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'A
EVENING PUBLIC LEDGER PHILADELPHIA", TUESDAY. NOVEMBER ''llttfl
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Happiness
It largtly tnatttr ef hsaltb, and
th pUntfrul tn of par drinking
wttf U ent of tht birt wyi to
Main it.
Oar dtllrirUa pais jour door
Phona or writ for rruUr
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THE CHAS. E. HIRES CO.
Z10 3.. 2411. 3U PM.
DRINK
WATER
AMERICAN LEGION
WEEKATOLDPENN
Post 405 Hopes to Enroll Ma
jority of 1 300 Former Service
Men at University
OTHER ALUMNI SOUGHT
legion home during; the tima'tho 'com
rado is pursuing collego studied.
It is proposed to make, tho legion post
homo a meeting place where tlio men
will cost nslde former rank, where the
professor will meet the student on an
equal basis and where the alumni of
rsrlous colleges and institutions mav
find a common bond of fellowship.
Post No. 142, State Fenclbles, will
tender a reception to Tost 00 (yeomen
V) in the State Fenciblo nrmory,
Itrond and Ilnce streets, I'riday evening,
Nnvpmhor 21. to which notable military
and naval personages havo been invited,
'as guests William u. itiw, Aiajor
I Ocueral Waller, Admiral Hall nnd
ntlira
I'ourth Naval District Post 105 meets,
tonight in the Bellevuo-Stratford to elect
permanent officers. '
MOOR
E
MAY HANDLE
T
RANSIT QUESTION
Opposition to P. R. T. Program
Indicates Delay in Action
Until Late in Docember
TWINING VIEWS THE PLANS
will need time to reply to the conten
tions of Director Twining, who will
havo the support of Mayor Smith. ThU
may delay a return to Councils until
the middle or latter part of December,
too late. for any but a last-minute
rush through the two bodies.
Opposition to the plan is not confined
to the city administration, as the tight
against the proposition is being led in
Councils by Harry J. Trainer, of the
, intra ward. Trainer has led success
fully opposition that has prevented
mi irKimauon in me last lour years.
Mr. Mitten expresses his hope for
speedy action by declaring that the now
Mavor and his cabinet will be too busy
to familiarize themselves with transit
WINDOW SMASHER
STEALS RICH FURS
boat Worth $250 and Other
Garments Taken From Chest
nut Street Store
'The Window-Smishinc TJuiglar"
(ttacked another Chestnut street store
ftarlr fodnv.
J This timp he broke the show window
Cohen Bros., 1020 Chestnut street,
tnd carried off part of the costlv furs
inhibited there. One garment taken
as a $250 coat.
1 The thief knocked a hole in the glass
flancl at the side of the door This
enabled him to work partly sheltered
from view in the doorwav, instead of
dn the Chestnut street sidewalk.
Reaching through the hole, the thief
tripped furs from a model and gnth
rca other articles, but apparentlv there
ras more in the show window than he
could carry, ns several fur garments
were left untouched.
The firm has not yet estimated the
Bss.
STATE LOAN RECORD GOOD
Raised Mora Than 10 Per Cent of
1 Liberty and Victory Issues
I Pennsylvania raised more than 1U
per cent of the total amount of money
fAibscribed by the entire nation for the
liberty and Victory Loans.
I This fact is made public today by
the Pennsylvania war history commis
sion from material received from both
he Third Federal Reserve District,
(tnbracing eastern Pennsylvania and
Philadelphia, nnd the Fourth Federal
Heserve District, which includes Pitts -tough
and the western end of the state.
The exact per cent for Pennsylvania
ll .1121. which reoresenta $2,709,047,-
!; -' .. n7 nrmn - . JV IJ
SOU Ct tno ,u,ixx,iuu raisea
throughout the United States in the
re loans.
Bishop Investigates Parkin Case
I The Sundav snorts case of the Phil
adelphia Sabbath Association against
yie tier.' vr. rranic l'. rarmn, secre
tary of the Atlantic agency of the
American Bible Society, was investi
gated yesterday by Bishop Berry, who
president of the Atlantic ngency and
3 leader in the Philadelphia Metho--""list
conference, of which Doctor Parkin
-i a member. Bishop Berry conferred
with Doctor Parkin, who has been crit
icized for defending Sunday sports. De
tails of the investigation were not repealed.
3
Tliii ii American Legion week for the
ex-service mcu nt the University of
Pennsylvania.
Post No 40". which is comprised
principally of University graduates nnd
undergraduates, announced jestcrdav
that during this week a canvass will
Up made of all service men in the I'nl
lersity of Pennsylvania for the purpose
of increasing the enrollment of this post
to the point where it will he one of
the stronzest in the citv
Th campaign for members of the le
gion at the institution will be under the
direction of A W Kingsbury, secretary
of Post N'o 405 There ore 1300 former
service men in the nrious schools of
the Universitv and it will be the busi
ness of the comrades co opernting in
this drive to enroll at least 700 of these
available.
