EVENING LEDGSBPHILAPELPHIA, MONDAY, OOTOBEB i, 191tf; f Glmbel Brothers Store Opens 830 Gimb el Brothers Gimbel Brothers Stbre Closes 530 Gi imbel Brothers Moneay, October 4, I1S. i f & ! I I iii I d g H H M Ifct Brisir amis! Li f Ulllr IMiilHTTSI n Is I I ? I t t ? Y t t Y f Y ? Y ? I 4 Greater Philadelphia Sale What Does it Mean to You ? THIS is a practical age. If you are not practical you are out I of joint with the times but you'll grow practical. The great big problem in every home is to adjust income to needs and this is true, be income of what size it may. What Store serves? The answer is interesting a considerable step toward meeting the homely problem of life. What is value? It does not lie in gaudiness and spangles, unless one is merely getting up a Hallowe'en or play costume. We want durability in every thing of life : friendships and apparel; things that will last. Take boys' and girls' clothing and shoes. Wrongly bought the money is almost wasted. Not only do good goods wear best, but they look best and average least in cost. Naturally the store can best furnish them that has and employs the instrumentalities of modern business in your behalf. ' What Does it Hold for You? It would be short-sighted to buy a Paris garment from some shop whose people never went to Paris. Catch the idea? real ness is possible only under practical conditions. Those who dress best waste least ; those who, by going to stores that do not know or care ; those who should spend most carefully, are the ones who really buy wastefully. A Greater Philadelphia will eliminate waste and improve efficiency. No new natural advantage has been found we all are simply learning better how to use and improve what exists. Every million dollars the Gimbel Store adds to the total of its annual sales enables us to sell cheaper, for rent,, heat, light and management cost no more we shall have pulled down the overhead. Each Day's List of Specially -Priced Goods Should be Promptly Availed Of In many cases lots will be entirely sold out in a day. Yet the Store holds Five Million Dollars' Worth of Goods. Women's Coats : Unexpected Savings $29.75 Coats of plaid back Eng lish coatings; new belted model; dyed or natural raccoon collar and cuffs. $19.75 Coats of fine quality English corduroy; full-length; silk lined; after a Bernard model. $15 Coats of genuine Scotch tweeds; raglan style. $25 Coats of raye v e 1 o u r ; modish full-length belted model of African brown, green and navy blue. $29.75 full-length white chin chilla Coats; Hudson seal and beaver fur collar. Salons of Dress, Third floor. $125 for $175 Hudson Seal Coats Women's $1.50 Kid Gloves at 95c There are 24,000 pairs of these gloves with heavy, fancy backs some embroidered in contrasting colors, and half-inch contrast welts or hems. The choice of colors includes black, white and tan. Women's $1 one-clasp Washable Cape Gloves at 85c; tan-colored; soft and pliable. First floor. Draperies and Curtains : Now Half $1 a yard for $2 Chippendale Velours; 50 inches wide. 60c a yard for $1.50 imported 50-inch Poplin; many good colors. $10 wood-silk Curtains in solid colors and color combinations, at $6.50 a pair. ' $3 Marquisette Curtains, with linen lace insertions, hemstitched borders, at $1,75 a pair. Fifth floor. 10,000 Lbs, of Gimbel "Quaker Blend" 50c Coffee, Half Price Limit 10 Lbs. for $2.48 or 4 Lbs. $1 The Monthly Pure Food Sale This Is a Combination Event with extraordinary price advantages in line with the Greater Philadelphia Sale 50 bbls. of Washburn's Gold Medal FI.OUKi H-bbl. sacks, at 88c. NEW "I'UIUTY" COllN One carload, flrat arrival. Purity brand 12o creamy crushed COUNi case at 1.70 dozen for 80c. or 6 cans for 44o. 150 sacks NEW niSCUIT I'LOUn, Lenox prepared self-raising; 66c ten lb. sanitary sacks, 43c. 40 cases of Lenox delicately spiced old-fashioned AITI-E DUTTisni 3 large earthen crocks for SI, or each at 30c. 60 dozen Lenox pure VA1VILA FI,AV- OIUNO EXTltACT, trlple-atrengin; s large BOo bottles for 05c, or 35c a bottle. ..'- , NEW "I'UIUTV" PEAS 1000 cases of new-pack tender EAULV JUNE PEASi 12c value; uniform In size; case tfl.00 dozen for 03c or can at 8c. 200 boxes of well-seasoned Swift's Pride IiAUNDHY SOAl'i original box of 100 cakes at S3.1B, or 10 cakes for 33c. ... . . . ,.t - 26 cases of Lenox first-pressing Virgin ITALIAN OLIVE OIL, Just off ateamer Stampalla; regular II quart canB at 83c. ..,. .,,.,. , 50 bales of fancy Lenox AMI5HICAN IlICEi whole head; unpolished; new crop: nve-lb. 60o muslin bag at 38c. ..