of Penn State students use a Collegian coupon once a week. Track your results. It's easy when you advertise money-saving coupons in The Daily Collegian. We're turning out a whole new genera tion of coupon-clippers; readers who "shop the coupons" before mak ing spending decisions. With students spending more than $3 million per month on fast food, entertainment, impulse shopping and groceries, competition for their business is fierce. Whether you're delivering pizza or selling fine clothing, coupon advertising in The Daily Collegian is a great way to see your business grow! 73 percent of students use Collegian coupons each month, establishing The Daily Collegian as the primary source of coupons clip ped and used by the Penn State population. (Source: The Blue Chip Group, Tequesta, FL, 1988) 50 percent The Daily Collegian Wednesday, Oct. 19, 1988-