AIQ-Lancaster Farming, Saturday, November 10,2001 OPINION Old Is New Again For businesses in the late 1980 s, the popular buzzword at the time was “diversification.” Because of the economic uncertainty of the times, raging since the stock market crash of October 1987, businesses decided to adopt the policy of “not putting all their eggs in one bas ket.” In other words, not producing simply one product. The buzzword is back. What is old is new again. Early last week a couple of Lancaster Farming representatives toured the Land O’Lakes plant in Carlisle. Speakers included Gordon Hoover, Land O’Lakes corporate secretary; Bill Schreiber, vice presi dent, eastern operations; Chuck Cruickshank, director of procure ment, member relations, and transportation; and Steve Patience, plant manager. Land O’Lakes Mid Atlantic has 2,500 dairy-farmer members. Na tionally it processes 12 billion pounds of milk annually. The Carlisle plant produces milk powders, condensed milk products, and butter, with a process capacity of 6 million pounds of milk per day. The total national cooperative serves more than 7,500 producer-members and serves family farms in 39 states, with annual sales approaching $6 bil lion. The company isn’t just dairy. It markets dairy, beef, and swine feed, alfalfa seed, plant food and crop protection products. Land O’Lakes, surprisingly, is very diverse and like many companies, doesn’t want to stick to a single product. They recognize that, too, in tough economic times, strength remains in market diversity. So, too, must our farms. According to Vince Philips, government af fairs representative for the Independent Insurance Agents of Pennsyl vania, in a letter to U.S. Ag Secretary Ann Veneman, “Although Pennsylvania is a major producer of numerous crops, the dynamic of our farmer population is such that the farms are usually smaller and more diversified.” At a recent crop insurance seminar, Gene Gantz, president of Ag Risk Strategies Inc. president, noted that in Pennsylvania, 85 percent of the state’s farms have annual gross receipts of less than $lOO,OOO. Today’s producers, for the most part, depend on a variety of income sources, including off-farm. That diversity keeps them strong. The title of Land O’Lakes’ 2000 annual report is “Building On Our Best.” That “best” doesn’t come from one product, but, as many pro ducers know, from many. ❖ Farm Calendar❖ Nittany Lion Fall Classic Sale, Ag Arena, State College, 11 a.m. VeteransDav^__^_^___^^_ Poultry Management and Health Seminar, Kreider’s Restaurant, Manheim, noon. Nutrient Management Voucher Training, Maryland exten sion, Chestertown, Md., 7 a.m.-9 a.m., also Nov. 15, 8 a.m.-10 a.m. and Dec. 3. 4-H Achievement Night, Dau phin County Agriculture and Natural Resources Center, 6:30 p.m., (717) 921-0135. Pa. Farm Bureau Annual Meet ing, Hershey Lodge and Con vention Center, thru Nov. 14. Agri-Energy Conference, Penn Stater Hotel, State College, thruNovJ^(Bl4^B6s-4802. Lancaster Fanning’s Family Farm Transitional Seminar, Farm and Home Center, Lan caster, (preregistration re quired), 8:30 a.m.-3 p.m., (717) 721-4416. Alfalfa Intensive Training Semi nar, Boise, Idaho, thru Nov. 15,(814) 863-1019. Mid-Atlantic Crop Management School, Princess Royale Hotel and Conference Center, Ocean City, Md., (410) 778- 1661. Rural Summit In the City, Hilton Towers, Harrisburg, thru Nov. 14. PennAg Industries Feed Indus tries Roundtable, Marriott Hotel, Harrisburg, 9:30 a.m.- 12:30 p.m., (717) 651-5920. Beef Quality Assurance Certifi cation Training, Days Inn, Meadville, 7 p.m., (717) 939- 7000. ADA District Meeting, Yoder’s Restaurant, New Holland, 7 p.m. Northeast Greenhouse Growers Seminar, Luzerne County Community College Confer ence Center, Nanticoke, 8:30 a.m.-3:50 p.m., (570) 825- 1701. Westmoreland County Farm- City Dinner, Mountain View Inn, Greensburg, 6:30 p.m., (724) 837-1402. Land O’Lakes Membership Meeting, Clarion (Embers) Hotel and Convention Center, Carlisle, dinner 6 p.m., (717) 243-1717. Business Sense Management Training For Dairy CFOs, Lancaster County extension, Farm and Home Center, Lan caster. 8:30 a.m.-3 p.m. S