The Dallas post. (Dallas, Pa.) 19??-200?, August 03, 1934, Image 3

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ME ep DALLAS POST, DALLAS,
PA. FRID
By
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Te 2h. 6 5
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AY, AUGUST 3, 1934. Ca
PAGE THREE
. ME
goog
Y= can take Jimmy Dykes’
word for it that all but about
six of the current crop of Chi
cago White Sox will display their
baseball wares elsewhere during
the 1935 campaign.
Highly touted as a possible dark
horse in this year’s pennant chase.
the White Sox have done nothing
except steal the title of league
doormat away from the St. Louis
Browns.
Dykes states he wiil string
along with his present infield
which consists of himself at the
hot corner, Appling and Hayes,
short and second respectively, and
that clouting giant, Zeke Bonura.
‘on the initial sack. A pretty fair
gort of inner works, if anyone
should ask you.
| It is also rumored about that
{ Jimmy will place Al Simmons on
§ the auction block. All bids re
ceived, however, must include a
1 goodly share of youthful baseball
i talent.
Under a new policy, heartily
approved by Dykes, the Sox will
try to develop their own talent.
No more fancy prices for minor
their transfer to big time.
As a result, Jimmy will have to
play a Davidg Harem role if he
expects to have a team of proper
caliber on the field next ApYil.
® ® e
Tie New York Boxing Commis
sion fathers, who pose as the
foremost authorities on things fis-
tic, have decreed that Vince
Dundee, middleweight title holder,
must meet Teddy Yarosz, of Mon-
1 aca, Pa., in defense of his crown,
! before Aug. 12. Otherwise, the
title will be declared vacant.
Since becoming champ by win-
ning over Lou Brouillard, Dundee
has fought only once. Yarosz
beat Brouillard twice—so there's
little wonder Dundee has shied
clear of the meeting.
& & ®
ASOTHER nice little scrap on
the bill of fight fare is that
approved by the New York com-
mission between Baby Arizmendi,
league stars who flicker out after
IN THE WORLD OF SPORTS
wT x
| Looks Like White Sox Are in for a Good Darning . . . New York Boxing
i Commission Provides Two Good Scraps
BY PHILIP MARTIN
of Mexico and California, and
Mike Belloise, Gotham feather-
weight.
The commission has declared
Freddie Miller's featherweight
throne vacant due to non-defense
of title within its specified time,
and will seat the winner of the.
Arizmendi-Belloise brawl in the
chair,
This bout should see the de
scendant of the Aztecs ruling the
division. Arizmendi has been
~
¢
ov Seyi ely:
According to Jimmy Dykes,
upper left, manager of the Chi-
cago White Sox, his team is in
for a good overhauling. Vince
Dundee, lower left, will defend
his middleweight title, and
Baby Arizmendi, below, is fa-
vored to cop the featherweight
crown, in coming bouts.
coming along fast the last couple
of years, and his shifty stance
and punch figure to be a bit too
much for little Mike.
srs ET =
IRA D. COOKE
Professional Land Surveyor
ENGINEERING
Penn’a Register Nec. 4104
SUCCESSOR TO
CHAS. H. COOKE, Dec'd
Phone, Dallas 126.
A
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~
Something Is
"Happening
In Dallas
Few people who live in the rich suburban-rural territory which
spreads to the Northwest of Wyoming Valley know intimately what
has been happening during the last five years in the modest white
building which houses The Dallas Post, Inc.
Anyone who has visited The Post at one year intervals has
noticed less vacant floor space each time, more noise of motors, a
few more men working. More than that they cannot have left with-
out sensing the spirit which was responsible for the physical chang-
es they saw.
It was this spirit which enabled The Post to step boldly into
the fine commercial printing and magazine publishing and to build
up a steadily-growing volume of business in those lines while other
businesses were suffering from an economic depression.
But The Post had, first of all, been a newspaper, and all the
time it was expanding it was studying its nucleus and waiting im-
patiently for the time when good business judgment would say
“Now, go to it”.
For, throughout the country, advertising lineage was going
lower and lower and subscribers, unable to pay, were making the
burden for newspapers almost back-breaking. Rather than to ex-
ert pressure on subscribers who, The Post felt, were sincere and
would gladly pay as economic conditions became better, The Post
postponed the expensive things it had planned. .
It is no longer necessary to postpone those plans.
. Confident that general business conditions will boom this fall,
that advertising (already stimulated) will increase, and that sub-
scribers (already proving their loyalty) will overwhelm us with
their payments, we have started a campaign which we hope will
make The Dallas Post one of the outstanding weekly newspapers
in the country. ! fo
This effort to establish The Post firmly among the leading ru-
ral weeklies will be based on two premises. The first is that certain
traditions of the weekly newspaper are sacred. It was the weekly
newspaper which moved westward with the frontier into remote
settlements where metropolitan newspapers were unknown. It was
the weekly newspaper which helped to build those isolated vil-
lages into cities of any size. It is the weekly newspaper today
which touches intimately millions of lives in countless villages and
towns throughout the nation. This heritage is our first considera-
tion.
‘The other principle we shall endeavor to keep in mind is that
the reader of the country weekly today is a far different person than
the reader of yesterday and that this difference is especially note-
worthy in the section served by The Post. The radio, magazines,
automobiles, metropolitan newspapers have ended the isolation of
the country dweller. He is no longer content with a slip-shod job of
editing and printing. He demands—and deserves to receive—his
local newspaper to be as well-edited, as attractive typographically,
and as alert and progressive as the city daily.
The spirit and the ability of the men at The Post assure you of
that kind of a newspaper. :
The Dallas Post
Inc.
7