Opportunity For Growers To Expand Markets PHILADELPHIA Academy of Food Marketing growers. and high-end retail stores. A Pennsylvania Preferred, an were on hand to present an As Pennsylvania Preferred key element in this phase be a initiative stemming from the interim review of the market- “grows” into phase two of campaign for growers inter annual ten-day The Book ing study. The study commis- the project this fall, students ested in branding their prod and The Cook Fair and Festi- sioned by The Book and The from Saint Joseph’s Univer- uc ts and educating val in Philadelphia, is hosting Cook with the support of a sity will work with Pennsyl- consumers, special events to increase Pennsylvania Department of vania growers to expand their n awareness and business for Agriculture matching grant markets within the Philadel- v u y specialty produce growers of Pennsylvania for each of the participating Phia restaurant community growers in Pennsylvania are products. Farmers’ Market Federation the products of eight sped- Offer Transition Training SSSmJSSSSTt SYRACUSE N.Y-New se ekiog to purchase locally farm enterprise, claimed chefs had a chance to York State s more that 230 grown products and yield However, many farmers m sample these quality prod- tanners’ markets provide an farmers immediate cash need of marketing alterna ucts prepared by Chef Mi- important marketing alterna- through retail sales. They tives, have not taken advan chael Bruno at the Sheraton ** ve t° r existing farmers seek- also provide an ideal low-risk tage of the important Rittenhouse Square. The ing alternatives to existing “farmer-friendly” setting for economic opportunities of chefs also met with the farm enterprises, or for new testing out new farm enter- fered by farmers’ markets, growers of each product farmers seeking to enter agri- prises and products, such as This can be due to a number 8 During the event students culture - specialty crops and value- of factors, including farmers’ from the Saint Joseph’s Farmers Markets offer added farm products, that unfamiliarity with the mar low-cost access to consumers can strengthen and sustain a kets’ potential for sales, their uncertainty about what prod !BI ma<»,<■.tuu/pmeuffbcßl "■■■ Your Application Jobs ■■■ EQUIPMENT CO. INC EQUIPMENT CO INC OVER 10,000 PARTS AVAILABLE High Clearance Sprayers Rubber torsion suspension design to cushion any bouncing action W Redball Cultivating Sprayer One Pass Operation Save Time, Fuel and Herbicide f’ a '■ SBBwSg* ■S’ » ' - s ! x ‘ - ■ * '. ” 'i '* - V Skid-Mount Sprayers Built-In Storage Stands for Easy On and Off Truck Three-Point Hitch Sprayer More Options for 2000 Than Ever STURDY • DURABLE • E CALL 800-760-8800 for the location of your nearest Ag-Chem dealer Pull-Type Sprayers Many Custom Features. Designed for Years of Dependable Performance i J *B| . ~ ; -Vfes8M’ : ..- 7vo&s , *s's e ''- "• Lay-By Spray-Hood Achieve Accurate Directed Spray Applications in Roundup® Ready Crop o - r Conservation Hooded Sprayer 4,6, 8, 10, 12 & 16 Row Models, Designed for Cultivation with Roundup® Ultra Ace Roto-Mold Storage Tanks Industry Leading Warranty pSTJ Raven Grower and Marketer, Lancaster Farming, Saturday, May 20, 2000—Page k r # w i? OMIC versaty Roots Nurseries, Inc. Custom tamlscaije Design & professional Planting Visit Our Retail Plant Center with KM) Acres Of Quality Nursery Stock Shade Trees, flowering Trees ‘Evergreens, UnusualShruhs Annuals, 'Perennials & More, Mulch, r ßull