START RICHT.
Two bovs from childhood's sheltered lane 44 'Tis waste of time to linger here,"
Into life's highway strode, The first boy made reply.
And each had naught but hand and brain He dropped a sad and pensive tear
To lislp him win the road. And Dade his friend good-bye.
"Come on!" cried one. "Here's luck, for- The other waited by the way,
sooth. Determining hi? bent,
There's work for miles ahead!" And when his calling called one day
Less eager stood the other youth. He straight to fortune went.
"Consider iirst," he said.
l'rnv do not think the eager one
"Consider well before you waste \\ ith like successes met.
Your years in fruitless toil. Of all the callings he has none:
Find out your calling; do not haste; He's doing odd jobs yet.
The work ahead won't spoil." —Newark News,
THROUGH THREE FEET
OF SNOV/.
BY WILLIAM R. LIGHT ON
ONE who lives in the pence and
quiet of long-settled parts of
the country must find it hard
to understand the motives
that prompt the pioneer to leave peace
and quiet behind him and to go into an
untamed wilderness of forest or
prairie. Too often we think of the
frontiersman as but a wild - hearted
adventurer, who is moved by a half
savage love of excitement rather than
by clear reason and a constant purpose
to perform certain hard tasks. The
true pioneer must be a wanderer; he
must be a worker. His courage must
be equal to more than his rare and ex
citing adventures; it must be equal
to his endurance of the countless fret
ting annoyances of his daily life.
The pioneering of Nebraska was be
gun in the summer of 1554, when the
Territory was formed and the lauds
were thrown open to settlement. Some
of those who took part In the work
are still alive, hale and hearty. They
have been my chosen companions for
a long time, and they have taught me
many things. Let me tell you one of
their true tales of the early days
tales that wholly reformed my first
mistaken notions of pioneer life.
In 1850 the Nebraska prairies were
tyit thinly settled. Most of those who
had crossed the Missouri River with
tlie purpose of making this land their
home were gathered in the towns along
the eastern border of the Territory,
or were settkd upon the rich lauds
near by; only the more daring had
•pushed on to the prairies west of the
liver valley, where they thought they
saw large opportunities and a more
perfect freedom.
ltichard Warren came to Nebraska
from Ohio in the early summer of ISSO,
bringing with him his wife and child, a
hoy of seven years. He had throe
horses, a strong wagon, and a little
food and furniture.
At Nebraska City, where ho crossed
tlie Missouri, he bought those imple
ments needed for his lirst year's work
in breaking the prairie soil. He had
been a farmer all his life; he was not
afraid of labor. From Nebraska City
lie went 011 into what we call the
"Platte country," one of tlie richest
and most beautiful of all our prairie
regions. A day's journey west of the
town of Columbus he chose the site for
his homo, ami set bravely to work.
As he had nothing at hand of which
which to build, except what was fur
nished by the prairie, ho did what the
other settlers had douc—he made a
dugout. Ho dug a hole three 01* four
feet in depth,as if for the beginning of
a cellar; then from the banks of the
Platte he hauled willow saplings,
whose butts lie planted round the edges
of his hole, the tops being bent over
and joined together, forming a dome
like roof; then upon the willows he
piled earth, covering the earth with a
layer of firm sod; and when he had
made a doorway and a tireplace his
house was done.
Externally Jt was only a low. round
mound; but it was suug and warm
within, and It sutiicod. When he had
provided a sod stable for his horses,
his farm-buildings were complete for
that year.
October had then come, and while
fair weather continued he gave his
time to breaking the sod upon a few
acres of his claim, that the soil might
he ready for corn-planting in the
spring.
Through the summer there had been
nothing to occur to oatise him the least
discomfort or uneasiness. Various
bands of Indians had visited his claim
occasionally, but when they found that
he showed no fear and that lie dealt
justly with them, they bore themselves
as his friends. He had money enough
to supply the winter's needs, and the
future was bright.
In Nebraska no season is so treach
erous as the early winter. Sometimes
we pass the Christmas-tide with almost
no ice or snow, yet in the next year
the sternest rigors of storm and cold
may be upon us in November, and en
dure unbroken until spring. The terror
of the open prairies is the blizzard,
which In its greatest severity is un
known in tlie East. It comes upon us
with the suddenness of a hurricane at
sen.
