CLOAKS AND FU 'S. j
J O W OPE N,
PA1US CLOAKS.
EXCLUSIVE STYLES,
(Will JB WILL NOT BE COriED),
IS OBt AT VAUJETY OF .
MATEFIAL AND DEOK.
A'. SO,
PABIS STYLE CLOAKS,
CUB OWN MANUFAC1DKE,
IN GREAT ABUNDANCE.
NEW CLOAKING CLOTHS
IN CBEAT VABIETY.
ALSO
SUPERIOR BLACK SILKS FOR DRE3SE3, ETC.,
FROM THE BEST MANUFACTURERS.
AND CUr IN ANY LENGTH.
J. W. PROCTOR fit CO.,
No. 820 CHESNUT St.
JV O W O I E IS",
FUES OF ALL NATIONS.
RUSSIAN SABLE FURS,
HUDSON BAY SABLE FURS,
FINS DARK MINK SABLES,
ROYAL ERMINE AND CHINCHILLA,
DARK SIBERIAN SQUIRREL,
PERSIAN LAMB,
ASTRACAN, ETC. ETC.
For Ladies, Misses, and Children.
J. W. PROCTOR & CO.,
1017 Imro No. 920 GHKSNUT St.
QLOAKS AND FU11S.
C. LEWISSON,
M AN UFAC I (TREB OF
CLOAKS, MAK1ILLA8, AND FURS,
No. 14 South SECOND Street,
Six Doors below Market Street.
Finest Assortment of Cloaks in the City,
Ah or New Style! and the Best Workmanship.
The Largest Stock of Furs in the City,
AU of my own Manufacture.
Lodlei do not buy j o or Cloaks or Furs until you have
examined my stock q rKW(SSON
No. 14 Sonth SECOHD btroet,
928 ImwSm 8lx doors below Market, Philadelphia.
JICII, It ARE AND RELIABLE
FURS.
Hudson's Bay Fable MufTi, Collars and Berthas.
Fine Sable Mink Muffs, Collars and Berthas.
Siberian (Squirrel UmTs Collars and Berthas.
Veal Boat Frmlne Muffs, Collars and Berthas.
Chlidicn'a Eeis In every varle y ot Furs.
An Immense saving In prlco by applying for an early
selection at the
CLOAK, MANTILLA, AND FUR EMPORIUM,
No. 14 8. SECOND Street, six doors below Market
9 29ftutb8m CHA8- LEWISSON.
HOSIERY, ETC.
1STOS. 917 & 919 SPRING GARDEN
X SMYTHS'
STOCKING STORE.
Always on band a good assortment of
EKGiasiI, UKIIMAN, AND DOMESTIC
' Cotton, Woollen, Silk, and Merino.
UKDEKSIUHTB AMD UltAAVKUS,
l or Ladies, (Jtnts, Misses, and Boys,
JOVVIK'S KID OliOVliS,
Meet quality imported,
GLOVES FOIl FAL.I.. AND WINTER,
AU nines, and targe variety.
FBENCII COHSETS. HOOP SKIRTS,
Warranted best mates only,
KKI1 TIKG YARNS, ZEPHYR WORSTED
GliBMANTOWN WOOLS
in alt colors. Large slock constantly on hand,
ZEPHYR KNIT GOODS,
in stock and made to order,
AH goods sold at the lowest prices, and a better assort
ment can not be lound than at
M. St. J. E. SMYTH'S,
C10 6 ltn Fob. 817 and 919 SPK1JXG GARDEN Street.
DRESS TRIMMINU8.
Xewist styles in every vartety.
Q-ENTS' FURNISHING GOODS.
F. HOFFMAN, Jit ,
iLa'.e O. A. Hoffman, successor to W. W. Knight,)
FINE BI1IBT8, AND WRAPPERS,
HOr-IEBY AND GLJVjCS,
Silk, Lambs' Wool and Merino
UNDER-CLOTHINC.
lODtuths No. h-A ARl'H twet.
POCKET BOOKS UP OUR OWN AND THE
most celebrated FngltHh, Uermsn ami French
manniacture, at
Street.
miacture. at MUX) & tu.'S. No. 432 crlEssur
10 17 ws2t
STANDARD SCALES.
BANKS. DIN MORE & CO,
8UCCES:OR3 TO A. B. DAVIS fc CO.)
MJSVFCrrjnEBS OF PATENT 8TANDABO
KC'ALKS,
suitable lor Weigh Loeks.Ital road Tracks
a"d depots, uoal, Hay and Live Stock.
aiik, Imorovml Patent c et tor Blast
Furnaob. K Jiin. urn. u.
