and dairies to im plement improved dairy case man agement techniques and point of sale activities. Training seminars will continue to be part of ADADC’s dairy case space man agement program.
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