10
Maxwell Beat Preceding
Records at Indianapolis
E. W. Shank, local representative
for the Maxwell cars. In referring to
the performance of the Maxwell racers
at Indianapolis, said:
"American automobile engineers are
unquestionably making great progress
In the general effort to design cars of
greater efficiency and which wttl make
one gallon of gasoline do the work
which has formerly required two.
"It was demonstrated beyond aoubt
In the fifth International Sweepstakes
raced here on Memorial Day, when cars
•mailer than any which had before
competed in the famous 600-mile
classic showed ability both to out
brush the big. cumbersome racers of
the. past era, and to stand up and go
through with far better consistency
and tire economy.
Experts point, as an example to the
case of the baby Maxwells which
though rating at but 28 H. P., tore
through the straights at faster than
100 miles per hour and repeatedly, in
prolonged bursts, averaged better than
ninety miles.
• The Maxwell driven by Carlson and
Hughes averaged "8.76 miles per hour
for the entire 500 miles, a performance
which would have won any of the
Indianapolis classics prior to the race
of last year. This figure surpassed
both the famous marks of Daw-son, the
1915 winner, and of Goux, who won
the event of 1913. Goux and Dawson
both drove cars Immensely heavier and
with motors of virtually double the
horse-power rating, according to
formula.
That these little cars will furnish
startling performances is admitted
without argument. The Indianapolis
event was the first in which the little
Maxwells had taken part and no race
car is supposed to approach closelv its
maximum speed or reliability in such
circumstances.
"At Chicago, where the Maxwells of
Carlson and Rickenbacher are both en
tered to race over the 600-mile route
June 19, It Is confidently predicted that
they will be even faster than in their
first appearance, though ,n this virgin
event, they defeated such tried per
formers as the British Sunbeams,
driven by Porporato and Van Raalte;
the International Champion Delage,
winner of last year's 500-mile race
here; Bugattl from Germany, as well
as Ralph Mulford in his latest Deusen
nurg and a host of other American
cars.
"The new Maxwell racer? were de
signed by Ray Harroun, chief engi
neer of the Maxwell Motor Company,
and 110 has incorporated into both the
Maxwell race and touring carp many
Ideas from his own racing career and
by the continual process of experimen
tation which he is making in the speed
cars.
-For years the Maxwell Motor Com
pany has been building regular stock
cars of light weight and with small 1
bore. high speed motors, thereby giv
ing the utmost efficiency at the low
est possible upkeep cost. And while
embodying light weight construction,
the quality of materials is such as to
make the Maxwell cars the equal if
not the superior of cars several times
weight, in durability and
strength. No greater testimonial to
this type of car can be found than the
great 500-mile classic Memorial Day.'*
Scarcity of Dye Stuffs
Effects Color of Tops
"If you see any automobiles running
** o urjo with white, cream color or
khaki colored tops a few months hence
they won't he Reos." said R. C. Rue
•chaw, sales manager of the Reo Motor
Car Company.
"It had not occurred to most people
that the European war has effected the
automobile top situation.' continued the
sales manager, but I can assure you it
has and most seriously
"W> bumped into the condition just
recently when we began to consider the
plan of making- 5,000 extra cars over
the original schedule, on an effort to
catch up with the demand.
"We had little difficulty in procuring
otner materials, but when It came to
tops we found it was practically im
possible to procure any fast black cloth
suitable for that purpose. This was
due to thp fact that we have always
procured our analine dyes from Ger
many and now there is none available
"Reo purchasing power came to the
front as usual, however, because just
as we were about to give up in despair
—for if we could rot put fast black
tops on and have every other detail up
to the Reo standard we would not make
the extra cars at all—in walked a man
with the startling information that he
had discovered 90,000 yards of fast
black top cloth.
"TVhere Reo purchasing power came
in was, that having scouted around and
found this invaluable adjunct to an au
tomobile his next consideration was
Tvhere to sell it with the greatest cer
tainty of getting his money. His first
thought was therefore, to hie him to
and within ten minutes after
he arrived Mr. gmith, our purchasing
agent, had secured a forty-eight-hour
option 011 the 90,000 yards. He needed
the forty-eight hours to make sure that
he was 'covered' on all the rest of the
material necessary to make the extra
6.100 cars.
