Harrisburg telegraph. (Harrisburg, Pa.) 1879-1948, June 05, 1915, Page 11, Image 11

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    HIRFF-BROOKS FOUR-25 MOTOR
. ;
The above shows the intake side of the 4-25 Heeft-Brooks motor. This
model 2 5 has been tested under almost every conceivable condition that an
automobile could reasonably be expected to stand, and a great many of the
cars containing this motor have been delivered since the car was announced
at the Chicago show. The motor has four cylinders, cast en bloc, enclosed
valves, three-point support, unit power plant, aluminum crank case and
transmission case. The Herff-Brooks is represented here by J. K. Kipp.
Comfort Attributed Strong
Factor in Hupp Success
"The biggest single factor that has
materially increased Hupmobile busi
ness this season," said E. C. Ens
mlnger, local distributor, "is the com
fort features of our models.
"Comfort in touring lias become
each a big item with the automobile
public that it is almost the first thing
a prospect thinks of when buying a
motor car. People demand a car that
can be driven with ease, that requires
little physical energy in keeping it in
perfect shape, and one that can be
driven over the roughest sort of roads
with little or no trouble to the riders.
"Motor car comfort can be divided
into three classes—first, comfort of
driving; second, comfort of handling,
■which consists in keeping the car in
running order: third, comfort in rid
ing. The motor car that does not in
clude these three cardinal principles
in its specifications cannot hope for
any great success. It may have a
number of features, which, on the sur
face, appeal to the buyer, but in the
long run the comfort elements it lacks
will show themselves.
"The majority of motor cars owned
to-day are used primarily for pleasure.
Touring is the greatest of our outdoor
sports. It follows that automobile
users naturally drive cars that afford
the utmost comfort in driving, as a
long day's .iaunt is extremely tiresome
If your car is not equipped to give
comfort. The springs must l>e big
and easy acting; plenty of room in the
tonneau; no crowding of passengers;
soft, deep upholstery; no jarring or
jolting on rough roads—these are the
chief requisites propects demand to
day in automobiles.
"It is but natural that comfort
should be such consideration in the
purchase of a motor car. In the first
<lays of the automobile the only
thought that was given to motors was
'Will it run?" No matter what a car
looked like or how it was built, the
fact that it would run meant that it
■was a good automobile. To-day all
cars are good carsi Every car will
run. And so the public has turned its
thoughts to comfort and demands a
oar» that Implies easy starting, faciale
<<l*ration, smooth riding, plenty of
room, freedom from mechanical worry,
reasonable operating cost and a multi
tude of other things too numerous to
mention.
"Tn designing the Huprnobile. Hup
mobile engineers have carefully fol
lowed this demand of the public. Com
fort for the motorist was the big
thought back of the 1915 Hupmobile.
The car is large, has plenty of room
und the long wheel base with big pat
ented springs give a riding ease which
Is very hard to surpass. A com
mendable feature in this new Hup
mobile that greatly adds to the com-!
fort of driving and lessens the physical j
energy and worry on the driver is the
motor. This permits driv
ing in the heaviest traffic with perfect
confidence that the motor will not stop
find is one of the reasons why the
Hupmobile has become so popular this
season with women drivers.
"I believe that in the future auto
mobile engineers will give the subject
of comfort more attention when de
signing new models. It would pay en
gineers to get closer to this subject
and find out the requirements of the
jiublic by associating themselves
what the user wants. This, of course,
will take time, but we will surel" see
the day when all automobiles will be
designed from the comfort stand
point."
SOO MILES OX SI GALLON'S
Of all the reports made so far
regarding the gasoline mileage of the
• 'ole "Eight." the most extraordinary
is that which has just come from
C. H. Statler. of the Commercial
Motor Car Company of Johnstown,
Pa. Mr. Statler drove 500 miles on
thirty-one gallons of gasoline, an
average of more than sixteen miles
to the gallon. Only two quarts of
oil were used on the trip. During
the run the car crossed Ligonier and
Buckhorn mountains on "high" for
the first time in automobile history.
