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Great Organ plays at 9, 11,
WEATHER
Cloudy
11:55 ami 4:&u
Chime at Noon
WANAMAKER'S
Store Opens at 9
WANAMAKER'S
Store Closes at 5
WANAMAKER'S
tf
77ie 20 Per Cent Deduction Privilege Is Now a Matter of Days
!
To Do the Right Thing at
the. Right Time
is not always popular or successful.
Fifty dqys ago, single-handed and alone, we threw down the gauntlet
to fight vigorously against holding up war prices for necessaries of life and
to resist the efforts of legalized corporations and private speculators. Who
seek to not only maintain existing high prices, but to serve notice of
intentions to demand further advances of prices at points of production.
Without changing a ticket on the regularly priced twenty millions of
dollars of merchandise in our stores and warehouses in Philadelphia and New
York, we told the people to take, for a brief time, what they liked at one-fifth
less than the usual prices, which practically stripped off our profit.
These goods were our own!
Why not do what pleased ourselves?
We believed then, and believe now, that it was true patriotism to let
our merchandise go without profit, to put up our merchandise at lowered
prices as a wall against higher prices, just the same as the wall of Liberty
Bonds we helped to build was necessary to show the enemies of our nation
that we would do our utmost for the public good. Others were free to do the
same with their merchandise, had they seen fit. We have no patents on
business.
Though the record of our whole business life is clear that we never
made baits of books, jewelry, rugs or what not to attract patrons, and though
we stated plainly that our trade movement was based upon a great idea to
benefit the public at large, there at once appeared interviews from
antagonistic sources, published in newspapers and trade papers supported by
manufacturers and devoted to their interests.
We were also quickly besieged by numerous producers of goods not to
sell their goods at less than current prices, as though they considered us only
as their agents, and not merchants working for the public good in' this time of
great discontent because of high prices.
We resolved to use the merchandise we owned and paid for, as an
entering wedge in a new movement to protest against the double and treble
prices current, lopping off our usual profit in its entirety in many cases and
making a beginning of a straight movement against prevailing high prices
and the notice in some quarters of probable further advance.
We have an interesting list of manufacturers, corporations and
"others" who by letter, telegram and other methods of protest, urgently and
persistently demanded that prices must be kept up to their standards on
pain of etc., etc., etc., the publishing of which would clearly indicate where
and how high prices originate and are upheld.
It would be contrary to our principles and practices to make this list
public, though it added serious hindrances in the practical k we had in
hand, and we have only this one word to say, that high y- - of the labor
classes are not entirely to blame for the ruling high cost of living.
Now, Then and Finally
Agreeably to the contract with the public in the first statement
made on the third of May, we now give notice that on the third of July,
with the close of next week, we shall terminate the privilege of the
deduction of one-fifth off from our usual prices, which we affirm will
always be as they have been, just and right, quality considered.
Counting from today, there remain only the ensuing ten
business days of the privilege of taking our goods at one
fifth off.
We modestly submit that
WeHave"KepTthe Faith
The invoices we hold in proof of new merchandise that came into
our stores during this great Patriotic Movement show the actual cost,
without profit, of $12,224,506 (twelve million, two hundred and twenty
four thousand, five hundred and six dollars), which put into circulation
that sum, and to that extent relieved the financial stress in certain
quarters.
It seems proper to add that the stamp of approval of the measures
we adopted, with slight exceptions, has encircled the world, and that the
insistence first given here that our buyers shall not make commitments
for merchandise at advanced prices has been effective for the public good.
By this we will stand.
The doing of the right thing at the right time, in making a
practical protest against combinations holding up war prices and
attempting to persist in advances.
It is a mercantile "Declaration of Independence" from the old City
of Philadelphia.
Signed
June SS, 10 SO.
OJ
Sterling Silver Table Ware Reduced
Is a Rare Event Indeed
People look forward to such an occasion for months ahead, and tomorrow
there is such an opportunity.
A number of fine pieces have been chosen from our collection all the way
from a tiny bonbon dish up to a magnificent banquet centerpiece. They will be
found all together on a special table with new and very much smaller prices.
