THE WOOD OF DREAMS. Gere in the Wood of Dreams, be atlll, be till! I weary of your passion and your eighing, nieninc. For I would hear the nilent, joyous laugh That moclu all anxinua men afraid dying. of There ia a knowledge hid among the treea; Philoeophy amid the griuwea gliatena; J think I hear, "There ia no mieh thing aa death" Ite iilent ailent! All my aplrit liatcna. Scribner'a Magazine. The Sheriff and the " Bad Man." By 1 It. I'ORTF.R. An nmuilng atory of the plonaer daya out Weat. The Rhnriff of Deadwood "wanted' three deajwadoe. who took refuge in an old mine nml deflwl him to do hia wonit. He did it In a moat extraordinary nnd nnlooked-fnr faahlon, with the result that the "bad men" were ignominloualy routed.) i In the days when the Far Weat was really "wild" In every sense of the word, the resourceful man forged to the front and stayed there, and only the man of many devices was able to become a force In the strong and strenuous life of those frontier days. While the six-shooter was the accepted Instrument with which dif ferences wore settled the chief ac tors In these little affairs sometimes Tesortetl to Winchester rifles, bowle kntves, or shot guns, and at times some very queer weapons were called Into use when It was Impossible to use the old favorites. In Its palmy days Deadwood, In the niack Hills of South Dakota, was known all over the States as the "toughest town on earth," and 'well It deserved Its name. It was the boast of the town that every morning before breakfast some man "died with his boots on" and after breakfast still others bit the dust. Just about every Instrument with which a man could be killed had seen service In this famous frontier town, when one day a practically new arrival showed the old-timers a trick with a new weapon that Is remembered In Deadwood to this day, and whenever some of the early citizens get together nnd commence talkUig about the early days In Dead- wood, somebody Is sure to sprin'g the story of Seth Bullock and his Chinese stlnk-pot. Bullock himself still lives in Deadwood in fact, he Is United States Marshal for South Dakota, and the best-known man in the Black Hills but his unique manner of capturing a band of 'toughs" without bloodshed has "been the admiration of many people for a quarter of a century. Deadwood grew from a single miner's cabin to a town of five thou sand people In just three days. It was all because of the great "strike" of placer gold made down in Dead- wood rulch, and when the news spread there was the biggest rush ever known In the American gold fields. Other towns were depopu lated in an hour and Deadwood grew like a mushroom. Its new citizens were not choice. No one inquired where a man came from and to ask his name was almost -an Insult which demanded bloodshed. A great many of tho miners had come west for the good of their health and wanted no questions ask ed. Sufficient to say they were tbe toughs of tho earth at least, most of them were. Deadwood was a vast gambling den In thoso days although not a single roulette wheel turns now. Dance-halls, saloons and gambling dens constituted three-fourths of the bosses. Among the tougher element were men who gloried In the repu tation of being "killers" and had a number of deaths to their credit. In time lawlessness became so general that same of tho bettvr class residents determined to rid Dead wood of its very toughest citizens, and a vigilance committee was formed. It was then decided that Deadwood must have a sheriff. A sheriff, in those days, meant a man who could draw hlB gun quicker and shoot straighter than anyone else In the camp. It also meant a man of nerve who know when to draw and when not to one who could read In the eyes of his oppon ent the psychological moment when the other man decided to reach for his gun. Just at that time Captain Seth Bullock came to Deadwood. He camo from over In Montana, nnd he brought with him the reputation of always attending to his own business and permitting no one else to attend to It for him. Bullock was known aa a man of peace who would fight like n tiger-cat whenever he had to fight at all. And Bullock was made marshal of Deadwood the flrBt peace officer that city ever boasted of. There were several gun-tlghta be fore the "bad" element began to realize that when Bullock said, "Come on, I want you," It was safer to go than to argue the matter. Bul lock got shot two or three times in these fights, but they wore not bad wounds. On the other hand, each of his opponents was burled up In the cemetery on the side of the bill. It happened that In tho camp there were three cronies bearing tho nick names of "Bad Bill," "Curly" Des mond, and "Scar Face" Wilson. They were the "baddest" of tho "bad" men, and they gloried in their badness. They were partners in everything, and If a man fought