10
/
DODGE BROTHERS
WINTER CAR
Comfort and com
plete protection
for the Winter
months —then, in
the Spring, a quick
change back to the
standard touring
car or roadster
The tops are well and
strongly fitted to the
cars at the factory.
They are upholstered in
cloth, and the appoint
* ments are in good taste
i
a
The motor Is 30-35 horsepower
The price of the Winter Touring Car or Roadster
i complete, including regular mohair top, is
$950 (to. b. Detroit)
JPqoge Brothers, Detroit
Keystone Motor Car Company
1019-1025 Market Street
C. H. BARNER, Manager
Foreign Publication
Pays Tribute to Packard
In a four-page article in the last |
issue of The Automobile Engineer, one
of the leading motor car journals of
England, a significant tribute is paid
American cars In general and the Pack
ard "Twin-Six" Is particular.
After a brief discussion of general
motor principles, the write takes up
the twelve-cylinder car produced by
the Packard Company and says In
part:
"The writer is not given to great en
thusiasm over the running of a new
ear. lor.g association with the trade in
England and a studied critical atti
tude regarding all cars, however good,
has made him extremely susceptible
to the small faults which might often
be passed over had not the habit of an
ticipating them become Ingrained.
"It is, therefore, with some hesi
tation that he ventures the opinion that
the twelve-cylinder Packard Is the
Bringing Up Father ~ # # $ # # # By McManus
TOULL PARDON ME 1 A KIND WORD AND (J I ± ' N ~T M BOT /
TOR-bPEAWNci TMI«> A LITTE AFFECTION T HERe HE l*>- jS-Sjfc -
VAT-MR-b VrfOOLD MEAN ?>o I / j THE DARLIN - 0 M-VTFM
t THINK YOU ARE. • MUCH TO HIM - M _;REAMIM<» f /-x\ 7 /\ v IHJIIII jO 5 * I wJI tn
"ESSHfcS. v~- fc; j ) Ifo hj) e
—y | ' R6E
SATURDAY EVENING,
most remarkable car that it has yet
been his pleasure to handle. From 100
up to 3,500 revolutions the engine was
absolutely imperceptible, save for the
carbureter hiss and a faint continu
ous 'rustle' from the valves, mixed with
the slight hum of the brushes on the
commutator of the dynamo. Yet the
acceleration is terrific; there is no other
word for it. • • • <
"And apart from its twelve cylin
ders, there is a great deal of me
chanical detail In this new Packard en
gine of an extremely high order and
corresponding interest, for price has
not had the smallest consideration. • •
"The car is already so much a suc
cess that there will soon be a dozen
or more twelve-cylinder American oars
—some of them quite cheap. This
Packard, incidentally, with a big tour
ing body to carry seven and a very
elaborate equipment. Is being sold for
£550 and the write can vouch for the
facts that the material and workman
ship are equal to anything to be found
in America, and better than that found
in a good many European cars, In spite
of their reputation."
KING INCREASES
FLOOR CAPACITY
Larger Motor Dimensions and
Carburetor With Change in
Color Scheme
i
The Kins: Car Sales Company, of this
city, announced the second eight
cylinder product and the first popular
priced eight, October 24, 1914. Claim
ing to have the second largest number.
of elght-c'.inder cars running In
America thifj factory now announces the
improved five-passenger eight-cylinder I
King at sllsO, f. o. b.. Detroit. J2OO,
less in price than the King eight
brought out a year ago. i
The new King eight has larger mo
tor dimensions than the first eight- I
cylinder King model offered to the pub- .
lie a year ago. The new model having
a I'4-inch bore and 5-tnch stroke. |
Other modifications include a larger:
carbureter, refinements In lubrication, I
radiation and ignition. The same gen- j
era! principles are employed in the,
new Job as in the first King eight but
one year's operation has given the Kins
engineers suggestion from which they
have benefited for a light flve-pas- j
senger eight. The gcnoral color scheme j
of the Kins has been changed from a I
blue to a salon green body and hood, j
with black fenders, running gear and |
wheels. A fine gold stripe being used j
to atmosphere the model. The apron
which has been used on the back of the
front seats has been removed. The one
piece top-back emploed as standard
for the tops on the new model. The i
leather has been changed from trie
bright to dull finish.
Recently the King Motor Car Com
pany announced an addition of 70,000 I
square feet of floor space to their [
present manufacturing equipment. This
was necessary because of their plana ;
for increased production. This In
crease in production figures together
with what they determine to be
thoughtfulness in purchasing materials
before the rise of price In certain ends
of this business are given as the main
reasons why the King can bring out
an improvevd eight at a lesser price.