Posters nnd placards, announcing the
canvass for members, will be posted on
all bulletin boards, nnd nt conspicuous
places on the campus It was suggested
that a mass-meeting be called to which
all service men would be invited j but
this suggestion was etocd by Mr.
Kiugsburj, because it has been discover
ed that mass meetings are not alto
gether the most popular forms of en
tertainment at the University this year.
It will be attempted therefore to ob
tain the desired enrollment of former
service men bv carefully planning a
campaign so that in the course of the
dnc the legion message will have been
brought forciblv to the attention o every
man
The tmversity post will have its
headquarters nt thp University Club,
1510 Walnut street Its chairman is
I)r A C. Abbott, of the laboratory of
hygiene. University of Pennsylvania.
In addition to the anilablc comrade
at the University this post will seek
membership at each of the other institu
tions of learning in Philadelphia Jef
ferson Medical College. Temple Univer
sity, from among the five hospital units
which were sent from this city and all
of which served in France; from the va
rious clubs, the Racquet Club, the Uni
versity Club, the Rittenhouse Club, the
Union League, the Manufacturers' Club
and the Philadelphia Club, and from
among the alumni organisations in the
city, the Harvard alumni, the Cornell
alumni, Lafayette, Bucknell, Princeton.
Tale, Brown, Syracuse, Amherst and
other colleges and universities.
To thp undergraduates at the Univer
sity of Pennsylvania and other colleges
in the city Post No. 405 holds out mem
bership in the American Legion nnd n
TWO MEN FALL OUT OF TAXI
Ex-Soldlers SJay Girls and Their $300
Disappeared
A crash of glass in n faxicab fol
lowed by two former soldiers falling
out of the vehicle attracted the atten
tion of an employe at the North Phila
delphia station early this morning
The men said they were Jacob Fel
ton of Los Angeles, nnd Joseph Mac
Adams, of PhocnUville, Pa. Both men
fought with the Twenty-eighth Division
Felton and MacAdams said they met
two girls in the central part of the
city and invited them to have n taxi
ride After the men fell out of the lib
the girls disappeared. MacAdams said
that $300 which he had with him pre
vlous to the ride was missing, j-elton
was cut and bruised and was attended
at the Samaritan Hospital Sergeant
Hrss, nt the Park and Lehigh avenues
police station, dismissed tnc meu j
BRIDE-ELECT ASKS NO GIFTSl
So much opposition has developed to
the Philadelphia Rapid Transit Com
pany's plan to alter the 1007 lease, take
over the Frnnkford elevated nnd do
nwny with exchange tickets that action
may be delayed until the new adminis
tration. Dlrertor Twining will take the noxt
two weeks preparing the city's sido of
tup case tnnt is expected to develop op
position to most of the major features
of the plan that Thomas B. Mitten,
president of the P. H. T., is urging for
immediate- action. This will prevent the
holding of a further public session until
shortly before the last November meet
ing of Councils
Officials of the Rapid Transit Co.
problems in time to be of any great I
aid to his betterment plsns.
Mr. Mitten Is "already on record for
speedy action on the grounds that an
early completion and operation of the
Frankford elevated is growing more and
more imperative because of traffic con
gestion in the section through which the
new line will operate.
Mayor Smith nnd Director. Twining
spent some time Inst evening in going
over the Frnnkford elevnted route and
tho line of the Byberry surface exten
sion. It is believed that Director Twin
ing explained to the Major just what
can be done towards speeding action by
the city for completion and operation,
F6WNE
I NAME IN EVERY PAIR
Willys Corp.
Preferred Stock
Pays 8 per year
Price $100 a share
Particular oil IZeauest
Garstairs &Co.
Memtwa Philadelphia and
New York Stock lSichuigM
1419 Walnut Street
71 Broadway, N. Y.
Invitations to Marriage of Miss Rea
Strike at Custom
Invitations to the wedding of Miss
n,.ti Tim. ilauihtcr of Samuel Rea,
nrwident of the Pennsylvania Railroad,
to Lieutenant Commander llcorgc B
.Tnnltin. United States navy, struck a
blow at the old custom of giving wedding
presents. Tnc inviiniions Dore ion
request: "Plcnse send no gifts "
It was said today by friends of Mr.
Rea that he desired to furnish his
daughter's home with everything re
quired, and therefore asked that wed
ding presents be omitted
Mr. Junkin is a hero of the taptmc
of Vera Cm.
The wedding ceremonv will take place
November 15 nt Mr Ilea's countn
home. Waverh Heights, Bryn Mawr.
This name will
never appear
in poor gloves.