"I know that some other manufac
turers were not able, a few months
ago. when money was tight, to cover
themselves on top material have had to
use whatever they could get. The dif
ference won't show up until after a few
months of exposure to the sunshine and
the rain—but when it does Reos will
possess another distinguishing char
acteristic—Reo tops will still be black."
New Packard Twin Six
Negotiates Flooded Roads
This broad American land has been
crossed by the pony express, the immi
grant prairie schooner, the thundering
locomotive, the bicycle, the aeroplane
and by automobiles of from one to six
cylindei s.
To-dav « Twin Six ("twelve cylinders)
is pushing westward from Detroit to
Pan J- rancisco. T t i* one of the first of
the new Packard twelve-cylinder stock
cars, the first of their type in the world.
President Henry R Joy, of the Pack
and Company, is at the wheel of this
Fuper-Six, which he wires is experienc
ing some of the worst going encoun
tered on any of the manv Packard
western trips of recent years. Weeks
of continuous rains have covered the
roads with "oceans of water.' is the
word that comes back from the tour
ists.
From Clinton. lowa. President Joy
•wired: "Absolutely no criticism to
make. Hardest test any Packard ever
bad Roads ahead are reported flooded
and impassable, but if any car on earth
Jan Ret through this one can. Parked her
In the open country last night i n Ka le
and drenching rain. Started this morn
ing: on first push of starter button. Ad
vise nil planning: western trips to
postpone them, at least, one week "
The party Is following the Lincoln
Highway and consists of Mr Joy. A. F.
Bement, of the highway assoliation, and
a mechanic. A camping outfit is used
at nlgrht.
NEW DASH AM) TROUBLE LAMP
Indianapolis, Ind.. June s.—An in
novation which will be introduced in
the Cole "Eights" whtrh will be
shipped beginning June 1 is the new
combination dash and trouble lamp.
The light Is located In a socket In
the center of the instrument board
and is protected by strips of German
silver. In case of trouble, the light
may be tajcen from the socket, un
reeling on an automatically rewind
ing pulley. Fifteen feet of insulated
cord are attached to the light, so that
It may be carried to any part of the
m
Eosminger Motor Co.
Third & Cumberland St*.
DISTRIBUTORS
SATURDAY EVENING,
I *750
Model 83 f. o. b. Toledo
Roadster - $725
This is the largest 4-cylinder Overland
that will be produced this year
| The Newest Overland I
$325 Less Than Last Year 1
The 1916 Overland is es- with fine hairline striping It has the same easy- $1075 Overland and even
sentially the same as the of clear ivory-white. working clutch which any more power, I
ll J °7 erland f amous woman can operate; the I
that sold for It has the same power- same "easy to handle" And it costs you but $750 |
SI 075. ful, economical thirty-five shifting levers; the same -$325 less than last sea- §
horsepower, four-cylinder "easy to steer with "wheel; son's large 35 horse-
But the price is 5325 motor, but weighs less. th e same positive brakes. power Overland.
It has high-tension mag- It has 33" x 4" tires Deliveries are being made
The stream-line body is neto which is unusual on a car, now al i over the country,
the same as the $1075 j at t * l * B P" ce *
model of last season. . . aS e s . a ™ e und ® r " Every Overland dealer
slung rear springs. It has In detail, finish, me- already has a waiting list,
the convenient arrange- chanical fineness, com- ||
It has the same magnifi- ment of electric control forts and conveniences, Place your order imme
cent finish; that deep, rich buttons on the steering this newest Overland gives diately and you can be
tone of dark Brewster green column. you all there was in the sure of a speedy delivery. I
Specifications
35 Horsepower motor Underslung rear springs Headlight dimmers Left-hand drive . center control
High-tension magneto ignition 33" x 4" tires; non-skid in rear Rain-vision, ventilating type, built-in 1
5-Bearing crankshaft Demountable rims; with one extra windshield One-man top; top cover
Thermo-syphon cooling Electric starting and lighting system Instrument board on cowl dash Magnetic speedometer
W INVTTATIOM _ _ _
This Car Is Now On Display Hero
OVERLAND HARRISBURG COMPANY, DISTRIBUTORS
Salesroom ANDREW REDMOND, 3rd and Boyd Streets JIM
The Willys-Overland Company, Toledo, Ohio
New Models Now on Display at the Panama Pacific Exposition
car without disturbing: its permanent
connection. A convenient catch on
the dash socket, makes it possible to
fasten the cord after it has been un
wound to the desired length. By sim
ply releasing: the wire from the catch,
it will rewind automatically, after
the fashion of a tape-line, and the
light may be readjusted on the in
strument board. Those who recall
the inconveniences experienced in the
use of the independent service lamps
operated with small dry cell batteries,
will realize at once what an improve
ment this combination dash and
emergency light is going to be.
