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JSYlSfllNG PUBLIC JJJJDOtiK-- PHILADELPHIA, HCXNDAV, IBKUAKY 9,- 1U20'
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Food vs. Pure
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Read What Mr Alfred W. McCann Said About Benzoate of Soda
in the New York Globe of January 31st, 1920
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Food
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'Ware Benzoate of Soda
Food Label, Warns McCann
- High-Grade Raw-Materials, When Clean and Free From
Infection, Need No Chemical Preserving
Agent, He Says
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' By ALFRED WJfllcCANN
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Frefe From All Preservatives
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Th'e statement that the United States
government endorses the use of benzoate
of soda in food products is a lie.
The statement that the United States
government recommends the use of ben
zoate of soda in food products is a lie.
The United States government merely
tolerates benzoate of soda and compels
thefood manufacturer who uses it to warn
the public against it by declaring its pres
ence on the label.
This official toleration, brought about
by terrific political pressure, compromise,
and subterfuge, developed such a bad odor
at the time of its application that its stench
still smells in the nostrils of decency.
The food manufacturers who resort to
its use are ashamed of it. Under the law
they have to confess its presence in their
products" but they make their confession
in a whisper, using thd smallest type per
missible. , ,.-'
If benzoate of soda"were a virtue which
the writers of advertising copy could be
proud of. they would loudly proclaim it
in the boldest type.
Why, then, do they never refer to it in
their advertisements? Why are the de
signers of labels instructed to hide the
Ehrase, "Contains one-tenth of i per cent
enzoate of soda," along the border as in
conspicuously as possible?
Have these subterfuges no .meaning for
the consumer? Has the consumer for
gotten that the government officials who
so vigorously opposed the use of benzoate
oi soda were"compelle"d"t6T'tSign"from"office
to make place for a group of soft pedal,
"safe and sane" officials who could be de
pended upon to stir up no more controversy
on the subiect?
Benzoate of soda Is a substitute tor
high-grade raw materials;, a substitute for
clean bands; a substitute for clean kettles;
a substitute for clean -methods of manu
facturing". Low-grade raw materials handled slov
enly, shifted, shovelled, poured in bulk,
can be kept from rotting by the use of
benzoate or any other embalming agent.
High grade raw materials handled under
dean and .wholesome surroundings, free;
from infection, with self-respect and decency
on guard, require no germicide or other
chemical creservative to keep them fit. i
To the manufacturers who use it ben
zoate, ofsoda is commercially important
and they derive great benefit from it.
"The phblic derives no benefit from it.
Whjshouldthe public pay for At when at
its tstdhe "only claim, that can be made
in is defense is that it promotes salvage
and rescues from the dump foodstuffs that
would surely go there without the protec
tion ;6f dope. a -'.
When, Dn Harvey W. Wiley and Jr.
Floyt4 j. Robinson disobeyed orders from
ineir superiors Dy continuing 10 prove
throtfgh" repeated experiments k that ben
zoate ofJsoda is a real poison when con
sumed with acids, tomatoes, orange juice,
grape, juice, cider or any other fruit or
vegetable product containing acids they
had to get out of the service "for the good
of the service."
Even when benzoate of soda is consumed
In alkaline foods, such alkaline foods are
invariably consumed With other foods of
acid 'nature, whether the benzoate be in
them ornot. It is, quite impossible on a
mixed diet to consume hon-aad foods.
''If benzoate of soda could be legitimately
used in dairy products, including milk and
butter, iJ would solve a problem that has
vexed the scientific worm for yean.
The government will not permit the use
of benzoatetof soda in milk. Why? Let
the. food manufacturers who use it in
butter or other table fats churned with
milk answer this question.
Some day these facts, with all the scan-,
dais which led to them and which hae
flowed from them, will be fully exposed,
and the American people will leam that
"benzoate of-soda is-not-only bad, but that
It has a bad history.
The. American people will learrfthat as
this bad history is understood by decent
food manufacturers, they promptly shun
benzoate, which is not a food, but a drug,
which has no food valuej but a chemical
value, and that in shunning it they boast
of the fact as thev should boast of it.
The surprise is that Americans have
been slow to learn that benzoate js merely
a substitute for sanitation and decency,
and that all the risks attendant upon its
use and all the inferior makeshifts, non
descripts, and compounds consumed under
its protection, are suffered, not by the man
who nukes 'a profit out of it, but by the
people1 and their children who eat it.
Benzoate of soda has never been used
except to cover questionable quality or to
prolong unnaturally the life of a product
that would quickly rot without it. Hence,
the government warning","Contains one
tenth of i per cent benzoate of soda."
tpor your own sake, before you buy food
of any kind, examine the label carefully.
Look for the fine print, the inconspicuous
phrase deftly concealed along the fringe of
the cheap ornamentation with which the
cheap label is adorned, striving to cover its
sneak-thief humiliation in a squeaky little
fine-print voice.
When you hear that voice make up your
mind that the food it describes could not
stand up by itself, for which reason it must
lean on chemical crutches.
Pure food, properly prepared, doesn't
need benzoate of soda, or any other dope.
When you buy it you buy it on our own
responsibility wjth your eyes open, though
they may not be open wide enough to catch
a gumpse of the tell-tale phrase, "Contains
one-tenth of i per cent benzoate of soda."
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NUT MARGARINE
ASHBY PROCESS
The Perfected Nut Butter BEST or Your Money Back
Made By a New Exclusive Process
The Nut Margarine industry is new in the United States and, until our discovery, Nut Mar
garine was made by the same process used in making oleomargarine (from animal fats).
Because the results of using the oleomargarine process to make nut butter were so unde
pendable, we decided it was not good enough for us and set about developing a new process.
We were successful. We called our new discovery the Ashby Process.
Goody is different from other nut butters better because it is the only one made by this
new process the Ashby Process which enables us to make a dependable product
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I HHHHHH
"No Benzoate of Soda
Goody is made from such pure ingredients by such a skillful, cleanly method that it does not
need to be preserved. The only purpose of a preservative in nut butter is to cover up the
carelessness or the ignorance of the manufacturer.
Look closely at the label of the food product you buy. You are fully protected by the lawa
in regard to labelling food products if you -will only use your eyes.
Does the butter you use contain chemical preservatives? v
Somebody's
ffit JMargarine
Contains ons-tcnth or? lBenz&te of Sock jj
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Is
No Animal Fats
Goody contains nothing but the white meat of the cocoanut, peanut oil, pasteurized milk-rd
butter salt. Can you imagine a more appetizing food? You can depend upon Goody. It is
always good when it is kept as a butter ought to be kept.
If you are really interested in pure foods, if you want to economize without sacrificing. quality,
please remember that every package of Goody is sold under our guarantee
fflest or Your Money Back
'T3uy a pound package of Goody from your dealer Serve it on the
'table Use it in your cooking. Try it in any way you please. Then, if
you do not like Goody as well as the choicest creamery butter you ever
ate, your money will be refunded without a word."
ONE POUND NET
NUT MARGARINE
IASHBY PROCESS;
OLEOMARGARINE
HAUCK NUT BUTTER CO. NEWARK, N.J.
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ENDORSED BY ALFRED W. McCANN
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HAUCK NUT BUTTER COMPANY, Newark, N. J.
Phila. Branch, 219 CaUowhill Street
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