The daily collegian. (University Park, Pa.) 1940-current, February 19, 1960, Image 4
PAGE FOUR Editorial Opinion Ads Protect Press Freedom Happy Advertising Week to the "men in the grey flannel suits" and their counterparts all over the nation, and a "special happy" to the long-suffering men and women in the advertising department of The Daily Collegian. Ever y once in a while the editorial department of this paper goes oif on an eloquent tirade about freedom of the e , ,s and its impoi tance to the American people. It's about this time that the members of the advertising department begin to wonder if their place in the scheme of things is pi porly appreciated. Believe us, ad staff, it is. Despite the fact that screams of despair go up from editors on the days that advertising inches outnumb•ar news inches 15 to 1: and despite the fact that the sports editors throw typewriters through windows on the days that cigarette ads vie for space with the NCAA finals, everyone realizes how important advertising is to any newspaper. We're not thinking right now of the millions of house wives who depend on advertising to plan their shopping trip.; or the men and women who use advertising to buy, sell, find and ret ur n everything from dogs to fattories. e thinking that without advertising and the revenue it pi ovides, there would be no freedom of the press. It is advertising revenue that allows publishers to sell papers at a fraction of the cost of production. It is revenue from a great variety of advertisers that places edam ial policy securely in the hands of the editors. If newspapers had to rely on the financial backing of indi viduals or special-interest groups, it is easy to see how these groups could end up dictating editorial policy. Under the present financial systems in most news papers this Just can't happen. In the world of mass pro ducing, mass marketing and mass advertising, if one account leaves a paper there is always another to take its place. In fact, the presence of many advertisers In one paper tends to keep the paper liberal—it's the best way of offending as few as possible. Of course, editors will never admit this to ad staffers during ordinary weeks, but Advertising Week is the time to make an exception. A Student-Operated Newspaper 55 Years of Editorial Freedom Gip Bally Tolirgiatt Successor to The Free Lance, est. 1887 Published Tuesday through Saturdes morning during the University year. The Deily Collegian in • student-operated newspaper. Entered as second-elaso matter July 0, 1934 at this State College, Pa. Post Office under the act of March 3. 1319. Mail Subscription Pricer 33.00 per semester 33.00 per vest. DENNIS MALICK Ediior 'Vr '1“0" Member of The Associated Press and The Intercollegiate Press Managing Editor. William Jaffe: AasWant Editor Catherine Fleck; Pubihr Relations Director. Loll( Neuharth; Copy Editor, Roberta Levine: Sports Editor, Sandy l'adwe: Assistant Sports Editor, John Black: Photograph, Editor. Martin Schorr; Member. Zandy Simon. Local Ad Mar., William Hess: Ass't Local Ad Mgr.. Chester Lurido: Credit Mgr., Murray Simon; National Ad Mgr., Nancy Froehel: Classified Ad Mgr., Sara Brown; t o-Cirrulation Mgrs.. Loretta Mink, Richard Kitzlnger; Promotion Mgr., Darlene Anderson; Special Page Mgr., Alice Mahachek: Personnel Mgr., Dorothy Smeal; Office Secretary, Bonnie Bailey Meyer: Research and Records, Margaret Dimperlo. STAFF THIS ISSUE: Night Editor, Barb Yunk and Meg Teich holtz; Copy Editor, Susie Eberly; Wire Editor, Susie Linkroum; Assistants: Polly Dranov, Jerrie Markos, Ellie Hummer, Pat Haller, Dean Billick PEANUTS LUELLSCI4ROEDER, I WAS LISTENING TO BEETNOVENS AAT'HAPPENED THIRD SYMPI4ONY,.. IN THE SECOND TO YOU? MOVEMENT THERE'S A BEAUTIFUL ~_ .... AA , - , \ PASSA6g„,JUST BEAUTIFUL.... 4 lir 5. 11 -ft-i-um -„, ; - -Awas.anmisla t... - , eavismatain Cot _ iiismr _ EmenspliMps i„,..--.... ,ftiqkftN.s--. -- -- ,Ml.i4 , lllllllEolll2Mani di., .. prw..„...,:....„:-..5-6.,.=_ ,, LONENEVER 1 NEAR ir, ! 50 I CAUGHT COLD! I GET COLD (FULLS- 1: 4 / • ,• :----%, IL ri O s • ri . 6 ~....,al,--.. ...„..,..., ~....14 004).-• • ___ ........., 1 40 „4„,,,,,,..... . ......„..n. ~..... ~..i,„,,,..„,.,„ ~....,...... , THE DAILY COLLEGIAN. STATE COLLEGE. PENNSYLVANIA GEORGE McTURK Business Manager Two Oppose Average Drop For Assembly TO THE EDITOR: Having read the editorial in yesterday's Col legian, I find myself amazed at many of the statements made there. It is fast stated that a 2 4 minimum All-University average is an unreallistic requirement for an assemblyman. I ask, Why? If a student, and that is the category of all members of the Assembly, does not have a 2 4 he could use his time much better studying. We next arrive at the state ment that often a student with the proper "background and ex perience" so necessary to repre sent his fellow students properly doesn't have a 24. This sounds rather hollow since it is unlikely that a person with the "back ground and experience" to repre sent his classmates properly will not have a 2 4 average. Since he is representing his classmates in an academic, educational institu tion, he should show some excel lence in learning. A sub 2.4 does not show this excellence True, the University only re quires a 2 0 to graduate which is the minimum requirement and not one for a student of repre sentation and leadership It would also seem that a student body of 15.000 would have enough qualified students with a 2 4 or higher to serve on SGA. —William Hicks, '62 TO THE EDITOR: In yesterday's editorial concerning the requisites for SGA Assembly candidates, you advocated lowering the schol astic requirements for student leaders from a 2 4 All-University average to a 2 2 One wonders how wise this action would be. As you stated, the worst possible