HUDSON CARS STAY "PITT"
To own a car that will stay ad
justed once it has been put right is a
valuable feature, according to L. H.
Hagerling, local distributor for the
Hudson.
Much of the disappointment and
dissatisfaction experienced by some
motor-car users is because their car
constantly must be tinkered with in
order to keep it running. Many a car
has come from the service station
with all joints and gears lubricated,
spring shackles tight, tappets silent,
no squeaks or rattles, and in a half
hour was making noises like a thresh
ing-machine or a corn-husker.
Hudson owners, says Mr. Hager
lin, never are bothered this way.
Once right and it stays right, is their
experience. Many a Hudson owner
of models of three or four years ago
hesitates to trade in his old friend
for one of the newer models for fear
he will not get a car as good as the
old one that has served him well so
long. Of course this is a quite un
necessary feeling, but it Illustrates
the point made by the Hudson dealer
that the confidence one feels In the
reliability of his car is the source of
half his pleasure.
Some of the light six models—the
Hudson Six-40—have been driven six
to seven thousand miles without the
expenditure of a single cent for re
pairs or adjustments. Thes» are the
things that make motor car owners
boosters for their car.
HARRISBURG TELEGRAPH
Paul Smith Now Sales
Manager of Chalmers
On Tuesday, June 1, Paul Smith,
who is perhaps as widely known to
the motor oar dealers as any automo
bile man in the country, was added to
the Chalmers organization in the ca
pacity of sales manager.
Percy Owen, who has held this po
sition for some years, was promoted
on the same date to the newly created
office of general sales manager. Mr.
Owen will co-operate with Olwell,
first vice-president, and Paul Smith,
the new sales manager, in forming
the Chalmers council of war. Mr.
Owen in addition to helping direct
sales policies of the company will have
sole charge of foreign sales and will
supervise the Chalmers service depart
ment, directing Its development in ac
cordance with a broader policy which
has just been decided upon.
As sales manager 'n direct charge
of the domestic Held Mr. Smith will be
thoroughly at home. He has been
identified with automobile activities
in man}" capacities since 1906, during
which time he not only became ac
quainted with over 4,000 motor car
dealers, but his sales campaigns with
the Studebaker Corporation and tlie
Kozler Motor Car Company brought
unusually good results.
In the Chalmers organization Mr.
Smith will direct the energies of the
sales force and will come into close
personal contact with its dealers.
Another change in keeping with its
general policy of expansion will be the
discontinuance of the service depart
ment as a separate unit and its merg
ing into the sales department under
the direction of Mr. Owen.
"Every automobile man." said Mr.
Smith, in talking over his plans,
"knows the pleasure that comes from
association wtth a highly successful
company, with one whose cars are
known not only from one end of
America to another, but the world
over, it is a source o£ great satisfac-
JUNE 5, T915.
tlon to me to become Identified with
the Chalmers Motor Company, whose
cars have been sold year after year
on a reputation of performance, dur
ability and quality. When 1 take hold
The 6-36
New $1095
The latest addition to a distinguished line of car*. A five-passenger
"roomy" car—a luxurious car —a "smart" car-—an economical car. A
car that lines up to the Paige "Standard of Value and Quality." Low
first cost. Low "Up-keep" expense. Weight 2.600 pounds, with same
body design and cantelever spring as the larger model.
A-4H Seven-paMenger, 113D5. Trices f. o. b. Detroit.
RIVERSIDE AUTO CO.
BELI. PHONE 3731K
REAR 1417 NORTH FRONT BT. GEORGE H. BtSTLET, Proprietor
Tuesday I shall be just as pleased to
greet my old Detroit friends as X shall
lie to grasp the hands of my many
dealer friends from Maine to Cali
fornia."