prfmmmimm'ia n wi V "I--TT '"'-1' Tr"wcmvjr1jmv,m y wmww mm0mfmsfmfivii EVENING LEDQER PHILADELPHIA, MONDAY, JUNE 26, 1916. 9 w ,M8 Jtf ' VI IV m m LV . o i Wfctfc Ifc IK J--- " W" rftV. y Hlfl fertfr ttKLaUHM M 'x-L S33 "-- ' . V' B ' ' sin unicai INiiilik :Jl Ol Lsj, ') WJ, i i $P&- -raL mrnBgn A THOUSAND emperors of - industry are today dreaming of dominating the Chicago market. A thousand advertising and sales generals, like yourself, are planning their campaigns for the conquering of Chicago the Gateway of the West the country's richest market. QOME of these generals will depend on chance and an imperfect knowl edge of the battleground to guide them. Will you? The successful generals will know their ground, the strengths and weak nesses of their market where to strike and when and how. For those who wish to know, not guess, The Chicago Tribune conducts a Merchandising Service Department an intelligence bureau that has plotted Chicago as thoroughly as any European battleground was ever plotted. QEND today for "Winning a Great Market s on Facts" a book describing The Chicago Tribune's Merchandising Service Department HPHE Chicago Tribune's Merchandis--L ing Service Department will place at your fingers' ends information that you never dreamed of, about your own distribution and that of your competi tors. You will know which districts, which stores even, lie along the lines of least resistance. You will know facts that you could never discover without an ex pensive, long-drawn-out investigation. The Chicago Tribune's circulation (more than 375,000 daily and more than 600,000 Sunday, covering seven States) and its known influence make The Tribune the Chicago medium first considered by national as well as local advertisers. Uh The World's Greatest Newspaper (Trade Mark Registered) Eastern Advertising Office: 251 Fifth Avenue, New York City Pacific Coast Advertising Office: 742 Market Street, San Francisco The Chicago Tribune Convention Headquarters: Bellevue-Stratford Hotel r EZS3I I nil M 1 1 ui "' i? w 'J dr-ygaa, m: iiSi J mmc fl 1 4K$wniii!f 3 I i nlQ SB 8 Mil 3lilBlS9i : SSai si 1 flEu HSBCPSi! ER - TM yva v. us i& -:-3M ua .41 '.IHIHill m - -- - t: j5?j " 1 Iggsp BClilj "" iiia IfccKft - '-l - "M ,1"" "" 'M - ' '" M Win . BS J " ""-"" ."'-""" JA ' , .i n 3kJK( " i IW' -- - pra - . ' - fMrr- "' " -" w xixxrae m if IB f !:': :':"W M --.N M" 'ihl.A' Tiff. H HH iiiiii-vio. i ' n !lOHi i r r E "fi MM