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ENlG. PUBLIC" EI)aERPKlLADELPHrA,SATUKD AY, AtfRIL 5, 1910
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J. W.C. I. Band at 9
Grand Organ at 11 and 4.50
Familiar Melodf nt ItiSS
Lenten Chimes at 12
WANAMAKER'S
Store Open; 9 A. M. WANAMAKER'S
Store Closes 5 P. M.
WANAMAKER'S
WEATHER
Rain
Setting a New and Higher Standard for Storekeepingk
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Nothing Tells So Quickly
What We Are Ourselves
as what we say of others. We may have to criticise,
but there are two ways to do it without appointing
ourselves to the Supreme Court Bench, or assuming
that all the facts are known to us.
Life is too short to be mean and take credits
that do not belong to us or be jealous of others. Of
all things an envious neighbor is the worst kind one
can have to live with. Of course, all are liable to
make mistakes, but honorable people compass them
and correct them when such appear.
"Be just and fear not," said the father to his
big son.as he went off down the front steps with his
little traveling bag to seek his tortune.
Mercantile life would no longer be considered
outside of the range of young men leaving college
and locating themselves for a career if the small
tricks of trade and deceptive practices could be
wiped out.
The reason we have a much superior class of
people in our business is that we have been for more
than 28 years every day in our schools educating
and educating them from boyhood and girlhood.
Why should we be going over these things
giving our secrets away for nothing, if not for the
benefit of the profession of a merchant, which we
want to leave with better standards than it had
when we threw a hat into the ring?
Signed
April 5, 1019.
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A New Easter Fashion Is the
Handsome Satin Wrap
Like and yet not like a coat, for it has a loose coat-like form
but no defined sleeves, sometimes only a slit for the arm.
It is the loveliest and most graceful wrap that can be
imagined, and it is worn over afternoon and evening gowns during
I warm weather.
1 In some cases the satin is plain dark brown for example,
ending in a tassel and two scarf ends, with tassels in front.
Or it may be brocaded satin and have a collar of gray squirrel
or moleskin.
. The linings are of pussy-willow taffeta, of Georgette or some
other soft silk and they harmonize perfectly with the color of
the coat.,
Such wraps as these are from $97.50 to $250.
(First Floor, Central) ,
2000 Specially Priced
Spring Waists
1000 silk waists at $3.85 to $5. Georgette crepe and
crepe de chine, plainly tailored, beaded and embroidered.
600 cotton waists at $1.25. Voiles mostly; samples and
surplus lots ; tailored and trimmed ; some with a little color.
400 cotton waists at $1. White and flesh,-colored voile ;
some styles with colored collars.
(East and West Aisles)
Women's Tricolette Novelty
Gowns r-$45 to $70
Charming affairs showing such new features as
Embroidered -apron fronts.
Russian blouses with heavily embroidered peplums.
Embroidered short slip-ons oyer skirts with the extension,
feature. . ,,
Flying- button-trimmed panels.
Richly embroidered girdles on straight gowns otherwise
perfectly simple.
The fresh begonia red among other colors such as golden
beige and 'lead coltfr and pure silver gray. ,
, Postilion backs to certain loose slip-on effects.
Slip-ons with rounded appon fronts and backs. ,
Prices $46 to ?70. . '
, (First Floor, Central)
' Smart New Bfoie Serge Suits'
for Young Women
These three new models are so attractive wo'ro sure many girls
nnU young women will find them most becoming indeed, ns well as
very practical Spring suits.
At $32.50 is a fetching little suit with pongee vest, narrow belt
at the waist and buttons for trimming. ,
J At $37.50 another suit wjfh tncoletto vest and many rows of
.shining silk braid for trimming. This, too, has a narrow belt.
u At $40 an uncommonly good-looking suit, belted but without a vest
'".and with many tiny black buttons in just the right places to ho
& ettecrwe.
K'AlL.aro carefully tailored ,and. finished and silk lined.
OUwr new, blue serge sults-$4a.50 to J55.
A Sale of $10,000
Worth of Real
Filet Laces
Priced From 40c to $4.85 a Yard
One of the largest and finest importations of these laces that
we have ever brought to this country, and partly because of the
size of the purchase, the landing cost is less and the savings are
consequently greater.
In view of the-great demand for real filet
laces just now, and the usually high prices they
bring, we consider this importation of remark
able interest.
Also there are many of the wider widths in both edgings
and insertions that are so much in request for Summer gowns
and lingerie.
The patterns are fine and beautiful and there is everything
from a -inch picot edge, to a 7-inch edging.
