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Palm Beach Suits, because of the peculiar blend and twist of the patented weave, will wear as long as imported wool and wash as often as needs be. Palm Beach Suits will be shown in 100 different shades and pat terns, ranging from the plain natural tan to solid blacks and hairline blues. There will be browns and grays and Oxfords -tans and greens - "sand" and heather mixes - solids, stripes and checks - and many novelty pat terns, resembling the finest wors teds - but made of Genuine Palm Beach CLOTHr-and that means much cooler, much more comfort able, and much less expensive. Palm Beach Suits will be tailored by the best Cloth ing Manufacturers of the country - men who consider workmanship their hobby, and who have made a special study of building exceptional suits from this remarkable cloth. The show ings will include those particu larly smart Young Men s models that so aptly fit this season's fancy. We realize that today, when you see this ad, you may say: "Later perhaps. Not now." Quite true. But we feel that you will be glad to know of this economy in dress that will ideally suit the Summer weather, now but a few weeks off--And that you will be glad to know that Genuine Palm Beach, with its reputation for quality and its unique beauty of finish, will present so varied a selection and so inviting a purchase. THE PALM BEACH MILLS GOODALL WORSTED CO., SANFORD, MAINE SELLING AGENT: A. ROHAUT, 229 FOURTH AVE., NEW YORK yfiVD to you, Mr. Clothier, a word in - private: You recall the hardships encountered this year in making and delivering good clothes the difficulty you experienced in getting what you wanted when it was most needed. Well then, have you considered that only a limited quantity of GENUINE PALM BEACH CLOTH was distributed for 1919? Many mer chants covered usual requirements, and .are now pressing for deliveries but even they do not realize that the demand promises to be very great. Our educational work will be of a vast, impressive, far-reaching kind its purpose to drive home a final consciousness of Palm Beach, The 'Genuine Cloth, and teach the public to recognize in the Trade marked Label, the safety sign to Summer style and comfort. If you are not amply prepared let this an nouncement serve as a timely reminder. JflfE' show below, a schedule of National announcements to come: Saturday Evening Post June 14th - full page June 21st - half page June 28th - full page July 5th - full page July 12th - half page July 19th - center spread in color July 26th - full page Aug. 2d - half page Collier's Weekly June 21st - half page) July 5th - full page July 12th - center spread in color July 26th - full page Literary Digest June 28th - center spread in color Country Gentleman The Spur June 21st - half page June 15th - full page July 5th - full page July 1st - full page July 19th - half page July 15th - full page And the principal newspapers of the principal cities. ftEMEMBER THEREiIS ONLY O.N E PALM. BEACH ecicf. .REGISTERED U.S. PATENT OFFICE ,. mnifrflflffl BSSaWJSg GENUINE CLOTH '""""" I'"...............,,.. m....Hm..u....i.l,.l..mumHau..Ul.Ul.n.i.l.ilm gy QOODALL" WORSTED'CO. THE TRADE-MARKED LABEL ALWAYS MARKS THE GENUINE v SB0DB99 iiiiimimi II'"""'""'" lllililllMimiiiiiiiiinmuminiiiiiiiiiiMi iiiimniimiiminiimtnmMl! liliiiiiiiillm nniiiiimiuilll mnmMisUM m ma. s' " " - c m :M Si 'Gi -ta 1i v-4 m v? I W x "hW .;.p IHh ( ' r. si- ' vS i ,-' s ., " f-s It? ' .- 'p-ssC A A, A.- t f ... 1 ' 1 . V it' . I' A,' - A f ..i T,.a - ii. ia&JL&Sa