one of them he hud to fight the entire trio. Other rival "bad" men might wipe each other out of exUtence lu their Jealousies, but these three ter rors never by any chance fought among themselves. Finally, there camo a time when Sheriff Bullock "wantod" "Bad Bill" and bis two companions. They bad had a row with a "tenderfoot" whom they were cheating at cards, and, contrary to the rules of tho camp, had killed him without giv ing him the ghost of a chance. T;he easterner did not even know there was going to be a row until he looked down a gun barrel for one brief moment before a bullet ended bis career. A "killing" in Deadwood was rather tbe usual than the unusual; yet the slaying of an Inoffensive "tenderfoot" who simply protested when he discovered that he was be ing robbed was more than the paople would stand, and there was a general demand that "Bud Bill" and his cronien should be lynched. But Bui lock counselled moderation. I am the sheriff, boys." he said. "I'll have to protect those fellows, If any attempt at lynching thera Is made. But I'll arrest them and you can try them In the regular way." Bullock's quiet manner won the day, and It was agreed that the law should take Its ordinary course with the murderers. But BUI and his two "pals" had no idea of submitting to arrest. "Tell Cap. Bullock, If he wants us, to come and gll us," they said, defiantly and the words was carried over to Bullock. "We don't 'low no blamed 'ten derfoot' to tell us we cheat," the three rascals added. "And wo don't 'low no sheriff to arrest us. We won't bo arrested, and if Cap. Bul lock fools with us we'll fix him." Again the word was taken over to Bullock that Bill and his partners said they would fight to the death before they would submit to arrest. Nevertheless, it was "up" to Bullock to arrest those three men or to lose his reputation for courage, and prac tically his life. If be showed the white feather for a moment some desperado would shoot him while his back was turned. It was only as an undefeated marshal that ho had pow er over these roughs. The murderers knew Hulloelt would make an attempt to capture them, but they did not know from which quarter the attempt would come. The marshal had so many dif ferent ways of tackling a fellow that the three miners were worried. If it was a straight shooting affray, they were ready; but they feared some thing they knew not what when Bullock started after them. Bullock went about his business very deliberately. He sent word to the three desperadoes that they had hotter come In, surrender themselves and stand trial thereby saving themselves the trouble of having him come after them. But again the trio hurled defiance at the marshal, and, retreating to their log cabin, barricaded the door and yelled through the window that they were ready for a siege. But Bullock paid no attention to them. He sat in his little office and smoked. Some miners, new comers. sniffed, and declared that Bullock was a coward and was afraid to go after tbe men he wanted. But the old timers, men who had known tho captain long, knew bet ter; and they also knew that "Cap. Seth" was working out some scheme The marshal's very quietness bad a disturbing effect on tne wantea men, and during the night they evac uated their log cabin and took refuge In an abandoned prospect hole where they thought Bullock would not find them. "We are afraid he would dy namite us during the night," they told an acquaintance later. They took provisions Into the hole with them, and there was a little stroam of water at tho bottom, so that they were ready for a disappearance of several days, or even a week, if nec essary. The "hole" consisted of a shaft some fifteen feet deep and a tunnel running into the hill from the bot tom of the shaft. The tunnel was about twenty-five feet long, and be cause of an elbow it was quite impos sible for any one to come down tho shaft and into the tunnel without being exposed every minute of tho time to the bullets of the despera does. The three men were observed stealing away from their cabin Into the old mine, and Bullock was In formed aB to their whereabouts. Then he quietly camo out of his little office, walked down to the shaft, and made a minute examination of it, and re turned to his office. Before doing so, however, he pulled up the old ladder which the original prospectors had left in the bole. "Bad Bill" and his partners were thus left without any means of escape unless some friend let down the ladder again. Like so many of the Western min ing towns at that period, Deadwood had a considerable Chinese popula tlon, most of whom had come direct from the Celestlul kingdom. These Chinamen had brought with them their own peculiar games, musical In struments, and implements of peace and war. Among the latter were a. number of stink pots. It is impossible