1991—235(1 U SITED
Years Ago
—Women wore hoop skirts and great hustles.
—Operations were rare.
—Nobody swatted the fly.
—Nobody had seen a silo.
—Nobody had appendicitis.
—Nobody wore white shoes.
—Nobody sprayed orchards.
—Cream was 5c a pint.
—Most young men had "livery bills."
—Cantaloupes were muskmelons.
—You never heard of a "Tin Lizzie."
—Doctors wanted to sec your tongue.
—Milk shake was a favorite drink.
—Nobody cared for the price of gasoline.
—Farmers came to town for their mail.
—The hired girl drew one-fifty a week.
—The butcher "threw in" a chunk of liver.
Folks said pneumatic tires were a joke.
—Nobody "listened in" on a telephone.
—There was no Sane Fourths nor electric meters.
—Strawstacks were burned instead of baled.
—Publishing a country newspaper was not a business.
—Jules Verne was the only convert to the sub
marine.
—You stuck tubes in your cars to hear a phono
graph, and it cost a dime.
—Advertisers did not tell the truth and some
still stretch their imagination. In this store's
publicity the truth is adhered to.
—ln the old days the shopper had to have a good
bit of Yankee shrewdness, had to know whether
things were good or clever shams.
-*-We believe that the store of to-day has no busi
ness selling poor goods, no matter whether the
buyer has discerning judgment or not.
—The Bowman Store has carried this principle to
the extreme —and we know that our care is
appreciated.
—We know that people everywhere in this section
has learned that buying here is safe; that they
can depend on whatever comes from the Bow
man Store; that the Bowman-quality-standard
means something.
Wjth Style
V-'" Our splendid Fall group of
serges, satins, georgettes, char
meuse, crepe de chine, peau de
— ] l iV c >'R nc varied combina
j > >/ tions of materials is very pleas
ing to women who desire
ni ' "something different" who
want not only style but in
"'i/nJHI s ' st u P on gowns with distinc-
II i t ' on ' cleverness, smartness!
' J , 'iff!! \ There are hundreds of just
SBfflgfy idurafl tone, dash—dresses for street
\ \ and dresses for afternoon wear.
Straight models with belts
- • semi-fitted with jacket effect
jjjf ' d and sash, pleated skirt—featur-
V Jt/ - ing also the long overskirt.
A showing exceptionally good with these decidedly popular
-esses brought out in all the wanted colors, in all sizes.
aupe Beetroot Brown Pekin Blue Plum
Navy Black Etc. Etc.
Prices $12.50, $15.00, $19.50, $25.00, $29.50
Other dresses at higher prices of course
BOWMAN'S—Third Floor.
Introducing Some Tery Good Offerings in
Jersey Silk
1 his underwear contains
sol >iT]\ §§§ points of excellence foreign
i/.- j|s to other sorts one is the
T-WY V fitting qualities and another
t\ ji/J the frce manner in which
silk jersey gives in the
move;nent of the body.
The lines featured below are representative of the best
uality the finest texture, and all marked at very moderate
rices
Silk vests in hemstitched, tailored and bodice top styles
lain and embroidered Prices, $1.98, $2.59, $2.75 and
ii.25.
Bloomers in flesh and white .plain knee or trimmed with
ice and ribbon. Prices, $2.98, $.*{.25, SJi.9B to $,>.75.
Envelope chemise in pretty styles lace and fancy tops or
he plain hemstitched tops pretty bodice models with
ibbon straps —in flesh, white and the new peach color,
'rices, $2.98, si. <•>. $4.2>, $4.9.), s<>.so to $0.75.
BOWMAN'S—Second Floor.
A Special Saturday Sale of
High Quality
40-inch Crepe de Chine
Offering a quantity of superior quality crepe de chine
—rich lustrous finish, full range of the newest street
and evening shades—no less than 40 distinct color tones
—plenty of white and black as well as the very deli
cate colors for evening wear and lingerie. Yard,
$1.39
BOWMAN'S—MnIn Floor.
FRIDAY EVENING,
The Emergence of FalTs F
Is Rapidly Progressing Throughout p|I&ZR
Some idea of the wonderful scope of the movements of our buying organ- vfjgjjjM 1
ization during the past year in the leading producing centers of the world can j
be gathered from the quantities of merchandise now being opened. •
In every section of the Store the reception of these "New Things (|
For Autumn" has resulted in a complete transformation. '■< *
- -gp
ifj y I n/t* y ! s^ : -
Women s and misses a i\/r n- *
Fall Suits of Rare Style AMlhmj
—Beautiful suits that portray the modes j/ 1/ ()ft f) 70J
that have been attracting so much attention in *
flISf fashion centers everywhere. v , ... ..