The King Motor Car Company is one
of the motor car manufacturing con
cerns to make a rapid advance in the
Industry by marketing an eight-cyl
inder product. This statement seems j
.to be borne out by the fact that the |
King Motor Car Company has had a!
sufficient volume of business In the i
past year to move up to place among
the automobile manufacturers of to
day which give them choice ground |
floor space at both the New York and !
Chicago automobile shows.
With the increased number of eight- I
cylinder motor cars which liave been !
announced during the past year this •
company lays claim to dominating the 1
popular-priced field for the eight
cylinder car. According to Sales Man
ager R P. Bishop, the King Motor Car
Company intend to hold the lead they
have In this field. "It has been our
endeavor" he wrote the King dealers,
"to absolutely hold this position. We
have been successful by our profit
sharing plan with employes to keep !
our overhead expense down. We have i
mintalned that eight-cylinder motor,
'carries a manufacturing proposition j
that with quantity production and prop-,
cr .attention to finance and overhead :
we could influence our list down- I
wards. We have a comfortable lead in I
many respects and with the strong ]
dealer organization we have built upi
in the past four months our product
lias moved steadily allowing us to take *
advantage of discounts In purchasing!
materials, which we will give the pub
lic the benefit of in the list price of I
the model we are now announcing." j
New Advertising Manager
For Chalmers Motor Co.
Announcement was made yesterday
, hv Paul Smith, vice-president in charge
of sales and advertising of the Chal
mers Motor Company of the appoint
ment of Gail Murphy, to the position of
advertising manager for the Chalmers
Company.
Mr. Murphy resigns a position as ad- i
vertising manager of the Art Metal
Construction Company, Jamestown, N.
Y.. to affiliate himself with the Chal
mers organization. He entered on his
new duties, Monday, October 25.
Previous to leaving Detroit a year
ago to oin the Jamestown concern. Mr.
Murphy spent three years in the Adver
tising Department of the Burroughs
Adding Machine Company. While with
Burroughs he served for a time as
head of the Division of Information
rind Research preparing literature re
lating to the product of that company.
His work with the Art Metal Com
pany thoroughly established his ability
as an executive. He organized an ad
vertising department, formulated an
advertising policy, and started a cam
paign which brought many new dealers
into the organization.
Paige Sales For October
Already Show Big Advance
During the first fifteen days of Octo
ber. or thirteen actual working days,
more Paige cars were shipped out of
the factory than In any other equal
period in the history of the Paige-De
troit Motor Car Company.
As a matter of fact October sales al
ready show an increase of 600 per cent,
over October of last year; that Is, pro
viding the shipments and sales for the
remainder of the month show propor
tionate volume and activity.
"This record." says Sales Manager
Henry Krohn. "we believe Is extra
ordinary in view of the fact that Octo
ber generally considered is one of
the slow months of the year. Yet our
increase of 600 per cent, for the first
half of October has a broader signific
ance than as an Indication of Paige
popularity and success and the ability
of the Paige to deliver cars.
This record also reflects the stability
and soundness of the motor car in
dustry as a whole. It shows how it
has advanced from the exploitation
of a commodity that not long ago WHS
regarded with uncertainty and, at the
best, as a form of luxury with a doubt
ful future, to the sound position nf a
staple utility. And, finally, it Is excel
lent evidence of the nation-wide pros
perity that now prevails and the busi
ness confidence that has become firm
ly established."
UARRISBURG ftfjjjftl TELEGRAPH
Chalmers Company to
Hold Sales Convention
To discuss sales, service and adver
tising plans foi- the coming year, over
500 dealers from all sections- of the
country are exoected to attend the
annual Chalmers convention which
takes place In lJetrolt November 16 to
17.
Daily business sessions will be held
at the general offices o fthe company
during the three days meeting, and ad
dresses will be made by factory ex
perts and officials.
Improved merchandising plans for
handling an increased volume of sales
sre to be made a large part of the dis
cussion. as will Important advances in
the service plan for Chalmers owners.
The entertainment program will con
tain few of the hackneyed forms of
amusement heretofore doled out to
dealers, as an enterprising committee
lias promised some genuine novelties
for each evening.
Reservations have been made at
three of the largest Detroit hotels for
the visiting dealers during the period
of the convention.
This year's Chalmers convention
while primarily to outline next year's
campaign, also celebrates the closing
of a record three month's business by
the Chalmers company. Increased pro
duction has kept pace with Increased
sales ot the tig Chalmers plant and all
indications are for a year of unparal
leled prosperity.
