o o a o a o a o o Q oo^ Publishing I jjX *. Newspaper -. for Business-folk —2 r The Newspaper Shop Window || VOU can generally gauge the character of a store by the kind of a shop window it keeps. If you find it full of jjtj gaudy trash and silly furbelows you can be pretty certain iS that the stock in the store is of a kind —that there is not |o| much substantiality or soundness about it. I|| The headlines of a daily newspaper There is big news of business in and |Fn are its shop windows. near this very community; all through ||' Pennsylvania, New Jersey and Delaware. | j If the meretricious, the false, unsound, You will find it in the Public Ledger. | | bizarre—or worse are played up in There are great things happening in | | these shop windows, you can jeadi y our p U j s j n g West. Their import is 1 | judge the contents of the store o the reflected in the Public Ledger. 1 I newspaper. | 1 In New England, in the South, on I f Scandal, crime and degeneracy are the Pacific Coast, business history is be- f l> poor displays to attract those whose ing made in the United States, and it is-• J|- patronage is worth while. There is mighty interesting history. « much that is uplifting in the news of The Public Ledger seeks such news §| ?|= the day which may be shown to attract anc j uses j t an( j its vitality attrac- 3? those who hold fast to that which tive, as all vitality should be. ii | is true." | I TWO cents is a small price to pay for ij THE Philadelphia Public Ledger cri'es A such a service—for the Public Ledger |1 no meretricious wares. It takes from is more than a newspaper; it is a public || | the merchandise of the world's news all service. | I that is of importance and interest —places . , , ~ , ~ i| 1 it in its proper place for its readers — . A business man has said that a month s =1 1 giving nothing prominence because of reading of the Public Ledger is a liberal gl | untowardness, but fixing each piece of education in things worth while. |j | news in its place of true relative value. So for all business-folk, big and little, | | large and small, wage-earners old and j] 1 In the Public Ledger the big things young —the news of the great business I of life which have to do with business of life that is going on around us is found j in its relationships to humanity hold in the Public Ledger, and much of it is I I prominent place. i U PHILADELPHIA Jjf J PUBLIC iSMi LEDGER 'i £■ . m § 2 Cents Daily 5 Cents Sunday E sE ' 3" j§ MEMBER OF THE AUDIT BUREAU OF CIRCULATION g WEDNESDAY EVENING, HAKRISBURG TELEGRAPH FEBRUARY 23, 1916. 5
Significant historical Pennsylvania newspapers