Harrisburg telegraph. (Harrisburg, Pa.) 1879-1948, October 20, 1917, Page 10, Image 10

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    10
VELIE MODELS
ARE IMPROVED
New Standards of Beauty;
Four-Passenger Attrac
tive Type Added
Velie is out with their new Blltwel
Six models. New body designs have
been created for each type of car
and a Sport model of most attrac
tive pattern added to the series,
making a total of nine new body
styles—a line fully satisfying and
complete in itself.
Bigger, Better, More Power, was
the watchword of Velie production
just ended. The use of Continental
Red Seal motors, Timken axles and
bearings, multiple disc clutch and
innumerable features of equal merit
brought the Velie Blltwel Six chas
sis to a state of mechanical per
fection. Now, to all this, retained
and even bettered, have been nd
ded qualities totally unexpected In
cars of such price. The several new
Velie models have a grace of line
and curve, a grade of upholstery
and finish, and a wealth of refine
ment in those little details which
Please and satisfy and which exper
ience only can produce.
It is generally admitted that Velie
made more automobile history the
past year than any other car re
gardless of price. Now, with a
range of models more extensive than
ever before, satisfactory mechanical
ly in every respect, and a develop
ment of body designs distinct and
apart from the commonplace, Velie
owners and dealers alike
6-Passenger Tourine 0 TOE? !
Car ( Zi)
3-Passenger Clover-Leaf ®*7OE
Roadster
Ensminger Motor Co
THllil> ami Cr.MBEIII.AXI> STS
Bell ne 5515 I
BEFORE YOU PURCHASE
A PACKARD THIS WEEK
make your subscription to the
LIBERTY LOAN
The Packard Can Wait
YOU WILL EVENTUALLY
BECOME A PACKARD
OWNER ANYWAY
But the - /K
necessity T Obey this
°f VWH' impulse
purchasing Then buy
a Liberty mJjo your
. Bond is Packard
immediate Fif ! aT
A FEW SPECIALS
1910 1-25 Packard Twin Six Touring, repainted and guaranteed S2OOO
11)16 l-3 Packard Twin Six Touring, repainted and guaranteed $2200
1915 Chalmers Touring In very good condition S7OO
1916 Hudson Sedan, repainted SI4OO
1916 Colo Touring Car. wire wheels *' , ssoo
1913 Cadillac Touring Car SIOO
USED CAR DEPARTMENT
Packard Motor Car Co. of Phila.
Front and Market Sts. Harrisburg, Pa.
PHONE HAItItISBITRG 2091.
i
|THE PLACEj
Right HERE at the
I" ron t-Market Motor
Supply Co. is where you
can obtain your
Cold Weather
Auto Accessories
Our splendid, complete
stocks of ROBES, ANTI
FREEZING MIXTURES,
SKID CHAIN'S, COLD
WEATHER OILS &
GREASES, etc., enable us
to fill your most exacting
wants with the best the
market affords at fair prices.
Step in NOW and look
over our stock of ROBES.
I3slisr3tl
SATURDAY EVENING, •
MISSING SALESROOM FOUND BEHIND HVGE "B VY A BOND" SIGN
-
Detroit, Oot. 20. —"They certainly jof the car. "It would have to be a inp tho salesrooms of Thomas J.
bill this Liberty Loan like a circus," j sign as big as a house to jar any Doyle, dealer in Dodge Brothel's mo
said the conductor of a Woodward j bond money out of me just now." ' OI c ". rs '„ n t .* le ro ° f to tlie
... , , . , . - _ ground, 30 feet, and covering the en
line car this morning as he glanced | The car had just left Forest ave- tiro front of the 111-foot buildiim
out at tho lithographs on a fence. nue going south when he made his wa sa sign BUY A BOND " it was
"Well. I'm tied up with coal bills statement. "It would, heh?" broke bi" as two houses
and a lot or now furniture," said ain another passenger. "Well, you "You win," said the first passen
passenger who was riding in the rear i just look at that." The car was pass- ger. "I'll buy."
will be proud of this new achieve
ment.
Two chassis make up the new
line. The 38 chassis has a wheel
base of 115-inches, with tires 32x4.
