'HjjB"t"4iTs
EYEKlKqLEDGERpHILADELPHlA, TUESDAY, JANUARY 25, 191G.
r &
IfAWS EVERY CITIZEN
AND BEALE
OUGHT TO KNOW CITED
BY MRS. LB. OAKLEY
FIGHT AT CAPITAL
Answers to Doubters
WE recently announced the sale of the new Encyclopaedia Briiannica, 11th edition (guaranteed, authorized
and complete), in a compact and convenient "HANDY VOLUME" form, at one-third the price of the
. Cabridge University issue the only other issue of this great library the entire Encyclopaedia
Untannica shipped under our sweeping guarantee for a first payment of only ?1,00 down.
We have received hundreds of letters from people who cannot believe what we said about this bargain in
our announcement. We want to answer everyone who has any doubts.
Here are some of the questions we have received and our answers to them.
Former Seoretary of Navy and
Society Man Rough and
Tumble in Street
WASHINGTON. .Inn. gi.-Formcr Sec
retary of the Navy George von U Meyer
nnd Truxton llenlo, a society man hero
and n former diplomat, uunrreled In the
Iphilfttlclpliin Clean" Bettcrl
Vortll l'lgnung rui xium
"Philadelphia Dirty,"
She Writes
IplTEs "CLEAN SNOW" ACT
L of Neighborhood Disllko Makes
, cJL Citizens Court Pneu
ueiropoiunn uiui) yesterday, nlid agreed
to go to the street and light It out.
They marched nut of Washington's most
exclusive social orgnnl7atlon Into II
street and began to ml It. They eurfed
nt.cnch other, made blind Jabs until both
fell to the walk from exhaustion, whero
they clinched and rolled over nnd over.
Sir. Mover was the first to go down, but
In tho scugle ho got on top nnd was pum
moling away at Mr. llenle when several
members of the club rushed out and sep
nrated them. Two chnurfours standing by
when the light commenced, confcired ns
to Interfering.
"Let 'em gO. Hill." nnhl r,nn- "!! -
monia nnd Bronchitis
,rfU. h Imna'vf n Mhlry, Hhtoh will
" Sera TiiMrfni '' "''' 1'' '"
1
I!
dirty?
rWiKii V rit'fr Cliili. c&nirmn.i ..
ticiittSrrvIre Kcorm Cominlllee o lis
KJ Ftderatlo, nrt, Uoru chairman of tho
V, il f uVrriro Rrferm CommUttc o Hie
ffiiJral ?n?ri"ii. flee fii-cilrftnt o Hie
KiKliflnM Limited Suffrage Lcapuc.ti
SC1.V. 1 l.caouo for flood Oowrmnoit.
tfamrtlt i'.c"J'" it.- viiAHrti ir.,.f.f.il
3 ..imm1 LcanUfi For toon uuuiMinii.
By IMOGEN B. OAKLEY
n.,. ihn Jnnunry snows fall nnd cltl-
', rtoiinrtcr nlonB sidewalks which the
Korcl lias not touched, they exclaim
'.!rrllv "Why Is tliero no law to compel
toplo to cleat the snow oft their eI1c-
Srv.rl Biieh a law. On fionteinlior 21,
ii the City council!! enacted an or-
fonanco ilcrlarlnu It to be n. nulsanco and
iktreforo prohibited "to permit snow to
i.Iin rnnrn than six woiking hours
Star the same niny crnso to fall, on any
..! footway or Butter of the city; In
(nt of, or adjoining anv church, public
kulldlns, ho"',c, "toie. "hop, stable, or
r.-.mMit of anv kind, or the mljolnlni:
ildeynrd thereof, or wieant lots, and tho
taupler, or owner of such premises It
;.MiniwI. shall bo liable for the penalty
w.inf.-irter mcwrlticil for such offense";
fttid tho penalty prescribed Is a lino of J3,
U bo recovered iiciuru wiu .nunisvimu
tiosoS offito Is located nearest tho place
"where such oftmiei occur.