for a white man to adequately describe a Chinese stink pot. It is, to say the very least, de serving of Its rather suggestive name but no one has ever been able to fig ure out just what It does or does not contain. When a people who consid er an egg lu which the bird Is just beginning to hatch a choice delicacy, or wno will pay large sums for an ogg which has been kept in a putrid black mud for several years to prop erly "season," starts to make some thing which will smell bad enough to their own olfactory nerves, they can evolve a thing of which u whlto man cannot even have a faint conception. And that, in short, is a Chinese stink pot. The next morning when Bullock came from his room he found that u general holiday had been declared; every mine hud closed down and every miner was in the streets, watching to see what " Cap. Seth" was going to do. The captain walked down to old Ah Say's opium den and started a lit tle talk with that wily old Chinese gaiubler. Ah Say was leader ami own er of the Chinese colony, and his word was law in all the "joints." Bullock told the old rascal what he wanted, and soon several ot the younger Chinamen were scouring the underground passages ot the .neighborhood on errands for Ah Say. When Bullock came out of Ah Say's place he had half a dosen stink pots which had been brought from China and were In first class working order. The pots were wrapped singly In pieces of paper, and the waiting crowds had no idea what Bullock was doing In Chinatown. The marshal sauntered leisurely down to the deserted mine, and half the town followed him at a respec table distance. Bullets might fly at auy minute, and the miners wanted to be ready to get to cover without loss of time. Bullock didn't say a word when he reached the mouth of tho shaft, but he produced one of the stink pots, carefully unwrapped It, and threw it to the bottom of the hole, where It broke on the rocks, Its aw ful smelling contents being scattered over the floor of the hole. Another pot quickly followed the first, and added its odor to the al ready horrible stench down there. But the gas, being heavier than the air, remained in the hole. Then the crowd saw what Bullock was up to, and they raised a mighty cheor when they realized the predic ament of "Bad Bill" and his part ners. Bullock knew that Bill and his men were guarding that portion of the bole which could be seen from their tunnel, so he kept out of range of their pistols. Edging around as far as ho dared he threw another one ot tbe pots. The aim was good, and it went right Into the mouth of the tunnel. Another followed the first, and both broke as they struck the rocky sides. In about half a minute out they came Bad Bill, curly, ana 'Scar Face," simply falling over themselves and each other In their efforts to get out ot that tunnel and Into the pure air. Bullock and hla guns wore forgotten in the Indescri bable stench emanating from those awful stink pots. But there was no relief. The air in the shaft was as bad as that In tbe tunnel. And the ladder was mieslng! While the gasping, spluttering wretches were cursing and shouting for some one to let the ladder down, another stink pot camo sailing over the rim of tho hole and landed fairly in their midst, where It broke and added fresh horrors to the alroady sufficiently polluted atmosphere. Then the trio knew what it meant Bullock was after them and had routed them out of their hole. They couldn't get out of the shaft, but the stench was so great that they couldn't stay in it, either. Accordingly they surrendered un conditionally, and, following the di rections ot tho marshal, who re mained out of sight behind the brink of tbe shaft, tossed their weapons out. through tbe mouth of the shaft and begged to bo permitted to get out themselves as quickly as possible. "One at a time there, boys," called Bullock. "If any man comes out ot that hole before I tell him to I'll shoot his head oft as it appears over the rim." And Bullock lowered the ladder. " 'Bad Bill' first," he called, and "Bad Bill," with his fingers to his nose, rushed up the ladder and was quickly tied. "Now 'Scar Face.' " and that wor thy raw up the ladder, to be bound In his turn. "Curly" met tho same fate when he camo up a moment afterwards. "Next time I send for you fellows," said Bullock, quietly, "I hopo you'll come in and give yourselves up and save me the trouble of coming after you." Bullock's arrest of the three most desperate men In the Black Hills without shedding a drop of blood was so much admired by the miners that he had little trouble after that, and remained marshal as long as he wanted the position. Early In 1906 President Roosevelt appointed Bul lock United States Marshal for South Dakota, a post he still holds. The Wide World Magazine. Hundreds Join the City's Army of "Missing." Persons