Oversize tires are given as a part
of closed car equix>ment. The motor
is a six-cylinder Ited Seal Continent
al with 3 1-4-inch bore and 4%-in.
stroke; carefully built; accurately
balanced, and sturdily constructed
througout. Developing in excess of
40-hp. this motor gives a surpris
ing range of speed and flexibility,
and with it all is extremely eco
nomical.
Demy starting, lighting and igni
tion systems are made a part of
the motor assembly. A completely
enclosed disc clutch and three
speed selective transmission are in
unit and hung on throe points with
; the motor. The most abusive road
! has no effect on the alignment or
efficiency of the new Velie power
j plant.
HotchkisS drive through two Unl
-1 versal joints to a Timpen rear axle;
! spiral bevel gears and Timken bear
ings throughout complete the drive
j system. The front axle is also Tim
ken with Timken bearings.
Theoretical spring suspension may
| come and go. but the Velie three-
I quarter elliptic rear springs have
won their way since 1908 and are
| continued on the new models. With
| out doubt they serve as the basis
j of Velie's reputation as an easy
| riding car.
Refinements in mechanical de
signs are in evidence throughout
the new models. All electric wiring
is enclosed in metal conduit with
protecting fuses on each service.
The radiato/ is larger and deeper,
consequently, more efficient. The
headlights are rigidly mounted on
tubular standards in fact, evary
detail of chassis construction shows
the evidence of thoughtful develop
ment.
But in the body itself is the nenf
Model 3S strikingly different, since
the exterior features lirst attract
the eye. The higher radiator pro
duces a hood line almost horizontal
back to the sloping shield, while
the roll of the body side continues
unbroken from the nose of the rad
iator to the rise of the rear seat.
Both front and rear seat backs
are higher and deeply cushioned
over soft springs. The seats them
selves tilt back comfortably and aro
upholstered in French plaits of real
leather.
All instruments are neatly ar
ranged on the cowl board. The con
trol and brake levers are in the
compartment center. Hand and
foot throttles are provided and con
trol pedals made adjustable to suit
the driver.
„f oe ? without saying that Velie
?nii!. y . ~b S e n niore than main
u al ' features of equipment
tii-ohl * 1 top of Weatherproof
I rednaut material, is provided with
V\ inter curtains opening with the
Stpun t SiXtJ -- n,lle speedometer,
Stewart vacuum system and Tlay
fi id carburetor are but indications
the car. C " " d throu *hout
abfi X nn th tt r body styles ure ivail
describeH n.," eW 38 chassis ah ove
UtscriDed all new and improved is
becomes their type. The new four
passenger Roadster has a double
room Thp Kreat,v '"creased
hi7neJ lin VO " P , aMengep Roadster
Tt! of "larked beautv
f< ur ThpV h t ß 'l , seatln room for
Maggered ng doo r l o and K
Town Ip of
competes the Model 38 serte™ 2
closed car models are reeiilariv
h'Sr W ' th r>erfe ction exhlaust
,S %lZ* er - m ° re pow "
Velio"Model be ! n wi r ret e h te t d
different bodv tW ° decldc <">'
of 124 39 , n C chef * *
tirp 9 9 V i w '* *- wheels and
'^sz,r,zr m * 5H£
' swum with Sffftjj;
iT i^ss
'ill fnrm and bearings
u ™ssia as* •">
I isrz
=
i SS
j Sport model. ° risrlnal fou r-Paßsenger
I r P 4 M ,o n * e a r has manv
! price. Th e , V 1 cnr of "a
[ completely into* fhe f ,lis . a PP ear
hacks without the'nL If 0 "' soat
or covers of any kfnd v^ 1 ""
wood panels in . Jt Natural
11, l l, ™ l : a "d rear
- MVe a " added touch
After we replate or refinish
| brassbecls. chandelieres or net
|
Auto radiators, lamps ami
windshields, repaired, nickeled
or enamelled in our ihop, gi™
..■£ . satisfa etion as well
as the utmost of service.
Oct our estimates and we will
itet your work.
rcraiiafpy
1 IfiW^nlWiW
of elegance to the straight line
double cowl design.
The seats are deep and luxur
iously cushioned. French-plaited
upholstery of high grade leather
insures the utmost comfort. The
top, of Drednaut material, is pro
vided with Winter curtains open
ing with the doors, while the finish
throughout greatly surpasses the
quality one has learned to expect
in a car if its price.
