. r " 'i.t(rf "(CG EVENING PUBLIC LEDGfeE--PHILADELPHIA; MQffAY, FEBRUARY 9, 1920 'I .- . . ! r't ' ''i.'"" i '': .i The Chicago Evening American i ts now Chicago's Leading Evening Paper with a daily average net paid circulation during January, 1920, of y B k. B. ,-Bk. . d JUr H ft H K H k 1 m B B v - which is 10,201 more than' the daily average January circulation of the SECOND evening paper The Daily News How Chicago Made the Change v THE CHICAGO EVENING AMERICAN Daily Average Circulation-by months Daily Circulation January, 1920 3,1 1919 STATE OF ILLINOIS, County of Cook, ' J. N.Eisenlord, Circulation Manager of THE CHICAGO EVENING AMERICAN does solemnly swear that the actual number of copies of paper named, printed and sold during the month of January, A. D. 1920, was as follows: January February March . April May . . June . . July . . August . September October November December 314,935 319,106 322,582 322,824 320,167 325,508 357,971 357,915 354,147 371,760 375,185 394,310 1 .... . Holiday 2 .... . 395,854 3 380,447 4 .... . Sunday 5 401,657 6 .... . 402,074 7 .... 4 402,402 8 401,635 9 .... . 401,566 10 .... . 382,742 11 .... Sunday 12 409,658 13 406,800 14 .... . 405,485 15 ... 403,997 .16 406,871 Total for month .- ... ....... 10,466,401 Daily average .......... 402,554 Allowance and deductions ' 1,634 Net daily average sold ...... 400,920 All exchanges, service, excess print copies and allowances made for copies received late and lost in transit arc deducted in deter mining the net paid circulation. .J. N.EISENLORD Subscribed and sworn to before me this 2nd day of February; A. D., 1920. GUY A. SMITH, Notary Public. 17 388,371 18 . . . . . Sunday 19 407,311 20 404,700 21 406,188 22 .... . 406,502 23 401,814 24 .... . 388,579 25 .... . Sunday 26 .... . 408,586 27 415,778 28 416,757 29 413,101 30 , . . . 412,728 31 . . . . 394,798 THE CHICAGO DAILY NEWS Daily Average Circulation-by months DailyCirculationJanuary,1920 1919 STATE OF ILLINOIS, 1 County of Cook, j Hopewell L. Rogers, business man ager of THE CHICAGO DAILY NEWS, does solemnly swear that the actual number of copies of the paper named, printed and sold during the month of January, A. D. 1920, was as follows: 1 . . . January February March April May June . July August September October November December 386,565 386,739 385,753 384,538 373,342 371,528 383,153 . . 380,986 373,000 ' 387,467 382,766 387,004 . . Holiday 2 398,129 3 . , t , , 370,-326 4 5 6 7 8 9 10 11 12 13 Sunday 404,644 403,713 403,444 401,803 400,542 372,437 Sunday 406,867 403,199 17 .... . 369,507 18 . . Sunday 19 . t . . 404,371 20 ... . 400,073 21 22 23 24 25 26 382,088 397,342 368,004 365,857 Sunday 400,967 28 29 30 31 . a 14 401,573 15 . . 400,624 16 . ' ... . 388,331 Total for month Allowances for papers missed , Total sold, net , Daily average sold ..... This circulation's divided as follows City and suburbs ..... Outside city and suburbs ... Total circulation ...... 27 .... . 387,803 , . . . 397,277 . . . 394,794 386,630 , t 364,780 a s 10,175,125 , , 16,422 . . 10,158,703 . .'890,719 . 369,837 20,882 .. 390,719 All "exchanges," copies used by employes, unsold end returned papers are deducted in determining the net paid circulation. HOPEWELL L. ROGERS. Subscribed and sworn to before me this 2d day of February; A. D. 1920. (L. S.) Henry C. Latshaw, Notary Public The AMERICAN has 85,985 more circulation than it had a year ago the News has 4,154 more circulation than it had a year ago. From January 1919 to January 1920, inclusive, The AMERICAN gained over 27 in circulation. The News gained a trifle over 1 in circulation. There are three evening papers in the United States with a circulation exceeding 400,000 and two oi tnese are ncani papci&. v s The New York Evening Journal, 687,624 circulation The Evening Bulletin, Philadelphia, 457,569 circulation The Chicago Evening. American, 400,920 circulation Mark carefully the comparative circulations during the last week in January: Daily average circulation, Evening American, 410,291 Daily average circulation, The Daily News, 388,709 Daily EXCESS of American over News during period named 21,582. This phenomenal forging into first place among Chicago's evening papers by The Evening American is one of the greatest achievements of Americari journalism! the 45-year old Daily News making way for the 20-year old Evening American, is a faithful reflection of Chicago's progressive, youthful energy another proof that "Youth Must Be Served 1" For, Chicago, YOUNG Chicago, made this change of its own freewill! Chicago, PROGRESSIVE Chicago, has decided that it prefers the AMERICAN as a NEWS-paper. This preference is indicated in increased home (carrier) circulation in increased news-stand circulation in increased City, Suburban and Country circulation in every division of evening-paper distribution- the circulation of the AMERICAN has increased more rapidly than that of The Daily News inosr notably in the City of Chicago proper and in the 40-mile zone of which Chicago is the Buying Center. As applied to a newspaper, "Gets it All and Gets it Firsr" wa3 bound to win; was sure to make The Chicago Evening American Chicago's Leading Evening Newspaper iitj e& ! ft , ip ft t Inl a J. " ft-.'fu y,fc.j.. &v .