IfW UWWAWU'SVHidVA bWl j .w 7 tWWW r Jr ,,", p!fPTOfrf ' M-V "H- " Jf . U W! fTtTJHIBBaBS T ' yeSeE TWt imA jfetu TA United Markets of America 13 of thtm-each a logical unit for sales and advertising effort. These markets re the tones referred ta in the chart below te the left. Sell te Industrial Buyers through The ChicageTribune THERE IS. a tendency in the East te regard "The Cern Belt" as a distinctively agricultural zone. Yet Illinois, Indiana, Iowa, Michigan and Wisconsin, the five states known as The Chicago Territory, produce 22 of American manufactures. These who sell te factories, mills, power plants, public utilities, foundries, machine shops, etc., find here a market with a tre mendous appetite for advertised quality merchandise. t Zene 5 sTvvM -MiffiKW! t Zene S JPyK Zene 12 J 82yl e 15.1 j Vne2 L X 4bBti uaw x 10 ? H. num. tjar A ft tern j'Qb-fi W 2994 purchasers of electricity for indus trial, power are divided among the various aenes as indicated by the above chart, according te The BUctrical World. . THE CHICAGO TEMUTOKY FURTHERMORE, they find in The Chicago Tribune a medium which can sell Square D switches as well as flat irons, castings as well as hairpins, trucks as well as limousines. Every morning The Chicago Tribune is read by the great majority of big business men net only in Chicago but in Kalamazoo, Oshkosh, Ottumwa, Peoria, Kokomo, and ether cities of Zene 7. It costs them $15 a year te read The Chicago Tribune which is probably mere than they pay for anything else they read. They buy it and read it in addition te their lo cal papers largely as a business preposition. It contains the news of world events, of politics, of finance, of markets en which they must be authoritatively informed. In its influence with this type of reader The Tribune is unique. As evidence witness the fact that makers of office equipment spend four times a much for advertising in The Chicago Tribune as they de for space in the ether, five Chicago newspapers combined. Advertising agencies buy space in The Chicago Tribune te present their cases te the chief executives of big manufacturing concerns. Surely they exercise their best expert judgment in spend ing their own money. And they spend several times as much in The Tribune as in all the ether Chicago papers combined. Bankers, wholesalers, manufacturers and executives in every line of business read The Chicago Tribune through out the entire Chicago Terri tery. Let your message speak te them from its newsy inviting pages at the open ing of the business day. The Chicago Tribune has thirty men, trained net only in advertising but also in merchandising. Several of them are stationed at our New Yerk office 512 Fifth Avenue. One of these men will be glad re call en request te show you concretely and specifically hew the tremendous pres tige of The Chicago Tribune can be utilized in increasing the sale of your goods in The Chicago Territory. ulr w (SLliimM wtfbxmt THe "Wearldte Greatest Keyjpaper 'An unusual book called " The W G N" has just been fiublislud. It deals particularly mth The Tribune, but is in effect a handbook of newspaper administration. 304 pages 100 illustrations tow news is gathered hew spruce trees become navsprint hew the advertisements are handled --avery phase of the making of, The. Tribune is described in detail, Editorial Adtcrtising Circulation Mechanical. " The W G N " w en sale at these boekstores: Rrcntane; Putnam; Scribner-Nhir YOh'R. Wanamaker; Strawbridge 6 Uethicr PHILADELPHIA. Old ( erncr Bookstore BOSTON. It will be moiled postpaid en receipt of $2.00 by the Business Survey, 1711, Tribune Building, Chicago, if. ' l t X WL J J VMS? m . .u.-f.. , .. .. ' .t.t-,jHLaytfHfttugj..lt.-ji.att? . . , , . wV..tiUWiw,L.(stal , .. a-i4ii.fe.fat , . ..,ft;Li.-:..'l ' ;: h ;, v -,:,,,,, .. . . I, -,. ., A :,-, -;,- .,..- l.,::,.tjMLmbtl A3.I. ' , t,eMiti a rW T .Xi V "4 - 1MI M 'i'X v. i'i m i V 5Jfl ir FtfJ ?l Ml I .' V . . niitftitltm1km
Significant historical Pennsylvania newspapers