PAGE TWO
ES ————————————
THE POST, FRIDAY, FEBRUARY 8, 1952
Bin, Yur
aod
By William J. Robbins Jr.
This column is written today, with one specific thought— to point
_ out to persons who own pets, their responsibilities during is period of
what I feel is the “fringe of rabies
To an epidemic, *
likened to the pool.
The condition that now con-
fronts us had its origin in lower
New York State. I hoped for some
time that we would escape the rav-:
ages of this disease but evidently
people to the north of us threw
caution to the winds and we are
now feeling the results. If caution
is taken by persons in the fringe
area there is no need of our dev-
IT IIE SAFE
ETAL
Vy CRG TT
7 01 CK SERVIC :
Dyas] Rl 4 CTD
=
RYO N.
En
Acd.l 4
20 CHECKS $2.00
YOUR NAME PRINTED
ON EACH CHECK
«NO REQUIRED BALANCE -
*NO CHARGE FOR DEPOSITS
OPEN YOUR ACCOUNT
WITH ANY AMOUNT AT
ANY TELLERS WINDOW IN
Oh
WiOMING Zor otAL BANK
OF WILKES-BARRE
11% YEARS OF BANKING SUCCESS AT
Corner Market -& Franklin Streets
ber Fed.
Insurance
it ‘might be®—
epidemic.”
eloping into a central point of in-
‘fection.
In the past Weeks I have heard
owners of dogs make statements
to the effect that their pet was
safely tied to its coop. Please dis-
pel from your mind such thoughts.
Another rabid dog, or for that
matter any. wild life that is in-
fected will attack another animal,
and as has been told in the press
and on the air, people are not im-
mune from such attacks.
The treatment for rabies’ infec-
tion is. severe on humans, as those
who have been subjected to it will
testify. It is just as severe on a
pet dog or ‘cat. Immunization by a
competent veterinarian is Suge
ed if one insists that the pet
a perfect right to roam rr
streets, fields, or woodlots. This
protection is of short duration and
a check of immunization should be
made with a veterinarian at inter-
vals.
+ Stray ‘dogs and cats add consid-
eatin: to the percentage of menace
spreaders, however, little can be
done to correct. this: condition.
Most hunters will, if they see stray
animals in wood or field, take a
so-called “pot shot” at them, and
usually such animals are extermin-
ated. In a town it is very differ-
ent for two reasons. First, a gun
cannot be discharged within one
| hundred and fifty yards of an oc-
cupied dwelling, and second, no
one wants to face possible legal
entanglements for shooting a
neighbor's pet.
Many will agree with this col-
umnist, that neglect of duty by
those with authority to enforce the
Dog Law, is the primary reason
for ‘the number of “strays” or un-
claimed animals, The only time
serivce of such officers is avail-
able, is when a child ‘is marred by
fangs or claws.
In reiteration: Keep your pet in-
side. It must have air and trips
for elimination, but keep hold of
‘the leash. Have it immunized . if
you insist on freedom. Don’t ne-
‘glect any sores, or what appears to
be unnatural drooling. Do not kill
an animal unless you are certain
wr 1]
Prosperity Largely
Due To Advertising
BY ROGER BABSON
BS — 8
This is not a defense of adver-
tising. Probably as much money
has been wasted on advertising as
on drilling for oil or mining for
gold; but getting only dry wells
and dead veins! But without those
willing to take these wild-cat
risks, we would have no oil and
no gold. Advertising is a risk and
should be sold as such.
Advertising Is A Good Risk
But advertising is a good risk.
Money spent thereon is the best
gamble that I know of.i According
to an Advertising Bureau which
made a study of the 717 companies
which were spending annually
over $25,000 on advertising ten
years ago, 91% are still in busi-
ness and doing more advertising
than ever, while only 5% are now
spending less on advertising. Only
one company in twelve found ad-
vertising unprofitable.
Those companies which have
quit advertising were trying to
sell a wrong product, or had wrong
sales policies, or an antiquated
management. The way this 91%
has stayed in business with con-
tinuing success, despite competi-
tion from new companies and im-
proved products, proves my point.
Opportunities In Small Cities
Most of the above 717 concerns
are located in the larger cities; but
I believe that statistice of mer-
chants in small cities would show
an equal percentage of success. The
most successful companies are
now giving much advertising to
small dailies and weeklies. This
tendency is sure to increase as
years go on. The people of small
communities read advertisements
very carefully.
One of the safest investments is
in newspapers, large or small, es-
pecially where there is only one
(Continued on Page Six)
of infection. A phone call to any
law-enforcing officer will insure
humane killing and the proper dis-
position of an infected carcass. Do
not under any circumstances han-
dle or attempt home remedies.
