Bema
Bellefonte, Pa., November 11, 1910.
™ BUSINESS METHODS.
The Vaiue of Imagination as an Indus-
trial Asset.
Let us assume that tomorrow you
decide to embark in the business of
manufacturing a toilet soap to com-
pete with some of the well known mak-
ers. It is important that it should
have a significant or attractive name.
But, right at the outset, you discover
that it is almost impossible to secure
any satisfactory name for a new soap.
Its color, transparency and clearness
suggest the title of “amber soap.”
Yes, surely, “amber soap” does have an
attractive sound. But you cannot use
the word “amber,” for you find that
this is one of a list of twenty-four pos-
sible names for a toilet soap pre-
empted by registration as a protec-
tionary measure years ago by one of
the leading American soap :aaiers.
They have covered over a hundred
names in the past quarter of a century,
willingly paying the registration
charges of $25 for every title. Of
course they do not intend to use them.
They register them to fight off compe-
tition, believing (and here is the im-
portant point) that no clever business
man would embark in the enterprise
of manufacturing a new soap when
from the start he was prevented from
employing the powerful weapon of
imagination in giving it a suitable
name. If an establishment like this,
directed by some of the ablest heads in
the business world, believes that it
can discourage competition by simply
depriving the would be competitor of
the appeal to the imagination in the
naming of his soap, how great a value
must we attach to imagination in busi.
ness?—Lorin KF. Deland in Atlantic.
TRAPPING RABBITS.
‘The Australian Method of Dealing With
the Pests.
Rabbits are the greatest pest the
Australian pastoralist has to contend
against. If these rodents are at all
numerous on a station property, they
do enormous damage to the grass, but |
the pest is kept down to the lowest |
possible limit in every district of the |
commonwealth at great cost.
The most effective method of deal- |
ing with them is hereunder explained. |
In summer when any water that !
might have been lying about has been !
“WALL STREET WAYS.
Methods of a Brilliant Operator of
Many Years Ago.
One of the most brilliant operators
of Wall street in the early sixties of
the last century was Walter Wellman
Morse, though he was by comparison
with some of the gray haired market
veterans ouly a mere boy, being just
thirty years of age. The public con-
fidence he enjoyed made it possible for
him to reslize profits in any stock.
Such was the influence his indorse-
ment would carry that after he had
accumulated stock at his prices he
could tell his daily callers that the
stock was due to go up, and immedi-
ately there would be enough profes-
sional and public buying of the stock
to rend it up, thus enabling Morse to
unload at a profit.
An example of Morse's popularity
was illustrated in a scene accompany-
ing the opening of subscriptions for
stock in a coal mining company or-
ganized by him. The day the subscrip-
tion book was opened people flocked to
the office and fought with each other
in their efforts to enter and get thelr
names recorded. One man who had
subscribed for a large amount of this
stock, after getting away from the
crowd, came back and, walking up
to Mr. Morse, said, “I say, Mr. Morse.
was that gold or coal stock I sub-
scribed for?'—Moody’s Magazine.
BIRDS AS SCOUTS.
A Gypsy's Warning Before the Battie
of Sadowa.
During the night, July 2-3, before the
battle of Sadowa, a division command.
ed by the archduke, retreating before
the Prussian army, had bivonacked
near a town in Bohemia facing north.
At midnight the archduke, when
resting In a peasant's cottage, . was
awakened by the arrival of a gyper.
who insisted on seeing him personally.
having come to report the advance of
the enemy.
The archduke. who spoke Romany
fluently, asked: “How do you know?
Our outposts have not reported any
movement.”
“That, your highness, is because the
enemy is still some way off.”
“Then how do you know?"
The gypsy, pointing to the dark sky
lighted by the moon, observed, “You
gee those birds flying over the wooda
from north to south?”
“Yes. What of them?”
“Those birds do not fly by night un.
less disturbed, and the direction of
their flight indicates that the enem
is coming this way.”
The archduke put his division under
dried up by evaporation and the grass | arms and re-enforced the outposts,
has become dry rabbits swarm toward | which in two hours’ time were heav-
the tanks, dams or other water holes! ily attacked.—Field Marshal Sir Eve-
that have been sunk for stock drink-! lyn Woed in London Saturday Gazette
ing purposes. |
Pastoralists take advantage of this, |
and every cvening after the cattle!
have partaken of their last drink a |
strip of wire netting is run around the
tank or dam. :
Outside this netting fence holes are |
dug in the ground and filled with poi- |
soned water, and these in turn are in- |
closed by another strand of netting, |
pegged down ig within a few inches |
of the ground, being sheep proof, but |
allowing plenty of room for rabbits to
get under, !