(West Alnle)
The Men Coming Back Have
Learned to Value Time
We recommend either the
Waltham, Elgin or Howard
watches all of them good de
pendable time pieces and there is
a wide range in price. "
Open face 14 kt. gold case
watches, 15 jewels, $33 to $175.
Gold hunting case watches, 15
and 17 jewels, 46 to $175.
Gold-filled watches, open face,
7 to 17 jewels, $16 to $34.
Alarm watches, gun metal
cases, $18 and $20.
Repeaters, gun metal case, $35.
Wrist watches for military or
sports wear, sterling silver case,
leather or khaki strap, $26 and
$32.
(Jewelry rltore, Chestnut anil Thirteenth)
The Crispest
Cobwebs of Collars
have just come into the Little
Salon of Mourning Apparel col
lars and cuffs of organdie about
as sheer as hoar-frost and as ex
quisitely wrought. They have
drawn work, tiny touches of em
broidery and minute laces. Prices
$10.75 and $12.50 the set.
(Third Floor, Central)
. Dark Blue Kid
Pumps
They are in the ExclusivCXit
tlc Boot Shon and have pointed
tongues, turned soles, 2-inch
Louis heels and long slender lines
generally.
Price $15.
(Flrit Floor, Market)
Mochas and Suedes
for Fine Spring
Handbags
Because of their velvety tex
ture and the softness of their
colorings, these leathers are par
ticularly adapted to handbags for
Spring and Summer. They are in
delicate shades of gray, tan and
brown.
Among the many shapes are
some that are distinctly new,
notably the wide, shallow bags
and those with wide bottoms and
tapering tops. Some have cov
ered frames, others have tortoise
shell finish frames. Linings are
plain or gayly striped silks.
Prices $5 to $25.
(Main Floor, Chestnut)
Dress Hats and Hats for More
Formal Wear
Handsome New All Black Hats
The Gray Salons will present
Monday a distinctive collection
of new all-black hats fine
straws in unusual shapes,
trimmed with the" fashionable
(Second Floor. Chestnut)
burnt goose, ostrich or glycer
ine ostrich.
They are unusual creations
from our own workrooms.
$20 to $J30.
Some Fine New
Capes for Young
Women
are among the newcomers in the
Young Women's Salons.
Some are of sturdy vjool pop
lin, quite a few of the fashionable
silvertone or plain velour, and
others are of serges or twills.
They have many r.ew features
as to jacket fronts and belts,
novel collars, muffler collars that
are fringe trimmed, and most all
are lined with gay flowered or
striped silks.
$30 to $50.
' 14 to 20 year sizes.
(Second Floor, Chestnut)
NewJParisienne
Corsets for Spring
Topless models of coutil and
fancy broche, in pink, with elas
tic insert at the waist line. $8.50
and $10.50.
A girdle top style is of plain,
pink batiste, and is designed for
average figures. $10.60.
A pretty model of dotted pink
material has a low top and a free
hip and is light and comfortable
for summer. $12.60.
Other Parisiennes of the finest
broches and silk batistes are
$12.50 to $35.
Silk tricot Parisiennes, $21 and
$28.
Cotton tricot materials,1 lightly
boneu with low tops, $10.50.
(Third Floor, Chestnut)
4000 Yards Printed
Voile, Special at
38c a Yard
An entirely new shipment of
a quality that has been selling
for a good one-third "more.
The patterns, however, axe
different from any we have
had and they, are as unusual
as they are pretty. Both light
and dark effects, with cither
small or large figures, suit
able for all kinds of warm
weather dress,es. The width is
38 Inches.
- - (Wut'AlsU) j,
A NEW flesh-colored petticoat
-of fine soft taffeta has hem
stitching for ornament and
washes beautifully. $7.50. (Third
Floor, Central)
A LITTLE special lot of samples
of undcrmuslins nightgowns
and chemises all of the good
moderately priced grades. (East
Aisle)
On loifay We Shall mm Ready tie
Beautiful Summer Firaitare Display
The world will be all right so long as people don't
lose hold of the impulse to live in the open. If we could
help it, every house would have, besides a porch, a spacious
lawn with some trees on it and flowers.
For homes already so endowed Monday will be an
interesting day, for Monday we open our Summer furni
ture display, on the Seventh Floor, where you will see all
the best and most appropriate types of porch, lawn, garden
and Summer living-furniture that we have been able to
find.
By actual count, we have over 1200 pieces on exhibi
tion, including wicker, reed, rattan, fiber, and crex pieces
in a diversity of colors and color combinations and in
cretonne and tapestry upholsterings, presenting a variety
of more than 75 different patterns.