This sounds vcr well, particularly tho
phrase union declares uiai owners 01
Ticant 'lots and unoccupied houses, ns
well as actual oecuplcis "shall ho liable"
for tho prescribed penalty. Tho Important
'question Is, who Is to say the "shall" and
nposo uw pcn.ui 1
Snow on the sidewalk Is a simple nuls-
nce and comes under the control of tho
mIIco department, which Is "authoilzcd"
fr act of Legislature to abate such nuls
'inces, but wo must not forset that "au
thorized" means in legal phraseology
inercly permission and not obligation.
klf. thereore, an occupier allows the snnw
to Ho on his sidewalk moro than six
hours, ho may bo compelled to clean It oft
or ho may not, It nil depends upon the
mental attitude of tho Superintendent of
Police Of course, a citizen who has
stumbled thrbugh tho snow to hla great
discomfort may demand tho arrest of tho
Wner of tho blockaded sidewalk, but
)uch a course engenders bad feelings
among; neighbors, and people, aa a rule,
would rather get wet and succumb to
bronchitis nnd pneumonia than arouse
neighborhood animosities.
Tho only remedy for this really absurd
Itate of municipal lncfllclcncy Is for citi
zens to band together and elect Council-
men wno wm enact orulnnnccs that mean
That they say and which some depart
ment of tho Government Is under bonds
to enforce.
But In the meantlmo thoro Is no reason
why snow and the Ico which follows
fhould He on tho sidewalks. Whatever
wy bo their montnl durkness In regard
lo1 waste panors nnd rubbish, all oc-
fcjcuplcrs and all ownors of unoccupied
tuuusra uiw vacant 101s Know penccuy
well that snow und Ico arc dangerous for
luiemstives as well as ror their neighbors
and that It Is their hounden duty to keep
wr pavements clean ami safe.
rrenaredncss" is nn nvprv nnmm
Every man. wo are told, may havo to bo
a soldier Hut eveny man Is now. at this
present moment, a cltlzon. "Why not pre
paredness for actual civic duty as well ns
for posslblo military duty? Why not im
press upon our citizens that shovollnz
now and let from pavements Is a part
of national picparedncss? Could there bo
any better nren.M-ntlon fnr snmn nnqalMn
(uture service in tho trenches? And would
INt a beautiful, healthful city nrouso moro
loyalty than ono which la unsanitary nnd
unsightly?
i "Would not Philadelphia clean bo bettor
worth llffhtlnir fnr tlinn Plillnrlnlnhln
fair light nnd the best man will win."
Then other club members appeared nnd
ntei vened. Mi Meyer wna bundled
Into a lnlcab and driven to tho rcsldenco
of llcnr Admiral Leutre, where his fnco
was wnMicil and a few scratches attended
to, his clothes brushed and pressed, nftcr
which he left for the Sliorchnm Hotel,
where he nnd Mrs. M6ycr havo a Btilto of
rooms. Sir. Heal went to his homo on
Jnckson plnco and received treatment.
H Is snld that some years ngo tho two
got Into a heated argument In tho
Knickerbocker Club In New York which
almost 1 emitted In blows. Thoy met by
chanco today and renewed this iiuatrcl,
which, It la asserted, was tho result of a
controversy oer the question of pre
paredness. During the discussion Meer, It Is said,
called lleale a "lopuerltc." Hot wonts
juuuwcu. mm Aipvpr invilnd llnln tt-
side tho club. Tnxlc.ili drivers and ch.uif.
fours who witnessed the encounter say It
was ono of the liveliest they havo wit
nessed In tho streets of Washington In
years.
Class for Study of Autos
The Spring Gulden Institute will open
a course In the study nnd icp.ilr uf auto
mobiles nt Hroad nnd HprlAg Gat den
streets tonight. Instruction will bo In
tho evenings there, unless tho demand
Justilles an additional day course. Prac
tical Instruction will bo glen In the prin
ciples of tho automobile. Its construction,
maintenance and repair; the study of elec
trical contrivances connected with ma
chines nnd tho laws and rules governing
nuto tiiilllc. The Instructor. Harlo O.
Dover, Is n graduate of the machine shop
prnctlco and tho mechanical drawing
schools of tho Institute.
$275
COHAN & -
HUGHES
$90
Mahogany Case
Just received from
our factory, where it
has been completely
renovated.
Easy Terms
PiancCo.
Xlfi-Chestaui StsJ
,'
VT
&
ssfc
A
WHETHER you are a Royal customer or
not we want you to visit our plant. If
you have been buying Royal Electrotypes for
years, simply ordering them because exper
ience has taught you that it doa not pay to
go bargain. hunting for duplicate plates, then
we want to see you anyway. We want to talk
co-operation and work toward making our
service as nearly indispensable as possible. A
trip through our plant is very liable to be of
cash value to you. On the other hand, if you
are not, unfortunately, a Royal customer, and if
you feel that you have sized up the local elec
trotype situation, and found a satisfactory
source of supply elsewhere, there is all the
more reason why you should call on us, just to
check up your judgment on having selected
an electrotypcr in Philadelphia who you
think can offer you as much, if not more, than
we can, Of course we feel that this "can't" be
done" because Royal resources will not permit
it. Call us up and make an appointment. Ask
for Mr, H. B, Hatch, Royal Electrotype Com
pany, 620 Sansom Street. Walnut 1731, Main
4340.