Many people have become infected
through open sores on their
hands or other parts of the body.
Keep in mind that any living thing
is subject to rabid infection.
Close adherence to the abeve
will tend greatly to check the
spread of this disease before it
reaches epidemic proportions, Let's
do our part
this happens.
simply . .
offices.
| Wherever You Live
BANKING BY MAIL
No need to brave the cold outdoors to do your
banking this winter. Banking by Mail co-ordi-
nates your financial activities comfortably . . .
. efficiently.
_ Any member of our staff will be glad to tell you
‘more about BANKING BY MAIL. Just tele-
phone . . . write ... or stop by either of our
Is Convenient!
Main Office
. Market and Franklin
Streets
~ Wilkes-Barre
Have You Made Your Deposit In The RED CROSS BLOOD BANK?
\
Sood ome 0
MEMBER "FEDERAL DEPOSIT INSURANCE CORP.
Kingston Office
Wye Avenue
» Shin oer
individually before ||
THE DALLAS POST
“More than a newspaper,
a community institution”
ESTABLISHED 1889
Member Pennsylvania Newspaper
Publishers’ Association
A mon-partisan liberal
progressive mewspaper pub-
lished every Friday morning
at the Dallas Post plant
Lehman Avenue, Dallas
Pennsylvania.
Entered as second-class matter at
the post office at Dallas, Pa., under
the Act of March 3, 1879. Subscrip-
tion rates: $3.00 a year; $2.00 six
months. No subscriptions accepted
for less than six months. Out-of
state subscriptions : $3.50 a year;
$2.50 six months or less. Back
issues, more than one week old, 10c.
Single copies, at a rate of 3c
each, can be obtained every Fri-
day morning at the following news-
stands: Dallas—Berts Drug Store,
Bowman’s Restaurant, Donahues
Restaurant; Shavertown— Evans’
Drug Store, Hall’s Drug Store;
Trueksville, Gregory’s Store; Shaver’s
Store ;Idetown, Caves Store; Hunts-
ville, ‘Barnes Store; Harveys Lake:
Lake Variety Store, Deater’s Store;
Fernbrook, Reese’s Store; Sweet Val-
ley,, Britt’s Store /
When requesting a change of ad-
dress subscribers are asked to give
their old as well as new address.
Allow two weeks for changes of ad-
dress or new subscription to be placed
on mailing list.
We will not be responsible for the
return of unsolicited manuscripts,
photographs and editorial matter un-
Jess self-addressed, stamped envelope
is enclosed, and in no case will this
material be held for niore than 30 days.
National display advertising rates 63c
per column inch.
Transient rates 70c.
Local display advertising rates 60c
per column inch; specified position 70c
per inch.
Political advertising $1.10 per inch.
Advertising copy received on Thurs-
gar. will be charged at 75c per column
inc!
Classified rates 4c per word. Mini-
mum charge 75¢c. All charged ads
10c additional.
Unless paid for at advertising rates,
we can give no assurance. that an-
nouncements of plays, parties, rum-
mage sales or any affairs for raising
money will appear in a specific issue.
Preference will in all instances be
given to editorial matter which has
not previously appeared in publication.
Editor and Publisher
HOWARD W. RISLEY
Associate Editors
MYRA ZEISER RISLEY
MRS. T. M. B. HICKS
Sports Editor
WILLIAM HART
Advertising Manager
ROBERT F, BACHMAN
ONLY
" YESTERDAY
From The Post of ten and
twenty years ago this week.
lawlessness, | :
A fruit” hspect of ‘morality, I do not
From The Issue Of
February 6, 1942
netted
“Gunsmoke in Nevada”
$150 for the Red Cross at a benefit |:
performance Wednesday night.
Boy Scouts are canvassing the
Back Mountain for books for sol-
diers.
Rev. Roswell Lyons replaces
Rev. May at Shavertown Methodist
Church.
Elwood Davis and Millard Koch-
er, have joined the Marines.
The wedding of Miss Hilda Wech
and George Hofmeister will take
place this evening.
Mrs. S. P. Frantz recently cele-
brated her seventy-sixth birthday.
Warren Hicks, a former editor
of the Dallas Post, and a senior at
Syracuse, has joined the Army Air
Corps and will report to Maxwell
Field, February 15. He is the
fourth of the Post staff to join up.
