Syrup Producers Meeting At Direct Marketing Conference ROCHESTER. N.Y. Knowing what the consumer wants and then giving it to them is the very definition of retail marketing. Maple pro ducers will be able to leam what their consumers want in maple products and then leam how to go about giving it to them in a series of seminars at the 2000 New York State Far mers’ Direct Marketing Con- ictor KIFCO Water Reels* Caprari Pumps _ Rovatli PTO Pumps Engine Mount Pumps Power Units With Choice of J.D., Cummins, Perkins Engines Ag-R: the Oldr ' V tier Mmufr In the USA for Over 3C ference, The maple producers’ meet ings will be Wednesday, Feb. 2, at the Rochester Sheraton Four Points Hotel. Steve Childs, Cornell Co operative extension educator from Wyoming County, has put together a big lineup of top ics and speakers. First, Charles E. Winship, Cornell maple pro duction representative, will V Ask about i our Financing 7 Programs 1 Grower and Marketer, Lancaster Farming, Saturday, December 11, 1999—Page discuss the results of a survey on what the consumer wants in maple products. He’ll be fol lowed with several speakers on different views of marketing maple products for the retail trade. Lyle and Dottie Merle, Merle Farms, will discuss ciys tal coating. Their talk will in clude the benefits of crystal coating and how it is done. Lancaster Farming Check Out Our Web Site www.lancasterfarming.com They say if you don’t know what’s in something you shouldn’t eat it.... I Fruit, Pure Cane Sugar, Pectin, Lemon Juice, Fruit Acid (Citric). (Now you know what’s in it.) CO B to z 1-812-825-5525 Maple products as gift items and in gift baskets will be pre sented by Eric Randall, maple producer and Doug Wolcott, Idlewood Acres. Their pre sentations should give you plenty of food for thought in how to apply these ideas in your own operation. Eric Ran- Two Fruit Growers Honored By Gloucester Board Of Agriculture CLAYTON, N.J. Dan Haynicz, Monroeville, and Doug Zee, Glassboro, were presented Distinguished Ser vice to Agriculture awards at the annual business meeting and dinner dance of the Glou cester County Board of Agri culture in Glassboro. Haynicz operates Haynicz Bros. Orchards in Elk Town ship with his wife Eleanor and son William Haynicz. Estab lished 54 years ago by Haynicz and his brother Mike, the farm has grown to 250 acres of peaches, apples, and soybeans, along with smaller acreages of other crops. The Hayniczs mar ket to fresh and processed wholesale markets, and also operate a retail farm market from April to December. Doug Zee is owner of Zee Orchards and markets for jer- Zee orchards. He farms 500 0\ L IJAAN FAft Ai JPcath JPrc?civc? Dillman Farm, Inc 4955 West State Road 45 - Bloomington, IN 47403 1-800-359-1362 e-mail diHmanfarm@worldnet att net dall will also give a talk on his Maple Sunday and other spe cial maple events that have brought customers to his operation. For more information, visit the web site at www.nysfdm a.com or call Diane Eggcrt at (315) 475-1101. acres of apples, peaches, and nectarines with his sons Mi chael and Doug under the “fresh jerZee label.” Zee was also recognized for his innova tive growing practices and a progressive promotional and marketing program. “Doug Zee has worked tire lessly for agriculture and the fruit industry,” said Ann Dor sett, president of the Glouces ter County Board of Agricul ture. In presenting Zee a plaque and citation, Dorsett emphasiz ed Zee’s leadership for the past 30 years in the Gloucester County Board of Agriculture, and the New Jersey State Horticultural Society, where he has held all offices in both. He received the NJSHS Outstand ing Grower Award in 1992 and was given lifetime member ship. ilh ® * J 'U 195