In one hour the air will bo the balmy
breath of the South; in the next, with
out apparent cause, a gale from the
North will begin: the mercury will fall
11s if the bulb had been broken from
the thermometer; the sky will lie al
most instantly overcast by a leaden
gray mist, and then will come the bliz
zard, more dreadful and fateful than
riie tornado. No protection of clothing
seems to avail to save one who Is
caught abroad.
The cold is intense, and the wind will
sweep wildly along with the speed
of nil express train, whirling before it
n mass of line snow whose crytsals
cut like glass whore they strike. The
traveler cannot see where he is going;
for even if it were not for the blind
tng snow, the bitter wind renders his
eyes useless. Even to breathe the po
lar air is torture.
Only the inexperienced try to make
way against a blizzard, and in a few
minutes theyiind themselves benumbed
to the heart and quite helpless. Even
the beasts of the plain and range know
that their only hope is to drift before
the storm until it abates. It may con
tinue for a few hours, or it may be un
interrupted for two or three days, and
for those poor creatures that can lind
no shelter, its touch is the touch of
death. If it were not for the blizzard
this story would not be told.
Warren knew that lie must make a
trip to the town, about twenty-five
miles away, to buy the winter's food;
but thinking that it could be done
when the weather had grown too bad
for his plowing, lie put the journey
off from day to day until December
was near at hand and the ground was
frozen hard. Then, when lie was get
ting ready for the trip his wife was
seized with a severe illness, and for a
week he was at her bedside as nurse.
When she was at Inst much better,
he worked late into the night prepar
ing for his journey. The supply of
food was nearly exhausted; the flour
was quite gone, and there was almost
nothing in the house which the Invalid
could eat. Although his anxiety for
his wife was great, there was nothing
to be done but to leave her and tlie
boy alone together while he went upon
his errand. He meant to start very
early in the morning, hoping to reach
the town and make his purchases be
fore nightfall, and to return home in
the night.
But about midnight he heard a
sweeping gust of wind roar in the
chimney, and then another, and with
in a few minutes the roar was un
broken. lie rose and opened the door
to look out. and the harsh wind chilled
him through and through in a moment.
It. was a sharp struggle to get the door
closed again in the face of the strong
blast. Dressing hurriedly, lie went
outside to make sure of what was hap
pening. When he had gone to bod an
hour before, the stars were shining
brilliantly, but now there was 110 stur
lo be seen—only a dull black sky above
and the formless black prairie below.
The stable lay a. few yards away
from the house to the south, and as he
made his way to it, the north wind
upon his back forced him to run. The
horses were whinnying and stamping
uneasily, as if tlieir instincts warned
thorn of trouble. Warren closed tlie
stable door, lighted a lantern that hung
upon the wall, aiul busied himself in
putting the harness upon the two
horses he meant to drive to town, for
he thought he had better start at once.
But when he opened 1110 door again
to return to the house the flame of his
lantern went out, and he was thrown
violently to tlie ground. The wind had
greatly increased in strength, and his
face was stung by tiny flying particles
of ice. He was half-stunned by the
force of his fall, and lay in the door
way way for a moment before he could
rise. Then he used all his strength to
pull the door shut behind him, ami
tried to run to the house: but the
riotous night seemed to be making
sport of him, for instead of running lie
could only stagger stiffly, bending his
'head and shoulders low and bracing
his feet upon the earth to keep himself
upright.
Warren struggled so for several min
utes, unable to see where he was going,
but thinking lie was making his way
straight to the house, until at last he
turned his back to the wind, and
stopped to look about him. He could
see neither the house nor the stable
nothing but the unbroken level of the
prairie that was now whitened with
snow. The air was so clouded that his
eyes did not serve him beyond the
range of a few yards.
lie shouted with all his strength, hut
even while he did so he knew that he
could not be heard through the tumult
of the storm. Although he could never
have been far from the house, he wan
dored round and round for many min
utes until at last, by the merest acci
dent. his foot stumbled upon the rising
dome of his roof. He was so thorough
ly chilled and exhausted that lie must
very soon have given up the struggle
and lain down upon the ground to be
covered by the drifting snow. When
he got into the house an hour passeu
before the benumbing chill left him.
lii deep anxiety lie and Ids wife
waited for the morning, and heard the
storm increasing. The evening before
Warren had brought into the house a
plentiful supply of fire-wood, and there
was enough wood piled outside ;o last
for four or five days. The wood would
outlast the food.