This year there is a remarkably fine collection of lawn
and garden pieces, in white, chiefly, reproductions of the
types used in the stately gardens of Europe. These are
made from a particularly fine kind of cypress, a self
preserving wood, some of it believed to be from 100 to
200 years old, which means real maturity.- In its con
struction you will notice that all the joints are mortised
and tenoned. No less than four coats of paint have been
used on it paints made to last for three to five years.
Not the least attractive feature of this furniture is
-the uniform excellence of the designs, practically all of
which are reproductions of the architecturally true types
that have become standard in Europe.
In this collection there are chairs, tables, benches,
gateways, hooded seats, swings, arbors and houses in
several sizes at prices going from $16 for a table to $123
for an arbor with two seats.
(Seventh Floor,
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Hickory pieces are in ample show, many in new
designs and priced at $4 for an armchair to $15 for a
settee. There is plenty of porch furniture of maple, in
natural and green enamel, with cane seats; also some
with stained green oak frames, seats and with backs of
rattan, priced from $2.25 to $12 a piece. And there is a
whole world of wicker!
Central)
The Beautiful Garden and Lawn Furnishings Are
Ready in the China Store Also
These arc the things which give the natural beauty of a garden
orJawn something ,of the charm of art, and certainly something of
elegance. '
The selection of pieces is large and very interesting. There
are two kinds to select one kind in white, being made of crushed
marble and white cement; the other in gray and made of crushed
granite and gray cement, i All are guaranteed weather-proof.
In design and decorative detail they conform to the good orna
mental standards of Italian marble pieces, but the prices, of course,
are much lower. One of the best things about this collection is
that it holds pieces not only for the rural mansion with its fine
e-rounds. but for anv modest little home that can find use for a
flower-box or a bird bath or some such piece which will impart a
touch of beauty and novelty to its surroundings.
Flower boxes, assorted sizes and shapes, $5, $6, $7.50 and up
to $20.
Flower boxes, oblong shape, $10, $12, $12.50, $15 and up to $35.
Flower boxes on supports, $30, $40, $55, $60.
Benches, $22.50, $24.50, $25, $27.50 and up to $45.
Bird baths on pedestals, $15, $22.50, $25, $27.50 and $30.
Bird baths without pedestals, $4.50, $6, $7.60, $10 and $15.
Sun dial pedestals, $12, $12.50, $15, and up to $30.
Sun dials for pedestals, $5, $7.50, $9, $12, and up to $40.
Gazing globe pedestals, $12, $12.50, $20, up to $35.
Gazing globes for pedestals, $7.50, $8.50, $13.50 and $25.
(Fourth Floor. ChextnuO
300 Silk Umbrellas
for Women $4 Each
Not only black, but all the
fashionable colors are included
a new brown, red shades, blues,
greens and purples.
Plain and carved mission han
dles, some 'with colored bakelite
tops. All with silk loop cords for
carrying.
(Main Floor, Market)
One of the Most Valuable
Things in the World
Is a Good Refrigerator
One of the most dangerous things in the world is a bad
refrigerator.
One is the piotector of health.
The other is the poisoner of the family. .
In this Store, Refrigerator Headquarters for Philadelphia,
are good kinds of refrigerators in sufficient numbers to meet
every need, from the cottage to the hotel.
Every refrigerator we sell is tried and tested and tine.
Cold, dry air, free from germ-laden moisture, constantly
moving, is the secret of good refrigerators, and good refrigerators
are the secret of fresh food stuffs.
Puritan Refrigeratois
I
White Mountain Refrigera
tors from $38 to $234.
White Mountain Chests
$22 and $25.
Eddy Refrigerators $43.50
to $88.
Eddy Ice Chests, $12.75
to $50.
(Fourth Floor, Central)
SI 5.75 to $288.
Seeger Syphon $55 to $320.
Athermos All-White Steel
$50 to $75.
Athermos Ice Chests $25
and $30.
15,000 Handerchiefs
for Everybody
Great cases are just over from Ireland
thigis what wc found
-and when unpacked
Men's Handkerchiefs, $5.75 a Dozen
Sturdy flax of uncommonly good quality with narrow hem
stitched hems. Sold by the dozen or half dozen only.
Women's Tape Handkerchiefs, $2.50 a Dozen
Sheer, snowy and wonderfully good for the price. Sold by
the dozen or half dozen.
Men's Colored Handkerchiefs, 50c Each
Colors and designs men will Jike and eight styles from
which to choose.
