Lancaster farming. (Lancaster, Pa., etc.) 1955-current, January 02, 1982, Image 21

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    NX Beef
UTICA, N.Y. A trade show, a
talk about “selling the sizzle” with
effective beef merchandising, and
the naming of .the “Cattleman of
the Year” will highlight the annual
meeting of the New York Beef
Cattlemen's Association Jan. 9
here at the Sheraton Inn.
Committees of the statewide
organization will convene Jan.' 8
for a aeries of meetings to prepare
plans for 1982 activities and to
complete repeats of 1881 projects.
The annual membership
meeting of the New York Beef
Cattlemen’s Association will be
convened at 9:30 a.m. Jan. 9 by
president George Moore of
Geneva. The New York Cowßelles
will be holding its annual mem
bership meeting at the same time.
Both groups will elect officers
during these sessions.
Cattle Assn, meets Jan. 9
The two groups will join for a
noon luncheon and the afternoon
session to hear Robert D. Mertz,
Beef Council market development,
specialist of, the National Livestock
and Meat Board. His topic will be
“New Direction for Greater
Demand.”
Mertz will stress the need to take
the "red meat story” to both
consumers and industry people. He
is expected to discuss ways to
develop effective beef mer
chandising to meet the needs of the
consumer such as the “Beef-in-a-
Bag” program which enables
consumers to buy beef in bulk
quantities. He is expected to also
review briefly the findings ot the
September 1980 International Meat
Research Congress at Colorado
Springs in which the principal
scientists did not dispute the value
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of a balanced, varied diet including
foods from the meat group.
The “Cattleman of the Year’’
award will be made along with a
new “Service Award” to a person
who is not a cattleman bat who has
contributed much to -.he state’s
beelidustry. The t-H member with
the top beef project for 1981 will be
honored as will the winner of the
New York Beef Cattlemen’s
Association 1981 membership
contest.
Arnold Schonberg of Ilion has
coordinated the first industry
Trade Show which will be open
both Jan. 8 and 9 with ample time
slotted Jan. 9 to visit the exhibits.
Participants include Baker
lightning Rod of Webster; Ag-Bag
of Clyde; Oaken High Tendiie
Fence, Elam Shwartz of Eariville;
Hoffman Seed Co,, John Rice of
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Canastota regional - inanager;-
Elanco-Ruraensin, Donna Conner
of Tully; Tudor and Jones Farm
Implements of Weedsport; Morton
Buddings of Homer; W.J. Bokus
Industries, concrete silos of
Weedsport, and “Country Folks”.
The New York Beef Cattlemen’s
Association and New York
Cowßeiles will have a display and
' cattleman/artist Roy Bannister of
Kent will have an exhibit of his
paintings.
A variety of door prizes will be
awarded throughout the annual
meeting. These have been con
tributed by Hoffman Seeds of.
Landisviiie, Pa.; The Northeast
and Alexander regions of Wayne
Feeds; Elanco, “Agßeview”, Blue
Seal Feeds, Agway of Canisteo,
Bill Greene of Ithaca, Scotchwater
Farm of Clarence, and Mr. and
Mrs. Thomas Patton'
bridge.
The Central Division o
York Beef Cattlemen's A
is hosting the annual
Information and'reserve
be obtained by contai
Association executive
Robert Good of Ri, Bt
Perry, N.Y. 14530.