Overtime Work Necessary
at the National Factory
More than 500 men are working over
time in order to rush the completion
of the new faetory building of the Na
tional Motor Vehicle Company. The In
creased facilities are needed to handle
orders that have been received by the'
National Company. |
Officials at the National plant hope
to be in part of their new buildings In j
thirty days and expect to have all of 1
the im-fp;iscd space within sixty days. |
The National Co. is spending about I
SIOO,OOO to enlarge its plant, and the !
new buildings are two stories high and
67S feet in length. This means that |
tue length of the additions is approxi- ;
matelv two city blocks. j
"We now have," said George M. Dick
son. the National Company general j
manager, "main- more orders than I
ever before in the fifteen years' exist- I
ence of the National Company. This .
remarkable increase is directly attri
buted to the National Highway cars.
The new cars are being built In both I
six and twelve cylinder models. They j
have proved popular, judging from the |
< rders that we continue to rece've. I
"Even with an old organizatt .n. and
most of the Foremen and department :
managers at the National plant have
been here from five to ten years, it is ,
no easv task to Increase our production .
fast enough to accommodate the de
mand. The new buildings will greatly
great extent the strain on the various
departments.
353 Miles in One Day
With Scripps-Booth Car
Not a race—just a day's journey
353 miles in a Scripps-Booth car.
R. H. Spear, general manager of the
Scripps-Booth Company of Detroit, and
Mrs. Spear decided that they would
like to Sunday with Harry Newman,
their representative at Chicago. So
thev hopped Into th6lr light-weight
Srlnps-Booth. of a Saturday morning,
and. presto. Saturday evening they sat
down to dine with Harry.
Then, just to show that there was
"nothing up his sleeve," Mr. Spear
| turned the car around and did the same
trick over again Monday—driving the
Scripps-Bootli back home, from" Chicago
to Detroit—same distance, 353 miles.
| He met J. P. McEvoy. artlst-humor
ist of the Chicago Herald. In his
I Scripps-Booth, just outside of Bryan,
Ohio. A "wonder-roadster," said Mr.
I McEvoy. as he placed his order for a
[1916 Scripps-Booth car. Mr. McEvoy
was just returning from Cleveland to
Chicago.
The Hght-weight handlness of the
Scripps-Booth car and its exceptional
riding comfort give It a higher aver
age speed over ordinary roads than the
largest of cars, except racing cars in
the hands of racing drivers.
Mr. Spear Is r\ot a racing man. Neith
er is the Scripps-Booth a racing car.
It Is featured as a luxury car for the
ultra-fashionable for those persons
already owning big high-priced cars,
but possessing the Scripps-Booth for
just such "stunts" as that performed
by Mr. Spear on his over-Sunday trip
just described.
The Immediate and remarkable suc
cess of the Scripns-Booth car is the
talk of automobile row. It was placed
on the market only this season, but
already it is drawing enthusiastic com
ment from both hemispheres.
Reo Control Makes It
the Safety First Car
"My idea of 'safety first' is best ex
emplified in the control of Reo cars."
said R. E. Ingersoll. manager of east
ern branches of the Reo Motor Car
Company.
"It has come to pass, especially in
the congested metropolitan district,
that the driver of an automobile must
be everlastingly awake to prevent acci
dents of one sort or another. Some
times two feet, or the smallest frac
tion of a second, will represent the dif
ference between life and death or at
least grave injury to a person or seri
ous damage to property.
"Because of these conditions, sim
plicity of control is of first import
ance and Reo owners may well rejoice
because of the advantage their cars
have over all others on the market.
There Is a standing wager around the
Reo establishments that on the basis
of a speed of twenty miles an hour, a
u . ca 7.w an . be st °PPed twenty feet
short of the stopping point of any other
automobile on the market.
"We feel that we are justified In de
signating the Reo as the original
•safety first' automobile."
PARTY FOR STANDARD BEARERS
Special to The' Telegraph
Slech.inicsburg, Pa.. Oct. 30.—Last
evening the Misses Sara and Hazel
Martin entertained the Standard Bear
ers. a missionary society of the Meth
odist Episcopal Church, at their home
i.n Ijforth Market street. Ghosts re
ceived the guests and Halolwn'en deco
rations of jack-o'-lanterns, corn
shock 3 and autumn leaves made the
rooms gay.
ELECTRIC POWER
OF AUTO FACTORY
Forty Thousand Horsepower of
Electric Current Alone For
Overland Works
What Is declared tc be the largest
industrial contract for electrtc power
ever given to a central station, was
placed recenUy by the Willys-Over
land of Toledo. When the contract
is completed, the generating company
will be able to furnish the equivalent
of 40,000 horsepower of electric cur
rent.