Vanish Daily For No Known Reason and Often Are Never Seen Again Many of Them Are Women J ust Drop Out of Sight. Buffalo Itobcs Are Scarce. "Buffalo robes will soon bo a thing of the past," said a local dealer, who has had six robes on sale this winter, the property of a citizen who could not afford to keep the precious skins longer. Five of them have been sold, and while $500 has been offered for the last of the lot, the dealer Is holding It for $600, the price demanded by the owner. Tbe robes are not unus ually large, either, and were undoubt edly bought by people who intended to use them for rugs, to retain as curios, or tor some such purpose. Imagine a carriage being driven about town, a $600 robe thrown carelessly over tho seat while tho owuer stepped Into a business houso for a few momei ts! Few people would recognize the robe as valua ble, towover, as they have no more style than the ordinary fur robe sold at $60 or so, but the value Is there, as the purchaser will loarn who pines for tbe skin ot a real buffalo. "I remember well enough seeing buffalo robes sell here tor $10 apiece thirty years ago," said an old timer. Kansas City Star. Eagles Hald Barnyards. The bald eagle, which Is fast dis appearing, still has Its haunts In the vicinity of St. Mary's reservoir, es pecially in Mercer County. With no food at hand the eagles have become ferocious through hunger and are raiding the farm yards, carrying off pigeons, chickens and sheep. Mrs. Calvin Yaney, a farmer's wife, saw one of tbe huge birds alight In the chicken yard and select one of the fattest fowls on the roost. Sbe tried to chase away the robber, but the tagle would not be stared until be had secured his meal. A farmer reports that an eagle with a spread of Bix feet from wing to wing swooped down and carried off one of his sbeep. Tbe farmer folks around the reservoir are begin ning to regard the kingly bird as something to be dreaded ratber than revered. Wapakoneta correspond ence Cleveland Plain Healer. Man's Principal Trait. " An old gentleman, painting to his favorite dog, said proudly: "That dog certainly seems almost human at Umes.' "Yes," said hla wife, "be growls over his food as much as you do." Minneapolis Journal, That 425 persons disappeared and were not again heard of Is tho rather startling Uiformatlon contained In the annual police report of New York City for 1906. That In the last decade enough persons have been completely lost to friends and relatives in New York to make a small sized city is the calm assertion made by police statis ticians. "Where do they go?" Is the ques tion thousands of persons aak. And the police answer grimly: "Oh, some kill themselves, some start life all ever somewhere else, some sneak back after a few years and live In secrecy, and some why, nobody knows what becomes of them til. They just lose themselves." And while Sergeant William H. Sullivan, chief ot the "lost" depart ment, was discussing the subject two well dressed women entered. "I want to report the disappear ance of my son, aged nineteen," one of them said. "He's a good boy In every respect, doesn't drink or gam ble. He has been gone now four days and not one ot his friends has seen him. We don't want to have it known. He belong, as you can see, to a good family, and publicity, while it might help, might, on the other hand, also do a lot of unnecessary harm." Sergeant Sullivan, who is Ideally fitted for the job, gave comfort to the anxious mother, assured her her son would bo found, and promised to send word as soon as anything was heard of him. "That's tbo way they come along," said he. "That boy probably has run away and in a few days will come back. But, on tho other hand, he may join the great army of the lost, which is growing rapidly every year.." Many Children Unclaimed. Of the 1648 persons who were reported missing In 1906 In all bor oughs 1091 were from New York and 557 from Brooklyn. All but 98 of the Brooklynltes were found, while 327 of the missing Manhat tanltes remained on the list of miss ing. Coupled with these figures are others little less interesting. Of a total of 2213 children who were picked up on the street by the po lice 446 were unclaimed by friends or relatives. They were turned over to Institutions. And of the total of 372 bodies found by the police 254 were never Identified. It is explained by the police that in this number ot un claimed dead wero some of the per sons who disappeared mysteriously. Study of the records of the cases of disappearance reveals some inter esting facts. It is shown first that painters have the disappearing habit to a greater extent than any other class of men. Next to them come salesmen and after them drivers, la borers and bartenders. About half the total number are under twenty years of age, about one-quarter are above