The rabbits make for the dam; but, |
as their way is barred, they drink at!
the poisoned holes, with to them disas.
trous results. i
In the morning are to be seen bun- |
dreds and thousands of dead rabbits |
scattered about the country. — Mel- |
bourne News. |
An African and a Boa Constrictor. |
At M'Geta, German East Africa, aj
native who, like all those belonging to
the tribe of the Waluguru, regarded
snake flesh as an especial delicacy
found a huge boa constrictor lying in |
the middle of a field. He confided the
discovery to one or two others and ar-|
ranged with them to kill it during the
hours of darkness, so that they might |
enjoy the delicacy together. Toward |
nightfall the man, armed with a stick, |
attacked the huge serpent. The boa |
constrictor, aroused from its apparent |
torpor, suddenly selzed the unhappy |
negro and slowly crushed him to pulp
and then gradually swallowed him. i
Tactless.
“When Clubber gets arguing he
loses all tact.”
“As for instance?”
“Why, last night he told an oppo-
nent who is lame that he hadn't a leg
to stand on, another who squints that
he was sorry he couldn't see things as
he did, and a man who stammered he
urged not to hesitate in expressing an
opinion.”—Stray Stories.
Color Blindness.
Forty men and four women in a thou-
gand are either wholly unable to per-
ceive certain colors or can recognize
them only with difficulty. All attempts
to overcome color blindness by edu-
cating the color sense have failed.
There are three theories of color vi-
sion, all of which are based on the
workings of the sensitive fibrils of the
inner eye.
Loving Letters.
Never burn kindly written letters. It
4s so pleasant to read them over when
the ink is brown, the paper yellow
swith age and the hands that traced the
friendly words are folded over the
thearts that prompted them. Keep ll
Joving letters. Burn only the harsh
ones and in burning forgive and forget
them.
More Than Pleased.
“Did Miss Flavilla seem pleased
when you asked her to go to the thea-
ter?” :
“Pleased! She wanted to keep the
tickets for fear something might hap-
pen to me.”—Chicago Record-Herald.
————— -—— —
Some Prophecies Fulfilled.
Long before his name was known
outside his native country Oliver Crom-
i well was making one of his rambling
speeches in the house of commons.
Lord Digby asked Hampton who he
was, and Hampton replied, “If ever
we should come to a breach with the
king, that sloven will be the greatest
man in England.” Never was any
hecy more completely fulfilled
than this.
Almost equally remarkable in its
way was Disraeli’s prophecy, “But a
time will come when you will hear
| me.” made when nothing appeared
more unlikely than the brilliant serie=
of triumphs which fulfilled it.
Another instance of a quickly fulfilled
prophecy was furnished by Pope Pius
VII. when he was told of Napoleon's
escape from Elba. “Don’t worry about
it,” he said; “it is a storm that will be
over in three months.” The story of
the hundred days proved his holiness
to be right to a few hours.
He Got None.
“What's a pun, father?”
“A pun, my son, is a play upon
words. There are three kinds of puns
—good ones, which you laugh at; in-
different ones, which you take no no-
tice of, and bad ones, which make you
throw something at the punster.”
“Can you make a pun, father?”
“Of course, my son! Now, you're
thinking about your supper, aren't
you?’
“Yes, father.”
“Well, that’ s-upper-most in your
wind at the present time. That, you
see, is a play on— Here, you young
rascal, what did you throw that book
at me for?’"—Philadelphia Inquirer.
Frog Farming In France.
Among the advantages of frog farm-
ing in France is the fact that it en-
ables persons of limited means to util-
ize marshes and ponds which are too
shallow and warm for fish culture and
practically useless for any other pur-
pose and produce on a comparatively
small area a large amount of valuable
food material for which there is al-
ways an eager market.
Hunted the Hunter.
“Is it really true,” asked Miss Chel-
lus, “that you're engaged to Mr. Rich-
ley?”
“It is,” calmly replied Miss Bute.
“My,” exclaimed Miss Chellus, “he
was a great catch!”
“I beg your pardon,” retorted the
other haughtily; “catcher.”—Catholic
Standard and Times.
Objects of General Interest.
“Those flashy Van Punks have mov-
ed. Do you know where they went?”
“That's the very thing their unhap-
py landlord asked me."—Cleveland
Iain Dealer.
The poet's verse slides into the cur-
rent of our blood. We read it when
young, we remember it when old.—
Smiles.