The previous eight-cylinder record
for gasoline mileage was held by
E. H. Baker, of Buffalo, X. Y„ who
drove 129 miles on eight and a half
gallons of gasoline, averaging better
than fifteen miles to the gallon.
DUXCAXXOX ALUMNIBAXQVET
Special to The Telegraph
Duncannon, Pa., June s.—Last even
ing the Duncannon High School
Alumni Association held its annual
banquet at the Hotel Johnson. John
O. Beam was toastmaster and adresses
were made by Charles W. Bodwell,
Elmer Hamilton and Charles F. Zim
merman. Edwin B. Wase sang a solo.
There were fifty-nine members present
at the banquet, a number coming.from
Harrisburg. York. <"hambcrsburg, Leb
anon. Easton and other cities.
WILL ORGANIZE CONGREGATION
Special to The Telegraph
Waynesboro, Pa.. June 5.—A meet
ing will be held at Koadside, near
Waynesboro. Sunday afternoon at 2.30
o'clock to consider the organization of
a union congregation at that place.
imttctt; —Is Your Starting Battery
i^ e * n Good Shape ?
SERVICE Tb« Horace battery Is the "heart" of the starting and lichtioi s?»tem on
L,^^^ —M J roor car. To set food service fro no your car, TOO most have a good battery and
thea keep it in good shape.
We are storage battery specialista. We will repair, renew or replace roar battery, do the work right tad
do it promptly.
We are local Distribotow for the "fliH" Battery—the avost widely osed and highest grade automobile
starting and lighting battery on the market.
Let as inspect yoar battery and tell yoa iu condition. Wl make no •
charge lor this service. BATTERY . J*
EXCELSIOR AUTO CO.
UTH AM) MULBERRY BTS. 2*^
Harry L. Myers, Mgr. SERVICE
SATURDAY EVENING*
600 Overlands Each Day
in the New Buildings
Four hundred and fourteen cars
were shipped from the Overland fac
tory on May 10. This is 2o per cent,
greater than the largest number of
cars ever shipped from the big To
ledo plant on any single day previous
to that time.
Although it is a remarkable record,
tMs great shipment is merely a step in
the tremendous manufacturing and
selling campaign which the Oveland
Company finds necessary in order to
meet the demand for cars. A few
weeks ago John X. Willys, president of
the company, announced that upon
the completion of buildings now in
the course of construction, the daily
output of the factory would be 600
cars per day.
Overland officials declare their in
tention of occupying portions of the
new buildings by June 1. One of
these structures Is probably the lag
est single factory building in the
world, being 1,000 feet long, 200 feet
wide and four stories high.
In the meantime the enormous To
ledo factory is steadily increasing its
facilities for building and shipping 600
cars a day. To-day 9,200 men are
regularly employed in the Overland
shops, many departments of which are
working both day and night.
More than 2,000 cars left the factory
during the week ending May 15. To
carry these shipments 61" freight rars
were required—or a single train more
than five miles in length.
In spite of the increasing number
of cars leaving the factory daily, it is
declared that the order for Overlands
are continually in excess
ments.
Upon his return from California a
[few days ago Mr. Willys stated that
'the tremendous output for the coni
jing season was based entirely on act
ual business conditions as they are to
day and on the demand for Overland
cars as voiced by his dealers.
"The most careful survey of the
motor car market has convinced me
that the coming year will be the big
gest in history for the medium
priced cars," states Mr. Willys.
"During the past six months, when
conditions were declared exceedingly
poor by many businessmen, the sale
of automobiles broke all previous rec
ords. And now that this country has
so far recovered from the financial
shocks incident upon the war, the de
mand will be much greater.
"Our 4,000 Overland dealers are
constantly clamoring for more cars.
During the past few months we have
been continually working our factory
at capacity. We have broken record
after record in shipments, yet we have
not been able to keep pace with the
influx of orders.
"We are not over sanguine in decid
ing upon a production of 600 cars a
day. In fact. I do not doubt that the
demand for our cars will be fare
greater than we can possibly supply."