>csap J j|; —A surpassing exhibit •!j
—Every sort is here—the simple in line and °/ matchless crea- *
trimming and thoSC ° f morc elaborate ef ? ect - showrt for a the nC first JsSljj™?
—Buttons, braid and fur are used freely and inc to-morrow. / II ■ V
I'o Ww are applied in a manner that gives touches P® no< i # °f tbe
J Wr . ;•? world s art in head- y
( \ I of distinction that are unique. ;j; wear is exemplified ./gj&T L ij
LJ ~ Coats are h ; n - er and hel P tmvard if tLt h a S re S t°o 1
the long, youthful sweep to the figure which jg dominate for the *
i is so much desired. ji; coming season. fK jjj
r lH r~> , , , jl; —Variety supreme in tfKM /lT\\t V / \
1 —Ever)' stylish fabric is here .and the mod- <-;> smart small hats //C /'I \ %
ish colorings are fully represented. beautiful large shapes . / I f r\. \ i
VLs Prices, $25.00, $29.50, $35.00, $45.00. ;|; and every hat with / I iV/ §
\ BOWMAN'S— Third Floor L{: evidence of that | I r/V j <t> :
f 'X\ "something different" ' \\( /
NATURALLY . 1 c T„ d siv '^ me,hing ex "
¥IT P • L _ j jj; And too —we have the graceful velours and gen- |
ff avy iDIVItCHPS t JnF nine Hatter's plush sailors in charming variety crtsp, |
- |
In a Sale Tomorrow at • ' I criminatin s drcsser - I
Ij; Especially Prepared For Saturday Selling j
\ //# / j:]: Exhibit and sale of fashionable trimmed hats in a |
\J\J sJSp j?" :•!; wealth of models and colorings—the best value we be- |
You simply can't appreciate this \ / if lieve we have cver offered at thc commencement of a |
rare bargain until you see vour- V / \ •> season.
self the wonderful quality of the \ si ' St> CC C ° lC |owM \V's-Third Floor. |
hair and the excellence of the \' ' h *5 t
workmanship Each switch is \ /
mounted on three separate stems. | / \ UAI. V TL' L
Twenty-five ins. long. Thil d F1 - JT I > rfUgll IQtt I Mllß
r? i i "Good Shoes,"
Dresses For Girls „
1 hink Bowman s
Gingham dresses with hand smocking and cross stitching CfS'A *
in pink, rose, blue, green and brown chambray. Sizes 6to 14 \7) •'1 * When you buy Bowman store
years. \ shoes their stylish attribute;
\ Hal M are fixed —' not fleeting, ever
SI.OO to $4.95 \ illi W after months of wear.
■ \ |r "High quality" is built in the
Bloomer dresses made of pink and blue chambrav and small ' I ' shoes we ask you to buy the
chewed ginghams in co,ors- s hort „ai st -wi,h . / I %%?&££ IZT
pocket. . lzes _to 6 years. 1 rice SI.OO f And—from our carefully choser
BOWMAN s—Second Floor. I stock milady's foot will be daint-
— ——
A Corset Built For Style and Comfort — considering the condition o the
- - - m ~ leather market.
Specially Priced
Here is a good corset —front-laced— Here S fl Hint of the NeW Footwear
La Boma ,5 Po^ ar Prices
— Women's mahogany calf lace boots with straight or with
that embodies all the newness of the style and comes as wing tips and low, medium or 1-rench heels—beautiful, dur
liear to perfection in fitting the human form as is pos- able, perfect-fitting boots. Pair $7.00 and $7.0(l
sible. Women's black gun metal calfskin lacedJjoots with the
Low bust model, long hips, made of coutil with new military heels. Pair, $4.00, $5.00, $6.00 and $7.50
elastic chip gores, ventilated back. Price $1.25 , Women's smart dressy boots in black kidskin, cloth topped
BOWMAN S —second Floor. —new models of grace and beauty. Pair $6.0(1
BOWMAN'S —Main Floor.
THE WOMEN'S SEOWN SH
NEW FALL COATS
§ Belted Loose Semi-Fitting
There is a "snap" a newness to all of them. Large patch pockets, large
collars that button high up —there's much to tell—of
—Full flaring coats —Military coats.