Electrical engineers figuring on the
work, declare that this power is fully
as great as that required for lighting
a city of half a million inhabitants.
Five great power cables will be re
quired to transmit this tremendous
amount of current. Two of the cables
were completed about a year ago.
They are four and a half miles long,
each carrying 23,000 volts, which is
the highest voltage ever carried by an
underground cable.
The cables hardly were In operation
before the phenomenally rapid growth
of the Overland plant made it neces
sary' to install a third. This has Just
been completed and Its final tests
attracted the attention of cable manu
facturers In all parts of the country.
On account ot the Importance of
the cable and the tremendous load it
must carry, as much attention was
given to making the hundred joints as
if the workmen were engaged In
laboratory tests. Nothing was left to
chance, the smallest details were
guarded even to the extent of doing
no work on rainy days or when the
men's hands were covered with per
spiration. This was done to preclude
any possibility of moisture in the
cable joints.
The cable, to be capable of carry
ing the load, had to test out for 23,-
000 volts. Six different tests were
taken under a variety of conditions
anil each time the big power conveyor
easily carried 33,000 volts, which was
considered remarkable by the ex
perts who supervised the work.
When the third cable was ordered,
It was figured that the Overland would
have sufficient power to last them
for years to come. But the growth of
their business in the last few months
has upset all calculations and before
the third cable was even tested out,
plans had to be made for two more.
The adoption of higher efficiency
such as this is a good example of the
foresight and manufaeturiifj? ingenu
ity which has developed the Willys-
Overland Company in a few short
years, from a very small beginning to
one of the greatest industrial organi
zations in the world.
Whenever it has been possible to
improve the factory's production fa
cilities, by substituting electric power
for a less efficient agent, that change
has been made.
The Overland was the first auto
mobile concern to use electric heating
furnaces for the enameling of steel
parts. The results obtained from these
ovens proved so satisfactory that they
are now being Installed by practically
all of the larger motor car manufac
turers in the country.
Hil
Ensminger Motor Co.
Third & Cumberland Sts.
DISTRIBVTOIIS
> _
ij Automobiles ij
'! See Howry's for auto truck "[
]i bodies; we build them to please \
you. Wagons built to order, [i
i 1 Painting wagons and automo- ,»
>[ bile lettering up-to-date. ij
>[ We Sell Kelly Tires i|
ji Howry & Son
SHIREMANSTOWN |!
tvwwwwwwvwvww»
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~arofth* Am+ricsn
ENSMINGER
MOTOR CO.
THIRD AND GTMREKLAND STS.
Distributors.
OCTOBER 30, 1915.
JVCaxw&ll
I <r lHe"WotvcCer Car" |j
| The Powerful Motor of the Maxwell
This is one of the most marvelous pieces of 8
machinery ever invented. Very powerful with
|j four cylinders cast en bloc it has made the
Maxwell famous as "The Car that Laughs H'
| -t Hills."
Best of all this motor is breaking all low s
"oit record* for: g
1st —Miles per gallon of gasoline.
2nd —Miles per quart of lubricating oil.
flrd —Lowest ye&r-in-and-year-out repair bills.
We are waiting to take you for a
| test ride in the car that has broken
| all low "First-Cost" records, and is
breaking all low "After-Cost" records.
| "OneMan'Mofairlop 1
| 1
| JjMaqnetoLpntion j
Stand the Pullman five-passenger at the curb beside any
ear in its class or out of it and it retains its own air of snap
and distinction. It is heavy enough to hug the road at any
speed—light enough to save tires and gas. The roomy luxury
of the Pullman sets a new standard for cars at anything like
the price.
Two, Three and Five-Passenger Models
SPECIFICATION'S: 114-Inch wheel base. 32 H. P. four-cylinder mo
tor, 3% by 4'4 non-skid tires all four wheels, cantilever rear springs.
Independent electric starting and lighting system, separate high ten-r
sion magneto. Mayo radiator, one-man top, full floating rear axle,
extra large body to accommodate seven passengers if desired.
ANDREW REDMOND, T B H oM D
BENT7,-I.A>'DIS AUTO CO., DISTRIBUTORS
I 2 Make Old Batteries Young 5
Storage Battery Service is our business.
3 '/'loSEl? We can show you how to keep a young bat- jj"
Pj ' tcry in good condition and give an old ont jg
y Salt LMU Amfrrt: The Wiilmrd Station in Your Towni C~
J of a'wiUanl Batter y J. G. DUNCAN, JR., CO. h
V X 11 North River St lUrrbsburg, Pa. g"