n
iT.ir.4,iHt li
EVTlNlNG LEDGER 3?HILADBLPHIA, WEDNESDAY, JTJNE 28, 1910-
lOOD FORM tNTEHESTING AD WOMEN'S VIEWS-QUESTIONS AND ANSWERS HEALTH T$
w
vC
WL1SS INTERVIEWS WOMAN
WH0 IS A COMMERCIAL GENIUS
Taught Schobl at Fifteen, But Now Handles
Thousands of Dollars Used Annually for
international Advertisement
"TjtVU Hundred thousand dollars I"
? Xlks a tongue of flame thoiwhlspcr
Hoft4 pUl ahd scorched tlio ears ot tho
hferera. It burnt itsolf Into tho ton'
Mtytterieas of tho $15 and MS-dollar-a-nyA
woplo standing around, and every
Meowed tho tall, business-like woman
ji Wrkd her way with unhurried, de
termination through tho crowded lobby of
0m koiel.
A sleek as a -wet seal and with an air
m crisp and a manner as Inclslvo as the
Mde ot tho safety razor she advertises,
Mlsw Ollvo Cole, advertising manager of
the ailtetto Company, and so far ns Is
ktlown thq only woman In tho world to bo
In complete charge of tho advertising of
an (ntertmtldnal product, could never bo
mistaken for anything but what she Is
general In that over-Increasing army of
American business women who every day
are proving that thoro la no sex to com
mercial efficiency and that to tho victor
Wong tho spoils, oven If slio Is a woman.
I did not ask Miss Cole tho amount ot
her salary when I Interviewed her In
her room this morning. I know It Is
tttmendous, even as men's salaries go,
Rttd tho knowlodge that sometimes $500,-
0 for advertising purposes posses
through her hands annually had fired my
Imagination aUfllcIcn'tly. I asked her In
stead how It had como about that sho, a
woman, had so advertised her own com-
' petence as toxoid a position on which tho
making or the losing of millions of dollars
annually depends. And tho story that
shs told as sho went down to tho lowest
rung 'of hor ladder and climbed it all over
again for mo should quicken tho pulse of
every young business woman who Is look
ing at tho goal marked "Business Sue-
"I could not go to college," she told
met In tho unmistakable accents of the
.Boston woman that seem to bo collcgo
bred those accents even though they
sometimes are not. "I was born In tho
country In Wisconsin of Now England
parents. My education stopped at the
little red schoolhouse. My father lost
everything he had when I was 14, and
at 15 I was teaching In the same little
red hut where I, had been taught myself.
"At 18 I felt that did not want to
make teaching my life work. "With the
llttlo money that I had saved I took
a business course. I paid my board by
acting1 as nurse to the two children of
tho woman with whom I stayed. I have
worked hard all my life. Work that Is
the thing."
The cowardlco of woman, according to
Miss Colo, a cowardice bred of an Inherent
training that the home and not tho com
mercial world Is her .place, Is responsible
for many failures.
"X "believe In loyalty to one's firm,"
sho continued, "but J believe in going
Whoro tho big money Is. If a woman 'Is
offered another Job paying her moro
money and giving her an equal oppor
tunity, sho should not hesitate to change.
Most women dlsllko change. They are
afraid to take a chance also. But tho
person Who ventures Is tho person who
wins.
"Stenography and typewriting Is .tho
great avonuo to success" the Vibrant en
thuslasm in Miss Colo's voice was enough
to make one throw up one's chosen career
and Immediately begin studying tho
curious little hieroglyphics With which
ono "takes dictation," "but the mistake
that women mako lsIn stopping there."
That Miss Colo did not stop there is
obvious not only from tho present pre
eminent Job that sno holds down, but
likewise from hor conversation. Sho
quotes Arnold Bennett at you and sho
quotes Maxim Gorky, and when sho can
bettor oxprcss what sho' wants to Bay
with a Shakespearean quotation or a Mil
tonlan ono she up and Uses It. Iter edu
cation, I should say, In contradiction,
most decidedly did not stop at tho llttlo
red schoolhouse.
"When I knew stenography and type
writing," sho continued, putting back a.
strand of her luxuriant Iron-gray hair,
"I studied bookkeeping from tho head
bookkeeper of tho offlco whoro I was
employed. This broadened my field nnd
made It possible for mo to bo In chargo
of an ofTlco; It gave mo tho opportunity to
exercise oxccutlvo ability. It is tho re
sponsible Jobs that pay."
