PAGE TWO THE SOWER A Weekly Department of Religious he trained his preachers to sell books and he taught both preachers and peo- ple to A preacher who would not read was dropped. Wesley sent that sort back to its bricklaying, read books. and Secular Thought Contributed thatching, cobbling, hedging, and dit- by REV. JAMES A. TURNER, = By od ching. To cultivate in his young men a taste for reading he once declared, “I will give each of you, as fast as you Pastor, M. E. Church, Patton, Pa. METHODISM AND BOOKS Everyone knows Hut the old-time will read them, books to the value of circuit rider “circulated the books” | 40 pounds.” Pump-priming is not a as zealously as he preached the gos- | modern invention! pel. His saddlebage carried more lit- The first and most characteristic institution of the Methodists was a Rook Room. Some space in the Foun- dry, their earliest London meeting- house, was set apart for “the books,” erature than raiment. But what is not so well known is that John Wesley was not only an omnivorous reader but a writer and publisher of books; HAVE A REALLY ACCURATE, SCIENTIFIC EXAMINATION MADE . .... PUT YOUR CAR THROUGH OUR INDOOR PROVING GROUND Guessing is bad business! money and save our time by testing your car on our “Indoor Proving Ground''—the remarkable Bendix-Feragen Chassis Dyna- mometer. You can SEE exactly what work is needed—and after we've done the work, you can SEE for sure that it's well done. Here's one shop where there's no driving of your car through crowded traffic to GUESS at carburetor adjustment, ignition system efficiency, valve timing and seating, combustion, back pressure, power, pick- up, fuel consumption, compression, cool- ing efficiency and chassis noises. We check all this, and more, with speed and accuracy—it's part of our service. And we PROVE our work on the same machine— the Bendix-Feragen Chassis Dynamometer. Drive in and see this remarkable equipment we've installed to serve you better. BUY A DYNAMOMETER TESTED USED CAR DOOOVVO0OO We save you {A IIPS FERAGEN DYNAMOMETER INSPECTION and CORRECTION EQUIPMENT A VERY FINE SELECTION OF LATE MODEL CARS AT VERY ATTRACTIVE PRICES WESTRICK MOTOR (C0. PHONE 2101 CARROLLTOWN, PA. BUY BENDIX PRODUCTS Pp D0VVOVVVVVVVVVVVTVIIVOVVOTIVVVVOOC 20! A NEW Banking | SERVICE! xg DOC Bank Money Orders! A MODERN NEW SERVICE FOR THE TRANSFER : b OF FUNDS. RATES ARE LOW. Ideal Method for Handling Your Payments If You Pon’t Carry A Checking Account, COME IN — WE'LL GLADLY EXPLAIN THE LOW RATES AND SERVICE. First National Bank THE UNION PRESS-COURIER. and a Book Steward was placed in charge. As this antedates all Boards, missionary and otherwise, lishes the priority of the Publishing Agent as the first appointee to “de- tached service.” The early Methodists enjoyed their religion, If a preacher “had a good time,” in the pulpit, his hearers spoke out in meeting and let him hear their “Amens.” Hence scoffers called them noisy —— “shouting Methodists.” READING Methodists would have been a fitter discription. Their lead- er was the first man in any country to make the Press an effective weapon for his Holy War. Before his time re- ligious books had been ponderous, ex- pensive, and read by a few intellec- tuals. Bunyan had proved that small vclumes in the language of the com- mon people might “go like the wind;’ and Wesley followed up this discovery by issuing scores and hundreds of tracts and booklets regular “five- and-ten” merchandise — and scatter- ing them broadcast, on the principle that the machine gun does greater ex- ecution than the Big Bertha. They dealt not merely with religion and morals. Among the over four hundred publications which bear his name as author or editor are a dictionary, a history of England, an anthology of English poetry, and “digests” of scores of great works, Pilgrims’ Progress, Paradise Lost, Thomas a Kempis, jour- nals, biographies, scientific treatsies, and even a manual of household reme- dies. Primitive Physic, one of the most curious and amusing books in the lit- erature of medicine. When Wesley and his century were both young, literature was in the dol- drums. It had lost the feeling and fancy of the Elizabethan Age and had become pedestrian, prosy, and mech- anical. But toward the close of the century it blossomed forth again in what is called the Romantic Move- ment, in which imagination and move- ment had full play. What had happened? Recent stu- dents advance the theory that the pro- found moving of the waters by Wes- ley and his preachers largely accounts for this revival, though unintentional