The blizzard blew until darkness
came at the cud of the second day.
When Warren opened the door lie
found Ids house almost hurled in a
drift, and in the doorway a solid wall
of slow rising to the top. With much
labor lie forced his way out, until he
could stand with his head and shoul
ders free. Nothing was to bo scon hut
an unbroken expanse of snow, and as
he floundered about be found that
around the house It lay more than
waist deep.
A weight of fear settled upon him.
The sun had set an hour before, but he
could see that the clouds were broken,
although they were still drifting wildly
with the wind. Ifis only hope lay in
the probability that there would be no
further fall of snow. When he returned
to the house he cooked a little of the
food for his wife; then he endeavored
to sleep that he might be strong for the
ordeal of the morrow.
He could not guess how long it would
take him to reach help, and his wife
was far too weak to be left alone. So
when the cold, clear morning came, he
prepared to take her and the boy with
him upon horseback through the snow.
They might all perish of cold upon the
prairies, but he thought that such a
death would be easier and quicker
than death by starvation.
Ills nearest neighbor's house was
fourteen miles away, and to it he
meant to go. Upon the back of one
of tile horses he placed his wife and
boy, wrapping them about with all the
blankets and bedclothing he could find;
then he got upon his own horse and set
off, leading the other by the bridle.
He was not an experienced plains
man, and he found the struggle even
harder than he had feared. At first he
tried to pick his way across the higher
spots, where the snow had been some
what blown away; but as the wind
was still strong and pitilessly cold, he
was forced to keep in the lower, more
sheltered places whore the snow was
deep. This course was painfully slow,
and it was also dangerous, for it made
their path zigzag, and might lead them
far to one side of the place they wished
to reach.
The horse Warren rode was soon so
fatigued that it could not go on. A
horse is not at all skilful in breaking a
way for Itself through deep snow.
Warren was forced to do what plains
men and soldiers have often found nec
essary—to dismount, abandon his own
horse, and go ahead on foot, breaking a
trail in which the led horse could fol
low.
For the second, time lie was in some
way guided aright. When night came
he had reached a spot upon the river
that he knew, and this told him that he
had come eleven miles upon his way,
and that he had but three miles farther
to go. Then, while ne was trying to
travel upon the ice in the river, where
the course was freer, and where he
thought they could make greater speed,
the horse slipped and fell, breaking its
knee.
As Mrs. Warren could not walk, her
husband had to lift her upon his back
and carry her, while the boy struggled
along in the rear. Soon, however, the
little fellow's strength was quite gone.
It was impossible for Warren to carry
both; and to leave the boy where he
was, without protection, would have
meant speedy death.
Warren searched until he found a
nook upon the river-bank where the
snow lay deep, and in the snow he dug
a cave with his hands large enough to
hold the boy comfortably. Spreading
a blanket upon the bottom cf the cave,
he laid the boy on it and covered him
warmly; then he hung up his overcoat
so as to keep the wind from entering
tiie chamber. Dividing what remained
of their food, ho placed half of it be
side the boy, and told him to stay with
in the shelter until help came; then
again he took his wife upon his back
and resumed his weary march.
It was not until four o'clock in the
morning that he staggered to the door
of liis neighbor's house and found
shelter anil relief. His wife was be
numbed almost to insensibility, nor
was his own plight much better. Al
most two hours passed before he could
speak, and he shook with a palsy of
utter fatigue. But as soon as he could
eat and drink the warm nourishment
that was provided for him he rallied
bravely, and insisted upon leading the
way back to the place where his child
had been left. Before noon the party
returned, bringing the boy with them,
safe and sound. Then, the terrible ex
perience being over. Warren collapsed
completely, anil was unable to rise out
of lied for a mouth.
Was the pioneer discouraged? Not
at all. When the winter was past those
dauntless spirits returned to their home
i upon the lonely prairie, where they
lived for many years afterward, until
the boy and other children who came
to the household were grown into
sturdy men and women, who have
lived such lives as cast no discredit
upon the example of their father and
mother.—Youth's Companion.
She Understood Them.
