rj v '
pT'WIF
M
. tfv ' lAl'i'W
v -
v s
TJ
8
-ran--
.-X
EVENING PUBLIC LEDOERr-PHILADELPHlA, FRIDAY, DECEMBER 31, 1920
ft
STORE CLOSED
ALL DAY TOMORROW
WANAMAKER'S
WANAMAKER'S
WANAMAKER'S
WANAMAKER'S
WEATHER
Cloudy
The Wanamaker Winter Sale of White Starts Monday
Many Thanks to You and
Good-Bye, Good Old Year
You brought us on upon a long through
train to "success" stations, notwithstanding
the swollen and sometimes muddy currents
that swept under the bridges of circumstances
over which we had to pass.
In closing the old door of 1920, as the big
door of 1921 swings open "just a little crack"
and while we are still on the last short three
months' stretch completing our sixty years of
mercantile life, we are more than ever
determined to improve businesswise on the
best efforts of the past by traveling only on the
broad-gauge road of singleness of purpose to
free this one business of ours in New York and
Philadelphia from all mere surface sincerities.
Signed
Dee. St, 10S0.
foffmk
ry. IS our experience that every woman
knows an opportunity when she sees it,
and that every woman, with inconsider
able exceptions, will avail herself of these
exceptional values, which in a single adver
tisement cannot all be presented in detail.
The goods will be displayed on the Third
Floor and the Main Aisle.
"But of a Daintiness!'
a French girl would say, on beholding these
many tables high-heaped with snowy, spic-and-span
offerings.
Wanamaker White Sales are white. And
the world of women knows it.
So far from coming here in mussed or
handled condition, these many thousands of
garments of various kinds have been packed
for us with scrupulous care.
Shirtwaists, as they arrive here, come
out fresh from their individual boxes; the in
teresting box-baskets of plaited rushes
brought in from the Philippines show, when
the deep lids are lifted, the neatest foldings
of the sweetest nightrobes and chemises that
eyes ever beheld.
Really Ravishing
Philippine Garments
are one of the notable features of the Sale.
We think we have aplenty, and that
means a great many, because nothing so
appeals to the refined and beauty-loving
woman's taste as these finely wrought gar
ments, made of lovely, sheer batistes and
nainsooks, with their dainty hand-stitched
hems, their exquisite hand-embroidery!
The simplest of them is charmingly scal
loped and daintily embroidered, the more
elaborate ones are rich in delicate Kalauda
TMHS is the White Sale:
JL The Sale you attend each January, if you are the aver
age thrifty woman, keen to save money; or the aver
age fastidious woman, demanding high qualities along with
your economies; and if your wardrobe is the average woman's
wardrobe in more or less imperative need of replenishment
by the end of the year.
Always great in service, always unrivaled by any imi
tators in its quantities, qualities and reasonable prices, is a
Wanamaker White Sale.
The coming event is going to eclipse all preceding ones.
This statement is not bombast, but has as many thousands
of witnesses to its correctness as there are garments in the
Sale.
Not since the first White Sale in America (a
Wanamaker innovation) was held, more than 33 years
ago, have people opened their eyes with surprise as
they will open them when the store doors swina widt
swing wide nextMonday morning for the eager throngs.
work, or sometimes insets of real lace; their
very ribbons are no ordinary-quality ribbons,
yet their Sale prices place them within any
woman's reach:
Nightgowns, $1.85 to $3.85; chemises,
$1.95 to $2.65. (Regular prices, even at whole
sale, average more than this!)
Good Muslin Undergarments
Starting at a Dollar
will be as plentiful in this old-time kind of a
White Sale as snowflakes in an old-fashioned
January. The dollar garments include night
gowns in several dainty, simple styles, includ
ing both the plain-tailored gown, with ribbon-run
casing or stitching in colors; and the
lace-trimmed group; also drawers, corset
covers and chemises, all in worth-while quali
ties. Plentiful, likewise, are the
Delightful Silken
Undergarments
the particular joy of the bride and the college
girl, but a welcome offering, in fact, to
womankind in general.
Starting prices here, too, are quite won
derful; pretty, lace-trimmed camisoles in
more than one style, at a dollar; even attrac
tive, soft, pink silk chemises as low as $1.95!
Other "Indispensables"
include the fluffiest confections of little
boudoir caps, the majority half price; silk
petticoats, some of all-jersey, some of all
messaline or taffeta, some with jersey top and
messaline flounce.
