Milk Promotion (Continued from Page B 12) related questions. Winners had the chance to earn cash and U.S. Sav ings Bonds. Prizes were provided by Gray bill’ s Dairy, Harrisburg Dairy, Hershey’s Ice Cream, Keller’s Butter, Kemps Foods, Lehigh Val ley Farms, Lenkerbrook Farms, Roscnberger’s Dairy, Turkey Hill Dairy, Wengert’s Dairy and Weis Markets. The MAMMA School Milk Ini tiative was developed and launched in late 1993 to halt the decreasing sale of milk in the Middle-Atlantic schools and to nuso CUTS MANHOURS. Hesston 1160 Mower Conditioner Now’s The I Belov. i Fot Company PWams, 1 financing Wd flarranlyl^!?^ Ahesston 1 ABCOI THE PRIME LINE HERNLET’S ICKES FARM EQUIP. INC. FARM SUPPLY 2095 S. Market St. rr i Elizabethtown, Pa. Oaterburg, Pa. 717-367-8867 814-276-3423 STOLTZFUS FARM STOUFFER BROS.. service, me. Rta. 10 l> 41 Cochranvllle, Pa. 218-893-2407 ZXMBuskMAN’S ■■ las.ssra?? HESSTON Bathal, Pa. 717-933*4114 focus on increasing milk sales among young students. MAMMA has selected the Phi ladelphia School District to launch the School Milk Initiative because the district’d school milk sales have steadily decreased in the past ten years. Also, with nearly 112,000 elementary students there is significant growth potential of the school milk market in this district. School milk sales across the MAMMA market are for die most part at an all time low, a crisis that demands a comprehensive mark eting plan as MAMMA has deve- When you're doing high-capacity haying, our Hesston 1160 Hydro Swing Mower Conditioner gets right down to business. We built it with a center-pivot design that gives you all the benefits of a self-propelled—without the extra expense. And it's made for consistent, even cutting. Once you've entered your fields, the 1160's fully engaged 110" conditioner goes to work for fast drying and even, well-conditioned windrows. You can even adjust the forming shields to produce everything from a swath to Hesston's unique fluffy windrow. Whatever the crop condi- tions, the 1160 tailors itself so you can harvest the highest quality hay and save lots of time in the process. See your ACCO/Hesston dealer listed here and ask about our flexible financing plans on the 1160. Or on our wide selection of other equipment, all backed by the AGCO Warranty Program. PENNSYLVANIA LONGBNECKER’S, me. RD 2 Willlamaburg, Pa. 814-793-3731 me. 1066 Lincoln Way Watt Chambaraburg, Pa. 717-263-8424 AGCO I the prime line loped for the Philadelphia School Milk Promotion. With MAMMA as the coordi nator and funding agency for the Philadelphia School Milk promo tion-and with a number of partners contributing their efforts, there is a tremendous opportunity to increase school milk sales in 1994. MAMMA’s goal is to double the number of students curiently eating school breakfast, which could generate 500,000 gallons in additional school milk sales for the year. The USDA requires that each breakfast includes a half-pint of milk. To encourage student participa tion, MAMMA, working jointly with Joan Nachmani, Coordinator of Dietetic Services and Thomas McGlinchy, School Food Service Director, has developed an exten sive “I Love Milk and Breakfast” contest involving all 183 elemen- STANLEY’S FARM SERVICE RD 1, Box 46 Kllngarstown, Pa. 717-648-2088 UMBERGBR’S OF FONTANA, me. RD 4, Box 545 Labanon, Pa. 717-867-2613 Lancaster Farming, Saturday, January 15, 1994-815 tary schools and all of the 111,500 students. The contest will be conducted March 7 through 11,1994, but fes tivities to get students eating school breakfast will begin Febru ary 14 and continue throughout contest week with school visits by the Philadelphia Phanatic. The Phanatic will visit more than 30 schools reaching nearly 23,000 students, to help create enthusiasm among the students for the school breakfast. To extend the promotion to all schools which are not being vis ited by the Phanatic, each school will receivel a Phanatic/Darren Daulton growth poster and stu dents at all schools will be eligible to win baseball tickets for MAM MA’S Dairy Day with the Phillies on Sunday, May 22. Nearly 11,000 prizes will be awarded to students; 1,830 students will receive 2 Molly. , and the Phanatic dance to the enjoyment of Jennifer Grimes, state dairy princess. The Phanatic poses with the crowd. tickets to the May 22 Phillies game. ' 9,150 students will receive Daulton/Phanatic growth posters on May 23. In addition, each of the 111,500 students will receive a bookcover that carries a nutritional/dairy message. Salford Farms, the dis tributor of school milk in the Phi ladelphia School District, will be delivering all of the bookcovers to the schools during their regular milk deliveries. School Food Service employ ees and other school VlP’s will be MAMMA’s guests at the Phillies baseball game on Sunday, May 22, in recognition of their efforts in bringing nutritional meals to the children they serve each day. MAMMA’s goal is to repeat this promotion in the larger school districts of Washington, D.C. and Baltimore County in the next two years.
Significant historical Pennsylvania newspapers