Questions
(a) "Is it the genuine Britannica that you are sell-
onf sfoor ction of 6'1 a"d on n first Paymont of
(b) Do you really mean that you are selling an
issue of the Britannica for 64 less than the Cam
bridge issue and that it is a well-made book? I don't
see how you can do it!"
(c) 'Do I correctly understand your advertisement
of the ;ilandy Volume' issue of the 11th Edition
Britannica to mean that this issue contains abso
lutely all of the contents of the Cambridge Uni
versity issue, word for word the same? That seems
too jrood to be true."
(d) "I cannot believe that the type is legible. If
you have reduced the price and the size, isn't tho
type in the 'Handy Volume' Britannica so line that
one cannot read it?"
answers
We guarantee that the "Handy Volume" issue is the genuine and most recent edition of the
The Britannica is copyrighted in the United States, and it is impos-
(a)
Encyclopaedia Britannica.
sible for any one to sell or offer for Bale anything called the Encyclopaedia Britannica unless it is
uiu genuine worK. ine "Handy volume" issue is manufactured by the same printers and Binders
as the moro expensive book, for the Encyclopaedia Britannica Corporation, the American publish
ers of the "Handy Volume" issue nnd the Cambridge University issue.
(b) How wo can do it is a long story. Much too long and full of minute detail to tell in this placo.
it was tne result ot a long series of experiments here one saving, there another, both small, then
another a little bigger, then a dozen others each so small that by itself it hardly counted, but the
dozen tocrether mnkinir an nnnrneinbln difTnrnnr.n. Wn didn't. spr niirsnlvns hmn it could ho done.
But we know it has been done. We can prove that. If you like the product, you need not bother
over the process. '
(c) Everything that is in the new Encyclopaedia Britannica issued by Cambridge University of
England is in the "Handy Volume" issue ; every page, every article, every line of text, every pic
ture in black nnd white outline or half-tone; every illustration in just the same colors; every map
absolutely tho same contents. If we did not send out the complete Encyclopaedia Britannica, it
would bo as fraudulent as if we delivered only the New Testament after advertising the Bible!
(d) Professor Roscoe Pound, of the Harvard Law School, a well-known authority on jurispru
dence and an eminent botanist, writes us as follows, after seeing and examining the "Handy
Volume" issue:
Gentlemen: . Cambridge, Mass., Nov. 17, 1915.
The new form of the eleventh edition of the Encyclopaedia Britannica is nothing less than
marvelous. To put that great work in such small compass and in so useful a form is of itself an
achievement ; to do so and yet make a page which I can certify is no more trying to a pair of bad
eyes than the original edition, is a landmark in boohmaking. You arc doing a public service in put
ting these indispensable volumes within the reach of every one.
Yours very truly,
Roscoe Pound.
This is only one of many letters of the same tenor from people who purchased the higher-priced
issue and therefore know the Encyclopaedia Britannica. and who have examined the "Handy
Volume" issue.
(e) "I want the Britannica and always have
wanted it, but I never could afford it. Now the price
you are offering it at is so low that I am afraid the
print, paper, binding and get-up don't suit the
scholarship and reputation of the splendid encyclo
paedia I've always longed for."
(f) "You guarantee that the contents are the same
in the 'Handy Volume' issue as "n the Cambridge
issue that costs three times as much. Does this
mean text only have you left out the hundreds of
beautifully colored maps and color plates?"
(g) "Is there any time limit on this offer?" In
other words, could I get this set in a year or two, at
the same price and on the same terms as now?"
(h) "What will you do if I order and don't like the
books and send them back and they come to you in
bad condition Won't I have to pay for them?"
(I) "Are the 'Handy Volumes' well bound and
solidly made? I have often been disappointed in the
quality of materials and the workmanship of books
that I've bought from glowing descriptions in circu
lars and advertisements."
(It) "I don't like to doubt what you say in your
advertisements. I have had dealings with you and
know other people who have bought from you. I
have always been satisfied and I have never heard
of anybody who thought you treated them unfair,
but I want to be sure before I order. How can I see
for myself the printing, paper and bindings of the
'Handy Volumes?"