sixty. About one-third are women or girls and about one-fifth of the total are persons of unsound minds. There have been Instances where newly wodded women, perfectly hap py and prosperous, have just van ished for no reason whatever; ot men in prosperity deserting happy families without the slightest warn ing; of clerks with a good record behind thom and a glowing future ahead, dropping out of sight and leaving not the slightest clew to their whereabouts. Lawyers, brok ers, doctors, real estate dealers, sculptorB, artists, actors, and even one minister, are on the list of the missing, and while behind each there may be a story, no Inkling of it ever reached the ears of the police. One Sometimes Comes Back. Police records sbow that once in a while a person who entered the fold of tbo missing a dozen or more years ago reappears in his old haunts quietly and unostentatiously and re sumes bis old lite, getting in touch with old surroundings. These reap pearances are qulto as mystifying us the disappearances. "New Yorkers have tho disappear ing habit, I guess," said Sergoant Sullivan. "There is no accurate way of telling just how many people are disappearing In a year because a groat many persons go leaving neither friends nor relatives to take the trouble of sending word to m police. And, on tbo other hand, somo of thoso who drop out of sight come back and send no word to the police. They remain oa the list of permanently fiinsslng. "But, in considering the number of missing persons, it should be re membered that New York Is con stantly filled with persons from all parts of the world, nnd it is they as well as persons resident here who are blotted out. A man comes here from Scrauton, Pa., for example, lie leaves hlB hotel and Is not seen aguln. His relatives seek us for aid and the man from Scranton goes on New York City's list ot lost ones. "And so it is with visitors from various parts of the world. Some of them uome here with money, fall in with bad company and uren't beard from again. Whether they are robbed or killed, or whether they slink off to seclusion ashamed of themselves, no one can tell, of course. "Many of those who leave home have domestic or financial trouble, aud doubtless throw themselves Into the river or harbor. Their bodies are washed about for a while, are picked up lu an unrecognizable state and are burled with the unclaimed. This is more often tbe case with women than with men." Some Who Have Vanished. Reference to the record ot the Lost Department gives a fair idea of the character of the persons who drop out ot sight. Following are a tew Instances: Patrick J. Mulready, forty-one years old, an Insurance ageut, living at No. 994 Bt. Maries avenue, Brook lyn, left his home on August 2 2 and not a subsequent trace of him was obtained. Ousta ve Meier, fifty-five years old, J a broker, married and living nt No. 4 8 Orove street, with no apparent reason, disappeared quite as mysteri ously on December 27. Harry Wampole, fifty-six yenrs old, a druggist, of Marlon, Pa., camo to New York early in September to transact some business. He stayed at the Trenton House, Cortlandt and Washington streets. On the morn ing of September 8 ho walked out of the hotel and was never again seen by his relatives or friends. John M. Robblns, seventy-eight years old, of No. 141 Pleasant ave nuo Willlamsbridge. walked away from home on August 25, leaving not tho slightest trace of himself. Mrs. Lillian Collett, twenty years old, disappeared from her home, at No. 267 West Twenty-second street, on November 27. She was newly mar ried, bad everything she wanted, lived happily with her husband, and had no trouble, so far as any one could learn. Still she walked out ot tho llfo of her family and friends, leaving them completely mystified. She wore three diamond rings when she departed. Harry Dow, thirty-six years old, a stock clork, who lived at No. 188 West End avenue, chatted pleasantly with his fellow boarders on the morning ot October 27, started for his office, which he never reached, and vanished completely. Rather more unaccountable than the average was the disappearance In August of Mrs. Mary Albert. She was thirty-six years old, in perfect health, and lived happily with her family at No. 1810 Second avenue. She left home late one afternoon with about $200 In her purse, and her relatives could find no trace ot her. Enrolled with the army of missing Is Elizabeth E. Burr, a dressmaker, fifty years old, who lived with rela tives at No. 101 Cambridge place, Brooklyn. She started for her work on October 1, losing herself to her friends and relatives. Minister "Found" Abroad. "rl One of the most notable disappear ances and "finds" ot the year con cerned the Rev. George C. Poolton, a clergyman, of Naveslnk, N. J. He left his home in that village to at tend a conference of