Foundries ano a 1 tue vaiiJu.Wr p'uons Tol I Dormant
andPortable Uat.orn, Heel, land tj&aT$JFaumt
C. M. Banks.
..,.rTraB LB 14 Imro
l.fiWlH I. Ml..... '
B. U Diiiinore
Frederick a. Uiehle.
ROCKHILL & WILSON,
FINE CLOTHING HOUSE,
Nos. 603 and 605 CHESNUT t.,PMla.
Foreign and Domestic Fabrics Hade to
Order, Seasonable, Serviceable,
and Fashionable.
THE DAILY EVENING TELEGRAPHTRIPLE SIHM7T.
WATCHES, JEWELRY ETC.
IT E A D & C O . ,
No. OlO CIIESNUT STREET,
MAN UF AC1 URER3 OF
SILVER-PLATED "SVAUF,
1RIPLE PLATE.
MONrY SAVED BT FURCHA8IVG DIRECT
FROM TUh. MANUFACrUUEBS,
MEAD & CO.,
10 lmw3mrp No. 010 CTIE8NUr StKEET
BlTlDAL GIFT S.
AN UNUSUALLY LARGE VARIETY OF
SILVER MANUFACTURES,
Embracing the meat FLTG AN1 and UNIQUE ARTI
CLES tor the 1 able, designed expressly tor
WEDDING GIFTS,
Ana arrsnged In single pieces and tasteful combinations
ALSO EXQUISITE
Cut Class and Bisque Wares.
JAMES E. CALDWELL & CO.,
No. 829 CHESNUT ST.
10 9 tutbsSp t U
FLE GOLD WATCHES.
To Sojourners In our Citv.
We call special attention of tbe sojourners In out cltt
to the
FINE WATCH AND SILVERWARE
ESTABLISHMENT OF
' XV. XV. CASSIDV,
No. 13 South SECOND Street,
TV to bason band one of the finest assortments ol Js
eliy, etc.. of any tn tbe city. A splendid assortment o
SILVERWARE ALWAYS ON HAND. Remember
W. W. OASSIDY.
SICK
No. 12 South SECOND Street.
iiENitY harper;
IV o. GIO A.TCCII Street,
Manufacturer and Dealer in
Pine Jewelry,
Silver- Plat 1 Ware,
AND
81 Solid Silver-Ware.
BICII JEWELRY.
JOHN BRENNAN,
DEALER IU
DIAMONDS, FINE WA1CHES, JEWELRY,
Etc. Etc. Etc.
0 20$ 18 S. EIGHTH ST., PHI LAD A.
M-- " -wo,
DIAMOND DEALER & JEWELER, 1
WATCHES, JKWILttV SILVER WARK. II
sWATOHES and JEWELRY REPAlREDf
803 Chestnut Stj!1
Owing to tbe dei-lme ot Gold, bas made a great re
duction in price of hlslarge and well atsorted stook o
DiaTiotidft
W a tones.
Jewelry,
Silverware, Eto'
Tb public are reapectlully invited to call and examln
our stock before, purcbaslngolsewbero. Hi
WATCHES, JEWELRY, &c.
MUSICAL BOXES.
A lull assortment ot above goods constantly on
hand at modeiate prlcos the Musical hoxciplajinj
from 2 to 10 beautiful Airs.
FARE & BROTHER, Importers,
Ko. 824 CHESNTJT STREET,
llllsmtbtrp Below Fourth.
G. RUSSELL & CO.,
No. 22 North SIXTH St.,
llavlug increased tbelr facilities for
FINE WATCH REPAIRING,
Invite the attention of tbe public.
All work warranted for one rear.
C4 26
BOWMAN & LE0NAUD,
MANUFACTURERS OF
AND
WHOLESALE AND RETAIL DEALER
JN
Silver and Silver-Plated Goods,
No. 704 ARCH STREET,
PHILADELPHIA.
Thofe In want of SILVER or BILVIH-PLATED
WAKE wtil Hurt It nnicu to their advantage to visit
rnr H I OKK teioie making llieir purchaties Our loag
experience In tbe manuiacture ot the above kinds of
goods enuLUs us to delr competition,
W e keeD no aoods but thn&A wliln am f,r 4h. annai.
I III OI ou
our own make, and will be sold at reduced
prices
g IL VER-rLATED WARE.
