14 **\' r . " . ) || $1075 For Business Acceleration— For Your Heavy Hauling— The -Ton "Speed Wagon" This Powerful Two-Ton Reo WE REO FOLK ARE ALMOST inordinately proud of our achievement in producing FOR HEAVY DUTY, whether on city pavements or the worst class of country roads— this newest Reo delivery wagon. It is the result of many years of work, of experi- mud, clay, sand, hills —this truck will stand up, mile for mile, ton for ton, with any menting and testing. other two-ton truck made —regardless of the price at which the other is sold. IT PERFORMS A SERVICE that is seeminglv less, but actually more, severe than FULLY APPRECIATE the scope of that statement, and we would not make it any other class of trucking, because it is called upon to meet two severe conditions here dld we not know > from actual observation of this truck in competition with at the same time; namely, speed and load. other that it is one hundred per cent true. r In . n .« » , . , . _ , . YOU NEED PAY NO MORE —you need go no farther —to find a motor truck that LOAD IS A PROBLEM, but that was long since solved in the 2-ton Reo. Speed is w ill perform your heavy-duty hauling if that work comes within the scope of a another; but that also was overcome in the touring car. But speed plus load— 2-ton truck there was a purzle over which the greatest engineers in the industry pored for many years. THIS REO TRUCK HAS PROVEN, in several years of service, to withstand more severe overloading, more wicked usage—to require less care and to cost less, year THAT THE SEVERITY of this service was not appreciated by most merchants is in and year out, for upkeep and maintenance than any other truck with which it ; shown by the fact than many of them tried the expedient of putting an express has come in direct competition. Dody on a touring car chassis. Pretty expensive experiment it proved, toot The fact that the chassis used was generally an old one also added greatly to the upkeep JUST TAKE THIS CASE as an example. cost - IRA WILSON, DAIRYMAN, of Redford, Michigan, has a 2-ton Reo Truck that he - , . . . , has used now for four years; he habitually hauls sixty-three 10-gallon cans of milk •IN ONE THING THEY WERE RIGHT, however-pneumatic tires is the only answer from his farm to the Det roit Creamery; then the truck goes to Plymouth, Michigan, to this kind of service. They make speeds up to anything you want, with loads of for another load, brings that to Detroit, and returns to the farm for the night, less than a ton, practical and economical. THAT'S NINETY MILES, half of which the Reo makes with a load of more than three I THE LATE HOLIDAY EXPERIENCE proved as never before the tremendous and one-half tons (on a truck rated at two tons, mind you), and the forty-five advantages and the universal need for a motor truck of this type. miles with a load of empty cans that aggregates about 1,600 pounds. YOU SAW MERCHANTS BIDDING for Christmas business by featuring the fact in HE MAKES THAT TRIP EVERY DAY, winter and summer And Mr Wilson their ads that deliveries would be made surely, promptly and quickly by Reo says he has never missed a tnp or been an hour late on the schedule—such is the Speed Wagons. sturdmess and dependability of this great Reo Truck. S —but he soon disposed of them. And recently SOME ADVERTISED that they would make two to four deliveries per day to districts , T-, o Co „„ 011 , , •' 04 . . Ua •« c . Q „ A , . f ..S .. ,j , . • , • ' ~ he purchased three more Keos. Says all he hopes is that the new ones will stand where m former years, with the old slow, uncertain horse equipment, they could c , , r •. -D , , . a j 4. i uiu c icn 4.u 4. ■ up as well as that first wonderful Reo has! only promise one. And not always could they fulfill that promise. . » , „„ , , WE USE THIS EXAMPLE in preference to many we might use of Reo motor trucks AND YOU PATRONIZED those stores. \ou wanted to know that your purchases i n c ity service handling the wares of big manufacturing and wholesale •.houses, would be delivered before—-not after, or on, Christmas day. And when a merchant because the service this truck is called upon to perform includes everything the advertised Reo truck service you knew it would be done. The words Reo and city users could need and others vastly more severe. From the city limits he "reliability are synonymous. encounters all the other traffic —and from there out some of the worst roads in DO YOU REALIZE that the holiday trade this year was the heaviest it has ever been? Michigan. And do you realize that, but for the fleets of motor trucks, it never could have been IF YOU COULD JUST DRIVE YOUR AUTOMOBILE over that route, you would handled? appreciate as never before the conditions that a Reo Motor Truck is made to meet { , ?nd to surmount. Talk to Wilson and you'll marvel the more. DO YOU REALIZE what fast, reliable motor trucks have meant to the express and frhe parcel post this year? And to you as a patron of both? "50 PER CENT OVERSIZE IN ALL VITAL PARTS" —motor parts, driving shafts, gears, axles, springs, frame, wheels and tires —this Reo Factor of Safety is the reason WELL, THAT IS WHAT THIS REO Speed Wagon will mean to your business and to for Reo sturdiness and Reo reliability, your customers. IT PROVES UP not only in the ability of Reo trucks to withstand the most unreason- IT WILL MEAN THE ACCELERATION of your business all along the line; increase able overloading and the hardest of road conditions, but, above all and after all, a of territory —for of course you can reach, and with two or more deliveries a day, in the extremely low maintenance cost of Reos. \ sections that you cannot touch at all with horses. __ v IF YOU HAVE FELT that, to have a motor truck of the utmost dependability you must IT WILL MEAN MORE AND BETTER satisfied customers, for you can actually pay twice the price of this 2-ton Reo, we respectfully suggest that you dismiss deliver goods on the hour you promise, and many a "hurry-up" order will come in at notion from your mind once and for all. that otherwise would go to the little store around the corner, or to your rival. REQ FOLK GUARANTEE THIS REO to the fullest extent-in the spirit as well AND FINALLY; THE MAINTENANCE COST of your delivery system will be cut as the letter thereof. We know it will do your work. We know of no other at its in half. The efficiency quadrupled. P nce that do * as welL wc know of none at pnce that wIU do * better or more economically. THIS 1500-POUND REO HAS PROVED UP in the severest and most diversified y o u SEE, OUR CONFIDENCE IS UNBOUNDED—it is the result of years of kinds of service. We now know its capabilities, its reliability and its economy of experience and of observation of this 2-ton Reo in all kinds of service everywhere, upkeep almost as accurately as we know that of the great 2-ton Reo. And we under almost every conceivable kind of condition. say without hesitation, that this light Reo is, in its class, as far ahead of others as ... Reos of all models always have been. JUST A WORD ABOUT DELIVERIES. The demand for these trucks is increasing by leaps and bounds, and our orders are always ahead of the factory output. Be- IT WILL BE ON THE JOB ALL THE TIME —twenty-four hours per day if you sides, the spring rush is almost upon us. If your order is in our hands at once, we choose. Why, we hear every day, from owners of fleets of these Reos, to the effect can promise you early delivery. If you delay it will be more difficult to get Reos. that not a minute has been lost in many months of service. And in a motor truck of all things, you can't afford to buy a "second best." / ' Reo Motor Truck Company, Lansing, Mich. HARRISBURG AUTO COMPANY DISTRIBUTORS Third and Hamilton Streets Harrisfourg, fenna. ■■n iamnwin -' g SATURDAY EVENING, HARRIPBURG TELEGRAPH APRIL 22. 1916.
Significant historical Pennsylvania newspapers