ministers In Calvary Church, Now York. When the conference ended he did not re appear at his home, and inquiry showed that he had attended but ono session of the conference. There was great excitement over the ease and his friends and relative were at a Iobs to explain tho matter. They woro positive that there was no reason for him to hldo himself and equally sure that he would not go away on a journey without telling them. After It had been decided by his friends that he was murdered In New York word camo from Eng land that he was at the home of his father. Why ho took tho Jour ney so quietly was not learned. Still another remarkable case was that reported by Mrs. Carey, of No. 56 Douglass street, Brooklyn. She went to Police Headquarters about three months ago and said sho want ed to find her daughter, who dis appeared mysteriously seven years ago. Asked why sue had delayed reporting the case, Mrs. Carey eatd she had often thought of seeing tho police but didn't know bow to go about it. She said her daughter left homo when she was Beventeon years- old, and sho Insisted on giv ing the police a description of her as she then appeared, as to clothes as well as in person. Around the disappearance of WU ford L. Jones, a real estate lawyer, of No. 34 BOOT UIQ avenue Flushing, there was deep mystery. Prosperous and in every way contented, he drew, several hundred dollara from a bank on November 10 and dropped from view. He was but thirty-are years old, well known socially and just the sort of man who would not be expected to do anything out ot the ordinary. And so ti&y run. Every day one or more stories of disappearance are told to the police. There is little the police can do to find the lost persons. A minute description Is written down and that Is communi cated to every policeman aud detec tive In the city. He is Instructed to keep an eye open for the per son described, but at the same time he is under Instruction to keep a lookout for a dozen or score of other persons from pickpockets to embez zlers, and It Is reasonably certain that none ot the descriptions lingers long In his memory. New York Herald. ILLBOARD ADVERTISING Morlarlty's Answer. Eugene Morlarity, who seemed to be a fixture In the Massachusetts Legislature some years ago, was at one tlmo on tho Worcester School Board. A fellow-membor. Rev. D. O. Mears, more than hinted at one meeting that there were altogether too many Irish names on tho list of Worcester teachers. The charge passed unchallenged at the time, but at the next meeting up rose Mr. Mo rlarity with this little gem: "Mr. President, at the last meeting ot Hi,- board some one intimated that there were too many Irish names on our list of teachers. The next day I went up to the public library and sawtLlbrarian Qreen and asked it he had a dictionary of American names. " 'I have,' he said. " 'Is it complete?' I asked " 'It Is,' was the answer. " 'Can I take It homer ' " 'You can,' he aald. "Mr. President. I took It home; I searched it through from cover to cover. I found no Mears In tho book, bsrt I found that Michael Morlarity; was one ot the bodyguards ot Gen eral Wualilugtou." Judge's Library. Not So Profitable aa That to Be Had hi Newspapers. QflfAflflflQQ At a meeting of the Twentieth Cen urj Club In Boston recently, accord ing to the Boston Transcript, Nathan el C. Fowler, Jr., spoke on billboard idvertlslng In a large part as fol lows: I am uncompromisingly opposed to illlboard advertising for the follow ng established reasons: First, bill board and othor forms of outdoor idvertlslng constitute a second or third grade of profitable publicity. By many prominent and successful idvertlsers they are classed as Ille gitimate methods of advertising. Comparatively fow advertisers eon dder them of more than secondary ralue; ninety per cent, of the better slass ot advertisers refuse to use them at all. The fundamental basis i all good advertising, whether It be ot national or local character, Is vest ed in the newspaper and periodical f the regular Issue. All other meth Dds are worth comparatively little, unless used In conjunction with news paper or periodical advertising. The sconomy of business, aa well aa that )t every other estate, separates thing? Into the proper and the Improper. Successful advertisers, as a rule those who have studied advertising values divide advertising Into the primary classes: First, the legitimate, which includes advertising space In the newspaper or other periodical; and secondly, other forms of adver tising, which Include the blllboasd Mid other more or less questionable advertising schemes. Something tor nothing Isn't business, nnd Is worth what Is paid for It. The advertise ment which the reader pays for the privilege ot seeing Is worth a dozen times more than the advertisement thrust upon him. From tho