Lancaster farming. (Lancaster, Pa., etc.) 1955-current, January 02, 1971, Image 10

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    —Lancaster Farming, Saturday, January 2,1971
10
ipline?
Self Disci
The following comment on
the present high supply-low in
come situation in the broilei in
dustry appeared in the Novem
ber issue of Bi oiler Industry
Officeis of National Broiler
Council are making a mid-No
vember visit to chain store
headquaiters, east and west, to
see what can be done to “le
verse the trend” in recent con
sumer demand foi chicken
We respect the gestuie, but it
is an exercise in utter futility
As this is written, chickens are
selling at 21 cents a pound de
liveied to city waiehouses, while
pork loins aie being offered at
38 cents a pound and there is a
‘ ham wai ’ on in Chicago at 37
cents The broiler industiy was
maiketing six per cent more
broilers this thud quarter than
last, but foi gets that the third
quarter of 1969 was exceptional
hams, for example, were 65
cents Loins weie higher and
so was turkey
We’re in deep, deep tioub>
this fall, but it’s our fault, not
the retailers’ Their customers
are tired of chicken at any
price We keep talking about
“market orientation ” We still
don’t know what it means'
Perhaps the new National
Broiler Marketing Ass’n can'
do what we, as individuals, and
our trade associations have not
been able to do really dis
cover what the market will take
at a profit, then whip supply
into line A big job’ You bet’
Panic visits to retailers won’t
help us. Only supply discipline
will How many more bloody
noses will it take to drive this
fact home’
Why Boom and Bust?
The NEPPCO News made the
following comment in its No
vember 30 issue on the poultry
industry
Remember 1967 when, for the
first time, the prices of broilers,
turkeys and eggs all hit disas
trously low levels concurrently?
Now the experts report it’s
about to happen again in 1971.
Does that mean the “boom ’n
ljust” cycles for our three prin
cipal products are now syncho
nized?
Today decision making for all
three products rests with a rela
tively few people, some of
whom make decisions affecting
a substantial volume of pro
duction of all three products
Why, then, can’t we better ad
just supply to demand 9
Poultry Hybrid Research
The following is part of an
article taken from the Novem
ber 15 issue of The Philadelphia
Inquirer Magazine on research
underway at the Agriculture
Research Center in Beltsville,
Md, to develop fast-growing
poultry hybnds
Research cytogeneticist Dr
Patiicia Sarvella is cross-breed
ing many diffeient species of
domestic and wild birds, at
tempting to improve poultry
and perhaps create new mar
kets for “Fasen” (or “Phea
sens”), which are hybrid off
spring of a pheasant-chicken
cross; also the “Fail” or
“Pbail”), a cross of a quail and
pheasant, not to mention the
“Quirk,” which will result from
crossing quail and turkey.
One or more of these com
binations (including possible
matings with ducks, geese,
Across the
Editor’s Desk
chickens, etc) may eventually
yield a tasty alternative to the
turkey, especially for those who
like dark meat Similar to quail
or pheasant Picture a tiny
quail grown to the size of a
small tuikey, or a turkey re
duced to the size of an average
chicken, and the new markets
and recipes which could result
from this breeding work prom
ise a revolution in menu plan
ning
Caieful bleeding has dramat
ically impi oved modern poultry
thiough crossing and selection
of supei lor offspring within the
species But now, Dr. Sarvella
is making wider crosses be
tween birds fiom different
species and genera offering
even moie potential for im
provement.
Thus far the intergeneric hy
brids aie sterile, but horomonal
injections are being given to
One of a series sponsored by the Pennsylvania Newspaper part of this newspaper’s participation in the program “JQO.OOO
Publishers Association and presented as a public service as PENNSYLVANIANS for the promotion of economic growth"
help achieve fertility as the
birds mature From small popu
lations which she is developing,
Dr Sarvella hopes to produce
birds which may be used as
breeding stock It will then be
necessary to select ideal mates
and breed them to domestic
birds, like chickens, turkeys
and ducks If this does not
work, due to hybrid sterility, it
may be possible to succeed
through a third or interme
diate species
Egg pioduction is also of
prime concern Geneticists be
lieve the Leghorn, which has
steadily been improved, may
have reached a plateau in egg
laying ability and that further
improvement might result from
the introduction of genes from
diffei ent birds into the Leghorn
population, creating a new
strain which could increase egg
production
MADE IN
PENNSYLVANIA
LINOLEUM
Starting with the caveman's trampled earthen floor,
man through history has tried to improve upon it by
putting down the widest variety of materials... pebbles,
rushes, animal skins and rough planks. No further
back than 500 years ago, ciudely covered earthen floors
were the rule for all except the verv rich who could
afford rugged stone floors.
As recently as a century ago, a whole new approach
to the flooring problem was found when an Englishman,
Frederick Walton, became curious about a rubbery film
of dried linseed oil which formed on an open can of
paint. Pressing this substance into a piece of burlap he
invented Linoleum, a product that led to the develop
ment of a gigantic industry.
After its invention, however, Linoleum remained noth
ing more than a strictly utilitarian product until the
early 20th century when a Pennsylvania manufacturer
began a series of improvements in styling, manufacture
and method of installation. Wide acceptance followed
as Linoleum became a decorative as well as practical
flooring material. From it has sprung a whole family of
other resilient floor materials: asphalt tile, rubber tile,
cork tile and a variety of vinyl tiles and floorings. These
materials are in universal use today and can be found on
floors in millions of homes, offices, stores, other business
establishments and industrial plants throughout the
world.
The manufacture of Linoleum and related flooring
materials has spread to other parts of the nation, but
Pennsylvania continues to hold the No. 1 position both
in total production and leadership of the industry. Today
there are approximately 5000 Pennsylvanians employed
in the manufacture of resilient flooring materials, and in
one Pennsylvania plant alone, more yards of linoleum
are produced each day than anywhere else in the world.
\ ■Kg] Governor's Committee of
«r7lO 0,0 0 0
\BI PENNSYLVANIANS
for the drumotion of economic growth
Governor’s Committee of
100,000 PENNSYLVANIANS
for the promotion of economic growth
510 South Office Building • State Capitol
Harrisburg, Pennsylvania
I would like to join the Governor’s Committee of “100,000
PENNSYLVANIANS for the promotion of economic growth.”
\ddre:
City;.
.County:.