Here Is an extract from a gill's es
say: "People are composed of boys
and girls, also men and women. Boys
are good till they grow up and get mar
ried. Men who don't get married are
no good either. Girls are young women
who will be ladies when they gradu
ate. Boys are an awful bother; want
everything they see except soap. If I
had my way half the boys would be
girls and the other halt dolls. My
mamma is .a woman and my pa Is a
boy. A woman is a grown-up girl with
children. My pa is such a nice man
that I guess lie must have keen a
girl when lie was a little boy."
Kotmpaper First.
A business man who In early life was
a practical printer, "and woe fed on ad
vertising almost from the cradle," says
that when he wants to reach a limited
elass of people lie uses handsome hook
lets in addition to his newspaper ad
vertisements, but ids "main reliance is
on the newspapers, which reach all
kinds of people, including those to
whom booklets are sent." He affirms
Hint "no matter how useful any other
form of publicity may be, nothing can
take the place of the newspaper."
* HINTS ABOUT
Beating Wears Out Hugs.
It Is an excellent thing to keep the
house or apartments always spick and
span, but very frequently the house
wife by too frequent and vigorous
cleaning is apt to do more damage than
good. The average American house
wife wears out her rugs by continual
sweeping and beating. The plan of
putting them upon a line every two
weeks, or even once a moutli, and there
having them whipped, is not to be
commended if the rugs are of any
value. They should be cleaned with
a carpet sweeper, occasionally put upon
a line and brushed and once a year
sent away to be cleaned in a proper
manner, or else washed at home.
Ways of Cooking Beef.
The homely bill of fare may be In
definitely varied when beef Is used.
Beef is the staple meat in most house
holds because of its supposed nourish
ing qualities. These recipes will bring
out all the best flavors of the meat:
Grilled Beef—Cut some beef in half-
Inch slices. Dip each in melted butter
or olive oil and broil quickly over a
clear tire. In a small saucepan put
two tablespoonfuls of hot water, two
tablespoonfuls of butter, one table
spoonful each of tomato and Worcester
sauces, a pinch of salt and pepper, one
half teaspoonful of made mustard, a
little Juice from an onion and one or
two drops of lemou juice or vinegar.
Dip each slice of meat in this. Serve
on toast and pour the remainder of
the sauce over each.
Beef Patties—Take underdone beef,
one onion, pepper and salt, some pie
crust. Cut the meat into small square
pieces, chop the onion finely and mix
with the meat, adding salt and pepper.
Roll the crust rather thinly, cut it 1n
rounds with a small saucer; put a little
of the chopped meat on one half, fold
the other over and pinch the edges
together. Fry the patties in hot lard
till a nice brown or bnke them in a
good oven; time, about twenty minutes.
Tips For the Cook.
In baking bread it is better to Over
do rather than underdo the work.
To rnuke a good digestible pie crust
use cream instead of lard, and it will
be light and healthful.
If there is not batter enough to fill
the gem pan, put cold water in the
empty space before setting the pan in
the oven.
The rich cheeses, which have the
largest percentage of fat, are those
which blend well with bread in sand
wiches or with macaroni or rice.
For . a quick cake beat until thick
four eggs. Add four tablespoonfuls of
sugar, half a cup of flour, a little cin
namon and lemon rind. Beat well and
spread on a baking pan. Bake in quick
oven and cut out at once.
Sweet potatoes are much richer twice
cooked. Baked or bpiled merely, this
vegetable is good, but when the baking
or boiling Is followed by a subsequent
cooking in the pau or in the oven they
are far better-.
A fine cheese pudding is made by
grating five ounces of bread and three
of cheese. Warm two ounces of butter
in a quarter of a pint of fresh milk and
mix thoroughly. Add iwo well-beaten
eggs, salt and hake half an hour.—
Lewiston Journal.
RKIPES k £
Potato Biscuit—Boil six potatoes un
til tender; mash them very smooth or
rub them througii a sieve; add when
cool one cup of milk, and flour enough
to roll out. adding two tcaspoonfuls of
baking powder; cut into small biscuits
and bake in a quick oven over twenty
minutes.
Baked Apples—Wash and core the
apples without breaking. Fill the cen
tres with sugar and cinnamon; turn in
a cupful of water and bake slowly for
an hour or an hour and a half. Tut a
cupful of water on the rack when the
apples go into the oven. This will keep
them from burning.
