Meat Board: WASHINGTON. D.C. Meat Board Chairman Leon Locke told a House subcommittee recently that checkoffs are achieving goals set out by Congress and should remain unchanged. “Producers and consumers alike are benefiting from the checkoff-funded research and pro duct information.” said Locke, a cattleman from Hungerford, Tex as, who spoke with a broad per spective on checkoffs. “The National Live Stock and Meat Board, launched in was funded by the first checkoff in the history of American agricul ture. Today, it brings together the entire farm-to-tablc spectrum of the meat industry,” said Locke in testimony before the Livestock, Dairy and Poultry Subcommittee of the House Agriculture Committee. The subcommittee is conduct ing oversight hearings on com modity checkoff programs. Locke’s presentation gave an DEKALB. 111. DEKALB PFIZER GENETICS has released 14 improved seed products for the 1990 growing season. The product line additions include 9 corn hybrids, 3 soybean varieties, and 2 sorghum hybrids. ‘The new commercial releases are targeted for specific areas where their improved perfor mance features are best demon strated,” said Kent Schulze, com pany president. In recent years, com hybrids such as DKS3S, DK636, and Bufftech <nc. HORSE FENCE HORSE FENCE CALL OUR 1-800-333-0569 FOR THE REPRESENTATIVE IN YOUR AREA! 2525 Walden Avenue Buffalo, NY 14225 Dealerships Available ' FOR LANCASTER/HARRISBURG/YORK AREAS CALL: QUALITY FENCING - (717) 354-9760 622 N. Shirk New Holland, PA 17557 *Checkoffs Achieving Goal * overview of the history of the Meat Board, history of meat industry checkoffs, and a look at how the national checkoffs for beef and pork have provided strength and better coordination to market development efforts. Locke said the conceptual framework of using producer investments at the point-of-sale for commodity promotion, research and information has sup ported 68 years of Meat Board programs on behalf of beef, pork, lamb, and veal. “This concept also served as a basis for the legislative beef and pork checkoffs created by the 198 S Farm Bill,” said Locke. “And since the development of the national checkoff programs, we have more positive results from beef and pork market develop ment programs. “We can cite many examples of success which have come from checkoff-funded programs,” said Locke. “The Meat Board’s first research grant led to Dr. G.H. DeKalb-Pfizer Releases Improved Seed DK6B9 have done much to enhance the competitiveness of the DEKALB com product line. “What we are doing now is adding depth to our line up,” said Schulze. “It has been our strategy to thor oughly test new products, releas ing only those that outperform existing products,” he said. “In other words, it is our responsibili ty to test products not the cus tomer’s. Before we commercialize a product, our field analysis com parison trial (FACT) testing prog- Whipple’s Nobel Prize-winning discovery that Uvpr was a valuable food. Today, such research con tinues to provide information on the ‘nutrient dense’ qualities of meat and its value in the human diet” Locke said the Meat Board draws from the expertise of all industry segments producer, marketer, packer, processor and retailer believing that all should be involved in developing programs for the betterment of the industry. Funds from the check offs are invested by the Meat Board in programs of research, information, and promotion with one common objective; “building demand.” “Consumers today reach into the meat case more often, because the Meat Board’s checkoff-funded research, consumer information, and promotion has reassured them, their parents, and probably their grandparents that whichever meat they choose will be safe and nutritious,” said Locke. ram has confirmed that the new offering provides farmers with added value.” For early season com areas under 95 days in relative maturity DEKALB-PFIZER introduces DK332, DK372, DK42I, and DK4SI. These hybrids offer high yields in these maturity zones. DK473 is a 97-day hybrid suited for New England. DKS7O and DKSB2 offer top yields for 108-day hybrids with excellent plant health, and will be available in the eastern com belt and in The Leader In m*9 VINYL ♦ FENCING D fst. VA " PICKET FENCE YARD FENCE NYBCA Makes Committee Recommendations ADDISON, N.Y. Harold L. Maynard, president of New York Beef Cattlemen’s Association (NYBCA) has announced his recommendations for NYBCA members to serve on the National Cattlemen’s Association Standing Policy committees. Henry Bon of Richmondville, agricultural; Dr. Don Lein, Cor nell University? Ithaca, animal health and inspection; Jerry Reed, Rome, food policy/public affairs, executive director of the New York Beef Industry Council; Lee Kraszewski, Corning, foreign trade; Allen Peterson, Jamestown, NUK. ITS FITNESS YOU CAN MOW. Mid-Atlantic markets, respective ly. The last two com hybrids DK643 and DK67I add depth to the DEKALB-PFIZER line-up in full-season markets. Two of the company’s new soy bean varieties CX2IO and CX29I round out the group II maturity choices in Midwest markets. CX34Oc adds soybean cyst nematode resistance in a mid group 111 maturity. The new sorghum hybrids will be broadly marketed across the Lancaster FamUnfl Saturday, April 7,19t0-P27 grading & labeling; Dr. Danny Fox, Cornell University, Ithaca, integrated research and manage ment; Peter Comerford of NYS Department Ag and Markets, Itha ca, Marketing; Harold Maynard, Campbell, private lands and envir onmental management; Elaine Swiler, Cameron, public lands; Dr. Michael Thonney, Cornell University, Ithaca, research and education; Fred Zeiner, Morris, tax and finance; Lee Kraszewski, Coming, membership; and Harold Maynard, Campbell, resolutions. Term of appointment is for one year. key grain sorghum areas of the U.S. DK4Oy is a drought tolerant, yellow sorghum and DKS6 offers a bright red grain and broad adap tability. Both carry tropical breed ing and resistance to major diseases. All of the 1990 releases from DEKALB will be in limited supp ly during their introductory years. “With the DEKALB brand pro ducts that are on the market today, we feel we have a highly competi tive lineup,” said Schulze. r 3” PICKET FENCE POOL FENCE
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