MAXWELL WINS YAMS TEST
In Field of Forty Cars Maxwell is
Awarded Rest Record
The rapid strides made by the auto
mobile industry and the large field
thereby created for mechanical engi
neers of special scientific training have
ibrought the heads of engineering de
partments of the largest universities
to the realization that the close study
of mechanical construction of the au
tomobile is of the very greatest impor
tance.
In a report just issued by the Mason
Laboratory of Mechanical Engineer
ing. Sheffield Scientific School, Yale
University, covering forty of the lead
ing m§kes of cars which the school
has put through exhaustive scientific
tests for motor car efficiency as well as
for economy of operation, the Max
well stood out first and foremost in
actual results obtained under their
I close observation.
Among other things embodied In
this report on the Maxwell they in
cluded the horsenower developed at
certain speeds, the pulling strength of
the car determined by special draw
bar tests at various speeds. But the
most striking figure obtained by the
Yale engineers were those bearing on
the gasoline consumption of the Max
well at various speeds and under dif
ferent conditions.
This report of the engineering de
partment indicates and proves the
Maxwell's perfect carburetor action
over the whole range of speed and
load. "This mileage Record," the let
ter signed by Professor E. H. Lock
wood goes on to state, "is better than
that of any one of the forty automo
biles tested In our laboratory to date."
The fuel miles per gallon brought out
by the test at a speed of ten to twenty
miles per hour exceed 33 miles per
era Hon. and at thirty miles per hour
the fuel average was over 23 miles
per gallon.
The tests at the scientific school of
Yale University are given as nearly
as possible under the same conditions
as would be developed on the road and
the cars used for the tests are obtained
either from the owner of a car or from
the stock of local dealers.
The Maxwell car used by the Yale
laboratory was nicked at random from
the stock of the Biever Motor Car
Company, of Xew Haven. Conn., and
the record made by the Maxwell after
H REO'S Triumph Is So Richly Deserved 3
THE REO FOLK FEEL that the honors that have been quality for the sake of meeting a mere price competition
conferred upon the Reo product are fully deserved. —were not recognized and suitably rewarded by buyers
generally. There would then be some justification for
BY HONORS, WE MEAN the preference—the overwhelm- the assertion so often heard in automobile trade circles, 1881,
ing preference shown by motorists everywhere, for Reo "the buyer looks only at the price tag." K|
cars. A preference that has resulted in a demand far
greater than the big 2 5-acre plants could supply. REO SUCCESS CONTRADICTS —the increasing demand fl
for Reos refutes —that statement. Reo cars have always
A DEMAND THAT INCREASES DAILY despite cuts in been quality cars. And Reo cars have always enjoyed
prices and other expedients of rival makers to offset that a demand greater than possible supply.
NEVER SINCE THE FIRST REO was built has" it been fIH
DID WE SAY "IN SPITE OF?" We mean because of possible to make enough automobiles to supply all who
those expedients—skimping the product so as to cut the wanted Reos.
price so as to seem to equal Reo values. It can't be done ||b
that way. Buyers know —and so the Reo demand AND NEVER HAS THERE BEEN a time when the brick
increases—the preference for Reos grows. layers and the stone masons and the carpenters were not
JUST CONSIDER for a minute two soldiers honored by
having the iron cross conferred upon them. NEVER A TIME. And today we are adding nearly fifty
per cent to our factory capacity in efforts to catch up
THE ONE KNOWS he is but an accident of war —that his with a demand that, always, despite our efforts, keeps far
valor was apparent only to those who did not know the in the lead,
cowardice that was in his own heart. The decoration is
to such a man a constant reproach rather than of pride. AND IT IS QUALITY —quality alone that accounts
for that demand, that success. Reo stability in the
THE OTHER KNOWS that the honor he has received was Long Run. Reo low upkeep cost. Reo accessibility.,
deserved —he better than those who recommended it, that makes it so easy to adjust or replace any part. And iff
knows he measured up to the standard and beyond. finally the Reo guarantee that, like the car, is made on
SO IT IS WITH THE REO. The Reo folk feel that the
product of their hands and their minds and their hearts — IS IT ANY WONDER that Reo folk f*el proud of the
for Reo cars are all that—well deserves the high compli- preference shown for the product. And that their pride
ment, the honor, the preference the buying public is *h e more pleasurable because the Reo folk feel in their
according to Reo. hearts that it is all so richly deserved.