For 142 years
it has typified
Style, Fit and
Durability in
GLOVES
(TOR MEN. WOMEN 5. CHILDREN
Painting the Lily
-For years 0'ks have struggled to explain to other
folks "the wonderful power of advertising."
Comparisons with electricity, Niagara Falls and
transatlantic flights arc frequent, and certainly the
explanations would seem to add mystery to the
power.
Perhaps the difficulty of definition lies in the fact
that advertising is so simple and so neutral.
For example, if du Pont offered a million Cadillacs
at the price of a Ford, "the power of advertising"
this fact would probably be said to be stupendous.
But, if with the same identical advertising expendi
ture, a million Fords were offered at the price of a
Cadillac, that particular application of "the power
of advertising" would certainly be termed an adver
tising failure.
The two campaigns could be as alike as two peas
and yet the results diametrically opposite.
Advertising is a message addressed to many per
sons about goods, ideas or service. '
Do not confound the message and the method of
its transmission.
The only "power of advertising" is the power of
the message it transmits.
Butterick Publisher
The Delineator
Everybody's Magazine
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"RIGHT FROM THE WOOD"
FURITANf AI?
ft nSnlam i
f
MS' X 3
WJ. .
PE
Contains ess an
one half of on pr
cnt of alcohol by
T'S a great drink. It satisfies that
craving for something good to
quench thirst because it is made from
the finest hops and barley the samej
quality cereals as used always in the1
manufacture of Schmidt's Beer.
The entire organization of C. Schmidt & Sons, Inc.,
now devoted to the preparation of Puritan Special i
,, beverage of superior quality which retains all the i
parklc and flavor of Nature's health-giving cereals, i
swianR in tjp. nnpiv pnminnen. irfr arm snniTnrv sohmirt
w r: - . : . " -?t rr ' :. r r.J "u
iant and subjected to a special and exclusive process
'" y which the alcohol is reduced to less than one-half of
iiM jjex i;t:m.
f ! Puritan special is now on draught where quality
'' rkeverages only are given the preference.
Also bottled for home use. Mail or telephone
ijrders will receive prompt attention.
C. SCHMIDT & SONS, Inc.
R
.
2M!DWARDSTREET; PHILADELPHIA
For Safety's Sukc Cross Jit Crossings wiwiimbwi1
1215 Chestnut Street
Savings - that - will - not - be - possible
again - this - winter - in - this
Fur Event Extraordinary
W IWBCTJ3iEmSiWL
If you will personally consider this Fur'
Sales-Event as the most important Fur Event
of your own generation, you will be amply
repaid in the hosts of advantages:
$110,000 Worth of Fur Skins Purchased at
' Enormous Price-Concessions; Specially
Manufactured by Ourselves; and Retailed
at Savings of 25 to 30 Per Cent!
Our Executives and Buyers arc in New York every day
or so, .ilert and always ready to "snap up" offerings of un
usual attractiveness. A short while ago we were thus
enabled to "buy in" the most remarkable purchase that ever
came our way.
We had bought for years the finest skins from a promi
nent firm of akin merchants. But this firm had resolved to
dissolve partnership: one of tho members deciding to continue
in business.
But he had all his money tied up in a full season's supply
oC skins: to secure the money necessary to buy out his part
ner he had to immediately turn his stocks into cash.
This was his predicament. So we made the offer start
lmgly small when compared with the present value of such
quality skins. But the man accepted and we had again
secured tremendous values for our clientele but this time
the most astonishing values that we had ever encompassed.
These values are in part detailed below; if you would
profit, and profit exceedingly, you will be in early attend-
ance tomorrow.
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HUMS IIMlWCTWiimiBmi
A Small Deposit Will Reserve Your Purchase in Our Storage Vaults Until Desired'
fe, KSSWfflwraMIOTr
tox, wolt ana s
Lynx scarfs j a Remarkable Sale of
19.50
29.50
39.50 1
49.50
In Taupe, Biofrn, s
Black, Poiret, Kamchal- B
ka, Georgette. g
Sumptuous
Coatees
110.00
135.00
165.00
195.00
Taupe and Natural
Nutria, Mink, Molo and
Squirrel.
1 Fur Sets
I fiiek wii2fiJ 5J a
m jrvietrm m
Particular attention is asked of you
for these announcements; 'every
item being a superlative value.
Marmot Coats QO 0
SO-inch: Sports models. t&.W
Russian Pony Coats Q Q K()
36inch: flare models. " tC7V
Australian Seal Coats 110 OO
30-inch : Sports models. J. J. 1 .If IS
Natural Raccoon Coals 1 A. OO
30-inch: Sports models. Xtf W
Muskrat Coals AZ (IQ
30-inch: Sports models. J.eVl
Hudson Seal Coats ?? OO
30-inch: Sports models. - u",,l
Nutria Coats 17 00
30-inch: smart, jaunty models. 'v,
Moleskin Coats 9QT OO
30-inch: Sports models. '&VO.ff
Hudson Seal Coats 90'AT )
36-incli: flare models. -tUM.ff
SquirreV Coats 04 R f)0
30-inch: Sports models. 0ttll
Mink Coats AQ OO
42-inch: rich, full design. 'tUU.ll
Broadtail Coats QTT 00
Exceptional: of lustrous moire skins. "!
