iWaWBPJWwiMwgjW4iwiamBi .i:, , 'Mywn ).'. u, MkmxmmmmmmmxMMmm Btt Srtt. t , . ... i - i i i 1 1 1 $ WMi mfe &?M IK W Wft2 tPti A Wi vxa yi 07ZZ7ZS I' aiV iiA" -'V 04 4 -.. 'WKSW 'WCrlC Mm Mmlt? 'JLk aBS2j " flftT TTM Trembting city sidewalks ivreck the seismograph The seismograph is an register me shock of He was tired out every night, until He discovered by accident an idea that has saved the strength of millions In a printing office in Lynn, Massachusetts, 25 years age worked a ticca txjiiipuwter. All day long lie steed in front of his case setting' type. Net die hardest work, perhaps fiat lie fband himself each nigfit with little energy left: and generally a backache in thebargwn! One night he tea unaccountably fresh after werlr with fats backache gene. Fer several days this kept up Suddenly the expTariatieg. dawned en. him. These days instead of standing en the hard fleer he had steed en a robber mat he had found about the office Leng before ear morning newspapers told what happened in San Bcandses the seismographs in New Yerk Gtj bad written their startling story . The shocks and jars from dry trecka and streetcars which keep ear sidewalks trembling would seen destroy a seismo graph. Te avoid them and protect his instrument, the scientist houses it in a cellar, deep underground. Is it any wonder that the human body, the most delicate instrument of alL needs some simple protection against constant shocks and vibrations ? IwPlfflrl, Km m filKk JS Next morning his robber mat was gene. It was under the desk of a brother printer. He dragged it out, cot two pieces of robber from the mat and fastened them te the heels of his shoes. And that was the start of the idea that resulted in O'Sullivan's Heels. Making a geed idea better The printer saw the possibilities of hs discovery. And he saw that tfi special development of a certain type of robber something far different from hi crude rubber mat would make this idea, a fhnrmanH times mere valuable. Fer years he worked. Countless tests --experiments and the brains of some of the world's best rubber experts brought it te perfection. And te day the O'SuIlivan idea has spread throughout the country. Loek at your heels! Like all things of value, O'SuIlivan 's Heels have been widely imitated. Are yours O'SuIlivan's ? If they're net ask your repairman for e0'SuIvanV, next time! They usually cost you no mere than ordinary rubber heels. But notice the dif ference at the end of each day I See hew rmrrh freer you are from tired new and strain. You'll understand then why nuTCens of men and women today don't Just Vear rubber heels" they insist en O'Sullvvan'sl 0'$ullivans Heels Absorb the shocks that tire you out ssssssassaii i i i ai mi miBMna m This diagram shows hew the artr- mge maiPt energy falls. De yen go down tee far each day toward dhauttien f v itliZMtiiftteiltiAi AwlW. -" A , vJ4?ai s ,. ' ,.,: nwtfi'y J.,.... y -rfeJSy,. .. .s.-a' i , t " 1.1 4 i-;wi imiMi riJVjdb'A.i.-tmJ-. j.b.lei.TajBj . ' . ;.!. . 1 1TWJ" Ii ..el" . WS