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Collegion-Sports Editor ? •:,'",;k, 4g',-.., 11
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"Congratulations to ,Son2eone"
When you pick up a newspaper—anywhere in the coun
try—and read about Penn State's sports fortunes, you can
bet yotu bottom dollar that the sports editor of the Depart
ment of Public Information at the. University is responsible.
He is Jim Codgan.
It usually takes an undefeated team for any college
sports publicist to win space in newspapers outside of his
locality. And although some spOrts publicity men may have
this prerequisite, it not only takes an excellent writer to
capture the interest of sports editors throughout the country, but
a creative writer as well. •
Despite the fact that Coogan has had a few undefeated teams
to write about and that some of the Nittany Lions' varsity sports
have been better than average, there are two facts which 'make
his work even more
.respected.
First, Penn State is isolated from any big-name newspaper
and from a large city. Secondly, there is no direct service with
the Associated Press, United Press or any other press services near
campus. Still, he does a complete and thorough job.
Coogan was born in Shenandoah, Pa. on June 24, 1908. A grad
uate of the University, Class of 1930, he became editor of the Daily
Collegian. Because of his contrikutions to Pennsylvania newspapers,
he was named several years ago as an honorary member of the
Pennsylvania Society of Newspaper Editors.
From college Coogan went to Berwcik, Pa., first; as a reporter,
then as sports editor, and finally as managing editor -of the Berwick
Enterprise. Tuberculosis had Coogan tied up for several years, but
he returned in 1937 to the Shenandoah (Pa.) Evening Herald. He was
a sports columnist, then editorial writer, and finally advertising
manager. He left the Herald in 1942 to do his informational activi
ties at Penn State.
Since that time, Coogan's work has been so well done that
today, as a sports publicist, he is in a class all by himself. Currently
serving as president of the Sports Division of the American College
Public Relations Association, Coogan is highly thought of by the
President, the Administration, and coaches at Penn State.
He has gone beyond the ,technicalities of sports publicity. His
judgement is sound and highly
respected. In fact, many staff
members go to him for advice.
A widelawake sports publicity
man, Coogan's achievements are
no better brought out than what
sports editors and writers have
said about him. Because of his
modesty the following excerpts
have been obtained without his
knowledge. The letters were re
ceived by Coogan from the per-
sons named
Mr. Taylor, a Baltimore sports 7
writer, said at a meeting of the
U.S. Lacrosse Association in N.Y.:
"You know that fellow who
writes your sports publicity hit
on a great idea when he includes
among his releases, short, interest
paragraphs dealing with a great
variety of things. These find their way into not only our paper but
others that I have noticed, often before a topic of general interest is
used. This is a great idea and- one which will gradually result in
Penn State getting more and more publicity."
Bill Sullivan, Jr., Lieutenant USNR, PIO. wrote: "Your co
operation has been superb, by far the most outstanding of any
of the colleges on our schedule. I appreciate it very much and want
you to know that the type of job which you are doing enhances
considerably the prestige of people in our field."
"It was a real pleasure to meet you Jim, and I certainly en
joyed being with you. I want to personally thank you for the
excellent work you did before you came out to Tacoma and after
you were there. You rank top among the publicity men I know,"
said Howard B. Greer, PI director of the State College of Wash
ington..
Coogan, tabbed by one writer as the "most prolific of all college
pubsters," has been often named top man in publicity on account of
the way "fillers" turn up in every newspaper.
"I could use more 'fillers' of the type you send along. They're
life-savers in My makeup downstairs many mornings, and they keep
Penn State on the map," wrote Joe M. Butler, sports editor of the
Scranton Times. _ .
Writers like Hugh Fullerton, Jr., (AP), and Harry Keck (Pitt
Sun-Telegraph), have also complimented him for the fine fillers
which aided them in writing columns.
Fillers are not the only things . for which he has been praised.
Al Abrams, wrote in his column "Sidelights on Sports:" "Penn
State's Jim Cctogarr is really on the ball in the way of dishing out
publicity about his school. A Washington sports page t i he other
day contained no fewer than eight notes about the Lions' sports
activities."
Ralph Wallis of the Associated Press wrote:-"I do know this that
at least 75 per cent of your stories and pictures make the pages
under an AP Logotype."
Coogan is also quick with replies to other PI men. In fact, a
United Press reporter wrote before the 1948 Cotton Bowl between
Penn State and SMU: "Believe me, if your backfield is as quick as
your willingness 'to give us a hand, SMU should be a pushover."
Coogan is' a keen, forceful writer. He has done a magnificent job.
After working the past several years with him, we would like to con
gratulate him for he has added a valuable contribution to Penn State.
Norris Anderson, sports editor of the Lincoln Star, Lincoln,
Neb., has probably the best description: "Man, a publicist of your
proportions makes life lazy for we sports editors. "
Jim Coogan
STATE COLLEGE PcMSYWANA
PAsitY
The Grid Outlook
18 Lettermen Will. Return in Fall
Rip Engle takes a long final look this week at his spring football roster as the 2
day practice period, alloted by the NCAA, draws to a close. The Lion coach has been run
ning drills and scrimmages since March 29 in the annual pre-season sharpening-up program.
The grey-haired coach, who will begin his fifth season this fall against power-laden
Illinois, has been faced witha monsterous task this spring—that of finding a replacement for
the incomparable Tony Rados, the Lions great quarterback of last season.