SAMUEL K. SMYTH,
Traetkal Partner of the late firm of MEAD
BUY Hi, would Inform the trade that be has rouiovetl.to
No. 35 South THIRD Street,
Where he will continue the ma mr.cture of STJPE
RIOK 8lLVHlPLATEl WABlo ol . otible and tripe
plate. unUti tbe nauiiof the tliro of bilVia it, ADA! It.
V 11 lin
ROCKHILL & WILSON,
FINE CLOTHING HOUSE
Nos.603 and 605 CIIE3NUT St., Phila.
Latest Style Sack and Walking Coats.
BOYS' CLOTHING.
T II E O 1 K 11 A
Jt'BT REC KIVI l BV
JAMES' E. CALDWELL & CM
No. 822 CIIESNUT St.,
AN ASSORTMENT OF RE A IX r
FINE OPERA CLASSES,
Wade expressly to their order, by BARDOU, OF PAR 13
Also, reiy large supply 0
PARIS
FANS
ew designs, prepared especially lor their Sales,
10tnh4ptUiW
JpINE O P E R A GLASSES.
PEARL, RUSSIA LEATHER, MOROCCO, JA
FANNED AND FANCY CASES,
OF THE BEST MARKS.
Imported and tor sale by
william v. McAllister, .
10 16tuth6 rp No T8 CUE8MTT Bt, Phila.
FURNITURE, BEDDING, ETC.
F U 11 IN I T U 11 I2J.
GEO. J. IIENKELS, LACY & CO,
THIRTEENTH and CHESNUT Sts.,
FHILAPELPniA.
Suits of Walnut Furniture In Oil.
Suite of Walnut Furniture, Polished.
Suits of Walnut Parlor Furniture in Oil.
Suits of Walnut Parlor Furniture, Polished.
Suits cf Rosewood Chamber Furniture.
6uits Fompeii Chamber Furniture.
Suits Fompeii Parlor Furniture.
Suits of Walnut Dining-Room Furniture.
Suits of Walnut Library Furniture.
Suits of Walnut Hall Furniture.
A lsrje assortment finished, sn hand.
GEORGE J. I1EXKLLS, LACY & CO.
flitl mHp Kos. 1501 nnd 13CS CUKHStjT Btreeti
BUY FUKNITUKE AT (tODLD & CO.'S
L'nlon Depots, corner MNTI1 and MARKET and
os. 67 and 3Hhortn HtCOM) Street.
1 he largest, cheapest, and best stock of Furniture, o
every flexcitptlon. in tbe wor d. Hend tor Printed Cata
logue and Price List. 'J be soundness ot material ami
worknitmslilp is guaranteed ol a I we sell. Furniture tor
I arlor, Drawing room. Chamber or Bed room, Dining
room, Library. Kltclici, hervunts' rooms. Offices
Schools, Churches, Odd Fellows, Masons, or other
lodges, Ships. InHtitutions Clubs, Colleges, Pubic
Buildings. Hotels Boarding-Bouses, Hospitals, Fairs, or
a single piece ot Furniture.
I raw Ings and estima es I urnished when repaired.
Ordors biih t post will be executed wlib de-ipatch,
and with liberality and justness of dealing Country
dea era, ano the trade generally, continue to do supplied
on the same liberal wholesale terms that insure them a
tn r pin&t. Parties at oistnnoe mav remit througb our
Hanker, the Fanners' and Mechanics' hailonal liank.
t'iiesnu street, or the L'nioo National Bank, Third
street, or bv fcxpress. ('beck, or Post Ofllce Order. Im
mediate attention will be given, and satisfaction Insured.
oour,D 00.,
V E. corneiNlUTH and MA 8KET Rtreeta and
Ko: 37andi9Horta HECO.NI Street.
MO 50 Philadelphia,
TO HOUSEKEEPERS
I bave a large stock of every variety ot
FUltNITUUE
Which I will sell at reduced prices, consisting 01
I' LAIN AUD MARBLE TOP COTfAOE SUITS
AL..itj 1 ;n ai ix vim
PARLOR BUITh IN VRLVKT PLC8H
J'AHLOR 8DIT8 IN HAIR CLOTH.
PAHI.Olt HJIT8 1M HKP8.
8ileboards. Kxtanalon Tablaa. Wardrabea. Bookcasaa
alattrcsaes, Lounaea, eto eto.
P. ' OTJSTINE
8 IS K. E. corner SECOND and BAKE Htreets
PLEASE OBSERVE
THAT
RICHMOND & FOREPAUCH'S
Is the Cheapest Place In this city
TO BUY YOUR FURNITURE.
Our stock is the largest and most varied, as our prices
are the loweut
I OKT F ROF.T TO CALL beforo purchasing? else
where in order that we may have an opportunity of
proving me iruiu 01 we auove asseruon.