-, .., .,.. ii v.i,i. BOO cases of Lenox high-grade tender EAIILY JUNE I'EASi Ho value, case at $3.33 1 dozen for 1.18, or lOo a can. ,.- 40 cases of Lenox finest TAULE SALTi large 10c carKmai dozen for 85c, r 'Is'ismm JfLenox new-pack pitted I1ED CHEnnV JAMi 12 glass con-'"'"NEWSUOBlPEa'conN-One carton of new 1915 pc"0 tender (r Falls in full ripple skirt; collar and border of skunk; brocade lining; 45 inches long. $125, value $175. $37.50 for $55 Fur Sets Of black wolf; round trimmed muffs and double animal neck piece. Salons of Dress, Third floor. Women's Tailored Suits Five Styles at Less Than Current Prices $59 for Suits that surpass $75 grades. Of imported peau de souris; fox or beaver fur trimming. $35 for $50 Suits of high-grade velveteen; colors and black; smart Chin-Chin fur collar. $29.50 for $45 Suits of finest whipcords; trotteur styles with just a bit of fur on the collar; two styles. $25 for $40 Suits; very youthful model; coat has pleats and belt; fur-edged collar; of whipcord. $20 for $27.50 Suits of whipcord; very; clever the way the braid is carried out. Salons of Dress, Third Floor Carpet Values Extraordinary Feature of the. Greater Philadelphia Sale These carpets are in full supply. Interesting to home fur nishers, interesting to committees, having large spaces to carpet. Bigelow-Hartford Axminster Carpet,$1.50, instead of $2. Lowell Axminster Carpet, $1.35, instead of $1.75. Wilton Velvet Carpets, $1.25, values $1.60 and $1.75. Fifth floor. Corduroy Skirts $2.95 to $7.90 Plain tailored models; pocket and belt button-trimmed; some open down front. Wide choice, at $2.95 to $7.90. $5 to $12.50 new Skirts of pop lin, serge, gabardine, plaids, checks and Scotch mixtures. Salons of Dress, Third floor. Brass Bedsteads Greater Philadelphia Sale KI - ' rTHI r shows $25 brass we offer specially for r The picture Bedsteads that in this sale . at $10 No, one person will ask us more than two, please. $2.95 for $5 dining-room Chairs; quartered oak; slip-seats of brown Spanish leather. $25 for $50 quartered oak Buffet. 54 inches long. Sixth floor. 35c Huck Towels at 25c and 100 dozen, hemstitched made ot pure Max. 50c fancy bordered Turkish Towels at 25c. A mill clearance of perfect towels; some of plain terry, others are corded; all fancy bordered. Second floor. Women's Serge Dresses; Plain Tailored and Dressy Models Duplicates of imported models from Jenny, Worth, Bulloz, Bernard, Premet, Beer, Callot and Brandt. Bullion braid and fur trim mings; of black, navy blue, African brown. Two special styles at $25. Two special styles at $19.75. One special style at $14.95. One special style at $12.75. Two special styles at $10.75. At a saving of at least 25. Salons of Dress, Third floor. Victrolas Special Combination for Greater Philadelphia Sale Victrola No. 9 $50 Cabinet to hold 180 records, reg. $16.. $11.50 16 double-face Records 10-inch (32 selections) $12 $73.50 Finish: mahogany, golden- or fumed- or weathered-oak. Payments so cut up that no one will feel the outlay. The Gimbel Store stands first in service giving; the wanted records always to be had; every helpfulness to make your Victrola su premely interesting. Fourth floor. Mail This to Us Messrs. olmbel Brothers, Philadelphia: Without obligation on my part, please supply Illustrated catalogues ot Victrolas and records. Name ., Address 75c for $1 embroidered Georgette Collar and Cuff Sets 50c a yard for 85c to $2 Net Lace All-overs, white, cream, ecru, black; 18 in. A collection jof newest, stylish Veils at 50c to $1.50, values 75c to $2. Grand Aisle, First floor 75c for $1 to $3 Corsets of popular makes. Grand Aisle, First floor $2 for $3.50 to $8 La Vida Corsets. Second floor 15c for Women's 25c real Linen Handkerchiefs, embroidered corners. . Grand, Aisle -First floor 15c for Men's 25c Irish Linen Handkerchiefs. -Regular Section, First floor $1.55 for Women's $2.50 French Glace White Gloves, 16 button length. 85c for Women's $1.25 two-clasp Glace Gloves, black, white and tan. Regular Section, First Floor 75c for $1.25 to $2.50 Hair Brushes; all bristle sorts to suit Women and rfien. Grand Aisle, First floor $35 for $60 French China Dinner Sets, festoon border" of roses; gold line at edge; all gold handles. Fourth floor Men's $25 Silk-lined Overcoats for $17.50 Chesterfield black and Oxford. Coverts and Novelties. Men's $25 Silk-lined Suits for $17.50 Stylish worsteds, velours and tweeds blue, brown and gray mix tures. Second floor $1.95 for Men's $3.50 to $5 Derby Hats -newest blocks. Grand Aisle, First floor 85c for Men's $1 to $1.50 Fall Shirts starched and soft cuffs. First flqor Kitchen Utensils of white and blue-and-white enamel the manu facturer called them "seconds" to ease his conscience. 