10—The Daily Collegian Friday, Dec. 11, 1981
College graduates in record demand
EVANSTON, 111. (AP) Major corporations will hire
more new college graduates next year than ever before,
and will pay them record starting salaries, a Northwest
ern University report said yesterday.
The 36th annual Endicott Report said more than half
the 242 companies responding to a November survey
indicated their needs for 1982 graduates are up despite
the sluggish economy. In addition, starting salaries will
be 9.2 percent higher than last year, the report said.
"We didn't expect such a positive outlook," said
Victor R. Lindquist, director of the Placement Center at
Northwestern.
Frank S. Endicott, director emeritus of placement,
said the survey shows job opportunities will increase 11
percent next year for graduates with bachelor of arts
degrees and 12 percent for those with master of arts
degres.
Lindquist and Endicott are co-authors of, the survey,
which is conducted as a university service to business,
industry and graduates entering the job market.
Aid students often earn lower grades
By MARGARET SCHERF
Associated Press Writer
WASHINGTON (AP) Many college
students who receive federal financial
aid are not making satisfactory academ
ic progress, according to the General
Accounting Office.
"Mainly this resulted from school kan-
Oards that allowed students to remain
eligible for aid without proving tliat they
were moving toward a definite goal-with
adequate grades and at a reasonable
rate," the GAO said in a report released
this week. "Some of the institutions were
not even enforcing their own standards."
The GAO, Congress' auditing agency,
Said its conclusions came after visits to
29 campuses and a review of more than
5;800 randomly selected student tran
scripts.
"It said many of the schools visited did
nqt have reasonable requirements con
cerning such factors as minimum grade
point averages and the rate of movement
toward completion of a program of stu
dy.
"While the schools visited uniformly
required a 2.0 grade point average (on a
4.0 scale) for graduation, they normally
set their standards for determining ac-a
olemic progress at considerably lower
lOvels," the report said. "This resulted in
large numbers of students on financial
aid with low grades."
In many cases, it said, the averages
were below 1.5, or the equivalent of a D
plus.
Only 10 of the 20 schools visited had
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specific requirements concerning the
rate of a student's academic progress,
the report said, and these requirements
were often ineffective.
"This led to instances where students
stayed in school and on financial aid for
inordinate lengths of time," the report
said.
It noted that federal assistance pro
grams administered by the Department
of Education, the Veterans Administra-
College enrollment all-time high
By CHRISTOPHER CONNELL percent of all students, up from 45 percent in 1975 and only 42
Associated Press Writer • percent a decade ago.
WASHINGTON (AP) Enrollment in the nation's colleges . The center said the women are helping to keep enrollments
and universities hit an all-time high of 12.3 million this fall, the on the rise. Other factors are a peak in 1981 in the number of 18-
government reported yesterday. to-24-year-olds, "the last group to come out of the great birth
The figures, based on preliminary estimates from the Nation- boom of the 1950 s and 19605," and "the growing popularity of
al Center for Education Statistics, indicate that educators' two-year institutions."
fears about enrollments dropping due to cuts in federal aid and It said the two-year community and junior colleges were "the
the passage of the baby boom generation into adulthood have only institutions that showed a large enrollment gain, up 5
not yet come true. percent over 1980" to 4.7 million students.
But the center, part of the Department of Education, found Some 2.9 million students were attending universities and the
that 42 percent of the 943 institutions it surveyed had experi- other 4.7 million were attending four-year colleges.
enced enrollment drops of 15 percent or more since 1980. The center said' enrollment in public
,colleges was up 2.1
Several of these institutions blamed cuts in state aid that percent to 9.6 million, while private college enrollment rose ;1
"translated into higher tuition rates, especially for part-time percent to 2.7 million.
students, and the elimination of selected programs," the center But within the public and private ranks, the center found that
reported. private universities fell slightly to 734,000, a loss of 1,500
Its overall enrollment estimate of 12,322,469 was up 126.000. or students, and four-year public colleges enrolled just under '3
almost 2 percent, from the fall 1980 level of 12,096,895. million students, a loss of 16,000.
The center said that for the sixth straight year, more women The. 943 institutions were surveyed at random from among
than men are attending college. Women accounted for nearly 52 the nation's 3,231 colleges and universities.
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"A strong demand will continue in the fields of
accounting, engineering, business administration,
sales, marketing and computer science," said Endicott.
"But the greatest changes are in chemistry baccalau
reates, which are up more than 30 percent, and engi
neers, which are up by 21 percent."