on their part. The upswing of a nation- wide movement, which began with “strangely warmed hearts” and ex. pressed its surging emotions in jubi- lant song, really started something beyond and outside of the Methodist Societies. It stimulated excitement in a hush- ed-up age. It talked intimitaly and sang lustily of love — love divine, of course. It throbbed with passion and was haunted by mystery. Thus a taste for imaginative and exciting reading spread through the whole community; and, lo, the Romantic Movement was born, with Keats, Shelley, Coleridge, Blake, Byron, Scott, and the rest! An amazing literary revolution, from the machine-finished couplets of Pope ana Dryden to the splendors of Childe Harold and the spell of the Rime Of The Ancient Mariner! Methodism” and books are insep- arable, and always have been. For a century and a half, since 1789, The Methodist Book Concern has faith- fully, brilliantly, and successfully car- it estab- 1 ried on the work of producing and cir- . culating books and periodicals. Its product was never riner or bet- ter suited to the current needs of pas- tors and people than it is today. Ab- ingdon Books are read by Christians of every communion; Church School Literature is provided in tempting dress and amazing variety at a price comparable to Wesley's “Religion In Life” is recognized as the ablest of Christian quarterlies, and The Chris- tiar Advocate, issued in numerous editions, is the most widely circulated Protestant church paper in the world. From the Christian Advocate. Spangler Lad Hurt Calvin Leish, 13 ,son of Mr. and Mrs. Edward Leish of Spangler, suffer- ed a fracture of the left leg about 8 o'clock last Thursday evening when he was struck by an automobile driv- en by Charles Grillo of Spangler. The lad was playing with some compan- ions on route 219 and is said to have darted into the path of the automobile. Mr. Grillo removed the boy to the Mi- ners’ hospitai where the patient's eon- dition is satisfactory. CHAIN STORE GROWTH PARALLED RISE OF QUALITY FOOD NAMES Development of standard quality, branded foodstuffs paralleled the rise of chain stores in the United States, Mr. C. A. Brooks, vice president of the Central division of the Great Atlan- tic and Pacific Tea Company, said this week in reporting on the “Parade of Frogress” promotion of nationally known grocery brands by the A & P. “Until mass distribution, as practic- ed by chain stores, came into being eighty years ago, there were few na- ticnally known food brands,” Mr. Brooks said. “Individual retailers bought from local manufacturers and wholesalers and sold locally, and the consumer moving from city to city had no standard names of quality goods to guide her. In each new city she had to learn anew the quality of the various local brands.” According to Mr. Huntington Hartford method that changed this situation when he opened the first store of what is now the Great Atlantic and Pacific Tea Company in New York in 1859. In launching the system of mass distribution, Hartford standardized the quality of his goods, Mr. Brooks said, | because the reputation of his growing | organization depended on uniform | quality. [ Mr. Brooks said that in 1859, when | Hartford opened his first store, the | time was ripe for such a move. A net- work of railroads was spreading ac- ross the nation, linking distant cities; newspapers were expanding and de- velcping the technique of advertising. | With these developments came the | growth of the great grocery mang facturers, turning out products of a standard quality and promoting them, at first sectionally, and later national- ly.” Meanwhile, he said, the A and P following its policy of insisting on high quality, was educating buyers to the value of brand names in deter- mining the quality of foodstuffs, and other chain stores adopted like poli- cies. As a result, Mr. Brooks continued, there came into being an army of brand conscious customers, who tend- ed more and more to buy by name. “As mass distribution cut the cost of handling standard quality brands, the market of potential consumers became wider,” Mr. Brooks said. “As a result producers were able to reduce their costs by shaving down the margin of profit and depending on quantity dis- tribution.” Following the worle war the trend toward name buying increased even more sharply, he said. “In striving for quality merchandise the A and P pro- moted its own nationally known brands,” he continued. The A and P imprinted the name of Ann Page pre- serves on the consciousness of the na- tion and made Bokar