25c to 85c values 40c to $2 25. Fourth floor $3.95 a pair for $5 and $5.50 wool-filled, cotton-warp blankets. For double beds, white, gray or plaid. $3.95 for $5 and $6.50 Down Quilts and Wool Comfortables The Thoroughfare, First floor and Second "floor $1.25 for $2.50 imitation pearl Earrings with solid gold mountings. 95c for $1.50 Bar Pins of sterling silver, set with rhinestones. Some have colored stones in combination First floor. for four of our $5 lines of "Perfection" Shoes for Women. Dull and patent leather. Second floor $3.60 11 QC Women's $3 to $4 Combination Garments, Corset Covers P JL .70 and Drawers. Women's Radium Taffeta Waists at $3.95; Value $5 Of good quality ; made with pleats ; long sleeves. Bargain .it $3.95, instead of $5. $5, value $6.90 Blouses of soisette, in military rose, blue and pearl gray. $7.90, value $10 Radium lace Blouses, combined with Georgette crepej black over white. Salons of Dress, Third floor. Women's $1 and $1.25 Kid Gloves, at 85c Woman's $1 long washable suede Duplex Gloves at 58c. $2.95 to $10.75 Separate Muffs, at $1.75 to $6,95 Women's Fur Sets at $5.95 to $14.75, values $8.95 to $19.75. Men's $15 Suits and Overcoats, at $10.50 Men's Raincoats at $6.50. Men's $7.50 Raincoats at $355. Men's $3.50 Trousers at $2. Men's $2.50 Trousers at $1.50. $12 Brass Bedsteads Combination, at $7.75 rtrac ndpads. with sanitary II steej spring and soft top and bot II toin mattress. 20c to $1 Turkish Towels, , at 12Vssc to 65c Good seconds. ' Heavy absorbent Toweling, '17 inch, at 8c yard, value lie. 75c for $t mercerized Table Damask; imported; 72-inch. $39.50 Victrola No. 6 Combination, at $36.25 Victrola No. 6 $25 Cabinet, regular price $10 6 double Records, 10-in $4.50 Value .$39.50 Greater Philadelphia Sale price $3655. . . $3 sends it home balance in small monthly payments. $22 Lucia Sewing Machtnw, at $15.50 Drop head, golden oak cases; all attachments and fully guaranteed. $2 cash, balance $1 Weakly. IN THE SUBWAY STORE $1.50 Jiouse Dresses, at 85c Gingham, stripes and checks embroidery trimmed. 36-inch Dress Poplin at 38c a yd. instead of 85c 36-inch black Duchesse Messa line at 68c a yard, instead of $1. Men's $3 Fall Shoes at $1.95 Men's $3.50 and .$4 Fall Shoes at $2.45. Women's $3.50 to $5 new Fall Shoes at $2.65. Women's $2.50 to $3 Shoes at Children's $1 50 school Shoes at 1. Sizes 5 to 2. $2.65 for Women's $3.95 to $7.50 Waists Lace, crepe de Chine and chiffon good styles. $1.65 for $3 to $3.95 Japanese silk, embroidered voile and linen Waists fashionable inodcls. $2 and $2.50 Ostrich Collarettes, at $1.50 50c, for $1 net Fichus. 1800 Men's $1 to $2 Shirts, at 65c each Slight but good seconds rep, woven madrai, cotton pongee and percales; soft or laundered cuffs; sizes 14 to 18. $11.50 for $17 Tapestry Brussels Rugs, 9x12 ft 25c sq yd for New Process Lin oleumfull rolls; perfect. 18c Drapery Scrim, at 10c yd. $1 Swiss Dutch Curtains at 55c a pair colored borders. 5c for Women's 10c Dust Caps 12Hc for women's 18c Bib Aprons. Boys' $6.50 Norfolk Suks, at $4.85 Boys' fall-weight Norfolk Suits at $2.45, value $4. Women's and Misses' $6.90 Silk Dtcut$, at $3 Silk taffeta and poplin. Women's and misses' $15 new Suits at $10 poplin, serges and heavy tweeds; manufacturer's L samples. Women s and misses $10 to $15 Coats at $3 and $5 splendid as sortment of materials and styles; manufacturer's samples. "Women's and misses' new Skirts serges, mixtures and checks. $2. Girls' sample Coats, $2, value $5. Girls' school Dresses at 45c and 65c, values $1 and $1.25, New serge sailor Dresses at $2, value $4. Girls' $5 to $7.S0 Coats, at $2.95 Zibeline, cheviot, chinchilla corduroy and mixtures; great va riety of styles and colors, sizes 4 to 14. Women's 38c Underwear, at 25c Medium-weight cotton r ribbed; some seconds, regular and extra sizes. Children's bleached whke cotton Vests and Pantalets, for 1 to 16 years, at 25c each, value -38c. Men's $1 fleeced Underwear at 65c natural color, good maka. Men's 25c silk-plated Socks at ISC, Gimbel Brothers MARKET : CHESTNUT : EIGHTH : NINTH 'fl i hM"M'' MHHMMMlMlH