1 2 The Daily Collegian ent Reznor, the driving force behind the group Nine Inch Nails, has wined popularity through his unique brand of industrial music. Industrial music nakes big noise Long in the shadows of zppier fare, industrial Music is starting to t-nerge into the rtainstream music scene Ry GEORGE MASEK 311egian Arts Writer A friend has the audacity to ave the new Skinny Puppy CD at ,ur house. After a moment of con- _ mplation, you decide to subject our stereo to this form of audible I - lolence. The first track presents a alm introduction resembling a 21assical piece, when suddenly ou're treated to the punishing beat of a resonating drum machine, creeching feedback and guitar , fictortion pushed almost to the - mint of becoming static leaving our eardrums in a state of caustic obliteration. What you just listened to was the 9und of industrial music. Spawned from groups like Clock )VA and Throbbing Gristle, indus trial music has grown as an insur gent kindred to heavy metal and early 'Bos synth pop. As the techno logical machine drives on through the '9os, more and more bands are 'beginning to incorporate key hoards and computers into their music. Though the term industrial can over a broad range of sub-genres such as gothic, ambient and in some occasions even techno, the picture immediately drawn to mind is the abrasive guitars, discordant samples and reverberated key board lines of renowned acts Min istry and Nine Inch Nails. In recent years, the dance-orient ed fuel that ignited the industrial revolution seems to have given way to a more marketable ensem ble of crunching guitar riffs and angst-ridden vocals exemplified by Ministry's new opus, Filth Pig. "I think all the old-school indus rial bands like Ministry and Front Line Assembly have made it a point to incorporate heavy metal gui tars," said Dan Baker (junior-aero space engineering), an industrial music fan and musician. Baker is somewhat skeptical toward the motivation behind mainstream industrial progression. "I'd like to think that the point of , t is not to try and make money or reach more of an audience, but that's the way it does seem," Baker said. Some fans differ from this view entirely. Ron Davies (graduate-eco nomics) feels that industrial has stayed with its original format while convoluting with new influ ences. "It's taken into account the influ ences that younger people have grown up on the Cure, and even incorporated some techno," Davies said. Davies, who plays guitar in a local industrial band called Spine, has been listening to industrial music for seven years. Though he still claims perennial standbys KNIFDM and Skinny Puppy as vArimr : mr; arArri-Fig - Courtesy of Interscope Records favorites, he said he has noticed a change in a music scene once savored by a quiet, underground minority "It's still kind of a do-what-you want attitude, although it's kind of losing that as the more mainstream people catch on to it and expect certain things," Davies said. In a local underground scene here that is dedicated to serving ska and hard-core, little attention has been paid to industrial until recently. With the success of the Marilyn Manson show at Crowbar, 420 E. College Ave., in January, Dante's Inc. promoter Dave Wells said there appears to be a growing market for industrial. "It's a good music and I think the interest is growing," Wells said. "As that need becomes greater, so will our supply of industrial music," he added. Though Crowbar may be too small to host a large act like Min istry, Wells said lesser-known acts, such as Sister Machine Gun, would draw fans. "If you put a couple of (industri al bands) together, people trust that it's going to be a good show," he added. While Wells said a relatively small number of local industrial acts represent the scene well, Davies, as a member of a fledgling band, believes otherwise. "The scene here is compact, it's hard to get into because not many bars will give new bands a chance," Davies said. Stabilizing in popularity after much deserved success, Ministry and Nine Inch Nails have continued to thrive in record sales. However, a plethora of acts have followed the road before them and are beginning to over-saturate the genre. "I don't think it's gotten more popular in the last few years, but I don't think it's really declined either," said Jay Williams, assis tant manager at Blue Train Com pact Disc, 418 E. College Ave. As a former fan of industrial, Williams has a jaded view on the music's recent progression, believ ing it to be a dead-end road. He said while a few bands have met with commercial success, most industrial albums remain cher ished by a select audience. "The people that buy it seem to be really gung-ho about it," Williams said. Opinions about industrial music seem to vary as much as the bands themselves. Because many consist of only one or two musicians, the message they convey is often personalized and sometimes isolatory. The lis tener is either singled out or alien ated. For some, this hit-or-miss approach is alluring and ideal. As a musician, Davies relates well to the industrial philosophy. "It's more about doing what you can do all by yourself," he said. "It's not necessarily relying on the band format or the ability to play traditional instruments. It's more just thinking for yourself and doing what you feel is best." , /// /ii• ecess Mindless sound to By DAVID ANDREWS Collegian Arts Writer This may be the home of Jason and Chris Sevanick, but at first glance it looks like a for tune teller's chamber. Jason and Chris, mem bers of local industrial band Mindless Faith, sit under a dimmed light covered by a draped white cloth. Nearby is a blue-glass figure of a head, and candles drip from nearby shelves. One item gives away the musical nature of the room, though. In a corner of the room sits a long keyboard, complete with the dozens of but tons and flashing lights that characterize a sam pler. To Jason and Chris Sevanick, darkened rooms and subversive industrial music go hand-in hand. "It's a great creative atmosphere," said Jason, who plays guitar and sings in the band's live performances. It was in this room where much of the material from their debut album, The Silence, was written. When Jason, still in high school, would visit his older brother Chris at college, he seldom went out to socialize with his brother's friends. Instead, he would sit in the room and write songs. "I don't know if I was sulking, but I was lying down, and it was raining," Jason said of the night he wrote the album's final song, "Desert Wind." "Desert Wind," along with the rest of The Silence, recreates the dark atmosphere that the band inhabits perfectly. Filled with slow, relent less rhythms and eerie electronic sounds and samples, the album has earned Mindless Faith a name beyond State College, a town not known for industrial