coffee, Quaker Maid and White House products rec- cgnized as standard quality brands. “Today ,in the ‘Parade of Progress’ the A and P is cooperating with manu- facturers in again bringing home to the public the quality standards of na- tionally known brands,” Mr. Brooks said, “standards hailed by consumer leaders as protecting the average housewife in her daily purchases of food.” Brooks, George inaugurated the ‘VERY FAVORABLE’ Harrisburg — The joint federal- state crop reporting service anounced last week that winter wheat, rye and pasture prospects are “very favorable and farm granaries are well supplied | with grain and forage for the last lap of the feeding period.” At present, the report said, most sec- tions in the state have a reserve mois- ture supply and, “if normal precipi- tation continues, a favorable crop sea- son appears ahead. The winter has been generally quite open throughout the state and, while temperatures have been severe, thy have not remained low for periods long enough to cause widespread damage to fallsown crops.” With exception of a few areas in the central and southeastern sections, the report stated condition of winter grains is generally very good. Scientists Bombard Atom at Indiana U. Scientists have long regarded the atom as the smallest indivisible PATTON METHODIST ! EPISCOPAL CHURCH James A. Turner, Pastor Church School 10 A. M. Preaching 11 A. M. and 7:30 P. M. Epworth Lea- gue 6:30. Mid-week Bible Class, Wed- | nesday, 7:30 P. M. The greatest thing the is to Bible make us wise unto salvation. Nature in all the blossoming loveliness | and the many-splendored, | of spring singing glory of summer has no ans- wer to the question do to be saved?” Only the Bible tells us that the Creator is also the Re- deemer — that He delighteth in mercy - that He can forgive and restore. In the Bible alone does God draw near to us in Jesus Christ and declare tr» us in Him His will for our salva- tion. The difference Tiuie stuay makes Is that it Father God; a settles belief in right doing; a power of resistance to sor- row and wrong doing; and a quiet faith in immortality which none of the events in life can destroy. Read and study it, I say, listen to its words, many-toned and melting, knowing that a book which grew out of a lofty spiritual life, if obeyed, will produce in us the kind of life which produced it. We shall know it is in- spired because it inspires us. REPAIR PARTS for all plows.—IL L. Binder, Hastings, Pa. When You Snap An Electric Switch? work—FOR YOU! tions and great- er efficiency. This is your elec- tric service — at the touch of a switch. does | “What must I| gradually forms within the | mind a confidence in the godwill of a | Thursday, April 20, 1939. HAPPY REUNION | | When Jerry McDonald, six, moved | from Chicago to New York, neigh- | bors promised to send his Boston terrier on to him. When they failed to do so Jerry’s mother notified Chi- | cago police, who took possession of | the dog and shipped him to the boy’s | home in a big crate. The reunion | was a happy one. GENERAL WORK wanted. Inquire ! Joseph Martin, General Del.,, Carroll- ‘ town, Pa. Just a touch of your finger and the switch puts millions of dollars worth of property and hundreds of employes to That little switch is one of the best friends you have. To your home electricity has brought comforts, conveniences, more time for the family. To industry it has brought better working condi- health and PENNSYLVANIA EDISON COMPANY No Other Dollar Buys As Much As the Dollar You Spend For Public Utility Service. The” Sheer Crepe” Stocking “By BERKSHIRE Yes, even the finest of stockings must have “their aristocrats.” Of all the grand stockings by Berkshire, you'll like these §1-gauges best because they're a bit sheerer **a bit more luxurious :*% a bit longer-wearing. Thespecial patented twist and counter- twist of the threads (called {Berktwist*) plus added stitches, ® increase their beautyZand wearability. i ¥ E A Sy particle of matter, but now the atom is under attack through the use of atom smashing apparatuses, known as cyclotrons. Physicists at Indiana university, Drs. Allan Mitchell, left, and Franz Kurie, through careful measurements of the vacuum chamber model to be installed in eyclotron at the Hoosier institution, have determined that its yield in radio-active substances will be nearly three times greater than the total supply of existing radium, FANNIE C. WETZEL, | at Patton CARROLLTOWN, PA. SERVICE IS QUICK. Less Incenvenience and Red Tape in Handling. The —
Significant historical Pennsylvania newspapers