For 11 years Miss Colo has boen with
tho Gillette people, watching and helping
their advertising business grow from
$200, the first annual expenditure to $500,
000. Slnco tho war oven tho continental
advertising that of Germany, Prance,
Norway, Sweden and Russia plus that of
England, goes through her hands. Her
next problem Is South America. It posi
tively thrills mo and gives mo food for
thought for days to talk with such a
woman.
"A woman who Is a genius ls'a man,"
said the de Goncqurts.
This woman Is a genius, but sho Is not
a man. .
"I have never used my sex In business,
but I have novor forgotten that I am a
woman. v Maybe," and her eyes glistened
(I think they aro very dark blue, but It's
hard to tell about some people's oyes),
"if I had had time I should have married.
But I worked all the time and somehow
the business side of a woman Is not the
soft, attractive side that men like."
Miss Cole's friends tell me that she Is
truly a wonderful woman as If I hadn't
guessed that and that If sho had saved
money sho would be a wealthy woman to
day instead of just a high salaried' one.
Sho has preferred, however, to put her
money in a different kind of bank. Help
ing other women to get a footing Is her
hobby. It costs money sometimes. But,
of course, being a wonderful woman, sho
would tell mo nothing about that.
M'lilSS.
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3VTARION HAKLAjWS , 00BNER
All
tlarlnnd .
ll!(lfT"lftI
rnnitTKinlfallonj nddreKfrl In .MfJn l
annum intMRA h Hnmiwu. i-:
., I ... d .i.mmiI. afll
rifiTirit nivflr nniT ,n. rlliMiln ,ot the .
wlflilnit to nll In IIm- rhiirltnble work of Xj'
II, II. f. hmili rll MiiHnu Hsrljnil. I"
hi imir. lor iiddrMUfK nf l"5
,i in,. In I, fin. ami. linttni: rrrlT
rommunle-ate Ulrt with lh partlM.
o.. nf th
ijlfT HOllfll llki
lucm
1'loccs nnd Patterns
.Co tho Corner I wlh to otter the foltowlnjl
A bundle of Ilk crp. , uoh W'""1"'
one who la MVlnK , f or n .silk portiere woven Ilka
r.
v ..? ?i".i -k-M .. .a va,rtintl
na OI ciominij, paiiini'n uwc. ."; " ---
MR carpet! a nice lot 01 Knuiinc pnnetw;
erne, cm
! clothlr
hlnar. nnr
n mil tivni " t"'1! -.- ".-
I in maklni two ecrapbookn, a erocnei dooij
few tMtlni pitterne. cut from mapjxtmt'. P"r;r
rim war m ria- pnimni, hkcb iu m ,! v-.
for a girl from 12 to 14 yenrri of "ft
nnd end
inie
ultnb
We are trying to ret all
can aian on some-
and a cook book, no ihould like to eel oro,c""
pattern and recipes, cut irom. mairannr.. , "
Aoea not Interfere with the readmit .matter. I m
eepecially anxloui to make the cook book. The
moro reclpei I can ret the merrier I hall he.
JtnS. A. II. C.
Note, please, hor rcasonnble dcalro to go
on with the books sho hns In hand and
contribute what you have that will meet her
wishes, Each housewlfo ana fnncy worker
ought to be represented In tho valulvblo
collection which Is to mnke our beloved
co-worker "morrler." Perhaps (who Knows?)
this may bo the gorm of the Helping Hand
cook book of which somo of us havo
dreamed for years.
Awninrr .for Porch
I wonder If any one has a piece of awnlnn
ho has no further uee for. The eun beats on
my back porch all day lontr, and as I for one
ntn nnn uhn linen tint en nut much. I haVO to
enjoy myself on the porch. I will gladly
thn .xnrean nn the nwnlnff material.
,iiin.
ESI L
MRS. GEORGE BREWSTER GALLUP
FAIR SEX HAS POWER TO ENFORCE
HONEST PUBLICITY, SAYS WOMAN
President of Boston Organization Says Sisters Control 80
Per Cent, of Purchasing Would Not Attack Fraud
Ads, But Would Praise Truthful Ones
Letters to the Editor of the Woman's Page
Aitdreis all communications to M'XUs, care of the Xfrenlnr I-edrer. Write on one side
of the paper only.