———— — — —— ——
The original proof
sheets also stated that on turning the
shoulder of Mount Olivet in the walk
from Bethany “there suddenly burst
upon the spectator a magnificent view
of—Jones!” In this startling sentence
“Jones” was a transmogrification of
“Jerus,” the dean's abbreviated way
of writing *Jerusalem.” When the
dean answered an invitation to dinner
his hostess has been known to write
back and inquire whether his note was
an acceptance or a refusal, and when
he most kindly replied to the question
of some workingman the recipient of
his letter thanked bim. but ventur '
to request that the tenor of the answer
might be written out by some one else,
as he was “not familiar with the hand-
writing of the aristocracy.”
Was Cleopatra Beautiful?
Archaeologists have discovered on
coins portraits of Cleopatra, and critics
have confronted these portraits with
|
§
i
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{
he was leaving the father of the zirl
met him in the hall and forced a quar:
ter into his hand. Dr. Bull thankca
him and went off feeling happier than
if he had received a $1.000 fee. The
girl got well.
The Third Way.
The Midland express was slowin:z uy
in Derby station. An American trav-
eler, his finger keeping the place in his
Baedeker, addressed the carriage:
“Can you tell me whether this place
is ‘Derby’ or ‘Darby? 1 have heard
both.”
“The original and therefore the cor-
rect pronunciation,” replied a preci
looking passenger, “is ‘Darby.” I have
seen it spelled ‘Darbie’ on old maj
It is also the form used in commu:
speech.” !
“You'll find ‘Derby’ is right,” re-
joined a passenger, less precise, “It's
spelled like that, and the people up in.
the north of the county say ‘Derby.’ ”
At this point the train stopped. and
a porter bawled loudly into the c¢--
riage, “Dawhy!"—Manchester Guar!’
! fan.
Sven Hedin's Experience. i
Dr. Sven Hedin. the famous traveler |
and explor-r. had some terrible expe-
riences during a journey through Ti '
the poetic descriptions of Cleopatra! '
given by Roman historians and ave Deore to bette DHE IC, Lhe LE |
found that in these descriptions there
was at least much fancy. In the por-
traits we do not see the countenance
of a Venus, delicate, gracious, smiling,
nor even the fine and sensuous beauty
of a Marquise de Pompadour, but a
face fleshy and, as the French would
say, “bouffie.” with a powerful aquiline
nose—the face of a woman on in years,
ambitious, imperious. which recalls the
face of Maria Theresa. It will be said
that judgments on beauty are person-
al; that Antony, who saw her alive,
could judge better than we who see
her portraits half faded out by the
centuries; that the attractive power of
a woman emanates not only from cor
poreal beauty, but also, and yet more,
from her spirit. The taste of Cleopn-
tra, her vivacity, her cleverness, her
exquisite art In conversation, are ac-
claimed by all.—Guglielmo Ferrero in!
Putnam's.
A Modest Fee Appreciated.
Shortly before Dr. W. T. Bull, New
York's famous surgeon, was stricken
with his fatal illness a young east side
physician called at his office and said
that he was attending a poor girl over
in his neighborhood who would surelr
die unless operated on. The family
was too poor to pay and the doctor
did not feel that he was equal to the
operation. Would Dr. Bull give him a
little advice as to how to proceed?
“Well, I guess we had better go and
take a look at the patient,” said Dr.
Bull, putting on his coat.
They found the patient in an east
side tenement, and in less time than
it takes to tell it Dr. Bull had the room
cleared and began the operation. When
traveled, that to unbutton one's cont |
meant acute pain and tension to an!
overwrought heart, which literally wa: |
at the point of breaking. His only |
safety lay in the fact that he never
left the saddle for a single moment
from morning till evening. Had he
done so his heart would have given |
way. At one time they were nine days |
without water, and when at last he
saw a small pool Dr. Hedin drank five
pints without stopping.
The Gift. i
“Accused of begging!” exclaimed the
magistrate. “Why. you are the very
man who was begging at my door yes-
terday!”
“Yes,” assented the vagrant, with a
sneer, “and you didn’t give me any-
“Well, I'll give you something now-—
| fourteen days!”
And He Did.
“I beifeve we are all ready.” said the :
young man who was about to officiate
as the bridegroom.
“All right. I will join you in a mo-
ment,” replied the clergyman, rising.—
‘Chicago Tribune.
Answering a Foolish Question.
Lecturer- Mr. Committeeman, | want
a glass of water placed on a small ta-
ble on the stage tonight. Committee-
man—To drink? Lecturer—No: I make
a high dive in the second paragraph.~
Chicago News.
All is holy where devotion knesls.—
Holmes.
CEE SESE SE Rr ere)
Allegheny St.
Bellefonte.
<
:
A Just Rebuke.
“1 am,” he said, “deformed. Pads
hide it. Still. deformed | am, and |
want to know why writers always
make deformed persons villains? Take
Quasimodo in Victor Hugo's ‘Notre
Dame.’ Why, Quasimodo was little
better than a wild gorilla, swinging
from the great bell and hurling the
priest down from the high tower.