It is an excellent opportunity for people who want to fill in certain pieces
in their set or who have future gifts in view. Notwithstanding the reduction,
20 per cent comes off each price.
(Jewelry Store, Cheitnut nd Thirteenth)
Young Women's Fine Wraps for
the Shore or the Mountains
Theso are the fine, one-of-a-kind
wraps tfiot young women
who arc particular about their
clothes will highly approve.
Of beautiful fabrics, they are
made in quiet, yet distinctive
styles, and beautifully lined
with rich silks.
Some arc of fine Bolivias,
some of evoras, some of silky
duvetynes. They are in Pckin
(Second Floor, Cheitnut)
blue, reindeer, raspberry, sand
and tan shades, and the linings
harmonize.
Embroidery ornaments some
:oatr; others aro unadorned.
There aro coats and wraps, and
quite a number of models.
$85 to $165 and 14 to 20
year sizes.
The 20 per cent comes off
these prices, also.
Afternoon Dresses Designed
for Large Women
In other words, they are
cut with as many vertical
lines as possible to give
slenderness, and they allow
the necessary length from
shoulder to waistline in
front, the necessary ease in
the armholes and the nec
essary ease around the hips.
Also the proper colors are
chosen to make their wear
ers look slight. For in
stance, there are voiles
printed in small patterns,
in white and color effects;
crepes de chine in taupe and
navy; charmeuses in navy;
jerseys in navy and black,
and tricolettes in navy and
taupe. i
Sizes are 44V to 54i2
inches.
Prices run from $18.50
for a printed voile to $77.50
for a Georgette, and the 20
per cent deduction makes
them smaller.
(First Floor, Central)
Georgette Over-Blouses
Graceful things in white, with three-quarter sleeves
bisque or navy, each color
being embroidered with self
colored silk and beads; ex
cept that the beads on the
bisque-colored blouses are
gold, and the blue ones on
the navy blouses are irides
cent. The price is $12.
Another Georgette waist
(Third Tloor.
and square neck opening
comes in white and flesh for
$15.85, and there is a great
variety of waists in these
two favorite colors at $7.50
to $45.
20 per cent will be taken
off whatever the customer
purchases.
Centrnl)
For Early Summer Afternoons
Young Women's Crepe de
Chine Dresses
If you are at the shore or the resorts you may prefer a flesh
pink frock if you arc homo then your preference will probably
be for dark blue all arc here!
The dresses arc of soft, fine crepe de chine and aro made in a
fetching style with accordion-pleated skirts, and youthful jacket
liko bodices which are both beaded and embroidered, and hold in
at the waistline with a silken cord.
They are quite new and dainty, are youthful and becoming, and
the price is $42.50 with, of course, the 20 per cent to be deducted.
14 to 20 year sizes.
(Second Floor, Chettrtut)
The Best 75c Voiles
We've Been Able to Find
And that means in quality, beautiful patterns and most
desirable colors. They are special at 75c a yard and there is
the 20 per cent off besides.
A new shipment has plenty of navy blue, Copenhagen,
tan, taupe and black grounds all of which are very popular.
There are many designs in tan and blue combinations, large
Georgette patterns and smaller ones. 38 inches wide.
(Tirol Floor, Cheitnut)
Gay and Colorful Are
These Bead Necklaces
They are in the pretty colors that look so well with white
and other light Summer frocks, and one may choose from a
wide assortment from the warm brown of the imitation
topaz to bright red shades. The beads are in different styles
and graduated in size $6 to $24.
Nov?ltv necklaces in many colors, combined with metal
ornaments, are $2 to $19.
lowernd the 2 P6r cent deduction brlnffa the price down still
(Jewelry store. Chestnut and Thlrteenfh)
Last of This Importation of
Chinese Ninghai Pongee
A sillc so good that wo have sold about 8000 yards of it since
May the First.
At $3 n yard, minus the 20 per cent deduction, it is the best
kind of investment for men's and women's suits or any garment
that has to stand hard wear and many tubbings, such as riding
breeches, sports skirts, motor coats or children's clothes.
