. '-4 r 1 K n i m is. .',' it w imx Vt ?- f V P . k- -f' i . EVENING PtJBLIC LEDGERPfilLADELPHiA, MQNI&Y, SEPEMBEB 29, 1919 J on Mc Call Street McCall's is THE magazine in one million three hundred thousand American homes. . The people in these homes live on the street we call McCall Street the street which, with a house every 25 feet, would sweep across, the continent, from Boston to San Diego. In the 1,300,000 homes on McCall Street, six million people gather about the reading lamp, to lose themselves in the crowded pages of McCall's. More than a million women build, deco rate, and furnish their homes, educate their children, clothe their families, buy and pre pare their food, entertain themselves and their neighbors, with the aid and advice of McCall's. For half a century McCall's has helped American women in every household task and problem. There are good reasons why American women like McCall's. They know McCall's is sound there is no "bunk" in it. McCall's is never hysterical. McCall's has the courage to face the new, the wisdom to hold to what is best in the old. McCall's lifts a window on that larger world which women are so eager to explore it articulates the dream of every forward looking woman for happier homes, healthier children, broader business opportunities, fatter pay envelopes, a better world to live in. Dr. S. Josephine Baker, Director of New York's, Bureau of Child Hygiene, gives to the mothers on McCall Street the services 'of America's foremost woman physician. Lillian M. Gunn, Instructor in Foods and Cookery at Columbia University, offers to housewives of McCall Street the advice of a practical housewife and scientific authority. In McCall's Fashion Department the women on McCall Street find the authori tative styles of Paris and Fifth Avenue, and the practical help which enables them in their home dressmaking, to reproduce these styles. Some of the Famous Authors Who Help to Make McCall's THE Magazine in 1,300,000 Homes Mary Roberts Rinehart Louis Joseph Vance Juliet Wilbor Tompkins George Barr McCutcheon John Galsworthy Richard Washburn Child Melville Davisson Post Harold MacGrath Perceval Gibbon Henry Kitchell Webster Alice Brown Mary Heaton'Vorse Ruth Comfort Mitchell Josephine Daskam Bacon Mary Synon Dana Gatlin Zona Gale Alice Hegan Rice Harriet Welles Ann O'Hagan Rose Wilder Lane Elsie Singmaster Maude Radford Warren William Hamilton Osborne Nalbro Bartley Marjorie Benton Cooke . " Mildred Cram T) ' Alice Duer Miller Inez Haynes Irwin Jennette Lee A "GETTING ACQUAINTED" OFFER If you live in a town where there is no newsdealer, send us ONE DOLLAR for a full year's subscription to McCall's Magazine, or send Fifty Cents for a six months' introductory subscription. McCALL'S MAGAZINE, 236 W. 37th Street. New York, N. Y. THE MCCALL COMPANY, 236-250 WEST 37th STREET, NEW YORK CITY CHICAGO SAN FRANCISCO BOSTON ATLANTA TORONTO Hb K bHb bbH bbbV Wholesale Magrine Distributor 1524 Chestnut Street Philadelphia, P. A. ftiehai'd Ulmcr, Manager .-. MAGAZINE Bom of (ha ntiitr patttra 4Jitrlbottr U aaiUro Innijlitn!a urn wumjrn rirar mreri . . . . IJt Drethtri. Philadelphia. r. Xclllnirr-IUnittl Co.. Allmtown. 11 r. Kill. SlIIU, fotutoero. l'a. Hrnonittld-BUtt Co.. Athtntla Cltr. K. ii MakeMUlefc Co.. CamM, N. t. w m u 1 U fc wJ n o ; .innSI 1 a a m .5 ;i ) i o j i '1 ' 5" s ; i 7 'a-Sfl yw i I 3 ' i : 3 a T Jl ' 8 n zn I r 3 II 5-1 !1 tf . t: i - 5. " &
Significant historical Pennsylvania newspapers