RICHMOND k FORErAUGH,
0 25 tulh2mrp Ko. 40 South SECOND St , west side.
MIST-CLASS FUllMTUHE.
A Large Aaaortment of tb Latest
Styles
On hand, and will be sold this coming season at very
n oderote prices, at
L. LUTZ'S Furniture Establishment,
0 S 8m No. 121 South ELEVENTH Street
ESTABLISHED
1795,
A. S. RODINSON,
French Plato Looking-Glassos,
ENGRAVINGS, PAINTINGS, DRAWINGS, ETC.
manufacturer of all kinds of
LOOKING-GLASS, PORTRAIT, AND PICTURE
FRAMES TO ORDER.
No. OlO CIIESNUT STREET,
THIRD DOOR ABOVE THE CONTINKSTAL,
rniLADBLPRIA. 1 155
HCH STREET CARPET WAREHOUSE.
FALL, IMPORTATIONS
OF
OAEPETINGS,
NOW OPENING.
LATEST STYLES
AT
LOWEST PRICES.
JOS. BLACKWOOD,
No. 833 AROII Street,
TWO DOORS BELOW HINTH STREET.
0 15tuthtairp3
ILL-HEADS. CARD8, CIRCULAR8, ETC.,
riimed with despatcbi Certltloates, Checks,
lnnfts, eto , engraved in tbe finest styles at MOS&
CO.'B, 1.0. 43J CliEbNUT Btreet. lU17wst
ROCKHILL & WILSON,
FINE CLOTHING HOUSE,
Nos. 603 and 605 CHESNUT St, Phila.
COACHMEN'S COATSt
COACHMEN'S COATS.
HUNTING COATS.
HUNTING COATS.
PHILADELPHIA, SATURDAY, OCTOBKK 20, 18GG.
FINANCIAL."
HAN KINO HOUSE
OF
U2 ami iu So. THIRD ST. PIIILAD'A.
Dealers in all Gorernment Securities,
OLD 5-f20s WANTED
IN EXCHANGE f Oil NEW.
A LIBERAL DIFFERENCE ALLOWED.
Compound Interest Notes Wanted
INTEREST ALLOWED ON DEPOSIT.
Coll t .. S Rnnohtal.l Sol, I on flom.
mlsio. ' SJJSm
Specitl business accommodations reserved for btdi as.
RATIONAL
BANK OF THE REPUBLIC,
Nos. 809 and 811 CHESNUT Street
PHILADELPHIA.
The late management having relinquished their entire
control and interest In this Bank, the business Is now
being conducted under the following entirely
NEW MANAGEMEftT.
DIRECTORS.
JOSEl'H T. BAILEY,
Of Bailey ft Co., jewellers.
EDWARD B. OBNE,
Of J F. A E. B. Orne, Dealers in Carpeting.
KATHAX HILLES,
President of tbe Second National Bank.
WILLIAM 1RVIEN,
OfWyersA Etvlen, Flour Factors.
OSGOOD WELSH,
Of 8. ft W. Welsh, Commission Merchant",
BENJAMIN ROWLAND, Jr.,
Of B. Rowland, Jr., ft Uicther, Coal Merchant.
SAM UK L A. B1SPUASI,
Of Samuel Blspham ft Hon, Whosale GroceM
WILLIAM II. RI1AWN,
Late Cashier of the Central National Bank.
PRESIDENT,
WILLIAM II. RIIAWN.
CASBIEK,
JOSEPH P. MOMFORD.
I.nte ol the Fhliailelphfa National Bank.
5-20s,
7 3-lOs,
1881s,
1040s,
BOUCHT AND SOLD.
DE HAVEN & BROTHER,
Ko. 40 SOUTH THIRD ST.
10 2irp
-TILLIAM PAINTER & CO.h
BANKERS,
No. 3G South THIRD St.
Government Securities Bought and Sold
August 7.30s
And Old 5-aOs,
CONVERTED INTO FIVE-TWENTIES OF 18G5,
And the new Bonds delivered inunediatoly.
CITY LOANS BOUGHT AND SOLD.
9 26 am
U, S. SECURITIES.
A 8PEOIALTY.
SMITH, RANDOLPH & CO.,
, BANKERS AND BB0KEBS,
16 S. THIRD ST., 3 NASSAU ST.,
FBILADELFBIA, j NEW YORK.
