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EYENlHa LED0ElpmLAl)IDLPHIA; MONDAY, JULY 24 1016.
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Gimbel Brothers .'
&org Ojteftj rt 8:30
& org Closed All Day Saturdays
Store Closes at 5:30
Gimbel Brothers
Furniture of Beauty and Character
Forms the Backbone of the V
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Gimbel Home Furnishing Sale
that opens Monday, July 31st, and which, by courtesy, is enjoyable now. ,'
Hundreds of customers are out of town; more are preparing to leave. We would minister to the
convenience of those who can run into town and those hurrying away, that the advantages of this larger
trade jfnovement may be shared conveniently.
, Goods selected, as of the special sale lots, will not be delivered until the sale opens generally next
Monday. But your order will be definitely taken.
If goods that charm you are not yet marked, the salesman will get the manager to set the price. If, in
actual marking, a lower price is decided on, the advantage will be given you without asking.
The sale includes Furniture, Rugs and Carpets, Upholstery, China, Bedclothing, Linens. And the
keynote is safe, real and large economy.
As to the furniture only: Payments may extend over many months as in piano buying.
Purchases of furniture, upholstery andjlbor coverings will be billed to charge customers on statement;
rendered September 1st.
coSonl"1 Period Furniture
Is Part of the Dignity of the Sale, Yet Each
Piece or Suite Bends to the Rule of Cut Price,
Tiny mahogany sewing-cabinets beloved
by Priscilla, the Puritan maiden to handsomest
suites for living-room or dining-room, every
Period piece is "pure line."
Dining-Room Furniture includes china closets very like fine old English silver chests;
sideboards long, narrow rich beyond words. Tables are an art in themselves Chairs with
high, carved backs proclaim their Periods plainly for the looking. - "V;
Hall Sets Are a New Feature Period, Too
Consul table, mirror and two straight chairs to match. Solves the hall-furnishing
.problem admirably.
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t 10-Piece Dining Room Suite
. Now 285, Was $400..
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Gate-Leg Table
Now 912.71, Value $20
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Living-Room Suites Include English-
Style "Overstuffed Furniture
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Chippendale Sewing Table
Now $12, "Was $20
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?rfcllla Sewing Cabinet
, Now't3:S0,'Waa $7 : :
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And the Use of Solid Woods With .Cane .
v Inserts Grows Apace
A' seven-niece Living-room Suite (in pure "William and
Mary"), solid mahogany, with cane, is $100 .though it's
worm $iou.
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y.. uver-stunea Liorary amies maae dcsi m me wonu
are $75 to $1000, but they're worth $115 to $1400.
A ten-piece Dining-ropm Suite (Charles II Period)
it's $350, value $550 is old oak, seasoned, darkened, carved
into rare beauty.
Chinese Chippendale is present, too-a ten-piece Dining-room
Suite of it $350, only because it is in the Sale. It
was $500 a few days ago.
Another Chippendale Dining-roomSuite (not Chinese),
mahogany, was $600 it has been re-priced $475.
Fiber Reed and Willow Furniture
For Indoors
Newly popular for year-round furnishing for sun-
porches and bedrooms, "cozy rooms (successors to dens )
and a girls first real room or ner very own
' .There's no charm greater than willow and cretonne.
Chairs in College Colors
Are a Novelty and a Furore!
Wood, of course, painted in strong Yale blue or Har
vard Crimson or Princeton's orange-and-plack or Pennsy's'
red-and-bjue or
Girls' college colors, too!
$8 for straight chair oc, rocker.
f Favorite Bedroom Suites Include
Four:Post Bedsteads
- And in Bedsteads alone there is a small forest of four-
posters, in twenty style variations, between $20 and-$50,
worth $30 to $75.
Four-Poster Bed
Ai $35, Value $50
(Twin eli only)
Heppelwhlte Bedroom Sulto
At $175, Value $225
Chaise Longue
At $20, Value $35
NeVer Such a Wealth of Period
Novelties
Spinet-desks of solid mahogany eloquent of 1830 belles
are $22 to $50, values $35 to $75.
Chaises Longues solid mahogany are $20 to $75,
values $35 to $100.
A carved Chippendale Sewing Table is $12 (it was $20
changed its price while these notes were being jotted!)
a Priscilla Sewing Cabinet is $3 (its value, $7); Martha
Washington Sewing Tables are $7.50, $10 and $18 they
were $12, $15 and $25. Tea-wagdns, with removable trays,
are $8.50 to $18 their values $15 to $30.
Decorated Furniture
Has Attained New Dignity, New Popularity
Yet Savings Are as Pronounced
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The cry for "individuality" brought it about, The vogue
spread from home to hotel and back again until really
wonderful things nave been evolved tor Jireaktast Kooms,
Living Rooms, Bedrooms.
Lacquered black Bedroom Suites with floraldecorations
hark back to Chinese influence. So does antique brown
mahogany, ivory suites daintiest, yet substantial satisfying.
Every other imaginable piece clear to magazine racks
I and aquarium stands I J sixth and seventh floor
GIMBEL BROTHERS Market : Chestnut s Eighth : Ninth
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