Mannish Trench coats —Novelty coats.
They are here! You will want first selection, you will want to be first to
wear the new j
I Pom Pom Coats Burella Coats Kersey Coats
Bolivia Coats Serge Coats Broadcloth Coats
Wool Veloar Coats Cheviot Coats Tweed Coats
Pleated backs, pipings, gores, vents, drapes and all the bewitching embel
lishments that make them so fascinating.
Prices, $11.50, $15.00, $19.50, $25.00, $29.50 and up
BOWMAN'^-Third Floor.
HAKRISBURG SSSSjS. TELEGRAPH
HAKHISBtKG, FRIDAY, SEPTEMBER US, 11117.
SEPTEMBER 28, 1917.
Ribbons for Every Purpose
Our newly enlarged rib-
bon department is just fairly
teeming with most every gffii i
beautiful creation under the \//\ \
Ribbons for trimming 15ei '
hats, trimming dresses, 1/HPI
- hair bows, fjP P I
sashes, fancy garters, VM —®_Qsßni i| AJte
decorating underwear, \l "p -— kw/
boudoir caps, novelty ; f JU —Mr /
slippers, sewing bags, f
I he variety is indeed great and you may accept this as a
cordial invitation to come and view our comprehensive display
Scotch plaids, Roman stripe *and changeable moires,
35$ to yd.
Brocaded velours, 6 and 7 inches wide—light and dark
effects, #1.45 yd. •
BOWMAN'S—Main Floor.
Fine Stylish
i ln_H r ide A
No fall glove season was
ever so important With -
warring conditions upset- /
ting the glove industry yet / \
by reason of much advanced / \
labor and planning and I \
searching—never before, we f\ lvl
believe, has such an exten- I I
sive display of superior \ J /
quality gloves been y lu /
•assembled in this city. — ~i/k 7 li\ -J
All the best brands are U
represented— those which
have special merits that J \
must commend them to dis- ~ j
criminating women. ~
They are made /rom skins carefully selected made in
the best possible manner by skilled labor fashioned by the
best French artists in glove making.
A famous brand the "P. Centemeri & Cie" kid gloves
in the following styles—
Van Dyke Seville West Point Insere Fielders
Alberta Florine Van Meter and Lotus
White with self embroidered and crochet backs black
and champagne backs.
—Black with self, white and brown backs.
—Champagne with self and black backs.
—Mode with self and contrasting backs.
—Pearl gray, black, brown, etc.
Many other brands and styles in fashionable kid gloves
$1.95 to $4.50 a pair
Washable Gloves Wil
Here they are aplenty in washable kid and cape gloves in
white, champagne, gray, tan and brown, in one-clasp and
gauntlet—
sl.7s to
Leatherette and chamoisette gloves in white, gray, tans and
black— *
SI.OO and $1.50
Silk gloves in all colors—soo to $1.75.
BOWMAN'S—Main Floor.
Exquisite Wool
For Fall arid Winter
The showing here is larger and more interesting ana
varied in beautiful colorings and weaves than ever before.
The dominant color note tendency is towards sober shades,
but notably rich and harmonious.
With added facilities for the display and selection of dress
fabrics —and with a larger stock, chosen by an authority on
this class of merchandise, we take a delight in directing your
attention to the following lines, which are only specimens
put briefly of what's to be seen: ,
Broadcloths Kitten's Ear Cloth Gabardine
Collingsdale Cords French Serges Poiret Twills
Silk Mixed Burella Scotch Mixtures Epingle de Chine
Illuminated Jersey Cloth Pennsylvania Military Cloth
Zibelines Plushes Silver Fox Fur Cloth
Velour Finish Plaids. Stripes and Blocks
BOWMAN'S—Main Floor.
TV hat Is New In
Women's Fall Neckwear t
The numbers of beautiful
pieces we have here will answer ,• * "V..
this question to your full satis- , J?' *V,
faction. .• j /Si *•
They represent only those that ' /J /§| •
arc now highly popular and that ' m ... / *
will be much desired by women •
of fashion throughout the season. • J I
There's a delightful exhibit of \ ggw .<J|g' / i
the many new designs and we MTX ;M § I
shefw them in great assortments * ,TY w
especially featuring satin col
lars and collar and cuff sets in the
new roll Tuxedo, square back and pointed front effects.
Prices—
50$ to #3.75
Georgette collars and collar and cuff sets—hemstitched
and lace trimmed 50$ to $3.50
3
FOUNDED 1871