&
Dear STWes I had a friend whom I have
not seen but once since Christmas. Ucforn then
I saw him quite often and believe he liked me.
At time", I have acted foolishly because I
have missed him so.
Now I'm roln- on quite a ions trip at the
end ot this week and It seems to me if I
could only talk with him a little while that
wouia not maica roe xeei nearly so unu
aro.
I cannot think how to see him and I cannot
help worryln.
J think hs fait his social position was so much
above Jnlne that he was afraid I wanted him
tor that reason and then he may have heard
Toastp which I am not in a position to give my
explanation of.
Iflt were a mere matter.of mopey I feel that
I could easily satisfy myself through (tnarrlafco.t
but that v4 notbliur to do with my side of the
question.
' Is It best for me to put him out of my
thoushts and marry another If necessary to
tielp me overcome tho despondency that I some
times' feelt HEARTBROKEN.
Suffer rather'pian lower your dignity. It
war cause you supreme anguish to go away
without seeing this man with whom you
eem to be infatuated, but my earnest ad
Vlco Is to bear it If he thinks his social
position above yours, and If ho has made no
move to see you since Christmas, you will
only- humiliate yourself by making an ag
gressive move to bring about a talk with
him. It Is not a disgrace to have one's
lore unrequited, If you bear your sorrow
silently andlikeep a stiff upper Up. It Is a
disgrace to, trail It groveling In the mud of
Indifference and disdain.
X never heard of marriage with one man
as a cure for the neglect of another. That
Is a dose I should never think of taking.
Dear M'LIss Tell A. J. that she can set the
music of "Always" at Win. W. Oelaney's, 117
Park Row. New York City, for 40 cents In
postare stamps. Here are tho words:
ALWAYS.
I If this love of mine, sweetheart, will
ever die.
dear.
I will
while
You ask me
ever i
It time will change my feellnss,
answer wun a, sign.
While life will last, whllo flowers bloom,
birds alntr iirMt fhnlr l.v
The love so deep wlthtn my heart will live each
nlcht'and day.
REFRAIN.
Always, always. I will' love you, always.
Do not fear my love Is true and I live alone
for you.
Always, always. I will love you always,
Lovo llko mine Is ever thine and It lives always
always. .-.
The poet' sings of love,
dear such na mtn.
Of all the gifts that heaven gives
Is divine.
When lips are sealed the eyes will speak; they
tell a tale so true:
1,1 'inMiW tS'tJS,- ,hU "WMt ",raln " W
sweetheart, ot love
tls love that
Always, always,
other old songs It any c
.,1 1;jre,.c.t,l5.r oM 'on" ,-,"r. o'. our readers
339 W. Thompson street.
Thank you for copying this song, and
also for your kind offer to furnish others
to my readers.
GOOD FORM
Mere About Street Car Etiquette
pear Dltorqh Jlush-l thoroughly agree with
"Working aTri', la her estimate of M. B. 8. R.,
kad as tired J!r. "32" wishes to know some
one's opinion ot himself, perhaps this little In
cident will show him what I think. One evening
k man older than 32" sat beside me, and,
rising, ottered a lady his place. ha objected.
paying1 that he was tired, and he certainly
Jaokedl It, "Madam," ha replied, "where I come
(raw gentleman never remains seated while
tears Is a lady standing." It Is usually the
rfcUunnan who, because be la so tired, has
Wsspatbr for those who are tired-looking and
w so strong aa ne is. ir Air. oz were uiieriy
iVold of an uncomfortable feeUng he would not
ive written, and. if ha Is not sure isn't it be-
caua down In his heart (I) he knows that ha
has fallen short of being a gentleman in every
is woror una neeas oniy to iook at
at night to see that most of them
i ' ready ta droti. "Well." rrnwli
"whan you da alva them a Place they
ever thank you. True. I am ashamed to say.
&
rirl
almo
not to be a lady, doea that' release the other
a being a
Mas I
ta th
aanusr
"".
. aentlemanr
taxing oiz. my n&t.
Never! I always feel
it it is pinnea oa.
ta the rare specimens of courteous manhood, we
Mannar nc
ridars adA UDfln tha rara.