gradu ate, scholastically, has at least a 2.0 average. Should the student representatives be allowed to have such a mediocre average? You also claimed that there are many potential candidates with the "proper background and ex perience,' but an average under 2.4. Intelligence, as well as the ability to distinguish between unimportant and important items, such as graduating, should be considered It further seems likely that the "more qualified student leaders" will have reasonably good marks. If they don't. they should drop out of the political picture tern porarily and hit the books a little harder. —Bruce Blanning, '62 Gazette TOD%X Ant Boani, 315 p m , BUR ballroom Bridge Club. 7.1 i! p.m . HUB eardroom Chrbitian I ellowship, 12 :15.1 •15 p m , 213 HUB Chrigtian Fellowchip, 7:30 p ni , 111 Boucle Interiendie, 7:30 pin , 3 White Metallurgy Seminar, 1 :15 p m., 121 MI Mineral Indwitries Collouium, 4 :15 p m MI auditorium Placement, 8 a.m.-5 p tn., 21 - 2. 213, 211, 215, 21G. 217, 218 HUB Player% Production, R prn Center Stage Senior Claa•, 6 p rn , 218 HUB HOSPITAL Richard N Bieen, Barbara Clark, Ber nadette Dee, Jame , ' Fitz, Charles Coshorn, John Lasky, Barbara Leipzig, Francine Lembo. O.eir Miles. Diane °liner, Charles Signor. Richard Stmko, David Stotz, So phia Thomas, Louis Weinberg, Eugene Zuckerman. Petitions Now Available For Council Presidency Petitions for the presidency of West Halls Council are available at Waring desk. The petitions must be signed by 50 residents of West Halls and brought to the council meeting at 7 p.m. Monday in 127 Waring. Duane Johnson, last semester's president, has resigned in order to join a fraternity. Petitions for two representa tives-at-large are also available. ittle Man on Campus by Dick Bibb --.. r ...----- --- ti CA'viEsTIMES I THINK THE iNgSIDENT KEEP* IVO CA-055 TAE36 ON T 146 FACULTY." penny candy Good Grief! Profs Are Really People Junior and senior women were offered an experience that is hard to find on a large campus, on Wednesday night. At the WSGA faculty reception we had a rare opportunity to talk, discuss and argue with members of the faculty and such high administration members as President and Mrs. Walker and Dr. and Mrs. Bernreuter, Many of the coeds present were already acquainted with some of the guests and had been looking forward to meeting them again. But considering the number of coeds and facul ty members on campus, at tendance at the reception was extremely poor. Students seem to view the annual affair as a formidable two hours of smiling prettily while trying desperately to bal ance their cup of coffee. Pro fessors evidently can't face the thought that their students might be able to converse more intelligently than their reluctant classroom discussion would indicate. Whatever the reasons, stu dents and faculty are certainly reluctant to meet on a friendly basis (I am not here referring to eligible bachelors.) Many of the coeds present looked as if their sorority had made atten dance compulsory, and our fac ulty have a strange facility for congregating in small groups and discussing tha last PTA meeting at the high school. Certainly the women pres ent should not have felt they were intruding on a private conversation everytime they introduced themselves to a Letters Dropped Courses Queried TO THE EDITOR: Tuesday, the University ruled that courses with less than 15 stu dents in a class would be dropped. With almost a third of the curricula offered at Penn State, the College of Agriculture is one of the most severely hit. This ruling, however, does not only affect Ag students but the whole University. With a decrease in the num ber of courses, the University's reputation is injured. The Min eral Industries College, well known throughout the nation, is also having trouble. This should be looked into. Seniors, juniors and sopho mores are affected who have perhaps two or even three courses which will be dropped. I know a 7th semester Dairy FRIDAY, FEBRUARY 19. 1960 by born neubarth group of professors and their wives. Others. of course, were charming. They were the ones who were able to drop thejr veneer of pedantic polish and welcome the chance to get to know their students as people. But it must be admitted that we students seem to have a worse case of chronic tunnel vision when it comes to look ing at our profs. All we seem to see through our bleary eight o'clock eyes are their faults. The same man who has three lovely children or is someone's affectionate uncle, we sudden ly transform into some strange, sub-human ogre the minute he stands up before a class. The freshman I overheard describing her English profes sor yesterday is unfortunately typical of too many students. 'He's such a clod, she told a friend. "I mean hg has this big nose and wears horrible ties and repeats things all the time . . . When the uncomplimentary tirade was over and her friends had laughed sympa thetically in all the right places, she stopped and looked a little troubled. "You know," our worldly-wise coed admit ted, "I guess he is pretty intel ligent, though." You know, I'll bet he was probably pretty nice, too. Science student who may have to drop four courses and a senior in Horticulture who must drop three of her hort courses. Other instances can be found probably by checking at the drop-add desk in Willard. One student I know is ser iously considering transfer ing from Penn State because he can't get the courses offered by the University. The Daily Collegian can do something about this. Urge students to write home and have their taxpaying parents write to Harrisburg. This may not save today's seniors by the classes of the future may benefit, especially, if it can be made so that they can get enough courses in their major to graduate. —Name Withheld r=r;si