Take the housemaid's clubfoot father
in Ibsen's ‘Ghosts.’ There was a nasty
old man for you—a nasty, perverse.
evil minded old rooster. eh? Take Dick
Crookback in the immortal Willlam's
play. Take Nosey the Dwarf in
Hauft’s classic fairy tale. Take the
villains in all fairy tales, for that mat.
ter. They are a one eyed. lame, hunch.
backed, clubfooted lot.
“It makes us deformed folks red hot,
this literary imputation of villainy. It
causes peopl to think we really are
villains. Where's the child, after na
"course of fairy tales, that can be per-
‘ suaded & hunchback's soul doesn't
match his body?’ — Cincinnati En-
quirer.
Danger In Eye Poultices.
Do not poultice an eye in any cir
cumstances whatever. Binding a wet
application over an eye for several
hours must damage that eye, the as-
sertions of those professing to have
personal experience in this to the con-
trary notwithstanding. The failure to
aggravate an existing trouble by bind-
ing a moist application over an inflam.
ed eye, which application is supposed
to remain for an entire night, can only
be explained by the supposition that a
guardian angel has watched over that
misguided case and has displaced the
poultice before it had got in its fine
work. All oculists condemn the poul-
tice absolutely, in every shape and in
every form. Tea leaves, bread and
milk, raw oysters, scraped beef, scrap-
ed raw turnip or raw potato and the
medley of other similar remedies popu-
larly recommended are one and all ca-
pable of producing irremediable dam-
age to the imtegrity of the tissues of
the visual organ.—Family Doctor.
The best o' working Is it gives you
a grip hold o' things outside your own
lot.—Eliot.
52-45-1y.
Branch
ILES.—A cure that is guaranteed if you use
RUDY’S PILE SUPPOSITORY.
No 1 Nob
a. mip. m.ip.m, a.m,
17050 6 22 .19 9 40
715| 7 2 ale 8 9 27
720117 11) 2 37 M8 cf]
7271718 245. 18 91
729 247 8 43 9 13
7 8a ....f8 38 19 09
30 7 25... we! 8 36 4 (5
7 4017 30] 2 58 IB 4 10 12
7 42/147 33; 3 01)... ween 8 32 19 Ww
746 7 38 305 R ny
7 48117 40] 3 08... you 26 18
752 7443 82 ao
1 1749 3 ....18 18 48
Ht 754 3 ..| 812 843
805 757 3 |810 841
810180 3 ..l 805 836
(N. Y. Central & Hudson River R. R.)
11 40! 8 53......... Jersey Shore........| 309] 7
12 | 9 30 Arr. Lve.| 2 35| 17
112 29) 11 W/Lve. wWM'PORT | Sve £35 11
t fC & Ry.
™ pi ie 18 36| 113
1010) 900... NEWYORK... 900
| (Via ) |
p.m.! a.m. Arr Lvel a.m. p.m.
t Week Days.
WALLACE H. GEPHART,
General t
ELLEFONTE CENTRAL RAILROAD.
Schedule to take effect Mondav. lan. 6. 1910
Hood's Sarsaparilla.
Raney
Is a Constitutional Disease.
It manifests itself in local aches ahd eine,
—in| joints and stiff muscles, tit
cannot be cured
It requires constitut
best is a course
Washington, ind.
There is no real substitute for
HOOD'S SARSAPARILLA
Get it today in usual liquid form or
a ad fon
WESTWARD EASTWARD
Read down. | __ Read up.
| \ | STATIONS. | 1
tNo5itNo3 Nol i No2itNo4/No 6
[Lve.=w .- Ar. 3
% 30! Bellefonte. 5% 00
6 35|....Coleville.... 550
63... Morris... .. 547
6 43... Stevens... 545
6 Hamers Park 5 40
s 2 ....Fillmore..... 3 3
7 00... Waddies...- 525
7 31|.. Bloomsdorf..
340 | 7 35/PineGrove M’l 320
F. H. THOMAS. Supt.
Children Cry for
Fletcher's Castoria.
Clothing.
Clothes That You Can Trust
Our store is packed with Suits and Overcoats for
Yourself and Your Boy that you can trust in every way.
Suits and Overcoats that wear, that fit, that hold their
shape, that are right. The kind of Clothes that we
feel safe in saying if they are not right bring them
to us and get your money back.
Do You Know of a Safer Way
to buy Clothing. Let us show you. We can and will
save you money and at the same time give you the
BEST Ready-to-Wear Clothing made in America.
The Fauble
tores.