A.U( !. JUU&K.
I
1 ' W p$ MCfl
RssAi Sa ta .this beautiful
as M. a.
boasts of
.. hi. B.a, l .
I msjeir.i to teal lUe til I know there are
v. .uia vu'v,a uu ft uiH rui
tneir.
wliwi is another such specimen as M.
. rid he says he Is "32." and boasts
aMleg he should keep his aeat in a
i usuwens to leal line iti I know there
Jlo aat on this urinclole. but 1 did
f SMWat thv nuiiHl thalr fellim n-i fha
.1l' &Kd really did not nave iranact fnr
1jM u put it into wi.rdi. I'm, sure most
fTClSial VlrU feel as I do. and l"m glad I
vie. not kasw flttwr one of thee courteous (t)
HKiaap. "VM"1' Hint
IM-fmHmti Motkera
Ok But
'young
V- Bitoran RutsI am a girl of is sum
An7iu4 young man friend of mine has
mJB:
. so with him
1
Wot jeur advlcs on tha subjtrt.
mntlier urn sha ilnea Rat want m.
-t.-.j--- .. T -- ---- -z" - t:
I tEUlx sne
Atlsntlo City far
dnea ttat want m.
oU-fsshlooed. and
JENNIB.
My 4r Jtnulo. do not make the mistake.
I Wlniua that your nothr does not know
Ml Btuea M you do aijd-thit cba fs old
jAtoM4 )ut htcaose sho very properly
does not approve of your going to another
city with a young man unchaperoned. There
js nothing more harmful to a young girl's
character than to foster, the Idea that she
knows better than her mother or that others
can give her wiser advice than she can.
Unless a, girl's mother is a very unusual
woman and utterly thoughtless and careless
of her daughter's welfare (and there are not
many such mothers, fortunately), she Is
always the best adviser a girl can have.
Take her advice. DEBORAH RUSH.
rpHE advertising of tho United States
J. 1600,000,000 a year could be controlled
by the' women of tho country," said Mrs.
Ooorgo Brewster Gallup, president of the
Boston Women's Publicity Club.
"Tho women of any country always havo
the vote of the dollar. Through their hands
passes SO per cent, of tro money spent
In shops. If they want to Insist on clean
advertising, on honest advertising, their
vote Is In their pocketbook. The vote of tho
dollar Is never Ignored."
Mrs. Gallup organized tho Publicity Club
of Boston five years ago. Its object Is to
Induce merchants to advertise honestly. Let
the advertising man who Haunts a bargain
at 29 cents, reduced from 60, bo sure of
his goods lest a member of the Publicity
Club, with her limitless knowledge of tho
true value of material, Inform tho other
members of tho club of tho bluff that par
ticular store Is making.
"Some day, we hope," sho said, "every
woman's club In tho country, every club
afflllnted with the Federation, will have
Its Publicity Committee. Then that com
mittee will report to the members of the
club on advertisements. If the object ad
vertised lives up to Its advertisement tho
members will put moro and more faith In
the offerings of that house.
"It won't be necessary to do 'muckraking'.
Personally, I don't believe It's tho best way
to go about getting results. I have found
after many years' experience that If you
pralso a man or a woman you help to de
velop tho good points. Therefore, If you
remark on the truthfulness and reliability
of the advertising put out by one- store, the
otherSfbelng Ignored, will subtly feel them
selves, held to account,
"Not an unpleasant word need be put In
to print about tho stores that are trying
to "put It over' on the women. Wo shall In
due tlmo praise tho honest stores that deal
In honest advertising. Tho stores Inclined
to trade on tho credulity or Ignorance ot
women will bo Ignored. Eventually, the
fact that a store Is Ignored by us may
Imply a slur,
The newspaper gets Its advertisements
on tho number of women readers It can
claim. For nobody denies that the women
the spenders make the advertising wheels
go round. And, therefore. It Is In our power
If we only will organize to Insist on clean,
honest advertising."
"Not that I think much persuasion Is
necessary," explained Mrs. Gallup. "I
Blmply tell the editor that we know he
wants to run a clean paper. We don't In
tend to make mountains out ot mole hills,
but we want to protect the woman who
doesn't always understand the true value
ot her purchases.