readers' standpoint the billboard advertisement Is something for nothing and commands the re spect of nobody. The public acknowl edges the newspaper's right to carry advertising. It knows that without advertising neither the newspaper nor tbe magazine could remain self supporting. It does not object to newspaper or periodical advertising; In fact, it favors It, because this class of advertising has an educational and other intrinsic value. Frequently tbe advertising pages of the great newspaper and magazine contains more real and valuable in formation, and show more Intelligent expenditure t brain-power, than can be found In the average literary page. Secondly, billboard and other forms ot outdoor advertising desecrate na ture. Injure the scenery nnd outrage the rights of the public. Without leave or license these flaming adver tisements are forced upon us at the sacrifice of decency and of ordinary fair play. The question naturally arises, why do advertisers use the billboard and other illegitimate forms of advertising unless they have a business-bringing value? There are two answer to the ques tion. First, all forms of advertising have some value, and tho billboard may be profitable, although it is not, and cannot be, as good as first-class newspaper and periodical advertising. Then tbo lower class ot advertisers are forced to use quesUonable meth ods of publicity. The low class and fraudulent advertiser Is obliged to confine his adverUsing to billboards, to religious newspapers, and to other mediums which do not discriminate. It has been said that sixty per cent, ot advertising Is wasted. Whether or not this be true, seventy-five per cent, of our advertisers are not Im pervious to flattery. They like to see themselves In print, and especially In color. Billboard and outdoor sign solicitors are strenuous trade-getters. They besiege tbe advertiser by day and by night. They employ artists of the boldest school, and they present the advertiser with a sketch which will please him, whether or not it Is acceptable to the public and has real business value. The advertiser, and especially t-he distributer of low grade goods, is Impressed with bold designs, with heroic pictures of him self. This billboard sketch Impresses him Immensely because It Is immense. It looks its size, and the advertiser, in his Ignorance, does not realize that a space of a few Inches In great mediums like the Youth's Companion and representative newspapers, is worth a thousand times more than the biggest billboard. For personal reasons, for reasons built upon self-conceit, the advertiser bocomes the easy prey of the bill board solicitor. Ho uses billboards, partly because It pays him to do so, and because billboard advertising is down to his level and flatters him. Now, what are we going to do about UT The billboard is a nuisance, and will continue to be, until the greatest power on earth public opinion does something about It, whether or not it talks about It. The kind of re form some of us have, and I am not excepting present company. Is cold storage roform, tho krnd hat isn't warm enough to run. Tulking against billboards will not romovo them. The lazy method of passing resolutions will avail nothing. The cold-blooded advertiser, and he is, as a rule, the billboard advertiser, laughs at re formers and takes no stock In the Twentieth Century Club or In any other club which makes a specialty of more or less intellectuality. The intelligent man Is In the minority; the masses constitute the majority; the masses read tho advertisement and buy the goods. The advertiser, like most business men, has no other god above business. You cannot touch his heart unless you can locate it However, you cau discover tbe whereabouts ot his pocketbook. Touch that and he squirms. The only way to get rid of objec tionable advertising Jb to create pub lic sentiment and cousidorable indi vidual action on the part of the pub lic; not by passing resolutions, not by signing petitions, but by going oat Into the open and refusing to pur chase goods mado by tho advertiser who outrages nature and decenoy, and who does as he pleases because we let him do so, It Is not up to the advertiser, It is up to us. A D1CAOLY PARALLEL. It Par to Be Consldprnte In the Re tanrent and Klscwhe? e, After AIL The considerate man walked Into a restaurant. One choice seat had a hat on It Another was occupied by a news paper. A feeder had his feet upon tho rnng.1 of a third. The considerate man, wishing to bother no one, walked past these choice seats and found a chair which was sheltered from every cooling breeze and which also permitted an unrivalled view of a piece of wall and a coat hook. And In this spot the considerate man waited for a waitress. Once he coughod in a gentle sort of way. Other times he twisted bis head around and tried