STOCKS AND GOLD
B0UGUT AND SOLD ON COMMISSION
HERE AND IN NEW TO UK, 12 1
Ty ANTED,
NOVEMBER COUPONS,
FOR WHICH THE HIGHEST PRICE WILL BE
PAID, AT
'JAY COOKE A C0'S
Nos. 112 and 114 S. THIRD St.
10 8 tf
POCKET AND OFFICE CUTLERY, W09
tenholm's, Rodgers', ana other celebrated factor,
at HOBS ft CO. '8, Mo 432 CHESNUT Street. 1017w2
ROCKHILL & WILSON,
FINE CLOTHING HOUSE,
ffos 603 and 605 CHESNUT St., Phila.
FALL AND WINTER
OVERCOATS
IN GREAT VARIETY
NEWS PA FLU AKYEItTLSESXEXTS.
Propei'y rrpar lcfl, Uic bo vci lip'nt cotumns
of a newspaper ore union! ilv: moit Im
portant, (or no niBii rcHll.v bfcomos acquaint etl
even with Ihc news ol the tiny im'.il he has
thorouebly perused the ndvertisernents. They
are tit e pulse ot commerce and un.veTsal ac
tivity. Thry contain not onlyrme spcclnicnsof
hunisn ldiofyncriiBies, but alioid a peiornl view
ol lile In every voiwible ph i?c. They nid tbe
arts and science?; they niinifler tol sve; tbey
speak ol cbanee; eomelimes they excite a smile,
aoiuciimes a tear. To the aick man they pro
mice realth; to ibe poor man they olfer wc ilth;
the j leasure seeker is posted iu amusements;
tbe look buyer learns the title and price of the
Ias-t new work; the house hunter reads of a do
siralle ard eligible teneiueni lor "a family
without cLildrtn;" the traveller cf the best
means of conveyance; the unemployed of
emplojtnri f ; in Bne, every imaginable want
is iiippcsitiiiously tupplird by the advertising
depaitment of a daily newspaper.
Different theories may be held on the urt and
science of advertising. This paper, however,
will neither advocate old ones, nor advance any
thing new. Its design is rather to illustrate
history by pome of the curiosities of advcrtUnfr,.
and to show Low many secrets of social and
commercial life are locked up In a column of
advprlisetucnts which by some people is never
read.
It would be gratifying to the curious to bo
made acquainted with tbe real origin of news
paper advertisements. We believe it to be
wrapped tn obscurity, so numerous are the ver
sions that havo been friven. The latest we have
teen is by an Lnglishman, who has been over
hauling tbe back tiles of the English news
papers preserved in the British Museum and
elsewhere. He claim to have discovered that
the earliest adveitisement published In the
English language was tho oner ot a reward tor
the recovery of a "piebald nag," inserted in the
Nodtrate (a London newspaper). March 27.
lctfl, about two months after the execution ot
Charles I. The same writer professes to give
the oripin ol quack medicine proclamations.
To one Mrs. Claudia Kftber belongs the Ques
tionable honor of cum mencing it. She adver
tised an article called "Aurem Potablle
doubtless some exhilarating cordial in the
London Gazette of 1682, and the court beauties
of tbe "Merry Monarch's" reign patronized the
philter.
ADout tne same time aifO, the art of news
paper pulling seems to have been introduced.
Tbeoiiiiin of the word pu if as applied to a
newspaper article is French. In France, at
one time, tbe head-dress most in vogue was
called a potf. It consisted of the bair raised
as Men as possible over borac-halr cushions,
and then ornnmenlcd with objects iudteatlve of
tbe tastes and history of the wearer.. For In
stance, the Duchesve d'Orleaus. on her first ap
pearance at Court, alter the birth of a soa and
heir, bad on her pmtf a representation in gold
and enamel, most beatiti'ully executed, of a
nursery ; there was the cradle and the baby, the
nurse, and a whole host of playthings. Madame
d'Egroont, the Due de Richelieu's daughter,
alter her father bad taken Port Mahiu. wore
on her ponff a little diamond fortress, with sen
tinels keeping guard the seninels, by means ot
mechanism, being made to walk up and down.