"Faith In the newspaper In which the
advertisement appears In many cases guar
antees tho claims of tho advertisement. We
Want to rnake that a fact, so I think tho
newspapers reallzo today that wo want to
co-opcrato with them."
The Womon'B Publicity Club of Boston
has been a member of the Associated Ad
vertising Clubs of tho World for five years.
Mrs. Gallup said elub meetings are he(d In
tho afternoon for women of leisure, In the
ovening for business women. '
How the club works was told In a few
anecdotes of Mrs.. Gallup's own experi
ence. "Ono department store In Boston adver
tised n salo of silk petticoats," she said.
I was there tho next morning when the
doors opened. I found only four petticoats
worth tho amount at which they wore ad
vertised. And thero were GOO of them on
me counters.
"Another time I saw some dimity
placarded at 29 cents, reduced from 69.
I knew that that dimity had never sold at
69. But there aro so many women who
do not yet know values. They are learning
rapidly, but until they know they must be
protected from the advertlalnir" m,n ,.
Lflnds It necessary to bluff.
Banded together, tho women's clubs of
the country will be ready to curb the man
who inflates his advertisement. But we are
Just as ready to. advertise the honest ad
vertlscr. We'll turn the Aladdin's lamp of
publicity on the honest store and thero
won't be many who will dare to fall off our
band wagon."
pay
P. J, M.
It In not necessary thnt tho owning should
bo new. There may bo In your attic or
storeroom ono which Is no longer needed
for your vernnda which will be a wolcomo
shelter for tho hot back porch, or a left
over strip you have not thought of until
you read the appeal of the stay at home
woman. Sond for her address beforo tho
dog days aro upon us.
For Invalid Mother
Do you know of nny one who hns offered an
air cushion In the Corner? If thero should be
one, I will return tho favor In any, way I can
by dolnit fancywork, Mr mother Is suffering
for the want of one. She la wenk and poor,
nnd cannot bo moved, because of great pain.
Also maybe there la such a thing as nn all
wnnl Jacket sweater nnd can. or a shawl, or
discarded wool covers. Hhe neks or, wishes
nothing for herself! only lust letters of love and
cheer. I feel sho would think I ought not to
ask theno questions of her dearest friends. 1
lone to imute her comfortable, and nm willing
to do nny amount of work to mnke her so. It
Is so llttlo that I can do for her for her long,
patient years of shut-In llfo alncn I wan bnrn.
THELMA F.
Tho daughter's letter leaves little for mo
to say. Tho writer of tho pathetic, little story
Is one of our members who has lent a will
ing hand to us In days gono by. Her mother,
with honest pride, would forbid the appli
cation to us. Her child cannot hold It back.
It Is easier to endure pain for herself than
to witness tho suffering of one beloved and
unutterably precious to the daughters
heart. .
fclinrltahto Society Gets Patterns ,
n. n.
A.
nr
llfnl
celved patterns from,
the patterns we can. so we fan tari on sorn
thing new next eason that is, in "JJJWJPV
The representative of a charitable society,
uses tho "we" In returning thanks for the
abundant roturns in reply to her petition
published not long ago. Wo cannot print
the list of her benefactors. SJie will thank
eneh personally. Yet we are glad to 'read
and to recognize some of the names.
They Need QUllt Pieces
I am a constant, render, of, tho Corner, I see
wherein you would greatly help us. We have
banded ourselves together to help each other
and to help the poor wherever wo ran find one
In need. Last week the .Social Improvement
Committee, under the Helping Hand society,
gave a baiaar, and we had an old-fasnloned
quilting. After having pieced tho 'aullt, then It
was sold to help raise money for the society. I
am sure you can help us by sending our namea
to the Corner. .IMoneo put, us" dowh for some
quilt pieces, which we shall be glad, to get at
any time, or any other "nast-orts" that can be
spared. Our work Is worthy, and we feel that
you could nld us In this way. , M. Y. ,8.
No ono who can gnthcr a handful of
pieces suitable for quilt making should deny
herself tho plcasuro of contributing to a
Boclety ntado up of women bnnded together
to help each other and to help tho .Door
wherever we find .ono who Is In need. That
Is Just what each of our great family has
virtually agreed to do In becoming a mem
ber of tho II. II. C. It Is plain from reading
these two statements that the lately formed
society Is the youngest daughter of tho
Cornor ono of our household of. faith, hope
and charity. .
