3 A Se - LT od. Vem AV peda Ned Ui UM te (Vy it l- AER ~~ CE Hair Salon opens Dallas Post/Glenn S. Bodish center owner. EDMUND R. PETERS Peters named to committee Edmund R. Peters, son of Mrs. Jennie Peters of Dallas, and vice president for finance at Shady Grove Adventist Hospital in Rock- ville, has been appointed to the health care finance committee of the Maryland Hospital Association. The committee is the association’s top policy advisory body on issues dealing with Medicare, Medicaid, and the third-party reimbursement. Peters is a native of Wilkes-Barre and a graduate of Columbia Union College in Takoma Park, Md. He has done advanced studies at Benja- min Franklin University, the Uni- versity of South Carolina and is a Certified Public Accountant. His financial management career began in the early 1970s as an auditor for the General Acounting Office of the federal government. Peters is a former agent for the U.S. Internal Revenue Service. Prior to joining the Shady Grove staff, he held major finance posts at two other Washington area Adven- tist hospitals. Photo contest open to all cameramen Six thousand dollars in prizes, including a $1,000 Grand Prize, will be awarded in the World Photogra- phy Contest, sponsored by the World Photography Society. Two hundred five prizes will be awarded. enter. | Interested persons should request free information and entry forms from: World Photography Contest, Box 1170, Capitola, California 95010. at many camera shops. Wheelchair donated Johnson, Thomas J. Sweeney, tor, Nursing Center Administra- The Oddfellows performs the work as a hobby. The 1983-84 Harris Pennsylvania Marketers Industrial Directory (MID) is currently available at the Greater Wilkes-Barre Chamber of Commerce. The industrial sales guide contains over 800 pages and features a variety of sales-oriented information. This is the only publi- on key manufacturers and distribu- tors in one easy-to-use volume. Designed principally for industrial sales organizations and reference libraries, the 1983 Pennsylvania MID contains over 80,000 verified listings by name, product, location and S.I.C. Code. Geographical list- ings for Manufacturers and Distrib- utors include name, address, direct dial phone number, employment, sales volume, products manufac- tured or: marketed, key personnel, foreign trade, and more. Finally, a assist you with market planning. Harris Pennsylvania Industrial Directories are available at the Greater Wilkes-Barre Chamber of Commerce office for $79.50 (plus 6 percent sales tax). Chamber mem- ‘bers receive a special discount. For more information contact the Cham- ber office at (717) 823-2101. Professional LP-gas Personnel Mobile Home and Park Service 654-4624 By DOTTY MARTIN Associate Editor “The Switch Is On’ and Ed Davis is having himself a blast. Davis, a Dallas resident, is a Burger King franchisee with nine Burger King stores, including the Home of the Whopper on Route 309 in Shavertown. “Sure, we're feeling the impact from the campaign,” Davis said, “There’s no question about it.” As the infamous Burger King commercials become more well- known every day, Davis said he is having a ball with them. “We’ve all had so much fun with the national Burger King commer- cials,” he said. ‘‘They’re humorous; the whole crew joins in; and they take away from the normal business routine. I think they're just very enjoyable.” 3 Although Albert and Carol Mueller of Clarks Summit, owners of the Shavertown McDonald’s, were unavailable for comment, an employee at the local Big Mac place offered her opinion. Diane Hoyt said the Shavertown changes in its business volume, despite the heavy intrusion of Burger King commercials on national television. “As a matter of fact, we had a call from a woman the other day who said she saw our commercial on TV about accepting any kind of coupon,”” Miss Hoyt explained. “I told her that it wasn’t our commer- cial she had seen, but that our policy is to take competitor’s cou- pons all the time.” During “The Switch Is On’ week last week, Burger Kings all over the country accepted any kind of coupon in exchange for a free Whop- per with the purchase of a Whopper. The McDonald’s which are owned by the Muellers, however, accept competitor’s coupons all the time. ‘“We’re doing the coupon exchange just this week,” Davis commented last week from his office. “Thank God we don’t have to accept competitor’s coupons all the time. That way, you destroy what the competitor is trying to do with his business.” Admitting he hasn’t yet gotten tired of eating Whoppers after 16 years in the business, Davis explained the Burger King commer- cials are handled by an advertising agency in New York City and that neither he nor his employees are directly involved with them. “What I liked most about that commercial is that everything in it is absolutely true,” Davis said. “The family really is named McDonald; they really did switch from McDonald's’ to Burger King; and the kids in the family really did switch for the reasons they say they did. It was an honest-to-goodness commercial and Burger King wasn’t just putting on an act. It really did happen that way.” Since the Battle of the Burgers began on Sept. 27, 1982, Davis has been having himself a good time. “It’s not the normal way of doing business,’”” he said. ‘But I'm having a blast with it.” “I think the commercials are great,’ Davis said. honest - we're poking fun at McDonald’s.” commercial that features a family room in Norwalk, Conn. wearing gag glasses with big noses, discuss- ing why they switched from suggest that the viewers go to Burger King and ‘‘Tell them McDonald’s sent you.” (“Shop Talk” is a weekly column in The Dallas Post and features tidbits about Back Mountain busi- nesses and business people. Infor- mation for ‘Shop Talk’ may be submitted either by mail - P.O. Box 366, Dallas, Pa., 18612 or by phone - 675-5211.) MIKE KOZICK, proprietor of The Jean Shop, Route 415, Dallas, is back on the job after undergoing eye surgery at Wills Eye Hospital, Philadelphia. While Mike was gone, daughter Arline masterminded a clean-up project around The Jean Shop property. The place looks beautiful! =0- GINO’S SHOE STORE AND DER- EMER LAUNDRY can now be found in their new building, located between Jedidia’s Restaurant and the Back Mountain Professional Center on Route 309. The building, which sports that rustic look, has more room and makes things easier for the customers. -0- CAROL CARROLL opened her No-Appointment Hair Salon last Tuesday. The salon, located on Route 415, Dallas, next to the Cannon Towel Outlet, is open 10 am. to 6 p.m. Tuesday through Friday and 8 a.m. to 4 p.m. on Saturdays. ‘0 THE NEW BANKOVICH SEA- FOOD BUILDING on Route 415 is beginning to take shape. Almost looks like seafood will be sold from the new building come winter. HOWARD DUKE ISAACS in Trucksville is offering a great spe- cial these days by selling used tires for $1 each. If you stop and think, uses - bumpers, tree swings and to ease expansion in a swimming pool during the freezing weather. -0- IGA IN DALLAS was closed for because of a power outage. The power failure was noticed approxi- mately 1:30 a.m. and the store reopened about 9:30 a.m. the same day. -0- AN EARLY MORNING FIRE last Tuesday at the Kingston Corners Building destroyed the offices of Dr. Edward M. Dwyer, a 72-year-old dentist who was planning to retire. Dr. Dwyer, who has been a dentist East in Dallas. “O= Pancakes at Harveys Lake, is keep- ing himself busy these days organiz- ing an Adult Recreation Basketball League at the lake. ; 0- RAVE’S ON ROUTE 309 is getting ready for the winter season as they offer a 20 percent off sale on their cross-country ski equipment. -0- on Route 309 next to the Hoagie Bar is now a self-service Hess gas sta- tion. New signs were installed at the station last Thursday afternoon. _ POSITION | PLEDGE I SRR = A