This advertisement the poujf' is the origin ot
the present word 'putl-' applied to the inflations
of newspapers. Pulling commenced early, even
before the wotd wae thus used. In the relan of
J mu es II, a journal told the people that "about
forty miles Irom London is it schoolmaster who
has had such success with boys as there are
almost foity ministers and schoolmasters that
were bis scholars." Not very good grammar
this; but in other respects vecy much like the
announcements one sometime sees, that cer
laln members ot Congress, and men learned in
taw end divinity, will vouch for the excellence
ot some collegiate school, they or their sons
"having been educate i at that institution." By-the-way,
tbe schooltnaeter, who had such sttc
crsswitb the boys in the seventeenth century
had a helpmate who deserves mention. "II13
wife," says tbe pennv-a-ltner, "teaches girls
lace-making, plain work, raising paste, sauces,
and cookery to the degree of exactness "
A tew specimens of antique advertising may
show that, while we have Improved' in ortho
graphy and punctuation, we have make scarcely
any advance in the true att ol advertising. The
following proves that Isaac Punchard was a
man ot an wont." tns advertisement appeared
in a paper published in Aylesham, county of
Norfolk, England, in 16S0, and reads thus, cer
latimet literatim:
By bis Majesty's (letters pafnt, Beards takn off
and Uegistered bv Isaac Pcbchard, Barber, i'erre
wia naker, Surtrcon, 1'arish Clerk, fcSchoolmast-r,
B ackemitb & Man Mlawife. I snaves lor a panne,
cutslare lor two ponce, and oy!d and l'owdird in
the liamano, youna Ladles gentely educated, lamps
h ed by the year or quar'er, young Gentlemen also
taut their U rammer lanpuaae in the neatest manner
& gieat keer takin ot their mirro's Spelen. Also
Saline Hinging and Uorce shewing by tbe reel makir.
likewise maks and Mend ail sorts or butos atd
shews, teaches the Ho boy and Jews harp, outs
coins, bledes and Bisters on the lowest terms Cow
tillions and other dances taut at bom and abrode,
also deals holosalo aud retail in Perfumery In all its
bianoLes sells a 1 sortaof Stashlnary ware, together
wnbtilackin ball, Bed herins, bineorbrcad, Coles,
fcicrubbin brushes, treyole, mousetrap, & all other
sweetmeats, Likewise (iod-tuthor's cordial, red
rn'es, 1 aloes, fcasnges, Black Pudding, aud other
Garden stuff"
P. 8. 1 teeohea Goegrtfy A and all them out
luncuaged kind of thmirs. A bawl on Weuaday
and Friday. All performed God wiilon bv me Isaac
1'rjscBARD. To be hard off at my wharehouse wore
you may be earved with the very btst tiacco, by tho
ounce, ream, mure, or bin trie bhee',
N. B Also Likewise, beware ol Counterreots for
such is abrode.
Travellers between New York and Philadel
phia will be not a little edlfled by the following,
which appeared in Bradford's Philadelphia
Mercury, March, 1732-3:
This is to give Kotice unto Gentlemen, Merchants,
Tradesmen, Travellers, and others that So.onwn
Smith and James Moore ol Burlington keepeth two
tStane Wagons, Intending to so from Jiurlinoton to
Aiwoy, and back lrom Amboy to liurlington again.
Once every week or offt'er if that business presents,
Tbey have a'so a very good storehouse, verr com
uiodioos for the storinirof any sort of Merchants'
Goods ire from any charges, where good care will
be takca oi all sorts of Good,
One of the earliest poejlcal advertisements
with which wo havo met appeared in the Phila
delphia Gaztite in 171C. Utc it is:
Two bandsome chain
With very good gears,
With boriios or witliout,
To carry Iriends about.
Likewise saddls horses, ii eentlemen please,
To cany them handsomely, much at their ease,
Is to be hired by Aura in Carpenter, cooper,
Well known as a very good cask hooper.
Shows were "rayther skeore" in the olden
times, and caterers had to make the most out
ot little. Tho copy of an advertisement which
appeared In the New lork Oazetteor Weekly
Postboy of November 22, 1750, will give tbe
reader an idea ol tho show business in former
days. Jonas fipoek must have been the Barnum
of his duy. Here is the curiosity :
To be seen, at the si an of the Goldon Apple, at
Peok'a ip, price slxienoe. ohildren four coppers, a
largo snaile , twsnty one teet Ions-, and tour feet
one inch wide. It was killed by some ot General
Braddook's men bv firing six balls Into him, close
bv tbe AUevbany Mountains, tupoosed to be ooming
down to feed on dead men. VV hen It was killed,
ibere was found in its bellv a child supposed to be
tour years old, together with live dorl it bad a
born on Its tail oven inches long, and It ran as fast
as a hor-e. All aentlemou and ladies nosirou i to sue
it may aj ply to tne subscriber at Peck's slip
Jonas Sfokk,
There appear to have been women, even tn
the last century, who were able to take care of
themselves and maintain their "rights;" that is.
