E2O-Grower & Marketer, Lancaster Farming, Saturday, February 1,2003 PLNA Announces Trade Shows HARRISBURG (Dau phin Co.) The Pennsyl vania Landscape and Nursery Association (PLNA) has announced dates for PANTS and the new POWER EXPO 2003. In its 31st year, the Penn Allied Nursery Trade Show (PANTS) will host more than 1,100 booths showcasing green and hard good suppliers from across the country to more than 11,000 at tendees. PANTS will once again make its mark as the largest show of its kind in the North east from July 29-31 at the Fort Washington Expo Center in Fort Washington. In addition to the na tionally-acclaimed PANTS show, PLNA has stkto'H , s¥*9tfaWej,ii c • Cluster Tomato Hybrids (CHERRY, GRAPE TO >l/2 LB. SIZEI) Sell at Philadelphia Farmers’ Markets Openings at 12 farmers’ markets 2003 season Farm to City is looking for: • Vegetable growers, organic and conventional • Fruit growers • Flower, herb, and plant growers • Mushroom farmers • Pastured meat and poultry/egg farmers • Grass-fed milk, cream, butter producers • Cheese makers • Barbecue chicken/pork/beef cooks • Other prepared foods For details, contact: i « Toll-free 866 745-6587 or write; Farm to City Farm tofifß/i 318 Gaskill Street Philadelphia PA 19147 E-mail: farmto.city@verizon.net Farm to City is supported m part by the Pennsylvania Association for Sustainable Agriculture and the Small Farm Success Project added a much-requested landscape, nursery and turf power equipment trade show, POWER EXPO 2003. The show will debut Nov. 12-13 at the Pennsylvania Farm Show Complex in Harris burg. Organizers expect to draw up to 5,000 at tendees, including land scape contractors and nursery owners, munici palities, school districts, state park and forestry employees and a host of other prospective buyers. The show will host some 300 exhibitors. Contact Trade Show Manager Sally O’Shea, CMP, at (610) 544-5775 or sallyoshea@veri zon.net for more inform- ation. $1,627 Million Marketing Boost For Florida Supersweet NEW YORK, N.Y. There’s good news ahead for fresh supersweet com and the corn-loving American con sumer. The Florida Depart ment of Agriculture has awarded the Florida Sweet Com Exchange a grant of $1,627 million, budgeted over three years, for a marketing campaign targeting retailers, consumers and foodservice operators. The initiative the result of a $5 million federal grant for the promotion of Florida agricultural specialty crops will be overseen by Mike Bess, manager, of the Florida Sweet Com Exchange and imple mented primarily by Lewis and Neale Inc., the public re lations agency for the Florida Sweet Com Exchange for the past five years. ® Since 1980 You have known us for our quality mulches and soil products sold under our trade names... Twin Oaks and Four Comers. Now you can rely on Frey Brothers, Inc as your Greenhouse and Nursery Mix manufacturer. All our mixes contain processed Coconut Coir Fiber for improved plant growth. FREY BROTHERS, INC. 372 Puseyville Road Quarryville, PA 17566 (Lancaster County) Ph 717-786-2146 Fax 717-786-7509 www.freybrothersinc.com IDEAL for FARM MARKETS BAKING MIXES: In Fowler's Mill Cloth Bags: 4 Fruit Mixes (the consumer adds fruit) 5 Muffin Mixes (pumpkin, double apple) 6 Pancake Mixes (ideal for holiday gifts) In Private Label Paper Bags (consumer adds fruit): b® 1 6 Pancake and Waffle Mixes 3 Peach and 3 Cherry Mixes (crisp, cobbler, muffin) b®* 6 Apple Mixes (crisp, fritter, cookie, pancake) B®* 9 Other Mixes (shortcake, scone, blueberry muffin. banana bread, carrot cake, pumpkin bread mix) The Fowler’s Milling Company • chardon, Ohio Call 800-321-2024, or visit: www.fowlerxnill.com “There’s nothing better than top-quality Fresh Super sweet com,” said Paul Allen, president of the Florida Sweet Com Exchange. “Our cam paign will encourage consum ers and chefs to add com to their menus during the non traditional fresh com season November through June and provide retailers with val uable merchandising informa tion.” “We’ll be channeling im portant handling, usage, and nutritional messages to con sumers through a wide array of media, including newspa pers, magazines, television, and the Internet,” according to Anita Fial, president of Lewis and Neale. “Hispanic buying power is increasing at triple the rate of inflation,” Fial said. “So we CUSTOM MIX AVAILABLE 2.8 CF Bags 60 CF Bulk Bags And Bulk Loads. will blitz this important niche with information on the versa tility and benefits of Super sweet Com via Spanish lan guage TV and print outlets. And we’ll target the growing foodservice market with its vast untapped sales potential for Supersweet com with a study showing how chains are serving fresh com and inten sive publicity in foodservice publications.” In the retail arena, the Per ishables Group will be con ducting research that will give retailers a better understand ing of the Supersweet Com category and best practices for increasing sales. The resulting data will be relayed to retail ers through shippers, produce council meetings and mer chandisers. The program will also include a display contest and trade advertising. jgL iSi Jbw Mam Hcrtf
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