Aside from the quarterback problem, however, Engle's personnel problems for the
fall appear to be at a minimum. Despite the loss of seven lettermen, an impressive list of
18 returnees will be on the roster when the nine game season opens in the fall. BesideS Ra
dos, who smashed every passing record in the Penn State books last
fall, Engle will be without the services of end Don Malinak, guard
Pete Schoderbek, and backs, Dick Jones and Keith Vesling, all of
whom saw regular service during
' But the veterans returning to
strong' indication that the Lions w
they open the season. On the line,
ends Jim Garrity, Jesse Arnelle,
and Jack Sherry assure strength
at the terminal positions. All
three have remonstrated outstand
ing pass-catching 'ability and are
solid defensively:
At the tackles, big Rosey Grier
tops a quartet of experienced beef.
Along with Grier, Engle will be
counting on the services of Gene
Danser, Dan De Falco, and Otto
Kneidinger. Grier, one of the
East's best tackles last season is
expected to hit his peak this fall.
The 245-pound giant has been un
able to participate in spring prac
tice because of track.
Guards, Centers Return
Guards Sam Green, Keith
Horn, and Earl Shumaker all
picked up lots of seasoning last
fall, and assure strength in the
middle of the line. Chuck Sowers,
could also step into - the picture.
Two very rugged individuals, Don
Balthaser and Frank. Reich, will
return to take care of the center
duties.
In the backfield, the halfback
and fullback corners also appear
to be solid. Flashy Lenny Moore,
who led the team rushing last
fall with 601 yards from scrim
mage and a 5.6 yard average per
carry, is potentially one of the
best' halfbacks in the nation. But
he'll get plenty of competition
from Buddy Rowell, who has been
handling part of the ball carrying
chore for three seasons from the
tailback slot.
At righthalf, spunky Ron Youn
ker and Bob Allen return. Youn
ker was used last season when in
juries crept up on Keith Vesling
and from there in never gave up
the job.
Fullback too, should be plenty
solid. Two experienced line bust
ers, Charlie Blockson and Bill
Straub, will provide an abundance
of power down the middle.
At the question-mark quarter
back spot, Don Bailey, who has
played at both halfback and quar
terback, holds the lead in the wide
open battle at the moment. Behind
him comes Bob Hoffman. Both
players spelled Tony Rados in
spots last year.
STANDS OUT
in play
• Harder Smashes
• Better Cut and Spin
STANDS UP
in your racket
o Moisture Immune Xiti
o Lasting Liveliness
COSTS LESS g
than gut
APPROX. STRINGING COST:
Pre-Fectedßraid....s6.oo
8raid......55.00
At tennis shops and
sporting goods stores.
.
i•tiHAVIAY.BRAIDED.RA4ET:SPIING
Choice of Thecharripions - -- - •
Fullback Solid
By DICK McDOWELL
he last two seasons
he fold next fall give more than a
11 be a well-heeled ball club when
EIP Engle
Looking 'em Over
Pace Hitters
(Continued from page six)
two singles in five at bats to pace
the Nittany offensive.
Russo, who led the team in bat
' ting last year with a .342 average,
got off to a fast start this season
by clubbing three singles in the
first game of the campaign. The
Lion second sacker got on base
eight times in ten trips to the
plate in the two games against
West Virginia.
So far this season Rt - Aso has
been a demon on the basepaths. In
the doubleheader with the Moun
taineers he stole four bases—sec
ond ' ,three times and third once.
Rusbo leads the team in runs
scored with seven.
Thirdbaseman Hub i e Kline
ranks fourth in hitting with a .250
average on three .hits in 12 at bats.
Kline picked up his three hits in
his seven latest trips to the plate.
Ron Weidenhammer and Pat Ken
nedy are both hitting .200. "Weed"
has three singles in 15 swings and
Kennedy a single and triple in
ten at bats.
When You Join
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Lions Seek
2d Lacrosse
Win Friday
The Nittany Lion lacrosse team
will be seeking its second win . as
against three losses when It visits
Geneva, Friday to meet. Ho
bart College at Boswell Field. The
Hobart Statesmen, however, with
field three all-Americans in aft
attempt to foil the Lions.
The three all-American States
men are John Snape - and •Joie
Krause, attackmen, and defenso
man Hank Bolin. These three,
along with Captain Hoover Sut
ton, carried the burden last year
when a green Hobart team man
aged, to win four of seven starts.
But now Sutton is gone, along
with 12 other regulars of last sea
son.
Snape is Hobart's all-time scor
ing leader. In the last three sea
sons, he has scored 105 times.
Snape, a senior from Swarth
more, will act as captain for the
Statesmen.
Kraus, a second son of Hobares
coach, Babe Kraus,- is noted for
leadership. and play-making qual
ities. Kraus became Hobart's la
crosse mentor in. 1927 and his 27-
year reign is believed to be the
longest of any coach around_ to
day. *His all-time record shows
112 wins, 70 losses, and five ties.
The statesmen have added two
more to the win column this year.
On April 17 the Statesmen open
ed at home with a 15-5 victory
over Hamilton. Their second win
came over Cortland State, 18-6.
The Lions will leave for Geneva
Friday morning and will remain
there overnight, moving on to
Syracuse Saturday. The Penn
State-Hobart game will be the
18th played between the two clubs
since 1914. Hobart holds a slight
9-7 edge in the all-time series.
One tie game was played.
Dave Arnold, Lion captain, may
see action this weekend, depend
ing upon how his left shoulder
reacts under pressure. Arnold has
returned to the team but has not
seen any action as yet, taking Dart
only in practice sessions.
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