Everyone turns for a second look
at the Velie four-passenger Sport
Model. It is hung low, with low
body and deep seats. Individual
steps displace the customary run
boards. The exhaust manifold ex
tends through the engine hood and
to the rear with a l(Mig graceful
sweep. A two-way vflvo permits
the use of a silencing muffler or
give lree vent to the exhaust gases
as preferred. Equipment also in
cludes hickory wheels, spot light,
motometer. power tire pump and
\ ictoria top with roof extension
and side curtains.
At sixty the Velie Sport Model
clings to the road like a veteran.
At six it throttles* evenly and stead
ily without a miss or throb. Motor
car enthusiasts will readily judge
the possibilities of this speedster
by considering these factors; large
six-cylinder motor perfect ignition,
efficient transmission system, 33x4 ir,
inch tires, and the light weight and
low suspension of the car itself.
Velie body work and painting
have always been noticeably super
ior. The Velie mirror finish is ob
tained by many coats of paint and
varnish vigorously rubbed out by
hand and given ample time to sea
son. Certain color options are giv
en in addition to the well-known
\elie blue which is considered
standard. Wire wheels will be sup
plied on any model at the usual extra
Prices of the new Velio mode.''
as above described are as follows.
Hve Passenger Touring, Four Pas
senger Roadster and Two Passenger
Roadster $1,265. Seven Passenger
louring, $1,595. Cabriolet $1,750
Sec.an $1,835. Coupe, $1,850. Sport
m V 850 ' Town Car $2,400.
,• 7 his briefly, is a summary of V'e
-offer, 'n g, of ne new models—
nn i ot .k° U the most Pretentious
r . 6 s ? me time the m °t at
tractive in both price and value
sta"nH^ eSented b> ' this ° ,J and "*>-
v J ' f om P an >'- The mile of
have -.n lC it° ry W !i l ""questionably
demand! d ° tC> tare for the
Technical Service Training
School by Packard Co.
A dearth of technical men exists
nir to r U R on r ob i le in,iustr y- accord
npr to C. R. Lester, technical service
manager for the Packard Motor Car
M°r mi ? an J- This is specially true
Mi. Lester says, In the automobile
trv h 8 I J ,ro,,^llo "t the coun
acii'te demand has become
Production of motor vehicles is in
creasing rapidly. Sales are increas"-
adrt.ri n er L sear sees new thousands
ad led to the ranks of car and truck
owners. But there is no comparable
increase in the number of skilled
men capable of performing or di-
Thl rLnu! on motor vehicles.
The result is a real need for such
open to'them' 1 * f ' e ' d ° f ° PPOrtU ^
Q U "' ted the Packard
Motor Car Company is opening a new
technical service training school. The
puipose of this school is to provide
te< hnically trained men for pylons
tor service and also at the fac-
This school is open to all men who
na\ e had any automobile experience
Kvery man accepted for the school
w 1 be paid while he is being tought.
When he has finished his course, a
position will be found for him in
a Packard service station or at the
main factory when he will be paid
the prevailing scale of wages.
"Let it be understood," said Mr.
# H 13 * tl,is Sp hool is for men
of the highest caliber only. Its
courses appeal to foremen in auto
mobile factories and others who are
ambitious for field service where the
renumeration, including salary, bon-
f t c S nn a . Ild .r C nU 1 „ miSßionS > runs from
$1 <MO to $5,000 a year.
This is the day of opportunity lor
technically (rained men. The motor
car Industry, constantly expanding
with the rapidly growing demand,
has provided insufficient skilled men
for the inspection, adjustment and
repair of vehicles in operation. Kcw
persons realize how rapidly the need
for such men has come.
The factory demand for me
chanics and men of technical knowl
edge is growing enormously. The
field need for these men of expert
ability is increasing manv times fas
ter. T will even go further: There
arc not enough skilled men prepared
each year to care for vehicles under
construction.
"The new Packard technical ser
vice school is divided into these three
parts: Mechanically training and
underlying principles, mental train
ing that gives independence of
thought in solving service problems,
ereneral training In business to gi%'e
bettor perspective to an employe.