As this is the last of the importation and thcro is no telling:
i another one will be here, the safest plan is to buy what is
when
needed now
(First Floor, Chestnut)
Women's $6 Low Shoes of Most
Unusual Value
pulTLaS 20WpePrricCePntbUt Ctra0rdin"y by the
tips nndCmU?tanilcelJfkin 0Xt0B nd P"mps lth imltatin W'"ff
IcathPerthneels?ather " b,Eck co,fskin tonuo PumPs wlth Louis
S?ftnbacktiflli,i,n Pmps vlth baby Lou,s lcnthcr hecls'
WM.i"5k, 8 nzed leather oxfords with Cuban heels.
- " ?w lnBU0. pumps with covered. Louia hecls.
..raTO.qp!'. , ; .
PINK SILK
CHEMISES
Uncommonly pretty ones
just put on' the counters are
shirred and hemstitched or
lace trimmed. You have
choice of three styles for
$5.50 each ; whilo a fourth
with a great deal of lace is
$5.85; and the 20 per cent
makes theso prices still morq
moderate,
(Xldx4 pioor, CmUsU lUH
NEW PINK WASH
SATIN FOR
LINGERIE
GARMENTS
Hardly here before it goes
out again and it is used for
all kinds of undergarments,
linings and foundations.
It is a lovely shade of flesh
pink, 40 inches wide, $2.50 a
yard and the 20 per cent
comes off besides.
v Vint Flow, Ck.tau
FIVE GOOD
GROUPS OF
CHILDREN'S
STOCKINGS
25c a pair for full-fashioned,
white cotton socks in
second grade, ages 2 to 8
years.
50c a pair for white ribbed
mercerized cotton three
quarter length stockings
with turn over tops, second
grade, ages 7 to 14 years.
50c a pair for black, white
and brown ribbed mercerized
stockings with fashioned
feet, second grade, ages 2 to
14 years.
75c a pair for white ribbed
dlk stockings of first qual
ity, ages 6 months to 5 years.
76c a nair for boys' and
girls' black, ribbed, mer
cerized three-quarter length
stockings of first quality,
NEVER WERE
PRETTIER SILKS
FOR LAMP
SHADES AND
CURTAINS
Or, in fact, for any
drapery purpose you choose
to use them, and they are
much liked for kimonos.
Both Japanese and
American varieties, plain and
figured, 82 and 86 inches
wide at $2.25 to $3.76 a yard,
with the 20 per cent still to
be deducted.
(Fifth Floor, Market)
FRAGRANT
SCENTED
PRINCESS MAY
BOUQUET
toilet preparations are gain
ing more friends each day.
The scent is a pleasant
bouquet perfume, and the
packages are particularly at
tractive. Princess May Bouquet ex
tract, $1.50 a bottle.
Princess May Bouquet
toilet water, $1.50 a bottle.
Face powder, 65c.
Talcum powder, 50c.
(Main Floor, Clientnnt)
HUGE "UNCLE
SAM" HATS WITH
FAVORS INSIDE
will make attractive center
pieces for your Fourth-of-July
luncheon or dinner
party. They are $8 complete.
Red, white and blue snap
ping bonbons to add to the
fun are 75c, $1.50 and $2.50
a dozen.
And small red, white and
blue baskets for the table are
35c each.
The 20 per cent is to be
taken from these prices, of
course.
(Down Stairs Store. Chestnut)
WOMEN'S TAPE
BORDER HAND
KERCHIEFS, $6 A
DOZEN
The linen which makes
them is sheer and snowy, and
of course, Irish. It is fine
and of good quality, and the
handkerchiefs were made ex
pressly for us.
They have narrow hems
with tape borders in various
styles above the hem.
$6 the dozen and there's
the 20 per cent deduction to
make the price lower, too.
(West Aisle) "
. m Ui
A Splendid New Shipment of
Kazak Rugs
Considering the prevailing scarcity of this type of rug in
the market, we might well call this a veritable treasure shipment.
The rugs have come to U3 direct from overseas. They aro
typical of the best Kazaks commercially obtainable.