Denmark Pudding—Soak one cupful
of pearl tapioca over night iu three
pints of cold water; iu the morning put
it in the double boiler and cook until
clear, stlrrlug often; add half a cup of
sugar, one teaspoon of salt and half a
cup of any rod jelly; turn Into rf mold,
stand on ice; serve with sugar and
cream.
Cream Sponge Cake Boil a pint of
granulated sugar and half a cupful of
water until it spins a thread. Pour
slowly on yolks of eight well-beaten
egg 3. Beat until cold. Add juice and
grated rind of an orange, half a pound
of pastry flour and the stiffly beaten
white of eight eggs last. Bake one hour.
Ice with plain boiled Icing when cool.
Cecils With Tomato Sauce—Season
one cup of tinc-ly chopped rare roast
beef, or steak, with salt, pepper, onion
juice and table sauce; add two table
spoonfuls of bread crumbs, one table
spoonful of melted butter, yolk one
egg beaten a little; shape iu the form
of small croquettes and pointed at
ends. Fry in deep fat or iu the frying
pan und serve with tomato sauce.
Why Girls Often Say
"No" the First Time
By Edith Joscelyn.
I<~ T lias been remarked thn.t when a woman says "No" it should not—
-0 by the inan who loves her—be taken for a negative. There may be
an element of truth in tills statement, or there may be not, I, as a
0 U girl, who thinks that she knows what she is writing übout, tV'.illb*--
4io®oaa say that it al) depends upon the character of the woman who utters y
the little word. If she is a poor, weak sort of creature who is cer
tain of nothing, and who likes to hear the same thing over and over again,
much after the fashion of a young mother listening to her first baby's initial
utterances, she will undoubtedly say "No" when she all the time really means
the very opposite.
I have known a few instances, however, in which women who knew their
own minds perfectly have been impelled to say an emphatic negative when re
ceiving an offer of marriage from a man whom they loved passionately, while
conscious all the time that they would eventually say a cooing affirmative. It
was this way: The men proposing were, so to speak, ou trial at the bar.
They were suspected of offering marriage out of pity, or out of pique, or from
a sense of justice.
A woman Is frequently made the recipient of an offer on these grounds,
and tlio trick of saying "No" when the question is first put is the one and only
way of discovering whether the man sincerely means what lie says.
The instinct of many of us women will clearly tell us when a man is mak
ing an offer that is not genuine, but sometimes we dare not trust to our instinct'
we hope against hope, nud we play our fish with evasive answers until we see
that he really means what he says from the bottom of his heart.
It is not long since that I met a man who told me of a friend of his wliq.
had suddenly discovered that he would be better off in many respects were I'"!
to marry. He strniglitnwny went the round of a number of girl friends aivjf"-
proposed to four of them in one day! They ench rejected him, as he thought,
by saying "No" ou the putting of the great question. But two out of the four
wrote to him on the day following, accepting! In the meantime he had made a
fifth proposal and had been accepted.
When a girl lias been courted for an unusually long period and bas at last
received the long-expected proposal she will feign astonishment nud will give a
qualified "No." This is ouly her banter, and she will follow it up by laughingly
explaining that she punished him because—by his delay—he punished her!
Shyness or a different position in life are common causes for such delays ou the
part of many men.
As a rq<e. It may he taken for granted that no woman says "No" without
reason for Oing so.
One move instance: Two sisters recently fell in love with the same man,
who was a close friend of their brother's. The man proposed to the younger
sister, and she said "No" because she knew that her sister wanted him. Yet
when, in course of time, the man made the offer of marriage to the elder
sister she likewise said "No" for the identical reason—that she kuew her sister
wanted him. The girls' love for each other has up to the present kept the man
a bachelor.
jg? JZ?
The Girl and Her Reading.
By W. D. Howclls.
@ll AT, then, is a good rule for a girl in her reading? Pleasure
in it, as I have alreads - said; pleasure, first, last and all tho
time. But as one star differs from another, so the pleasures
differ. With the high natures they will be fine, and with the
low natures they will lie coarse. It is idle to commeud a liue
pleasure to the low natures, for to these it will be a disgust,
as surely a3 a coarse pleasure to the high. But without
pleasure in a thing read it will not nourish, or even fill, the
mind; it will be worse provender than the husks which the
swine did eat. and which the prodigal found so unpnlatuble.