In these days, more than ever be
fore, It Is the trained man who is
able to tnke the bigger Job and there
by increase his earning power. We
offer young men an opportunity to
get this training under the most fav
orable conditions."
SAB nfe&£bt TFJ^EGRXPB!
2-POWER RANGE
PEERLESS FACTOR
The Biggest Selling Point Is
the Loafing Range and
Sporting Range
The widely-known two-power
range feature of the Peerless Eight
continues to be a chief selling point
for that popular car, in the opinion
of Robert J. Sclimunk, sales man
ager for the Peerless Motor Car
Company, of Cleveland.
The novel construction which
gives this car all the' advantages of
the so-called loafing range and at
the same time all the thrilts and
surges of emotion experienced In
driving a car of tremendous speed
and brute power has gradually led
to its being known as the "car with
second wind."
"Practically every Inquiry which
comes into the factory concerning
our car," says Schmunk, "refers in
one way or another to Its two-power
range. And, by the way,, that is a
really remarkable tribute to adver
tising. When we first referred to
the car's two-power-range advan
tages, In our advertising, we were
told that the public would not quick
ly grasp the significance of the
claim.
"However, we kept hammering
away at it until to-day it is almost
as much % part of the name of the
car as the word 'Peerlesaf itself.
This is due largely to the fact that
it most correctly expresses the chief
characteristic of the car.
"When a prospective purchaser
approaches one of our dealers with
the statement that he wants a car
not distinguished for excessive pow
er and speed, but one which glides
along smoothly at a moderate pace
and one which consumes a minimum
amount of fuel, we given him a dem
onstration of the loafing range of the
Peerless Eight. And, by the way,
the loafing range will furnish aU
the speed ever required under nor
mal circumstances.
"Almost invariably the purchas
er's curiosity will then lead him to
question the salesman concerning
the much talked about sporting
range. He wants to know what its
advantages are. Accordingly, the
salesman takes the car to some steep
grade, which the average loafing
range car could not mount. He
opens the throttle a little wider, the
soft purr of the motor changes to a
deep growl of brute power as the
double poppets are released and the
car enters into the sporting range
and is up over the grade in less time
than it takes to tell about it.
"This contrast in performance
cannot help but appeal to everyone.
That Is why we are selling more
passenger cars to-day than ever be
fore In our history and, even with
our new factory additions, we are
being rushed in order to keep up
with the demand."
Four-Season Caj Is
"Five yetrs ago autumn brought
not only curling up and dying of
leaves, but figuratively speaking, a
similar operation on the part of the
automobile dealer," cays John D.
Mansfield, general sales manager of
the Dort Motor Car Company.
"The automobile business was then
a seasonal one —from April to Oc
tober the profits were made, and
from October to April they wre
spent. Excepting for the midwin
ter shows there was so little doing
that every salesman did a "Rip Van
Winkle' until spring,
"The magic that brought a change
was in the veering of public taste
toward the closed car. People be
gan to learn that while motoring in
summer has manifold benefits, win
ter brings out some strong reasons
for the use of a car. This change of
viewpoint stimulated the production
and consequently lowered the price
of sedans and coupes.
"Then came the so-called convert
ible car—the kind with removable
sides and panels, like the Dort Four
season Sedanet. This innovation
caught on so strongly that many peo-j
pie now drive this type the entire
year. Not only that, but cars of the 1
Dort Four-Season Sedan type, with
permanent tops, are now so easily
ventilated by all windows being
quickly lowered, that thousands ac
tually prefer them in warm weather
as well as in cold.
"This growing popularity of Four-
Season cars is the thing that has
turned formerly seasonal business
into continuous business, made fac
tories run all the time, kept dealers
'on their toes' in December, as well
as in May, and brought the automo
bile to the full fruition of its destiny
—the greatest of utilities.