If we may Judge from an advertisement which
appeared in the Philadelphia Chronicle, Feb
luary 8, 1700:
Anthony Redman, my Inhuman husband, baring
advertised me to tbe world in the most odious light
11
JnftIf to my character obllpoi
tn t.v. iki.
llOtllOd to (llinv ill iwnulinn u
,-lllU.J IU
rublio that his charges aa-amst me a?e without tu
leaft foundaium in .!... j .
Ik "1."v'c o bi pretends 1 Irit nils'
Joa,on,.n,ih r'.d ohimoraa 0f ma ownstumuly
joaions and iniatualea Doddle.
CATHtRINB RBBMAW.
ren.tn.irdn. I!0nienlwnlch fo,,ow e are
ton bVCanr.T t VBOtV wa" established at Alil-
esmbll,lZntVpB 1U
land. The propr. H K.n
Gozette, M.ichP9, m7, m Sw,,!? hC
Tn Bkll Cart will aothrnn.h .
the erd ot next monta. t ' UCTMSrlh. o!3
mill at Milton, when all people thiTd er?oVurJ.
tba pacer nianniaotory may dispose 0t them ThZ
best price will be given. " went. Tha
Then follow the names of various partus br
whom tbe rues will be Ukpn in, the advertise,
meet closing with a poetical effusion:
"Rags are as beauties which concealed lie,
But ween in paper, bow it chaims tne eye;
I'ray, save ia, new bean ties to disoover,
For naxr truly every oneV a l'ver:
By the p n and press such kcowierue is dlsplay'd,
as wou dn'i exist, 11 paper was not made,
WiFdi.m of things, mysterious, divine,
I Im-tnousiy dc in on paper shine."
One of the oddest advertisements of oldest
time, and apt to stir American patriotism, we
gather, almost a a matter of course, from att
Irish paper, the Londonderry Journal, of April
30, 1783;
Whereas, on February 14th, 17S3, it pleased kind
rrovidei.ee to oonler on Mathew NteU. of Bur
tial y, I'ariBli ol lamalaKbttinglan, and County of
Lonoonderrr a man child woose appearance m
piomisinr and amiab'e, and bopea the Being wha
caused bm lo exist will gra' t him grace. Also, ia
cuiisideiHtion and In remcmbranoe of tbe maoy
heroic deeds done by t at universally renowned
i'ntr ol, General Washington, tbe aaid Maiuew
eeiy bath rone bunse I the honor ot calling the
ald man child by the name ot Goorve vVaauinetoa
celT, be beiiig tbe first child known or o oalled In
this kinidom by the name of Washington, that
buliiaut v estcrn star.
Tbe membors of the dentistry "persuasion'
may not be a lit'le surprised to be lutonned of
a liict concerning one of the oioneers in their
proiesston. In the year 1784 an advertisement
was ptiblihed, w ben; in Dr.Ie Mabeur, dentist,
proposed to tbe citizens of Philadelphia to trans
plant teeth: stating therein, that he had suo
restiullv transplanted one hundred and twenty
three teeth in tbe preceding six mouths. At
the same time he ottered two guiLeas tor everr
tooth from "persons disposed to sell their front
teeth, or any of tbem 1" lie was very success
ful in his operations, and leaiized a considera
ble lortnnc. This anecdote reminds us of aav
advertisement which appeated a tew years ag
In the CbttrrierGfa Sonne et Loire, oi which tne
following is a tvunMiition. It la peculiarly
trench:
MoTieiEUR asd Madame (fjilter, Mechanioat
Den.ists, in orin tbe pub ic that the? are about to)
quit Chalons lor their country bouse, ant tbosa
pat iocs who mtund according them ihoir conQdenoe
will Und in thoir new Lden rf flowers everything to
sa'iMy their tastes. The apprehension usually raised
Py ibe M11 lit 01 tue instiumvnis win aisappear as 07
enchantment beneath the caipet ot venture of .their
delishtlui oasis.
The great social nuisance of "servant-gallbm'
is not leally ot modern date, but troubled some
ol ouranceftors; Rnd by them, as by us, recourse
was had to tue press to correct some features of
the evil. Here, lor example, is an advertise
ment which appeared in the Providence (Rhode.