Starting yearly salaries next year will increase by an
average of 9.2 percent over 1981, the report said.
Bachelor's degree engineers will average $25,428, an
11.4 percent jump.
Master's degree graduates in engineering will start at
$28,188, up 10 percent, while non-technical MBA's will
average $25,788, up 13.4 percent.
The report estimated that salaries for science and
engineering Ph.Ds will increase about 13 percent.
Of the participating companies, 38 percent said that
the general corporate business outlook for 1982 is better
than 1981, 44 percent answered "about the same as
1981" and 18 percent checked "not as good as 1981."
Defense and energy were quite positive about the
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tion and the Social Security Administra
tion provided about $7.8 billion in student
aid during fiscal 1980.
"In general, fewer instances of poor
progress were noted among VA aid recip
ients than either Education Department
or Social Security Administration aid
recipients," the report said.
The GAO recommended tighter aca
demic progress standards and said the
Department of Health and Human Serv
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coming year, the report said. Companies in construc
tion-related fields and the auto industry reported mncer
tainty about the first part of the year but were
optimistic about later months.
The repoit indicates 94 percent of the 242 employers
surveyed are satisfied with the performance of their
class of 1981 employees.
In answer to the question, "If the graduate has. a
major shortcoming, what is it?" many of the companies
responding cited "unrealistic expectations."
"(The grads) just expect too much too soon;' . ! said
Lindquist. "They'd° not want to take time to learn the
' job assigned. Grads are setting naive goals on job
content, promotion, responsibility and salary that can.;
not be realized." ' '
Another most often mentioned shortcoming was poor
communication skills.
"Employers say that many college graduates display
an inability to write or speak clearly, .concisely and
correctly," said Lindquist.
ices and the Office of Management and
Budget generally agreed..
It said VA "did not concur with our
recommendation that institutions be re-
quired to establish standards on the rate
at which a student should'progress."
The VA contended it previously had
been required to set such a specific
standard "and this had , proved to be
unworkable and an administrative bur
den," the report said. ,:
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Christmas tree supply ready
HARRISBURG (AP) The word
from Christmas tree growers this
year is that there will be plenty of
yuletide evergreens in every size,
shape and price during this holiday
season.
Growers estimate that nationally
about 32 million trees will be
trimmed and lit in sizes ranging
from knee-high pines sitting on tab
letops to giant Douglas firs. •- •
"The -quality and quantity are
better this year and there'll be a tree
for everyone's budget," said Donald
McNeil, executiive director of the
National Christmas Tree Associa
tion in Milwaukee. .
Twelve Beatles songs hidden
LOS ANGELES (AP) As niany
as 12 unreleased Beatles songs are
tucked away .in vaults in England,
the Los Angeles Herald Examiner
reported yesterday.
Ken Townsend, a spokesman, for
Abbey Road , Studios in London,'said
there are "about 10' . ' such songs! at
the studio where the Beatles worked
from 1962 until John Lennon, Paul
McCartnby, George Harrison and
Ringo Starr dissolved the group in
the early 19705. •
In addition, Brian Southall,
spokesman for EMI Records in Lon
don, said two unreleased tracks
were in EMI vaults, and one, "Leave
Koch appeals
NEW YORK (AP) -- Unable to
find shelter for the estimated 36,000
homeless men and women roaming
the city's streets, the mayor is.
'asking each church and synagogue
to take in 10 vagrants every night. •
"It's their Judeo-Christian duty,"
Mayor Edward I. Koch said in an
interview.
The city, sued earlier this year on
behalf of its homeless population,
signed a consent decree in August in
which it agreed to provide overnight
shelter for anyone requesting it.
But it had not proved easy. On a
typical night this week only 3,178
people sought .shelter in facilities
provided by the city.
He said most people throughout
the nation will be buying their tree
this weekend but they will find that
like eve ry thing else, trees will cost
more this year.
McNeil estimated prices will be
from 5 percent to 10 percent higher
than last year. Prices vary accord
ing to location, he said, adding that
on the average a 7-foot Scotch pine
probably will sell for around $2O,
while a Douglas fir the same size wil
coat aboui $28.4
Pennsylvania, ,ranking fifth in
Christmas tree production, will ex
port abOut .2 million trees this year
My Kitten Alone" with the late John
Lennon on lead vocal, will be re
leased by EMI either in 1982 or 1983.