Theuce follows a conclusion that lam not going to blink. It may be asked,
then, if we are to purvey a coarse literary pleasure to the low natures, seeing
tliut they have no relish for a line one. I should say yes, so long as it is not
a vicious one. But here I should distinguish, aud say farther that I think ihore
is uo special merit In reading as an occupation, or even as a pastime, I should
very much doubt whether n low nature would get any good of its pleasure lu
reading; and without going hack to the old question whether women shoi
taught the alphabet, I should feel sure that some girls could be better employe!
in cooking, sewing, knitting, rowing, fishing, playing basket ball or ping-pong
than In reading tho kind of hooks they like; just as some men could be better
employed in the tolls aud sports that befit their sex.
I am aware that this is not quite, continuing to answer tho question as
to what girls should read; nud I will revert to that for a moment without
relinquishing my position that the cult of rending is largely a superstition,
more or less baleful. The common notion is that boobs are the right sort of
rending for girls, who are allowed also the modified form of books which we
know as magazines, but are not expected to read newspapers. This notion
is so prevalent and so penetrant that I detected it in my own moral and jnental
substance, the other day, when I saw a pretty and prettily dressed girl in the
elevated train, reading a daily newspaper quite as if she were a mail. It
gave mo a little shock which I was promptly ashamed of; for when I con
sidered, 1 realized that she was possibly employed as usefully and nobly
as ir she were reading a hook, certainly the sort of hook she might have clioseu.
—Harper's Bazar.
Three Requisites of an Orator
By Henry M. Dowllng. T
HIIREE great requisites are demanded of everyone who would
speak well. He must he clear, he must be forceful, and he
must please. Clearness will be secured by translation and
composition. How can we speak forcibly and la a manner te
excite pleasure? Anyone may avoid egregious blunders; it is
the able orator who makes bis speech sinewy in its strength,
charming iu its beauty. "Bold propositions, boldly and briefly
expressed—pithy sentences, nervous common sense, stroug
phrases, well-compacted periods, sudden aud strong masses of
light, an apt adage, a keen sarcasm, a merciless personality, a mortal thrust—
these arc the beauties and deformities that now make- a speaker most interest
ing." Nothing is more artificial tlinn the adornments in a spoken discourse.
They do not necessarily arise from the peculiar attractiveness of tho subject!
Erakine could throw a charm about the most repulsive causes; and there may
be- speakers who, without strenuous effort, could render sterile and disgusting
a subject boundless Iu suggest!veness and luxuriant in beauty. In ail your com"
positions, oral and written, first outline the general plan of your matter, aud
then select portious to be embellished by chaste adornment, not in the spirit
of tho pulpit orator who annotated his sermon manuscript with stage directions
such as, "Here weep!" But with a rational sense of the places where ornament
may appropriately be inserted to clarify the thought, vitalize the argumcd, or
arouse new interest on the part of an audience. At one point, you will doclj,, to
use a hit of vivid description of men or scenes; at another, you will mark, . .W,
proper place to thrust forward a pungent antithesis, a picturesque metaphor; Jt
another, you will select, as affording au opportunity, a supposed speech of your
adversary or of a third person, or pretend to read from an imaginary docu
ment: at a fourth, you will see to It that you express indignation and apolo-ies
to the audience for being overborne by your feelings.—Success.
Ihe Men Who Break Down.
VH en a man standing at the head of a vast business breaks down
Wtlie papers begin to talk or the enormous pressure of modern
life, especially in the lines of finance and industrial activity
There are railway Presidents who stand a great amount of bust
licss strain, lint they waste none of their energies, aud are tem-
I 11 pel-ate, as all men of great affairs must be, if they would hold
s?s!£££ their own in these busy days.
1111 i 1 e ;l great business involves large responsibilities, a str;\uj
V I ma |> nt 11,0 lioad Of it will be found ,o have selected capaisS
assistants, often younger men with great, power of resisting
strain. The railway President, bank President or head of a trust, has his staff
his business is systematized, and a large part of Ills worth to ids corporation
consists iu his ability to pick good men for responsible places.
II lien one comes to look over the list of men broken down iu business
It is among those having small business that the greater number will he found
The man in a small way rarely can afford to have callable Assistants; he must
■'do it all himself," aud hence worry aud over-doing. There is more of a ehanc.
for brain fag lu a small slisp or agency than lu a big business