= I ■ |H Having acquired an interest in the Wholesale and
= I 'HI Retail business of the =
*■ Standard Auto Supplies Co. |
= SRnUjl* . <J& with Frederick C. Sieber, at 113 Market Street, and hav- =:
ing assumed the general management of the business. ~
1= * ta ' cc this opportunity to thank my friends and the
EE Bw motoring public for their support while Store Manager ==
~ of the Front-Market Supply Co., having been associated =
with them since ll'ey first started in business. ==
r; It will give mc great pleasure to be able to continue—
— • at our new location —to fill your present, as well as EE
future motoring needs from our new and very complete EE
== line of Auto Accessories, Supplies and Tires. I assure
== you no effort will be spared to serve you to your entire ==
~ satisfaction. =
~ • Respectfuliy, =
S . JOSEPH ALEXANDER. =
I Standard Auto Supplies Co. is
W 113 Market
I CORNER RIVER STREET ' I
HARRISBURG
Demands For W-0 Cars in
September Exceeded Supply
Another evidence of the ever
growing demand for motorcars is
evident in an authoritative statement
to the effect that in spite of is huge
production, Willys-Overland, Inc., of
Toledo, was unable to ship during
September >ull the Overland ami
Willys-Knight cars which were sbld
at retail that month.
"With a small production, such a
situation might have hut little sig
nificance," said Carl Hanson, of the
Overland-Harrlsburg Company, "but,
when one considers that Willys-Over
land, Inc., is one of the largest au
tomobile producers in the world,
with production running into thou
sands of cars each month, one can
i not Rlispuute the fact that there is
, a tremendous call for cars.
"In the case of Willys-Overland
sales It is true that many of the
{ September buyers were what is
j known as "repeat" buyers. They had
previously owned our cars and were
| buying new models. Nevertheless, I
j venture to say that a close scrutiny
j of the sales reports would reveal an
I amazing number of new owners—
j purchasers who had never before
I owned cars.
"And, from the standpoint of the
Name For Sedan
STUDEBAKER
BUYER'S WEEK
October 24th to November Ist.
During that week we will offer
to the public the greatest value in
a Studebaker car ever offered in
any automobile at the price.
Let us show you WHY it is value.
You can see and judge.
Phone us for a demonstration at
once of cars to be had at these
prices.
Call and see what we have to
offer during the Studebaker Buyers
Week. It will be surprising.
DRISCOLL AUTO CO.
147 South Cameron Street
automobile dealer the latter is the
most encouraging feature of the
buciness. It marks a general awak
ening of the public to the utility
advantages of the motor vehlclo. The
vast majority of purchasers now
adays are not buying cars simply
because they expect to get pleasure
out of them. On the other hand,
they are buying them for economic
reasons.
"One man gets a car because It will
prove a big time-saver—give him
more working hours each day. An
other gets one at the advice of his
Physician so that he can have an
hour's recreation each day without
j disturbing his office routine. And
still another buys a car so that he
! can economize on living expenses—
move out in the suburbs at lower
I rental and more pleasant surround
ings, and so on.
"In other weirds, the motorcar
| has come to be a most essential fae
■ tor in everyday life, both for the
city man and the rural resident.
Hence, the demand is greater than
I ever before."
n. A. R. POST SI'ITEB
New Cumberland, Pa., Oct. 20. —i
I William Davis. Robert Sipe and I
| Alfred Bamberger have been ap-1
I pointed as a committee to arrange fori
the annual supper of B. F. Kisenberg
er Post Grand Army of the Renpb- I
lie, which will be held in November
"Launching Sunday" For
$450,000 For Dickinson
Mecliunicsburg, Pa., Oct. 20.—Ac
cording to the ruling of Central
Pennsylvania Conference, Methodist
Episcopal Churches will observe to
morrow as "launching Sunday" In the
drive for the sum of $450,000 for the
two schools within its area—Dickin
son College, Carlisle, and Dickinson
Seminary, Williamsport. On this day
there will be an interchange of pul
pits by the pastors of this denomina
tion throughout the Conference. The
Rev. E. A. Pyles, of the Fifth Street
Methodist Episcopal Church, Harris
burg, who was former pastor here,
will till the pulpit In the loeal church
in the morning. The Rev. J. Ellis
Bell will preach at New Cumberland
tQ-morrotr morning.
GIRI, PASSES EX AMI NATION
Mechaniesburg, Pa., Oct. 20.—Miss
Kathryn Kimmel successfully passed
a civil service examination and has
been appointed to the Quartermas
ters' department at AVashington,
iD. C. She will leave on Monday for
' her new position. Miss Kiinmel is a
I graduate of the Mechaniesburg High
I School and is the daughter of Mr. and
| Mrs. Jacob Kimmel, West Coover
■.street.