(c) The following letter answers this better than we can. It was written by a professor of Eng
lish at Harvard who paid three times as much for his set of the Britannica as you will need to pay.
Harvard University, Nov. 17, 1915.
As a subscriber to the original edition of the Encyclopaedia Britannica, I have been curious
to see how the problem would-be solved of making the work more compact and cheaper without
rendering it illegible. An examination of the new issue proves that the solution has been found.
The type, though smaller, is no less clear than before, the illustrations and maps are in no ways
impaired, in appearance the volumes arc just as attractive, and the reduction in size makes them
infinitclu easier to handle. I have seen no achievement in the art of boohmaking more surprising.
Yours very truly,
W. A. Neilson.
(f) The maps and color plates are all there and all in the same colors. Not one of them is left
out. Most of them are from new color blocks, so that the colors are brighter, clearer, better and
more accurate than the last printings of the color plates in the big books. Color-printing and all
other details of manufacture are supervised by the publishers and are done for them, not for us,
under the same stnV.t rules of "the best, no matter what the cost," that governed the manufac
ture of the Cambridge issue.
(g) We advise you to order now. Orders can be filled promptly from stock now on hand. But
there will be a long waiting list when the first supply of sets is exhausted: the second supply will
come in slowly, because the manufacture of these fine books cannot be rushed. The offer is lim
ited. We can't say when it will be withdrawn. But you can be sure that you cannot "get this set
in a year or two at the same price and on the same terms as now."
(h) We take all the risk. We expect you to be satisfied. We know the quality of the work that
is in the "Handy Volumes," and we know how useful and valuable the Encyclopaedia Britannica
is. We want you to test the set. If you are not satisfied, we want the books back and we will
return your money. If the books come back showing no signs of use, we should not feel sure
that you had given them a fair test. Under no circumstances will you be asked to pay for any
damage.
(Note: We pay all shipping charges on any set returned because it is not satisfactory no matter
why.)
(i) The "Handy Volumes" are well made and well bound. What we say of them is simple fact
and not "brag." They are made from the same grade of -raw materials, paper, cloth and leather
as are used for the more expensive Cambridge issue. The two issues are manufactured by the
same paper makers, leather manufacturers, printers and binders. The saving in price does not
come from any skimping in quality of materials or of manufacture. There is no skimping.
(k) We will send you a booklet with reproductions in color of the different bindings and sample
pages; or a sample volume in any binding you like; or both.
WE stand back of everything we say in this and all other advertisements of the Encyclopaedia Britannica. We have a reputation
for honest and fair dealing, for understatement instead of any "advertiser's exaggeration or bluster" a reputation we have
worked hard to earn and that we can modestly say we really deserve.
"We know that no one advertisement and no number of advertisements can tell all we know and want you to know about the
"Handy Volume" issue. Remember that we stand back of what we say in these advertisements and besides
We stand back of the whole "Handy Volume" issue. We know that all the details of manufacture, of price, of terms, etc., in
this offer are all right. You need have no doubt about them.
Seeing Is Believing
See actual sets in the different styles of bindings; examine print, pictures and
paper; leave your order for a set at the business offices of
9th and Market Streets, Philadelphia
Or you need pay only $1.00 down to secure the shipment of a complete set. Look it over in your home at your leisure. Let
your own eyes, your own judgment decide if the set is what we claim and what you want. You can send it back any time within
three weeks if you're not satisfied for any reason; and we will refund you all you have paid not only the dollar you send for first
payment but all you spend for shipping charges.
If you want samples of type and illustrations, ask for our booklet of information.
If you want to know about bindings color, material, cost ask for this same booklet.
It has colored reproductions of the different -covers, and lists, prices and terms for sets in
the different bindings.
Sears, Roebuck and Co.
SEARS, ROEBUCK AND CO.
Chicago
Sirs:
i-int6.,.,,,..f9,,..,9
i,. ?Pd me ree nnd without puttinir mo under any
obligations, '
1. Your booklet of information showing samples of
type and illustrations and pictures of bindings
of thn "ITnrwtv Vnlllmn" iacno nt 41. n Dnl...l.n
- ,,. .WMMW V ...V A.. .tUXUIVM,
'. Order form which I will sign on receipt. Re
serve one set for me. SI enclosed as first payment.
J
0.1
Nam&
CHICAGO
Address
-J
- j.-g -xr