Island) Gatette ol 1790:
TiveHujsdre Dollars Rewabd Wat mis
laid, 01 taken away by mistake (soon alter the forma
tion 01 tbe Abolition Society), lrom the se vept-giria
01 this to 11 ail inclination to do any kind oi work,
and lolt in lieu thereof an tmouaeut appeiranoe, a
strong and continued thirst lor hitch wares, a gos
siping disposition lor every kind ofamusomeut, a
leering and hanker ng altor persons of the other
sex, a dssire ot tim ryand las. .ion, a never-ceasing
trot alter now place more advantageous tor tel
ine, witti number of coutinaent aooompushm'nhi
that do not suit the wearer JNow.it any person
or persons will restore to the o vnors t hat degree of
honesty und industry wbiou bas been for some tnno
nn. sinir, he or tnev shall receive tho ahove reward,
ol Five B undred Uol.ais, besides the warmest bless
ings of many abused bousebo ders.
The same paper, of November 19, same year,
publishes the advertisement of a painstaking,
industrious, and rhyming shoemaker. It is a
fair contribution to tbe curiosities of newspaper
literature:
It may be wise to advertise,
1 ho w ork 1 now in baud,
Be makes a heel neat and genteel
As any in tho laud.
Co tit, block, and stick, made quick and sleek
None equal iu the biate
All those tbat view, may say 'tis true,
V bat I do here relate.
But to be short, another sort
Oi bee a, are called spring,
By John Sm tu made, this is bis trade
He served and learned at Lynn.
Traly 'tis said, these heels are made
Within old Providence,
Sold by wholesale, or at retail,
One dozen lor twelve pence.
The purohaser need go no further,
Only inquire ot Bene f tiurber.
Anu be can show you where to stop,
Because be lives close to my shoo.
A bunch of grapes is J barber's sign,
A shoe and boot is made on mine.
My shop doth Btana in Bowen's lane,
And Jonathan Cady is my name.
The next week some brother poetaster ad
dressed the following distich to the rhy rains;
couuier:
"TO MR. JONATHAN CADY.
"Make an end to your rhymes, close account with
the past,
And take to your heels, and you'll speed welt at Jowl. '
The Providence Gazette also published, in the
form of an advertisement, a droll specimen of
Yankee wit. The writer certainly deserved "
good run of custom:"
To be sold by Nfcho'ns Branch, at bis Refectory
west end of tbe bridge m Providence, Bolid Abou,
MENT8, consisting ot bread, butter, cheese, ham,
eggs, salmon, neats' tongue, oysters, etc., ready
cooked. AoiTATioss. Cider, vinegar, salt, pioklts,
sweet oil, etc. Gribvanckb. Pepper sauce, mua
tard, black pepper, etc. Pohisumebts. Wine,
Irandy, gin, spirits, porter, eto. Kcpbeflcities.
8 11 u If, tobacco, and segars, JN. B. Any ol the abovo
articles to be exchanged tor Mcessabiis, via. :
French crowns, Spanish dollars, pistareens, cents,
mills, or bank bills. Credit given fur I'avmbnts
80, 60, and IXI seconds, or as long as a man can bold,
his breath.
Kudimknts Gratis, via.: Those lndebtod for
Arguments must not be Atjitated, nor think ft a
I (JrtZVUilce if they should meet J'unishment for call
ing for suoh tuperjtutrtes, ana supposing it nor.
Accessary to make Immediate Pay ment, .
No one can read the "Personaisrt of tlie city
daily without seeing into much of Ibe romance
Of everjdav life. They aie the very cream of
the curiosities of advertising. While other
classes deal with the outer movements of trade,
business, and social needs, this deals only with,
the secret springs ol individual action. Other
advertisements are addressed to the entire com
munity, but a personal oneis generally intended!
but for the eye of one individual, and is, there
fore, framed so as to be intelligible only to that
one. It is the mystery thus given to them
which constitutes a peculiar charm. He who
does not know the key to tho mystery is apt to
surround it in his own mind with bigbiygcolored
attiibutes; and when he undertakes to sketch
outlines, not only for one, but aometimps for a
dozen of these romances in a day, he certainly
bas to give a wido scone to his tmagiaation.
From grave to gay, from serious to frivolous,
from solemn to ridiculous, they lead the mind
through a luntatio realm of thought. A simi
lar record of the internal daily life of Thebes, of
Athens, or of Borne, hundreds of years ago,
would be worth more than the serious writing
of historians in giving us a life-Uke tmpresston
of tbe manners ot the day. Butt either Egyptian,
Greek, sot Roman civilization reached so far as
to produce a newspaper, and consequently te
romance of personal adveitisemenisi wan un
known to it. In fact, they may be regarded as
an American Institution. Manv that And
in our own papers are Inserted by courtesans,
fortune-tollers, and the "baser sort" generally!
Such are not worth repeating and should never
be allowed insertion In any journal claiming
respoctubility, or that Is read by our wivo aud
daughtcis. Oviers, (however, are of a mora