Smart Stoles in
Various Sizes
44.50
69.50
89.50
98.50
Australian Seal, Hud
son Seal, Natural Squir
rel, Mink, Molo and
Skunk.
Choker
Scarfs
29.50
44.50
49.50
89.5Q
Of Natural Mini;,
Stone Marten, Hudson
Bay Sable and Fisher.
iwBHniim l
ny S
Fur Sets
TaniM) Fax
nrown
Tot
ni..L
IlmUon Seal
B 69.50
iberty Bonds and Purchasing Agents' Orders Accepted wr.-
DARLINGTON'S
1 1 26-28 Chestnut Street
Women's Apparel for All Occasions
Outdoor and Indoor
Motoring Coyta, Dress Coats, Utility Coats;
Suits for Every Need; Frocks for Every
day Wear, for Afternoon, for Evening
"jVEVER have the Darlington Apparel Salons
been better prepared to meet the demands of
Philadelphia's most discriminating clientele!
There is here an extensive and very carefully se
lected stock of the most desirable and authentic
styles and there is a wide price range. Please
do not think that because this store sells so many
high-grade garments that we do not havo a com
prehensive line of those at low and medium prices
as well.
At $28.50, for instance, we can supply a warm, good
looking, long-wearing Utility Coat. And at $28.50
you can get a DAR-TEX ALL-WOOL JERSEY SUIT
which will give entire satisfaction.
Wo have also been' told many times of late that
our prices for the sheer, waterproof Raincoats, for
Leather Coats, for the chic Polo Coats were lower than
elsewhere for the same qualities.
Particularly, however, we wish to direct your
Sllon to the Suits' Plain and fur-trimmed, at
?G5.00 to $185.00; to the Coats, with or without
, at $40.00 to $200.00; to the Dresses, at
$40.00 to $125.00; to the Gowns for formal wear,
at $55.00 to $400.00.
A great many women have found there is
a distinct satisfaction in buying their apparel
re due not only to the merit of the garments,
butx to the courteous attention of experienced
salespeople and to the very competent service
from fitters and workroom employes. The
Darlington idea of making a sale goes much fur
ther than merely taking your money and handing
you your purchase. We want the intrinsic and
Jastifig worth of that purchase and our method
of selling it to impress you so favorably that this
store will always be associated in your mind as a
5rAvhlch keePs the MOST DESIRABLE OF
?J??SSANDISE AND GIVES THE UTMOST
IN SERVICE
THIRD r-LOOR
v;S
DARLINGTON'S
1 1 26-28 Chestnut Street
An Early Welcome to Gift Buyers
We Have Ready a Most Interesting and
Complete New Gift Section on the
, rirst Floor
TTANDKERCIIIEFS at this season of the year
IA rather suddenly burst into full bloom and
assume great importance in the "garden of
goods." Because Christmas is not so very far
away and Handkerchiefs always have been and
probably always will be favored for gifts.
Awaiting your approval here aio Handkerchiefs of
t every good kind the colored ones insistently prominent
this year striving to impress you with their charms as
against tho veteran all-white, all-linen favorites. Yes,
prices aie higher than previously, too, yet wo have full
assortments' at tho old standby prices of 25c, 50c, 75c,
?1.00, and so on. Wo began last January to get this
stock ready and hardly a week has passed that we have
not been in the markets picking up desirable lots when
ever they were offered. Darlington's sell an astonish
ingly large amount of Handkerchiefs in November and
December. Inspect this display at your earliest con
venience and place your holiday orders before the
inevitable rush begins a little later on.
The other part of the new section is given
over to novelties of various kinds selected
because of their desirability for presents.
We also wish to direct special attention to
our very handsome and complete line of Bags
Beaded Bags, Silk Bags, and the likein the
regular Bag Department on the First Floor.
To Every Admirer of Fine Linens These
Madeira Pieces Will Be of Interest
The Designs Are Many; the Prices Moderate
We Mention a Feiv of Them Here
MADEIRA Luncheon Sets of 13 pieces one
24-inch centerpiece, six 6-inch doylies, six
lu-incn aoyiies; price, complete $y.do.
nety of choice patterns,
?8.60 and $10.00 dozen.
Beautiful assortment of
Madeira Embroidered
Round Centemleees. 27
inch size special at $4.50.
Madeira Scarfs, scal
loped or eyelet edges,
18x54 Inches $4.75 each.
Tea Napkins In a va-
Towels
each.
-$3.75 to $0,26
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