music. The release of the album a month ago has given the Sevanicks, along with fellow mem bers John Boese (junior-electrical engineering) and newcomer Mike Ewall (senior-sociology), a Members of the now-defunct Skinny Puppy strike a typically frigtening pose. The band, one of the pioneers of industrial music, recently released their final album, The Process. Skinny Puppy is gone but not Despite their recent breakup, Skinny Puppy's last recording offers something new and innovative. By DAVID ANDREWS Collegian Arts Writer To virgin ears, the first listen to Skinny Puppy isn't exactly a fun experience. Close your eyes and strap on the headphones, and you may start to feel like you're falling into a bottomless abyss, passing grotesque demons and images of death along the way. Unfortunately, with their final release, The Process, we find that this abyss does in fact have a bot tom. Probably one of the most influen tial and innovative bands ever to strap on a sampling keyboard, Puppy recently broke up amid con flict between band members and the tragic death of D. R. Goettel, the band's keyboard player, in August. Faith brings the local music scene "There are fans of industrial music out there." chance for exposure beyond the occasional per formance. While they have had difficulties find ing suitable venues to play, the album sales have been picking up. Songs from the album have been played on WKPS-FM (90.7) and WQWK-FM (97QWK), and Jason has been inter viewed on WQWK. The band is confident their recent upward trend will continue. "Our popularity and sales are rising exponen tially," Chris said. "Things are snowballing." Perhaps their do-it-yourself work ethic is finally paying off. The band produced the CD on their own record label, using their own tech nology. And the mixing was done in their own home. Chris sat down at the sampling keyboard and demonstrated how the album was created. "Basically, anything audible we can put in here," he said. Sounds from other instruments, clips from movies, voices or household noises are recorded through a microphone and onto the sampler's hard drive. Press a button here and flip a switch there, and each key elicits the sound of a bass drum in a different tone. Mix things up again, and you get the sound of a door slamming. Slipping another disk into the sampler's hard drive, Chris loaded up the percussion line from their latest song. "You make different parts and string them all together," Jason said. When each part has been put together, the press of a button lets loose a coherent, multilayered song that lacks only the vocals and guitar parts that will be added later. Homemade electronics also provide a multi- The Process, recorded before the band's breakup, marks the final chapter in their turbulent exis tence. Though it takes the band into new directions, it is still defi nitely Puppy. In typical fashion, unusually named ringleaders Nivek Ogre and cEvin Key have created a thick, swirling brew of industrial soup. Electronic blips and beeps float to the top, interspersed with Ogre's treated vocals and samples from movies. But in a departure from 1992's Last Rights, the band has included some thicker chunks into the morass, with driving guitar riffs that bubble over in their most structured and melodic materials to date. "Jahya" starts the album with winding piano melody that drifts into the listener's consciousness, then jolts him awake with driving guitars. This tempo carries over onto "Death," which starts as a bleak mood piece, then develops into the fastest, heaviest song on the album. The guitars at the forefront occa- sionally stop, letting in the elec tronic hum to remind the listener that the band hasn't completely turned to metal. But the most surprising depar ture from the band is "Candle," which introduces acoustic guitars into the mix with uncharacteristic vocals that lack the metallic distor tion Ogre has become accustomed to. Though the song seems a bit out of place, lyrics about "seasons of dissolute pain" and "the pit of calamity" continue the morbid mood, accented by the inevitable change to electric. As the album progresses, new sounds added to the mix blend nicely, including a cello and viola part in "Cult." These new instru ments only add to the swirling atmospherics of "Morter" and "Process." The latter starts with Hallowee ny horror sounds, then moves into a chaotic collage of sampled phras es like "mass control" and "individ ual freedom." "Process," though compelling in itself, starts the rest of the album off on a less adventurous trend, but Friday, March 1, 1996 industrial media flare to their live performances. Chris created a video of distorted images, including kaleidoscopic patterns of "video feedback." The color of an ocean wave or a movie star has been altered to create a visual experience that is played at live performances to add to their effect. Despite their efforts to create a more dynam ic live show, a lack of interest in industrial music has limited their options on the live scene, although they have headlined at Crow bar, 420 E. College Ave., several times. "There are fans of industrial music out there," said Jordan Harris (freshman-liberal arts), a fan of Mindless Faith. "But a lot of pro moters don't believe it will generate good enough crowds." He said venues such as the Asylum hesitate to book bands that don't play punk or ska. "It takes a lot more promotion to sell an industrial band," said Derek Canova, assistant manager at Mike's Movies and Music, 210 E Calder Way. Since no club holds an industrial or gothic night, and no other industrial bands are available to play with, exposure has been diffi cult to obtain. But interest may be growing. WKPS now plays a gothic and industrial show, in which Mindless Faith was once featured as the "artist of the week." And through the Internet, people from across the country can hear clips from The Silence or order the album. "I'm always getting E-mail from people all over, saying, 'I got your CD, and I really like it,' " Chris said. "It's really encouraging." forgotten Music!. nullIOW p;sa "The Process" Skinny Puppy the wide vocabulary of sounds keeps things interesting. Stuttering machine gun rhythms combined with angelic hums give songs like "Curcible" and "Blue Serge" weight, though they eventually blend together. Despite the morbid images throughout, the final track of the album offers a ray of hope. The minute-long instrumental "Cellar Heat" ends abruptly, but those who have their CD player on "repeat" will notice that this instrumental brings the album full circle with a rhythm echoed in the first song. The circularity of The Process leaves a ray of hope for devastated Puppyheads: Inevitably, the legacy left by Skinny Puppy will be picked up by young industrial innovators, and the process will continue. Jordan Harris freshman-liberal arts