H THEY DESERVE IT BECAUSE the cars are made on IT IS THE JUST REWARD for making an honest product
honor. None knows so well as the maker what goes into and selling it on honor,
an automobile —not only of material and of labor but of
good intent. ORDERED YOUR REO YET? If so you're lucky as
well as wise—for this increasing demand means that
IT WOULD BE A GREAT PITY if cars made on honor — many tardy ones will be disappointed and either have to
priced as low as may be without skimping one iota of wait for their Reos or accept substitutes. Iff
B HARRISBURG AUTOMOBILE CO. 11
Py F. O. B. Lansing, Mich. F. O. B. Lansing, Mich. Q
two exhaustive tests was considered so
good by the authorities of the engi
neering department that they volun
tarily wrote the Maxwell Motor Com
pany, of Detroit, the wonderful en
dorsement. extracts of which have
been quoted.
MRS. SUSAN E. KITE DIES
Special to The Telegraph
Dauphin. Pa., June s.—Mrs. Susan
E. Fite, aged 72, died at the home of
her son, Samuel Fite, at Penbrook, on
Thursday afternoon. Mrs. Fite was
born near Dauphin and spent most of
her life here. She is survived by two
daughters, Mrs. George Wevodaw, of
Rockville. and Mrs. George Baker, of
Hanrisburg; three sons, Joseph H.
Fite, of Tennessee; Samuel P. Fite, of
Penbrook, and Isaac N. Fite, of Dau
phin, and fourteen grandchildren and
one great-grandchild.
Funeral services will be held in the
United Evangelical Church here. Mon
day afternoon. The Rev. H. C. Lutz
will be in charge of the services, with
the Rev. F. J. S. Morrow, of the
Methodist Episcopal Church, assisting.
I Burial will be made in Zionvllle Ceme
i tery.
June Wedding Ceremonies
in Central Pennsylvania
Special to The Telegraph
Rlain, Pa., June s.—Frank Bower,
son of D. C. Bower, of AndersonburK,
and Miss Kdlth McC'ullough. of Juniata
county, were married on Wednesday
evening at the Lutheran parsonage by
the nev J. C. Reisrhard.
Willow Street. Pa.. June 5. —Miss
Emma C. Rurkholder was married yes
terday to Herbert G. Groff, of Millers
ville. at the home of the bride by th«
HARRISBURG &£££& TELEGRAPH
Rev. Abram S. Herr, pastor of the (Hiram Kauffman. was married yester-
United Brethren Church. day to J. Wayne Aungst, of X^andis-
Marietta, Pa., June s.—Miss A. Dora ville, by the Rev. Peter Nissley, of
Kauffman, dauKhter of Mr. and Mrs. Landisvtlle.
\ CHALMERS^
CDODGE BRO
\ and f
\ SAXON I
\ Motor Cars f
\ KEYSTEWE I
\ MOTOR CM CO. /
\ 101945 fMaxfeet Streot B
/JUNE 5, 1915.
'
1916 (H|pgg) $975
Model 83 touring car is an advanced car throughout. Many new fea
tures. Size, power, quality and equipment, considered separately or col
lective!}', give the Empire Model 33 rank above all cars of its class.
112-Inch wheel base. 35 horsepower motor. Full-floating single bearing
rear axle. Five-bow one-man top. Rtmjr electric starting and lighting,
fully guaranteed for one year. Extra large, rounded top honeycomb
radiator. Combination searchlights with small dim lights. Dropped
frame with low center of gravity. Streamline, flushalde body of extra
roominess. Demonstration on request. Deliveries without delay.
PENBROOK GARAGE
Bell 989J; 2539W H. A. FISHBURN, Manager
■
MILLER o the Road
TIRES j
Add the "CUM" Mark to Your Car
STERLING AUTO TIRE CO., 1451 Z«k« Siwrt
THE VULCANIZERS
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