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A TRIBUNE
is first m
Chxcage
Rr feerrtfc largest circulation among
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wmmMP?r c9 d suburban as weuastatal)
hmbaeutkat of TUSunday Tribune. Fer yean
the largest week-day circulation (exclusive of
Sunday) has bean that of The Daily Tribune.
During May and June, 1922, The Tribune 'Mas
wan another "FIRST" in that its net paid cky,
and suburban circulation an week days (cxcto (cxcte
ssxh of Sunday), enceaded that the next papatk
Tribune Supreme in
Advertising lineage
Ourmsrthc Just six' inmiths of ,
printed mere than 35 of afl the ad-
rsixOricsge:
snr.1
4235 commas erer the
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of lyZL bat the second Chicago
rfTbcehirnrsk
In Jeerf4badVertisin The Tribune
2,215 mlnTm erer 1921, but the second pipes
lostlXtecoknoMM.
In want advertising The Tribune gained 952
columns erer 1921, but the second paper lest
395 columns.
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71
Vj
Chicago Tribune COLORote
4 Boen te Advertisers
The quality of four-color illustrations printed
by the newly invented color rotogravure, or
Coleroto, process of The Chicago Tribune has
wen much favorable comment. Bearing this
in mind, study the following comparison of
rates and circulatiens:
Price Cimkiw
Ccloreio Magazine of The Sunday Tribune
(back page in 4 colors) $ 2JO0 7t7jD0$
G0ed Housekeeping (back page in 4 colors) 5,000 7d9fiO0
IMerwry Digest (back page in 4 colors) 8000 lJ81ft00
Autericmn Magazine (back page m 4 colors).. 8J00 Ij635fi00
LadieS Heme lttrnal (back page in 4 colors) 15ft00 124,000
Tins means that for each thousand four-color pages
distributed the advertiser pays as follews:
Tribune Coleroto Magazine. .$320
American Magazine 520
Literary Digest -. 5J80
Geed Housekeeping - 7 DO
Ladies' Heme Journal 8.70
In ether words, The Tribune is new equipped te sell
splendid color advertising at the lowest of prices.
FACTS
of value te every man who spends money
for advertising or whose money is spent
for advertising FACTS en markets and
merchandising as well as en advertising
FACTS completely and statistically pre
sented FACTS, net estknate-ACTS
te help the greenest specialty salesman as
well as the largest national advertiser or
agency FACTS vividly, pictured in
graphic charts FACTS that help te take
the blue sky out of advertising FACTS
available nowhere else
make up the eighty (80) pages of The
Chicago Tribune's new BOOK of FACTS.
The 1922 BQOK of FACTS is just off
the press and will be mailed FREE te any
selling organization requesting it en
business stationery.
MEN
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iOSCSSS3BW
Net only are thousands of Chicago Tribune
BOOKS of FACTS ready for distribution
te manufacturers and sales executives
but thirty Chicago Tribune MEN, trained
in selling merchandise in The Chicago
Territory, are at their service.
Every one of these men has directed sales campaigns for
various products in this market, and through repeated con
tacts with jobbers and retailers has learned What can be
done, hew te de it, and what it will cost Several members
of this unique staff make their headquarters at the Eastern
Advertising Offices of The Chicago Tribune, 512 Fifth
Avenue, New Yerk. They will be glad te make appoint
ments with Eastern manufacturers te discuss practical
methods for developing sales in the vast, rich market made
up of Illinois, Indiana, Iowa, Michigan and Wisconsin.
Fer a BOOK of FACTS or for a representative te call, write te
KhTHE WORLD'S GREATEST NEWSPAPEPffl
Enter Advertising Offices 512 Fifth Avemm, New Fer.
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