Light and dark colors in a good range,
including changeable and evening shades,
are represented, and in the finest group some
very frilly, attractive evening styles are rep
resented. It seems incredible that even in this Sale
a good (cotton) jersey-top petticoat, with
Starting With More Than 65,000 Garments for
Women and Hundreds for Children
All New, Fresh and Specially Bought for This Sale
and Priced 25 to 50 Per Cent Below Regular
Women's Undergarments, 50c
to $3.85
Children's Undergarments, 25c
to $2.50
Corsets, $1.50 to $UJS0
Bathrobes, $3.90
Silk Petticoats, $3.65 to $5
Cotton Petticoats, 85c and $1
Shirtwaists, $1.35 to $12.50
Boudoir Caps, 25c to $1.50
Aprons, 18c to 85c
Children's Dresses, $1.25 to $10
Women's House Dresses, $2.85
Negligees, Starting at $1.90
In several kinds of garments, notably among the silk negligees, and the Philippine hand-embroidered
underwear, there are groups of fine samples, priced, on an average, at half or less than half.
We scarcely expect them to outlast the first day's selling.
accordion-pleated sateen flounce, can be had
for only 85c, but it is a fact.
And the 600 flowered sateen petticoats,
with ruffle at the bottom, to be offered at $1,
are facts also.
Negligees in Pleasing Diversity
include Japanese crepe kimonos, embroid
ered in colors, at $1.90 and $2.85 and 600 warm
blanket bathrobes, in both light and dark
colorings, $3.90.
Most interesting of all, however, will be
a table of beautiful silk and crepe de chine
negligees in a most fascinating range of
shades and styles, for, being manufacturers'
fine samples, they are mostly only one or two
of a kind, and will be sold at HALF their
original prices.
Corsets
including some of our own fine and exclusive
models, will be placed in the White Sale at
prices far below regular. For example :
Wanamaker Specials, several grades
and many styles, $1.50 to $6.
Madame Lyras, $3.75 and $4.
Letitias, $4 and $5.
Parisiennes, $9.75 and $11.50.
Thousands of Fresh,
Lovely Shirtwaists
reflecting the new Spring fashions, will be
here for your selection.
Waists of soft Georgette or crepe de
chine, richly embroidered or beaded, includ
ing some stunning Russian overblouses;
waists in simple tailored styles; every fash
ionable color or color combination among
them to start.
Cotton waists of snowy organdies, voiles
or batistes freshness personified; and some
at such little prices!
Think of an organdie waist, trimmed
with hemstitching, cord tucks and tiny nar
row ruffles, for but $2.50!
Equally remarkable is a special group of
fine batiste waists from Porto Rico, hand-embroidered
and trimmed with real lace, to be
sold for $3.85.
Most remarkable of all, perhaps, is the
fact that among the silk waists may be found
several styles trimmed with REAL filet lace,
starting at $5, and going to $8.75 for a beauti
ful crepe de chine waist, lavishly hand-embroidered
in Paris, and trimmed with filet
inserts.
The Children's Share
of the White Sale
is a big one, and hundreds of mothers will
profit by an early visit to the Third Floor
(Chestnut)
Another Great White Sale in the Down Stairs Store
Women's Underthings of Snow White Cotton or Delicate Pink Silk Corsets Excellently Cut and Marked at About Half
House Dresses, Aprons and Children's Underwear 3000 Delightful New Blouses
Snug Winter Quilts, Towels, Crashes and Household Needfuls
All of this merchandise is new and fresh, bought especially for this January Sale, the The merchandise is of the sensible, practical type that people need and want,
best and biggest in the history of the Down Stairs Store. Every article is Wanamaker quality, sound through and through. Nothing is trashy or
Every article in this sale is marked at lower prices than similar qualities have hitherto shoddy, no matter how low the price. You could buy with your eyes shut, so sure can you be
sold for. In many instances prices are lower than they were before the war. of the qualities.
Also On Monday, January 3, Important Sales of Women's Coats and Dresses at Average Half Price
Brand-new things, never shown before, will be ready in all their fresh charm on Monday morning. The prices are astonishingly low ; the
frocks and coats astonishingly good. Variety enough for women of all types and tastes.
rl
Vl
1
Ft
11.
.... vr ,
L"v,
, i - ?r '