Request for a Bible
I saw the offers of 11. M. and It, P. Will
you please send my request to ono of them ,so
&Z&&SftjjS4S
Th nibies ,A -.1,1,.,,. :: F' a-'
away bcrofeNvo knew Voii WrfeV M '
who never let nn nnnii..Jl IWiWejasstf
6f books" go unnoticed wrE.0" "
uress. ' ,ulTe rour dMl
B
The Silent
and Sanitary
Features of This
Indian Queen
luuci una . lavor whereva
is installed. It Bd'
thr nunnil ti, .:... ,.'
and is absolutely siUnCT
iuick iiusning. n is an
soilinrr " Mml prCVcnt
Yoll shoyU Inspect this tifk I
CLVUr-fi. Jl' l "Sid unlKr','Kv
GUARANTEE. -"wNOLAp
Write for full partlcvW,,-
fS3vfd wffi. 'I
W-WBCV!l
DiiuwAoOHg
41-10-48 and SA
NOItTHFlPnigi.
11' V
Tii'M lBTf t JjUiHTTT: i
irCWtf-W,
FtMITK
"JilS07iDW
.H. H ' 'J ,t-- pl .W- -rl ,
.fiWWPS
tf
Never Use an Oily Polisri)
Clams
Baked Clams
are In season lust nnw nn,
minced variety is a great favorite, as a rule
Open a dozen or so of nice fresh clams,
leavo them on the half shell. Sprinkle with
a mixture of chopped bacon, parsley, a very
little minced onion, salt, paprika, and half
as much crumbled bread as you have bacon.
Put them In a baking pan and cook from
IB to 20 minutes. Serve very hot, with
lemon Juice.
'BORDEN'S
t Malted. Milk
M IN THE SQUARE PACKAGE
GRAND PRIZE I Ask
for It
HIOHESr AWARD
PANAMA EXPOSITION
ANOTHER PROOF OF QUALITY
ASK FOE and GET
RLICK'S
rmtosioutAiL
111 --llall
Mils- IT Ml -r?
sHrvWP. 'If " -"EWlP
mvmmmpmm E5
GEORGE ALLEN, Inc.
1214 Chartnut 12X4
A Personal Invitation
To the Women of the A. A. C. of W.
to Visit Our Salons
T ,
We specially invite the women of the A. A, C. of W. nnd their friends to
Philadelphia's Leading Millinery Store
1000 Trimmed Hats on Display
NO TWO ALIKE
$4.00 upwards
NATIONALLY ADVERTISED ARTICLES
All departments are making a complete showing of articles wijh
,.(,, ,u. in,UHiiiW1 Bnu aayeruswg.
38c Kayser lce -Yoke Vests,
with, narrow, shpulder- OIS A
.atras, Special. ,,., OC
SwJU. Utkt weight.,,,, OtC
nfeqrr blfe g jsair
JMt miK, , 'Mft'V
75c siae Ed. PJnaud'a
Lilac Witter ....,..'..,,.
50c size Hinds' Honey
and Almond Cream
Allen's All-over Hair
Jfeta, 10c ach.
60c
38c
$J, doz
If we were not par
ticular about' the
milk we use, Meri-dale-
Butter would
not be much better
' than ordinary
kinds. Usually
farmers separate
the cream before
it is gathered for
the creameries.
Good and bad, rich and
poor, clean and dirty,
are all churned together.
When wo buy milk, it
must measure up to our
high standard no eath- '
ered cream for us.
MERIDALE
BUTTER
is, and can only be, made
from rich, pure milk,
whether it is the milk
we buy or comes from
our own healthy cows.
That is why we can
auarnnteo uniform
quality and purity in
Meridale.
AYER & McKINNEY
(Mskers of , . . . ,
Meridale) Philadelphia
Bell Phone. Market 3741
Keystone Phone, Main 1783
look for iht "Mtrlotl"
wrapptrair-ttght, dust- and
odor-proof at your troetrt.
Won Any ofifr- M
1 II , , f rM, Vil m
I k'dlll m MWBilaslR!wif 11 . w; -
Amm 8 ii Si Jil1!-:
' .