Kazaks arc rugs of much interest, expressing in their bold
ness and strength of color the wild, virile instincts of the tribes
who produce them.
They arc distinguishable fiom other Caucasian rugs by their
heavy and firm texture, long, lustrous pile; large, striking figure
designs and brightness and richness of coloring.
Red, a strong and pronounced red, is the predominating shade,
the figures being worked out in ecru and various blue tones, while
soft greens are not infrequently introduced with impressive effect.
These pieces arc in sizes as scarce as they are desirable, ranging
from 6.6x3.10 ft. up to 9.4x5.7 ft, the average size being about
7x6 ft.
We have priced them on a basis of normal commercial value
at the present time, at $150 to S375, and these rates are subject to
the prevailing deduction of 20 per cent.
We hope the many furnishers on the lookout for just such
pieces will take timely notice.
(Seventh Floor)
Beautiful British Bedspreads
in Old-Time Plentifulness '
It is good to see such a fine variety of these wonderfully
wniie aim auiniy snreaus as we are now anowinir.
rt.. : u u l .... t, ,. , ...'5jfl
vui icpicBciiutuvt; i-iiuDU uiest: tit, inu n,ngiisn mills "
and we imported them direct.
The sun that shines on the land of their origin does
surely bleach fabrics to a wonderful whiteness.
These are marvelously white and very finely woven.
Dimity in corded stripes, satin, stripes, pique, spot,
figured dimities. Floral patterns are well represented.
72x99 inches at $7.50, $8 and $9.
90x99 and 90x108 inches, at $9.50, $10, $12 and $13.50.
Many with cut corners and scalloped edges in single
bed sizes at $9.50 and $10; in double-bed sizes, $11 and $11.50.
The finest spreads of all are the English satin-finish
ones, marvels of whiteness and beautiful in texture, at $18
to $30 in single-bed sizes (72x88 inches), and $20 to $35
in double-bed sizes (90x99 inches).
(Sixth Floor, Central)
Chinese Furniture Grass and
Peel Varieties
Braided grass armchairs, very strong and comfortable, with
low round backs, are $18.50; rockeis of thc same matenal aie $20.
Peel chairs, hour-glass style, are $14.50 and $17.50. Arm
chairs for bedrooms, $25. Peel tables various hour-glass styles
$10.50 and $18.50. Large, roomy aimchnir, $25.
Hongkong nrmchaira of the durable reed, $20.
Braided grass tables, oblong and square, $22.50.
Besides which aie odd pieces such as tea-wagons, book cabi
nets, reclining chairs, and little stools which can be luine-i upside
down to serve as waste baskets.
20 per cent will be taken off each pneo at the time of puichasc.
(Fourth Floor, Chestnut; Heenlh Hour, ( entrnl)
Beautiful Seamless
Chenille Rugs
These rugs have plain centers with double band bordera
in green, tan, blue, gray and taupe.
They are very effective and go well with any style of
furnishing.
9x12 ft., $168 to $192 ; 8.3x10.6 ft., $142.50 to $159.
All subject to the 20 percent deduction.
(betenth Floor, Chestnut)
suits-
Men's Cool Tropical Clothes
Ready in Full Selection
Palm Beach suits, breezeweave suits, mohair suits, silk suits, tropical worsted
-these are here in amnle choice. '
t u- Jn fahin an? tailoring they are suits of character, showing the style and Hot
of higher-priced woolen suits.
,,, SL10!?'! fee"""- of Btyle and makeup they unite a maximum of coolness
and comfort for hot, humid days. It is a fine combination.
,. nf19hne!Lpr !' hk ft? prices of a,H othor auits in stock are BubJect t( the deduc
tion of 20 per cent, something unprecedented at this period
Palm Beach suits in fancy and plain shades, $25 and $30.
Mohair suits, $25 to $35.
Silk suits, $40 to $55.
Tropical worsted suits, $35 to $60.
White flannel trousers, $18.
Gray flannel trousers, $13.50 to $18.
in sffiysra $"ent"d croom ?8-60i slriped ,er8!! i0 wfl'."".
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