SAFETY VALVE
=
BY EDUCATION AND EXAMPLE
Editor, Dallas Post:
In complete agreement with Al-
bert J. Crispell’s facts, I am not
converted to the argument that
Prohibition can change them. Let
me add a very important disclosure
from the January issue of “Liquor,”
a trade journal of the distillery,
brewery and hotel interests:
“First because of practices ac-
quired in Prohibition,” says “Li-
quor”, January 1952, “and with in-
creasing incentives due to home-
movies and television, there has
been a complete reversal of trends
in drinking. Prior to Prohibition,
more than 90 percent of all intoxi-
cants were sold over the bar of
licensed houses. In the post-Prohi-
bition period the percentage drop-
ped to 65 percent bar-sold and 35-
percent home-consumed. The situ-
ation has worsened. Today, the li-
censed house is selling slightly
more than 30 percent of all legally
distributed ~ alcoholic beverages.
Nearly 70 percent of all products
are carried from liquor stores and¢
package stores, and delivered from
breweries, for home consumption.
“It is a time for action,” says
“Liquor,” the trade journal. “Own-
ers of licenses, bartenders, all other
employees, must unite against this
destruction of their business. New
attractions must be found to get
the patrons out of the home and
back to the bar. Television, amuse-
ment, cheap meals, courtesy, these
and other inducements must be
introduced unless the licensed
house is to surrender entirely to
the home.”
There is no denial by ‘Liquor”
that drunkenness is increasing,
that alcoholism is increasing, that
use of beer and associated bever-
ages also is increasing. One sug-
gestion, however, is that high
taxes on booze are an additional
reason for buying directly from the
package store and saving the tav-
ern’s profit. Beverage trade jour-
nals agree with the U. S. Govern-
ment in this: illegal distilling and
bootlegging are a major industry,
entirely due to the demand for
lower-cost whiskey. Despite the in-
crease in unlicensed premises, less
than five percent are making pro-
fits on the pre-Prohibition scale.
Drinking has moved into the home
and apparently will have increased
cause for staying there.
As a non-drinker who experi-
enced every impact of total absti-
nence, mperance, prohibition,
‘and the ‘forbidden
believe there ever can be the kind
of control of the drink evil which
Mr. Crispell seeks. When you can-
not get a government to deal hon-
estly with peace and war, with
lives of millions of young men for-
feit, how do you suppose there ever
will be the kind of administration
that will put a Prohibition Amend-
ment and Enforcement Act in the
hands and minds of true patriots?
What can be done is simply
told. The churches, welfare socie-
ties and decent citizens in general
can demand, with success, that all
forms of alcoholics be kept off the
radio and out of newspapers and
magazines where ever more boldly
they are being represented as the
concomitants of the good life and
even as health aids. The same
kind of legislation should remove
the cigarette from advertising, es-
pecially since it now is suspect as
the cause of the increase in cancer
of the lungs and stomach and
throat.
Stop the propaganda that is
educating the innocent to what
they believe to be harmless indul-
gences, That is what the Total Ab-
stinence Union and Loyal Temper-
(Continued on Page Six)
provisions.
Bring your estate plans
AOE:
Every year brings new laws, new taxes, new
real estate and security values, even changes
in the status of your beneficiary.
We invite you and your attorney to consult
with us on the changes you should make in
your will to take full advantage of the new
Open Friday Afternoons Until 5 P. M.
For Your Convenience
“Y, KINGSTON
NATIONAL BANK
Member Federal Deposit Insurance Corperation
AT KINGSTON CORNERS
govuots 1800
cand this is accomplished. without ‘comment «except, sHave you f
§ Barnyard Notes in
Sunday mornnig I am making like Oscar of the Waldorf with some"
of Mrs. Pillsbury’s Hot Roll Mix. it
According to the directions which Mrs. Pillsbury’s ghost has
plainly printed on the box, little is required to make beautiful hot
biscuits beyond a cup of very hot water added to the contents, and
an ambition to stir the mixture—which in my case is stirred by hun-
ger.
I am struck by the simplicity. Soon I am rummaging through the
corner cupboard for my chef's hat and apron which Sherm and Dor-
othy Schooley gave me years ago after tasting some of my popovers
—a recipe that has never failed me since the time I found it in Fan-
ny Farmer's cook book on another occasion when Granny was in
Florida and my mother was in Nicholson.
If Necessity is the mother of Invention, as some wise cracker has
said, then Hunger is the father of most male cooks as well as can
openers.
I made my nodding acquaintance with Mrs. Pillsbury ehd her Hot
Roll Mix on Friday night whilst pushing the gocart for the dread-
naught at Gavy’s Market. It was one of those pleasant evenings
after a man has missed his lunch and not yet had supper; when he
could digest nails or hot dogs with equal. relish. i
We are casually strolling through the aisles piled high with gro- 3
ceries and the gocart is nearly loaded with powders, Clorox, canned
dog food, toilet tissue and a carton of safety matches. The dread-
naught is making a weighty decision whether to buy two cans of
Dutch Cleanser for the price of one or three for the price of five,
when hunger prods my stomach and I see no answer in the gocart.