"Kitten," described by Townsend
as "probably the best" of the unre
leased material, was first brought to
public attention by a British disc
jockey in 1980 and was being consid
ered for release by EMI as a single
last Christmas.
Those plans were scrapped when
Lennon was killed in New York City
in DeceMber 1980, because, as an
EMI spokesman said, "It would
appear that we would be cashing in
on a tragedy."
for homeless
One reason, according to those
who work with the homeless, is that
city accommodations are crowded,.
dirty, noisy and unsafe. Another is
that many who live on the street are
too poor, too weak or too confused to
reach the central city facility on the
Lower East Side.
But earlier this year, when city
officials approached every commu
nity board in New York, they could
-not find one neighborhood in any
borough willing to accept a new 200
to 300-bed facility for men.
So this week Koch turned to the
estimated 2,450 churches and syna
gogues,
Animal life abounds
on this
year's editions
of Christmas cards
WASHINGTON (AP) America's fas
cination'with animals, from house pets to
endangered species, is reflected in this
year's Christmas greeting cards, of
which well over 3 billion are expected to
be exchanged, according to the National
Association of Greeting Card Publishers.
Pandas and polar bears are among the
subjects of seasonal cheer. They are
joined by turtles and whales proclaiming
Christmas as a time of love for "all
things bright and beautiful, all' things
great and small."
Animals as a dominant theme in this
year's Christmas cards are among the
findings of the 'greeting card publishers,
with headquarters in Washington, D.C.,
in an informal survey of its members.
Each year, the association reviews the
work of artists and writers who create
Christmas greetings, and a pattern of
themes emerges from this review. The
themes reflect the interests and lifestyles
of. most Americans, according to the
artists who produce the cards.
"Historically, religious themes out
number other subjects about 3-to-1," said
Norman S. Halliday, executive vice pres
ident of the publishers' association. "Se
cular greetings generally reflect the
fads, foibles and concerns of our socie
ty."
One of this year's cards, a stylized
panda, painted in blue, holds aloft a sprig
of greenery with a red berry. The greet
ing is timely, since the panda has become
the symbol of the World Wildlife Fund,
Halliday points out. The non-profit orga
nization is now allocating monies for the
protection of pandas and other endan
gered 'species.
In a light-hearted vein, another card
portrays an ark whose passengers in
clude turtles, elephants, egrets, snail
darters, koala bears and a host of other
animals. The card proclaims "peace on
Allegheny
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The Brothers of X N Congratulate their newest Initiates
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earth" to the fin-and-furry boatload and
"to all other endangered speCies such as
you and me and us."
Dogs and cats abound on cards. One
• reads: "From our dog to yours," with
space provided for a canine signature.
Another shows a kitten swaying from the
branch of Christmas tree to which it
has been lured by an ornament in the
form of a bluejay. A portion of the card's
purchase price is earmarked for the
Society for the Prevention of Cruelty to
Animals.
Many religious cards continue a trend
started last year, the embossed repro
duction of stained-glass windows from
cathedrals. The Madonna and Child and
scenes from the manger , are reproduced
in acrylics, oils and watercolors.
Steepled churches throughout rural
America seem as popular as palm
fringed vistas of Bethlehem.
Two cards from UNICEF, the United
Nations Children's Fund, reproduce 12th
century stained-glass panels of the "Ado
ration" and "Three Kings" from Can
terbury Cathedral, England.
Personalized greeting cards, on which
the name of the sender is imprinted,
range from cartoons to fine-art reproduc
tions. Many publishers in this category
anticipate orders from lawyers, physi
cians and like professionals. The cards
are increasingly popular as a form of
business communication, Halliday says.
The exchange of Christmas greeting
cards will not be hindered by inflation,
Halliday adds. In times of economic'
stress, he says, the buyer of a greeting
card often perceives the card as a gift in
lieu of a more expensive offering.
"Its a lasting gift," he says. "A greet
ing card comes without batteries, there's
nothing to assemble and no parts to
lose."
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combined purchases from Friday, Saturday or Sunday total $5O or more, you will
receive $lO in Danks Merchandise Certificates. If you have a Danks Charge, you
may prefer a Charge Credit.
If your purchases total $lOO you will receive $2O in Danks Merchandise Cer
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Purchases must be made on the same day Friday, Saturday or Sunday.
Sales Slips must be redeemed by 5:00 p.m. Sunday, December 13th, 1981.
The Merchandise Certificates are as good as money at Danks. They can be used
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The Daily Collegian Friday, Dec. 11, 1981—
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