r
M
16
EYEXIXG PtJBIlC LINGER VHlLADELrHlA MONDAY, tfANtt&BY 31, 11)21 ,-
s
For
Tuesday
Store Hours, 9 to 5:30
There is tonic for any man with the blues in
just watching the enormous business at Gimbcls.
Gimbel Brothers
MARKET: CHESTNUT :: EIGHTH t NINTH
Monday, January 31, 1921
Furniture reductions'? Yes, many sales are in
progress. Compare. Who had lowest "full" price?
J
For
Tuesday
Very Important FURNITURE Selling Going
on at the GIMBEL STORE
And the Largest Business We Have Ever Known
We outran them !
A cartoon in New Orleans Times-Picayune, and reproduced in the Literary Digest,
showed a giant toboggan slide Manufacturers' prices near the bottom, Retailers' prices
scarce started down, and the legend (signed by the Manufacturer) was: "Hey, you be
supposed to follow me!"
The country has pretty generally swung around to lower prices, and retailers (judg
ing from those we should know best our own stores) have kept pace in the coasting with
the best of price reformers.
In furniture, conditions have sanded the track to lower costs prices lower slowly;
too slowly to meet our ideas of duty to the public, so
$950 Four-Piece Dining-Room
Suites, at $475
Beautiful suite, a illustrated, made of American walnut. 72
inch, eight-leg buffet. 18-inch, eight-leg serving table. '18-inch
china closet. -lSxCO-inch oblong extension table, finest of con
struction. Magnificent massive suite, complete in every J $475
detail. Four pieces, regular value $950. Half price at. .
$700 Chamber Suites, Four
Pieces, $350
r
iri j
?
&22&5 left? 0
r a l 1
y l S3? , .'
. i i.. ' - is., irr:- f
? i iAvmVr-: i
f-.pt. ,.
i " r.asd'
Hmmimm
, M
.Magniticent Mine as illustrated. Loui X'I design, walnut or
in.'iiiigany. IS-mch bureau. :i0"S-inch plate mirror, semi-vanity
dreeing use. bow-end bedstead, large thifforobe, finest construc
'i. n and linnh. Four piece.-; regular value $700. Halfj $350
pi ii
$625 Living-Room Suite, Three
Pieces, $300
P
:r-,
7xr-T
pr
m
T " I..
WW . ,
mm
,i i
f
j
I .:
-trsr O:
trw
' hh.
j.flsi
Mil11' rSs , ftf-srk . Tfk-'-
A- t. iv-,W i "" '. m urwvra p-t.s.,
4N'li S tfV. . . 4 V . HOK3?CS'. .1 :
, i . i. r, ,jtfr,T
. iw - v n ! i - . rrw .. mimr' rrmmK t r
5r Mpm
.luiuiuLiit upliohterid limg-iom -uite a- -hnvui, urn
u'l.-iMitii'ii ai'd nivering- nl line grade tapestr , silk .lnu
lp-iinii'ig-. three pieco consisting ot daxonport. arm chair and
lugb-bacK umg chair. Ucgular aluc MM. At 'ej3QQ
thun hall price
We Lead the Toboggan Slide- to
Right Prices
These transition months have made producers and retailers face fat
money losses but they had to come in fairness to the public. We cannot see
how any line of goods can escape "shrunken inventories."
Furniture Is Such a Large Slice
of the Gimbel Business That
We Must Maintain Leadership
No one American store has furnished as many hotels; none has fur
nished as palatial hotels and hotel furnishing is the hardest test to meet
conditions of beauty, charm and the vogue, with great durability in service.
So great is the volume of our furniture business and to such efficiency
have we brought its handling so decidedly lowest are our expenses, that
Gimbels Regular Prices Are
Uniformly Lowest
And the savings in this tremendous "February Sale" are figured from our
regular prices not the usual higher prices prevailing in Philadelphia.
The System of Marking Goods in this Sale is new with us, but even more
simple and convincing than our former way. Each piece is marked with its
regular price and the percentage of saving offered.
Sx tsvjt I I a ! That means to buy piece or suite at half the New
aV6 JTldil Year's price at Gimbels.
S
ave
45
Save 30
Save 25
That means, to use an illustration, that you would
pay $330 for a $(500 Gimbel suite while the full price
elsewhere for similar suite may have been even a
hundred dollars more.
In every case, save from Gimbel price, invariably ,
t he lowest.
In real money bringing the purchase to a price
quite apt to be a full third under the general full price.
More Than a Million -Dollar
Furniture Stock Here to
Choose From
Any furnishing need can be exactly met -not necessary to "put up" with
soinelhing for the sake of saving something.
Select exactly what you require and save very much.
Hundreds of Suites and single pieces are at exactly half price and bear a
special red guarantee tag to emphasize the fact.
Partial Payments cheerfully arranged Kiv"ing a long time
in which to pay for the specially priced sale furniture.
Gimbels, Sixth floor.
$500 Dining-Room Suites, Four
Pieces, $250
Solid mahogany dining-room suite, as illustrated, William
and Mary design, 5-foot buffet, 54-inch top extension table, large
serving table and china closet. Four pieces, regular tOC (
value $500. Half price ; P,OU
$700 Chamber Suites, Four
Pieces, $350
HTrifvrL bejm i Liu
Magnificent suite as illustrated, Queen Anne period, 52-iiK'li
bureau. 10.30-inch plate mirror, large chifforobe, semi-vanity
dressing table, I'ull-hize bow-foot end bedstead, finest construction
and finish. Four pieces; regular value $700. Half 1 ti CQ
price
Same suite with ,. ft. . in. twin bedsteads isl (l 1 O Cf
valued at $875 ; now at v l&.OV
$700 Living-Room Suite, Three
Pieces, $350
.Magnificent In ing-ruum Mute, luxunoi 10ngli;-h tl"
uphoMer.N , (on Ming of dawnporl, aim chair, high-bad. wi-1'
chair or rocKer, unoring.s of .silk niohaii in blue or itnil'x i v
coloring.-.. All outside backs overed in the sum" 53S0
materials. Regular value $700. Half price
1
V -r-
ft
. W-(fu3?S'.
t . J. ttr '.
41 ,'-
A J.. t 1 w f -O
twAh' tiWfojdmj