to catch a waitress' eye. Or picked up tbe bill of fare and put It down with an air of finality a though wishing to be observed at saying to himself, "There. That is what I want. Now I am ready to place my order." He began to feel as though he was being slighted. He flushed, and aa he sat there with hia wrists resting upon the edge of the table (his finger tlits together) viewing the wall and the coat hook, he began to feel a warmth at the back of bis neck, and became suffused with all the help lessness of a man who knows that hla cars are turning red. At last a waitress (possibly Inex perienced) ran up to him, leaned over him, swished the table with her napkin and gavo him a look that said, "Now, then, slowpoke! Yon needn't think you're waiting at the church." "Do you mind bringing me, please," said the considerate man, "a small steak, well done, and a cup of tea?" In half an hour she slapped a por tion of liver and bacon down In front of him. "Cawfee?" she demanded. "Please," said he. Now as he sat there viewing the wall and the coat hook while he chewed his leather and bacon, not wishing to hurt anybody's feelings by calling attention to mistakes (alwaya fearful of causing a good girl's dis charge frool honest employment) an other man came Into that restaurant. He was a man without modesty or breeding. He selected a cool spot where he could see everything in the place, tipped a hat and a parcel out of a chair, sat down, glanced at the bill of fare, and snapped his fingers for a waitress. He waited one second and banged his knife against the vln gar cruet. He waited another sec ond, half arose from his chair and ex claimed, "Here! I want some one to wait on me!" Hearing that voice three waitresses made a leap for him. "Blng me eggs and bacon," he commanded, "eggs fried on both sides and tbe bacon crisp. Mind It's crisp! Graham bread. Cup of coffee. And hurry up! I can't wait all day!" He got them so quick there seemed to be magic in it. And while the considerate man was still struggling with his rubber heels and bacon, the bold, forward man supped his last drop of coffee, uttered "Ah!" with a great sound, scowled at tho bill, paid It, left the waitress nothing, listened to the man ager's opinion ot the weather, barked "Yes! Yes!" and ran out to .-' . an old lady off the sidewalk. The bold forward man went to his office. Tho starter, hearing him el bow, held the elevator for him and then shut the gate neatly In the face of the considerate man, who followed. In a few minutes the forward man, wishing to descend to the street, reached tbe elevator shaft just as the car dropped past his floor. "Down!" be howled and the car came back for him as meek as a lamb; but later, when the considerate man aald "Down, pleaBe," three cars went down past him with an unhesitating emphasis that was Insulting. Coming now to the deadly parallel we will give the first column to the considerate man. The bold forward party gets the second column. The Conaiderate The Bold, Forward Man. Man. He had no seat in He had the best seat the aifbway. in the cur. Ho waa the laat man He waa the first. off the train. He was nearly run He held up t raffia over at a corner eroaaing while over. he went Hia dinner iaa half Hia waa right on the an nour luie. His eteak waa tough and stringy. He never complained. minute. Hia waa fine and tender. He growled at ev- erythicg on the He drank hia bottle of beer with a noise like the in take of a auction pump. He choked on a large piece of meat turned pur ple, kicked the bucket with a ter rible jolt aud was hustled down to Which proves that It pays to be) considerate. New York Sun. He had no beer. He drank hia glaaa of water and ainiled back to the angels at aome aweet, tender thought. The Bark of tbe Sequoias. California's giant trees, the se quoias, thousands of years old, have been preserved to this day because ot their enormously thick bark. From time to time in the course of agec forest fires have swept through the big tree lands, destroying everything, yet only scorching for a couple ot inches' depth or so the almost fire proof bark. The flames, having car bonised that much ot the bark, could not penetrate farther, for tbe car bonized portion formed au absolutely fireproof covering for the remaludi") ot the Interior bark. i 'fcj, Good Books For Boys. By a poll taken recently It was as certained that "Robinson Crusoe" ia still the first favorite with the Eng lish boy. Next to ft come "Coral Isl and," "Uncle Tom's Cabin," "Ivan hoe, ' The .fewlss Family Robinson." "Treasure - Island," "Pilgrim's Pro gress," Westward, Hoi" "Olives' Twist" and "David Copperneld." 4 London Tribune. Negroes plan to run a line ot steamers from Baltimore to tad Jamestown Exposition to accoBugsV date colored persons only. .
Significant historical Pennsylvania newspapers