It is while I am thus attacked that I am left alone out of sight in
an aisle Bill Davis has piled high with packages of fig bars and
sugar coated ginger cookies. It has been some years since we have
had such in our larder and I am about to suggest that we buy seven
or eight pounds when my bi-focals catch sight of Mrs. Pillsbury’s
Hot Biscuits nestled in a row of ready mixed corn breads, ginger
breads, chocolate cakes and such. ;
Captain Carlsen could have been no Tornten at the sight of the
Tug Turmoil; and now more than ever I am convinced that we
should have some of this stuff in the house in case we are snowed
in or my mother-in-law lolls too long in the Florida sunshine:
I am by nature a roast beef, puddings and home baked goods man
versus lettuce, tomato and mayonnaise—a limberg versus the
creamed cheese and witamins type. So I deftly slip Mrs. Pllshuiys
39 cent package under the toilet tissue.
When Bill checks the safety matches and soap powder he also
checks the Mix without comment as is his nature and there is no
protest from the sidelines which has now closed the deal on the °
Dutch Cleanser and is passing the time of day with Gavy in front
of an open carton of clothes pins.
the bread box and the cookie jar.
Bill's nimble fingers play the Prince and the Pauper o¥ the cash :
register which grinds out a slip resembling the Federal deficit for
fiscal 1952 and my conscience is momentarily disturbed about Sie
Mix,
sized order, if I do say it myself, and the two of us are not running
the boarding house at the Trexler and Turrell lumber camp on South i
Mountain.
It is when I am back in the kitchen and the dreadnaught is slicing
tomatoes and washing lettuce for supper that I again remember the
Mix. So I put away the groceries, the Clorox and soap powders in
their accustomed places and the Mix a little behind the sage- and
celery seed on the top cupboard shelf. The dreadnaught is bu
be
dogs?” which in this case 1 had Bot—znor Sethoreds the ¢ ¢
closed the chicken coop. Wg :
During this evening ritual I cat rlotdls forget oy Mix ow it is
not again until Sunday morning whilst the dreadnaught is getting
her beauty sleep and I am distraught looking for the Nescafe to sus-
tain life that Mrs. Pillsbury pops up when I reach the top cupboard
shelves. It is then I make like a conscientious Oscar and follow Mr
Pillsbury’s ghost to the letter.
To the package of yeast in the top of the box I'add a cup of very
cheerfully boiling water and after waiting for it to dissolve in the
“very warm water” as plainly explained on the package, stir in the
contents of the package and set the bowl of dough on the radiator in
“a warm place” as again plainly stated. “Biscuit dough is not deli-.
cate and after about an hour when it doubles in size will improve
with kneading”, say the directions and I am very happy about Mrs.
Pillsbury’s Mix and hope there will be nothing to disturb the silanes
upstairs until noon. sd
But at the end of a very long hour the doughs is neither double in
size nor even pregnant. But Hope springs eternal and since the
dough has passed its time when it should have brought forth its
fruit, I read step two of the directions. “To make clover leaf rolls,
roll the dough in small balls and place three in each muffin pan”.
This accomplished, I place the responsibility of the biscuits on the
oven which winks a red white and blue light and we are off to the
races. But there is not much change in the dough as time passes.
Each biscuit sits tight—nor pride in self nor loyalty to self can putt
them up.
Then there is the gentle patter of footsteps on the stairs and :
Buck arrives followed by the missus. The jelly and butter sit for-
lornly on the table and they will be more lonesome before they ever
associate with hot biscuits.
I make like a very brave Oscar in my hat and apron and — the
pan out of the oven. Custer would have welcomed them at the
Battle of the Big Horn for ammunition. They are not cannon balls
nor yet beebee shot but somewhere in between, maybe musket balls;
and one dropped on the floor would certainly have gone through our
new linoleum and killed Sandy in his bed in the cellar.
And the next time I make like Oscar I will make first like a young
bride who learns from her mother that ‘very warm water” kills
yeast as well as the ambition of hungry men to show off in front of
their wives. Confucius say: “Cold water at a party does same ume i4
NEWS OF THE DAY-CHIMP STYLE
NO NEWS IS GOOD NEWS, so perhaps Joe Mendi II, of the Detroit Zoo,
would be better off if he kept away from the daily papers. At left, the
chimpanzee casually opens his morning newspaper. At right you see
his reaction to riots in Egypt and Tunisia, the Korean truce stalemate,
and the sad news about income taxes.
’
pis
(International Soundphoto)
Our house is always degreven :
Bill is gracious, and I might add, most courteous, ours being a nice x