814-Lancaster Farming, Saturday, June 6, 1998 Leßaysville Cheese Enterprise On CAROLYN N. MOYER Bradford Co. Correspondent LERAYSVILLE (Bradford Co.) As you roam the back roads of Pennsylvania, the last thing you might expect to find is a world class cheese manufacturer. But if you follow the bright yel low and white signs to the noith eastem part of Bradford County, up a dirt road, you’ll see a small white building, not much larger than a small house, which is the Leßaysville Cheese Factory. Founded as a fanner coopera tive, the Leßaysville Cheese Fac tory got its start when the local milk processing plants stopped accepting milk in cans. “It was built in 1976 by the Amish community,” said Jim Amory, owner of the plant. “There was no other market for the canned milk.” The factory was built much like the old creameries. A dumping sta tion and weigh scale still stands in one comer of the plant, right next to an oversized dishwasher made especially for the heavy milk cans. “It took one year to build the place,” Amory noted. “It was done with all volunteer labor.” At first the only product that was made at what was then called the Pleasant Valley Cheese House was a raw milk cheddar with a black wax coating. The Amish workers learned their trade from the old-time cheese makers and had a lot of help from a program sponsored by the University of Wisconsin. When the University program ceased to exist, the old-timers were their main source of information. The plant also operated for the first five years with no electricity, no phone, and with an old boiler as CAROLYN MOYER Bradford Co. Correspondent Paul and Carolyn Moyer are surrounded by their children, Gregory, age 4; Charlie, age 5, and Andrew, age 2. The fami ly lives on Ty-Ly View Farm In Tioga County. Carolyn has been a for Farming fpr four years. the only source of heat “All the agitating was done by hand,” noted Amory. Despite problems with consis tency, the gourmet cheese was marketed as far away as Bloom ingdale’s in Manhattan. As times changed there were a series of non-Amish managers of the Amish cooperative. Amory was the last of the siring of managers. “1 started here in 1987 and changed the name to Up Country Cheese House,” said Amory. Amory, who was originally from Massachusetts, and his wife, who was raised in California’s San Fernando Valley, moved into the area in the 19705. “I was interested in the econom ic development of the area,” be noted, “when I started, I did research on the regulations involved in making cheese.” For the next five years, he struggled to make the cooperative work. “We never had the right amount of milk. We always had too much or too little,” he explained. Another dilemma of the cheese maker is the fact that the milk supply tends to be the highest in the spring, when the demand for the cheese is the greatest in the winter. “The milk bills were the greatest when no one buys cheese,” he said. To even out die ups and downs, Amory suggested that they start making cheeses other than Ched dar, which must be aged a mini mum of four months, when it’s considered mild, to a year or more, when it’s considered sharp. So they started making a Jack cheese that can be ready in a month and began selling cheese curds which can be sold the same day Factory: An Award-Winning a Back Country Road The finished product: Jim Amory poses with the variety of cheeses that are sold K* "* s s,ore » including the award winning pepper Cheddar and the Pennsylvania J3CK cneeses. that they’re made. In spite of the changes, Amory still struggled to make the coopera tive work. Finally in 1992, the cooperative was dissolved and Amory took on the responsibility of owning the plant. Two Amish workers, David Miller and Free man Mast, currently fine-tune the cheese and handle most of the pro cessing decisions. Now, because there are no lon ger any Amish farmers shipping milk in the area, the milk comes in a steady stream from Progressive Dairy Cooperative. In effect, they are dipping into the milk stream as they need milk. What isn’t used by them goes to Leprino Foods, which operates in nearby Sayre. Now they have expanded their cheese making expertise to include other ethnic cheeses including Havarti, Portelet, and Sommelier. They have also received nation al recognition for two of their cheeses. Dave Miller received first-place honors from the Ameri can Cheese Society for his pepper Cheddar, and a former cheese house worker, Harvey Yoder, was awarded a second place award for his Pennsylvania jack, in 1995. Marketing- is one of Amory’s biggest challenges now. He has a solid footing in several gourmet markets, local stores, a mail-order business and a small store at the front of the factory. Still, he would like to expand ids sales. “I work with the Pennsylvania Association for Sustainable Agri culture,” said Amory. “they put a lot of effort into marketing. Get ting the money and rinding reliable traditional taste of country goodness... markets is tough. It’s like building a canoe while learning to paddle it you will make mistakes.” He also gamers support from multiple technical support people in the cheese making industry. Although the Pennsylvania Department of Agriculture is (Turn to Pag* BIS)