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WANAMAKER'S WANAMAKER'S
WANAMAKER'S
WANAMAKER'S
All DAY TOMORROW
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"I Only Want to
Shake Hands
With You,"
He Said
"You did me a good turn
once and I have for a long
time wanted to see you and
thank you for it."
It came like a cool breeze
on a hot day to see the
smile and catch the honest
cheer of the man's voice
and manner as he tells of
the little thing long
forgotten by every one
but himself and his wife,
who seemed to know all
about it
To find that you have
been able to put a little bit
of information, advice or
propelling power into a
brother man is food to a
man's head and heart,
vitalizing him to strive to
do more and. better.
Signed
August 5, 10SI,
pimai
tN THE designing of
good furniture, as in the
designing of so many other
things that can be called
good, the thought of the
old-time craftsmen is still
the prevailing influence.
The essentials of har
mony and beauty were
long ago discovered, and
no matter how many free
and fanciful themes may
be worked around them,
the principles remain un
changed. It requires very little
imagination or perceptive
power to distinguish in the
austere lines of Adam fur
nl. ' ' ' '
A Few Ideas Intended to Be of Help to Home Furnishers and Wriuen
With Special Reference to the Wanamaker Great August Furniture Sale
niture something sugges
tive of tie art of old
Greece.
Practically all of Thomas
Chippendale's work was a
declaration of faith in the
principles handed down by
the designers of other
times and other countries.
Not only was Thomas a
shrewd and discriminating
borrower and adapter, as
most designers have been
to some degree, but he at
tained to something like a
mastery in turning his ap
propriations to advantage.
It would seem as if he had
taken for his motto
"Nothing new under the
sun" at least in cabinet
making. The Influence of the
Masters
Dependence of this kind
upon the finest achieve
ments of the past is visible
in all the arts from archi
tecture to poetry; and the
world awaits the master
who will create something
on a par with the great old
modejs, but independent of
them at the same time.
The finest example of
architecture today is the
easily recognized offspring
of an ancient school.
This is not a plea for
conservatism, least of all
for conventionality, but an
avowal of N faith in fine
standards.
Honor to the innovator
who will produce some
thing really beautiful.
Meantime, it is best to hold
fast by the great old
models. These we can
never afford to discard.
John Wanamaker Philadelphia
, l . , ...
.t - i ,.) M
The Wanamaker Store Will Be
All that is beautiful and
harmonious in furniture
today, as in the case of
architecture, goes back in
direct line to the ages of
art. And the most beau
tiful furniture made today
is that in which the ideals
and standards of the ages
of art, whether of Greece,
or Rome, or France, or
Flanders, are interpreted
in the spirit that originally
inspired them.
It is our business to as
semble the most beautiful
and dependable furniture
we can find for our Great
Sale, about which we are
now going to say some
thing. This Is the Sale That
People Have
Wanted
jPVERY Wanamaker
furniture sale is
looked forward to with
much expectancy by a
great number of people in
different parts of the coun-
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Closed Ml Day Tomorrow
IK
try, but no sale was ever
specially watched for and
waited for by so many
people in so many different
places as the August Sale
now going ahead so won
derfully. There is nothing so
heartening in a business
of this kind as to know
that people are able to
prove to their own satis
faction that a store event
is as good as it was said
to be.
They are finding this
August Furniture Sale to
be as good a sale as we
promised them. The best
proof that they are finding
it to be a sale of extraordi
nary advantage to them is
the extraordinary advan
tage they are taking of it.
They are taking advan
tage of it in a way that
leaves no room for doubt
but that this is the sale
they wanted.
If there is anything cer
tain in things of this kind
i
it is that a furniture sale is
as strong or as weak, as
good or as bad, as inter
esting or as uninteresting
as the goods which it com
prises. For a sale can no more
rise above the goods in it
than a stream can rise
above its source.
We could print nothing
better of this August Sale,
or nothing truer than this,
that it rises to the height
that is to say, the char
acter of the goods which
are its mainstay.
No other sale can pos
sibly reach that height,
because no other sale is
backed with the same class
of furniture in the same
splendid range of variety
and at the same low prices.
A Sale That Will
Stand the Test
Test it fairly and in
telligently in any section
and if you don't find that
it is as good as we say it
is, please let us know.
Do you want a bedroom
suit of the good, medium
grade, moderately priced
kind in mahogany, walnut
or oak?
For every one such you
will find anywhere else, we
will show you at least
three.
We will show you a col
lection of these suits which
in desirableness of type
and excellence of make
and finish have no coun
terpart anywhere.
In dining-room suits of
the moderately priced kind
I'
the selection is relatively
fine.
The showing of bedroom
suits and dining-room suits
of the finest grade is still
more incomparable.
In pattern, construction
and general character
there has probably never
been such a superb assort
ment of these high-grade
suits shown in Philadelphia
at the same advantages in
price.
It would take at least
three goodly sized stocks
combined to match this in
extent, but no three could
match it in character.
As for living-room fur
niture, library furniture,
occasional furniture and
fine individual things, the
showing of these on the
fifth floor is worth coming
far to look at.
And all of these, no
matter how exquisite, or
uncommon, are included
in the August Sale at re
ductions that mean some
thing to people looking
for distinguished, home
enriching furniture of this
kind.
Now for Monday
Morning w
Up to the present time
this has been the greatest
August Sale on record as
regards volume of busi
ness, because the people
can see that it lives up to
what we say about it.
For the same good
reason they will give it a
splendid new start-off next
Monday morning.
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