,
1
I
n
sW
a
The Thirteenth Street Shop Where Fashion Reignr
i T. n cf
End of June
Clearance Sale
Many opportunities present themselves in this sale,
for these are garments of typical Hagedorn
style, quality and distinction, now
reduced far below actual value,
fYLY polishes gather and hold dust, soiling cloth- -
ing,, linen, and everything they cj?rneinconi.ta.c,tOTI,1,
with. Johnson s-rrepared Wax is
AsDudfr-Praof Polish
m
It imparts a hard, 'dry,- glass-like coating to which dust antf'Avh&Hsl
dirt cannot adhere. It never becomes soft or Btickyln the ;
hottest weather or from the heat, of the bodyr conseguently-H,
doesn't show finger prints. "
Every family has dozens of uses fori Johnson's Prepared Wax.jJt
.K.eep a can always on hand for polishing your -'
Floors Piano Golf Clubs :-t
Linoleum Furniture Automobile y
Wooc?u;orfe Leather Goods Gun' Stocks, etc "J
Johnson's Prepared Wax protects and preserves the varnlshi,
greatly prolonging its life. ;' ?
. 4
f. r . j-SBi. j t
liii
will remove spots and stains that other cleaners won't tquctjf Unequalea ;
and, I& fact, all wood, metal and enamel surfaces. " f
Sold b- leading Druf. Htrdwtro, Houie-farnliMnj And Pilnt Stores n Girijef.
dm
Sil'S (XAN ii
100 Street and Afternoon Dresses
Comprising this season's foremost styles -and
fnost desirable fabrics,
Former, Prices $29,50 to $85.00
19.50 25.00 32.50
100 Linen Dresses
Formerly to $15.75.
,1 :... Now 6.95
17 Lingerie Frocks
Formerly to $95.00,
Now 55.00
25 Street Dresses ,
Formerly to $25,00,
Now 12.90
Dance Frocks
Formerly. $37.50 to $85,00.
Now 19.50 to 55.00
Evening Gowns
Formerly $85.00 to $250.
Now 49.50 to 125,00
IS Evening Wraps '
To Close Out
Half Price and Les
Smart Blouses in the favored )
materials and colors. 365
iFonnerlu $5.00 to $7.50 ) ,
jPo C 0.j .'. No Exchanges, o Refunds.
i"oap9 South 13 sm
iJutt MUm CAfwta
. O-?S0i' -
, 2. . f
A ZZZZZZZZ ' ?. : : 2ww '
5b lLjM A. AX. W. Members- ajji "fff
iyffiSr,i,N llfiT 1VTT1VIV' OTlJt. r,;liriiti' s4.
111 lM( S ' I)2Mai '
I Iffll -k Jk- ThQ Coffde vou seo advertised. There ii ISfcB w
IIJSJI " wl Quality behind the label, and the' flavor' jfl 'FljiR g
llil Wum s Yaawava e same. i W
llKiStP & l m tmim W
fwiBi tfrs!r "UT pqund today and g ' '. Jjk Ywm- 1(,
III l'frK&. - af take it homo as a sou- L UWMHW ' .aH 1f ' W Bt
IliWa. ,"v.li venlr. - nMpHMIlui W bet
'!iv siT I lajP'..?' 'fl t
tlKWIAhkt3.&L Sold by Most Grocers. Boasted I'lflBsWIQlBt 4 r
L IliwwMISHk. and naoked by riWSt"VIBi ft 1 -
1 iPflHk ASheppard
II l I I II II I! .Mil t . i -" i . ill Ii pi I i, l -.' g !E '1,J
! Intrpduciqg to Philadelphia , B MB j,!
The NESTLE Process of Permanenl Hair Want'HH
JPVmaK r. NFTJ P. Procesa W ' a Y ,
rY.AiP5Ek Philadelphia. It is an ?' , I
If dBSgmsUA.'
Ill S!tt( V TB?
ssn 11 I in
II Mh
ANTHONY BOCH
(fBu om.ism
Ladies yiho know tkf.
drawbacks of o r d i n a Y' '
mknrla of linir UIRVinff Will
welcome the introduction'0
the NESTLE Process
Philadelphia. It is an ac'i
tual treatment based 0
scientific knowledge. P1
duces PERMANENT wavv
ness without the harsiM
winding of the hair, the u
oT dangerous chemicaw of
eCfHVe heat.
HAIB COODS
12 &mb 13.fc.r
just aavE waumrsi