.(West Aisle)
New $25 Snakeskin
Skirts in Beautiful
Fancy Weaves
They are even prettier than the
plain snakeskin skirts and that
is saying a great deal.
Some arc in blocks, some in
.diamonds and others broken
plaids, all of the same color, but
as each skirt (except the white)
is woven in two tones, the effect
is scintillating.
There are several styles each
one lovely and In blue-and-gold,
orchid pink, tangerine, Belgian
blue, corn color or white.
This is" the last shipment' of
these skirls for some time. We
took every one the manufacturer
could give us. v
lt.V "IHnt 'vloor. Cejttral)
If Little Sister
Needs a New White
Dress for Easter
and she will if she's going to
"speak a piece" or have a port in
the Easter celebration here are
the daintiest frocks for little
maids of two to six years.
Some of the dresses are of
sheer voile, some are of batiste,
some. of lawn, and others of dot
ted Swiss or striped dimity. Quito
a few have hand embroidery,
some are smocked, some have col
ored sashes or satin bows( and
there are square necks, round
necks or the frilly: necks that ere
the fashion now.
, $2.75. to $12.50 each. ;
Pretty New
Flowered Cretonnes
Specials 55c and 65c
Such designs and such soft
beautiful colorings as you find
in old Eiighsh or French prints
and many of these patterns had
their origin that way.
Some are just as decidedly
French (such as the stripes with
tiny bunches of exquisite flowers
scattered in between) as the
others are English (the ones with
large flowered designs and close
ly covered grounds).
Thtise cretonnes are of heavy
quality and among the prettiest
we have ever had for hangings,
curtains, upholstering or slip
covers.
For people who have neither
the time nor inclination to do the
necessary making and fitting
themselves, we will gladly" submit
estimates from our workrooms.
(rlftli Floor, Market)
Fine New Wilton Rugs at a
Fourth Less
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A fresh, clean shipment just brought in to replace those whictf
have been sold. Wilton rugs of this quality soon go out at there prices: '
9x12 ft., $87.50 9x9 ft., $82.50
8.3x10.6 ft., $85 10.6x12 ft., $137
0x9 ft., $61.50 4.6x7.0 ft., $36
36x63 iq., $15.
(Keienth Unor, Chestnut)
Beluchistan Rugs
A Handsome New Lot at $27.50 to $45
These are one of the good lots that came in the first notablo
hhipment of Oriental rugs to arrive from the East in almost a year,
They com'o! in sizes that are very desirable but by no means plentiful
5x2.6 to 3 ft., approximately. The colors are typical Belucnistan
shades rich dark reds, blues, ivories and some pronounced ecru effects.
The selection is remarkably good the best in a long time and
the prices very moderate $27.50, $35 and $45. h
(Seventh l'loor, Central)
Decorated Metal Ware )
such as door-stops, door-knockers, candy boxes and scrap baskets, hag ,
just been received in the Art Needlework Store. ,
Lots of other artistic novelties besides these" and all suitable fee
Easter gifts will be found there.
(Second Floor, Central)
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Madeira Luncheon
Sets of Excellence at
$5.50 a Set
Thirteen-niece sets of cood
Irish linen neatly hand-scalloped
and with plenty bf hand-embroidery
..of the skillful kind for which t
tho Madeira needle-workers are
famed.
Under present, market condi
tions we are fortunate in having
such remarkably good, seta to efl
at the price $5.50 a set
In view of June weddings, gif t
eckers should take notice.
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Music the Fourth
"Music is our fourth great material want. First,
food; then raiment; then siclter; then music." '
Bovec.
All ages haVe realised it. Every age has had its musical
instruments and its improvements on those that have gone before.
The long step from savagery to civilization is the step from the (
tom-tom to the piano and player-piano. ,
The Player -Piano Brings Music i
nxi(eiiwee
No need to have a musician in the family to enjoy a 'player-. (
piano. From the minute it arrives it is at your service, ready to
play any music your mood may suggest. J
But to be a good player-piano it must first be a good pinno.
There arc a great many player-pianos on the market, but onlyA
a few that are really worth while. Among these few arc tho f
Chickering Knabe ' ' ,,k
hhomacker Haines Bros. , f
yrpon aiar snail ana yvenaeu: i-
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Anaeman J. o. Lampbeu. . ? vj
Prices range from '$550 to $3250, with, so) ninny, gnMM
between that everyone can find a suitable Instrument at a k&tis-
factory price. Moreover, any instrument 'cptf be bought oil"' con
venient terms, if desired. "" ' V r i'!
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